Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Content provided by Big Podcast and David Hooper. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Big Podcast and David Hooper or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Audience Growth Lessons (Big Podcast Insider Issue 168)
Manage episode 402440381 series 2796551
Content provided by Big Podcast and David Hooper. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Big Podcast and David Hooper or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode of Build A Big Podcast, David Hooper shares insights on effective podcast guest management, co-hosting agreements, and strategies to grow your podcast audience and make more money.
Topics covered in this episode:
- The importance of creating a message that people care about
- Attracting an audience through podcasting
- Sending questions to guests before interviews and the pros and cons of doing so
- Tips for conducting successful interviews with guests, including the benefits of pre-interviews and providing a list of topics to cover
- Key strategies for growing and promoting a podcast, including utilizing the network effect, promoting to existing groups, and cross-promotion with other podcasters
- Advice on managing co-host relationships and partnership agreements to ensure a smooth and successful podcasting experience.
- Tips for maintaining control of your podcast and making key decisions as a podcaster, including setting expectations for guests and technical requirements for remote sessions
- Insights on the value of publishing content frequently and the benefits of building a strong podcast audience
Episode Timestamps:
- 00:00 Audience attraction and engagement through podcasting
- 03:47 Interviewing challenges: staying present, scripted interaction struggles
- 08:32 Michael Jackson and stories
- 11:56 Fame helps, but there are other options for podcasting success
- 15:17 Find influential people to share your content
- 16:36 Cross promotion, network effect, frequency of publishing
- 22:22 Unforeseen co-host issues, co-hosting agreements
- 25:50 Podcast growth toolkit - The Swiss Army Knife for podcasting
- 26:45 Scan QR code for instant podcast access
The Newsletter for Podcasters
This episode of Build a Big Podcast is brought to you by Riverside ...
Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.
About this episode of Build a Big Podcast:
This is the audio companion to Issue 168 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. On this episode, I dive into where the money is made in podcasting. how to get more reviews (and subscribers) for your podcast, podcast hosting, and more.
Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click.
Want more help growing your podcast audience?
649 episodes
Share
Manage episode 402440381 series 2796551
Content provided by Big Podcast and David Hooper. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Big Podcast and David Hooper or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode of Build A Big Podcast, David Hooper shares insights on effective podcast guest management, co-hosting agreements, and strategies to grow your podcast audience and make more money.
Topics covered in this episode:
- The importance of creating a message that people care about
- Attracting an audience through podcasting
- Sending questions to guests before interviews and the pros and cons of doing so
- Tips for conducting successful interviews with guests, including the benefits of pre-interviews and providing a list of topics to cover
- Key strategies for growing and promoting a podcast, including utilizing the network effect, promoting to existing groups, and cross-promotion with other podcasters
- Advice on managing co-host relationships and partnership agreements to ensure a smooth and successful podcasting experience.
- Tips for maintaining control of your podcast and making key decisions as a podcaster, including setting expectations for guests and technical requirements for remote sessions
- Insights on the value of publishing content frequently and the benefits of building a strong podcast audience
Episode Timestamps:
- 00:00 Audience attraction and engagement through podcasting
- 03:47 Interviewing challenges: staying present, scripted interaction struggles
- 08:32 Michael Jackson and stories
- 11:56 Fame helps, but there are other options for podcasting success
- 15:17 Find influential people to share your content
- 16:36 Cross promotion, network effect, frequency of publishing
- 22:22 Unforeseen co-host issues, co-hosting agreements
- 25:50 Podcast growth toolkit - The Swiss Army Knife for podcasting
- 26:45 Scan QR code for instant podcast access
The Newsletter for Podcasters
This episode of Build a Big Podcast is brought to you by Riverside ...
Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.
About this episode of Build a Big Podcast:
This is the audio companion to Issue 168 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. On this episode, I dive into where the money is made in podcasting. how to get more reviews (and subscribers) for your podcast, podcast hosting, and more.
Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click.
Want more help growing your podcast audience?
649 episodes
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Similar to Build A Big Podcast - The Marketing Podcast For Podcasters
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
…
continue reading
Each week, Another Bite breaks down the latest and greatest pitches from Shark Tank. It's practical business advice delivered in a fun way. All the substance of an HBR article, but fun. Hosted by Jorie Munroe, Ariel Boswell, and Jon Dick.
…
continue reading
The Tai Lopez podcast brings you the best business education straight from the world's top entrepreneurs. I will also review the best books in health, wealth, love and happiness that will help you achieve your maximum potential and live the best life possible.
…
continue reading
Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
…
continue reading
Player FM - Podcast App
Go offline with the Player FM app!
Go offline with the Player FM app!
