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This is the #1 podcast for mastering Amazon FBA and propelling your e-commerce journey. Join Andy, a seasoned Amazon seller and full-time entrepreneur, as he unpacks the secrets of building a successful online business through private label products and Amazon FBA strategies. In this podcast, you'll dive deep into the world of e-commerce, exploring topics like product sourcing, branding, SEO optimization, and Amazon's ever-evolving marketplace. Whether you're a beginner looking to start your ...
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Being Boss® is an exploration of what it takes to be boss as a creative business owner, entrepreneur, freelancer, or side-hustler. Join host Emily Thompson as she explores the mindsets, habits, and tactics of harnessing your creative ambitions and embracing the adventure of starting and growing your own business so that you can make money doing work you love. This feed contains episodes 240-359 of the original Being Boss show. To find episodes 1-239 of the show that was co-hosted with Kathle ...
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Since 2020, I've been getting the same question: "Andy, is Amazon FBA dead? These fee updates are crazy!" In this episode, I address this pressing question and provide an updated perspective for 2024. Despite Amazon increasing FBA fulfillment fees by an average of 5.2%, third-party sellers grew by 18% in Q4 of 2024. You can still be successful on A…
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If you're not on top of your FBA shipments, some units may go missing because Amazon occasionally loses inventory. In this episode, I discuss how you can get reimbursed for lost inventory. Amazon won't automatically compensate you for missing items—you have to request reimbursement. However, it’s not as simple as sending a message. You need to prov…
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In medieval times, a moat protected castles from enemies. In 2024 and beyond, creating a "moat" around your brand is essential for success in e-commerce. It's no longer enough to have a great product; you need to give your market compelling reasons to purchase your products and remain loyal to your community long-term. In this episode, I discuss st…
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Just because a market is saturated doesn't mean you can't be successful. Success comes from differentiating yourself—being special, better, and resonating deeply with a specific audience. This process begins with identifying your ideal customer avatar, which involves understanding the unique needs, preferences, and pain points of your target audien…
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In this episode, I talk about the six common Amazon FBA mistakes people make: Inaccurate product research Ignoring Amazon's fees Poor inventory management Neglecting product listing optimization Poor PPC advertising management Ignoring Amazon's policies ⬇️ Click to view my available resources! https://andyisom.com/ Sellerboard: http://sellerboard.c…
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In this episode, I address a question from my weekly Q&A call: “Should I pay the mold fees and create a fully customized product, or should I simply sell what my supplier already has in stock?” I share the three key advantages of having a unique product, helping you make informed decisions about your product strategy. ⬇️ Click to view my available …
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If you're doing the private label business model, you know how important Amazon PPC is, however, it's getting more and more competitive. It's harder to convert people through this plus advertising costs continue to rise. To beat competition, you have to be more creative when advertising your product. In this episode, I talk about the effectiveness …
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In this episode, we dive into the crucial role of product variations in building brand equity and customer trust. When a listing offers only one style, size, or color, it may lack brand appeal and hinder brand establishment. Using Geometry as a case study, we explore why adding variations is vital to the success of your products. ⬇️ Click to view m…
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In this episode, I chat with Owais Amin, our agency partner, about our Amazon strategy, the services we provide clients, and how we can support you in navigating the e-commerce landscape. We also discuss how our partnership began, along with Owais's background and extensive experience in selling on Amazon. We also explore Owais' advice: "Learn comm…
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A new powerful practice has elevated my day-to-day performance, yoga. In this episode, I share my experience with incorporating 20 minutes of yoga into my mornings and the profound impact it has had on my performance. I love good and effective routines that enhance productivity, and yoga has become as a game-changer for me. ⬇️ Click to view my avai…
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In this episode, I talk about what we can learn about expensive cars and their impact on happiness and finances. Comparing a $90,000 SUV to a $20,000 family car, I discuss the pitfalls of financing vehicles, which can cost up to $120,000 over time due to depreciation and interest. Shifting perspectives, I talk about the alternative: investing that …
