show episodes
 
Want to know what it takes to brand a business? In the On Branding Podcast by Ebaqdesign, I find out by interviewing successful entrepreneurs and branding experts. Join my weekly discussions and interviews on branding, strategy and design. Support this podcast: https://anchor.fm/ebaqdesign/support
 
The SEO Podcast is created for you the business owners, digital marketing consultant and SEO professional. If you are looking for an SEO blueprint, filled with tips and techniques that work in the real world, you have come to the right place. We cut through the jargon to give you the exact steps to rank your sites in Google. No more theoretical, just practical action plans you can take to wage war on Google.
 
Marketing professionals and brands join Shannon Peel to talk about how to create a brand story in the digital age. This show is filled with Real Stories by Real People with Real Solutions to create an appealing life, career or business. Topics: Branding, marketing, sales, entrepreneurship, leadership, personal development, startup, career, life choices, relationships, emotional health, mental health, and more. Discover how to appeal to the market with MarketAPeel.
 
Weekly review of everything SEO and digital marketing. The opinionated SEO, where we talk about recent news and updates in the digital marketing world of SEO, Paid Advertising, and Social Media that impact you as a marketer. I’ll also throw some of my 20 years as a digital marketer opinion into the mix. Episodes release each week and we try to keep them under 15 minutes. Show notes with links to all the stories are available if you want to dive deeper into each news item.
 
Search News You Can Use is Marie Haynes' Weekly Podcast where she provides useful advice on Google Algorithm updates, tips and information to help you improve your website. During the podcast she breaks down the most interesting and important changes that have happened in SEO and the world of search!
 
We asked SIXTY-SIX! of the world's leading SEOs to share their number one actionable tip for 2022. Check out our SEO in 2022 guide to learn from the best in the business, helping you stay one-step ahead of your competitors as we head into a new year... You would have thought that if we asked SIXTY-SIX SEOs the same question (What is your number 1 SEO tip for 2022?) then we would receive lots of similar answers. Not at all. The industry is now so rich and varied that most contributors came up ...
 
EDGE of the Web is a weekly digital marketing podcast discussing all things in Digital Marketing: SEO, Social Media, Content Marketing, and more. Host Erin Sparks discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing. Visit our website at edgeofthewebradio.com to see all of our past shows and videos.
 
How-To's, Top 10's, and Digital Marketing Topics. Tune in to learn about the ever-changing world of digital marketing, and learn how to better position your business for success!Podcast powered by Spreaker. Go to www.spreaker.com/create
 
Do you want to work from anywhere in a career that you love? 💖 This is what The Karen Chayne Show is all about. 🎙 On my podcast, I talk all things working online and how to get started based on my experience for the past 8 years. 👩‍💻 I also interview some of the best experts in my industry which is part of what I do as a Virtual Assistant. 👨‍💻 So, if you want a career where you can travel, stay home with your kids, or just live your life of freedom by working online, this is the podcast for ...
 
Talking Sound was created to bring aspiring audio/video engineers and recording musicians not only the best of old and new technologies in the audio field, but also the benefits of the knowledge of application of these technologies. With years of experience in both live and studio engineering of audio and video, host, Christopher Jordan brings to light not only the technical breakdown of how things work together and how to achieve the best results but the pitfalls, conundrums and the issues ...
 
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show series
 
Learn how to optimize your brand SERP. In the 46th episode of the On Branding Podcast, Arek Dvornechuck interviews Jason Barnard, and we talk about SEO and specifically Knowledge Panels. Check out Jason’s book! 👉 "Brand SERPs for Business" (https://amzn.to/3Oiyv1b) Learn more: ➡️ https://www.ebaqdesign.com/podcast/46 --- Support this podcast: https…
 
In this episode of The SaaS SEO Show, we’ve interviewed Jason Barnard, Brand SERP Guy at Kalicube, and discussed brand SERP optimization. Here’s what we’re covering: Can Google associate you with certain entities? What is brand SERP optimization and why is it important? Managing your knowledge panel without schema markup. How digital PR can help br…
 
Jason Barnard returns for the second segment of his interview with EDGE of the Web to discuss Brand SERP optimization. Jason, The Brand SERP Guy, helps us understand how to optimize certain features in the Brand SERP. Erin and Jason have a great time walking through the rich elements of the BrandSERP and discussing mistakes to avoid in the process …
 
Finding the transition from the Military into civilian life different than you expected? Shannon Peel talks with Rich LaMonica of Misfit Nation about how he struggled through the transition and in the process found his purpose to help others by hosting the Misfit Nation Podcast. They talk about the job search, what its like working as a civilian, b…
 
Thinking about implementing a four-day work week? In this episode, Joe O'Connor of 4DayWeek.com joined me to discuss implementing a four-day week and why CEOs and HR managers should consider trying it. We also discussed the global momentum around the shift in thinking amongst companies. Offering flexible working or remote working used to be a compe…
 
Has your Google traffic dropped? In this episode Marie goes into great detail describing how you can assess a decline in organic traffic. Your losses may be because of a Google update but there are many other reasons. Marie covers technical issues, core web vitals, competitor research and much more.In the next episode, two weeks from now we will go…
 
Do you have a tequila story that turns your stomach to remember it? That could all change. Shannon Peel talks with Daniel Neeson and Adam Millman of De-nada Tequila. College roommates became business partners and sought out the best tequila distillery in Mexico to make their authentic brand to create a story around this spirit. Its authentic produc…
 
Erin and Mordy have fun while Jacob’s away and try out a new podcast recording platform. Wow - did we hit a wall with lag. We’re not saying which platform, but man, do you really sell that? Stories from Search Engine Land and Search Engine Roundtable, we cover a good deal of road on the concept of podcast processing on the search engines side of th…
 
Do you want your brand to impact others and be seen by the right people? Shannon Peel talks with Alastair McDermott about removing the cloak of invisibility to get his clients noticed by the right people in the marketplace. They talk about how they help experts transition to thought leaders and the frustrations of creating content in the noise of t…
 
Here’s an episode that takes on a news item and dives into the philosophical and metaphysical (no, not a new Facebook virtual world). Covering stories from Search Engine Land and The Verge, the EDGE team parks on the side of the machine learning road to discuss the reality of Artificial intelligence and sentience. Jump in and listen to our take on …
 
Want to reduce your carbon footprint without sacrificing lifestyle? Shannon talks to Lizzie Horvitz