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In this episode, I sit down with Brandon, a student from my coaching program, to discuss his inspiring journey from launching his first few SKUs to surpassing $100,000 in sales. We delve into Brandon's motivations for starting his entrepreneurial journey and his unwavering passion for business. ⬇️ Click to view my available resources! https://andyi…
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The Loss Leader strategy has long been a staple in the playbook of major retailers, with Costco standing out as a prime example. This strategy involves offering a product at a loss to drive high conversions and attract customers. While selling a Loss Leader may result in immediate financial loss, the strategy's effectiveness lies in its ability to …
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As the barrier to entry in business continues to lower, standing out and excelling become imperative. In this episode, we dive into risk management strategies and the power of tools like PickFu to test product concepts before committing to suppliers. I share how PickFu can be a game-changer in your product launch journey, empowering you to make inf…
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Embracing the unknown can be daunting for many, as it comes with the risk of failure. However, within that uncertainty lies a realm of excitement and enjoyment. In this episode, we delve into the exhilarating journey of launching a new product, without an established sales history or reviews, and the fulfillment found in starting from ground zero. …
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When it comes to business, speed is the name of the game. In this episode, I talk about the seven actionable steps needed to launch your product within a 90-day timeframe. ⬇️ Click to view my available resources! https://andyisom.com/ Sellerboard: http://sellerboard.com/?p=01393 SmartScout: https://smartscout.com/?fpr=andy71 Some products and resou…
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The most common roadblock people struggle with is finding a product to sell. In this episode, I talk about three ways you can discover your next breakthrough product: 1) Alibaba: Unearthing Gems in the Digital Marketplace 2) Exploring Beyond the Screen: Physical Stores, Trade Shows, and Expos 3) Unveiling Innovation with Gembah: Leveraging Expertis…
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Last year, we went through a slow period and thought that our brand is dead. We were doing things exactly the same way but when we stopped and looked at the data, we realized one thing very important – nothing lasts forever. You can't do the same thing over and over and expect the same growth. In this candid episode, I talk about how we turned a ro…
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Amazon's annual revenue is $554 billion, 2.7 billion website visits every month, and 300 millions customers worldwide and third-party sellers like us make up 60% of the sales on Amazon. In this episode, I dive deep into the comprehensive breakdown of the 2024 State of the Seller Report by JungleScout. From staggering revenue figures to the pulse of…
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When you want to create your first listing, you may encounter a hurdle where Amazon requires you to submit images displaying the product or packaging with visible branding. We address this common roadblock head on, emphasizing Amazon's strict policy against photoshopped images. In this episode, I share a comprehensive step-by-step process to succes…
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Social media is a long-term game and it's going to continue to be an important part of your brand strategy. In this episode, I talk about the enduring significance of social media in shaping brand identity and consumer engagement. I share five key strategies to harness the full potential of social media for your brand in the coming year. ⬇️ Click t…
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In this episode, we dive into pricing strategies. Discover how setting lower price points can lead to surprising profit margins. I share insightful results from a recent experiment where a product was launched at a lower price, unraveling the potential for substantial profit generation. ⬇️ Click to view my available resources! https://andyisom.com/…
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If you're an entrepreneur who is looking to outsource tasks, now is the time to get on our ship and work with our agency because this ship is sailing. In this episode, I talk about more in detail the Amazon agency that I've been working on for the past five months. This 2024, I'm shifting my focus on providing service and not just education. ⬇️ Cli…
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In this episode, we delve into the world of business excellence with none other than Alex Hormozi, acclaimed as the premier business guru of our time. Discover the secrets behind his remarkable success, as we explore the strategies he has masterfully implemented in his own ventures, and learn how we can integrate these insights into our own busines…
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In a world where conformity often reigns, it's easy to get trapped in the cycle of mimicking others' successes rather than charting our unique course. In this episode, we explore the phenomenon of Liquid Death's innovative approach in disrupting the saturated bottled water market. Discover how Mike Cessario boldly went against the grain, refusing t…
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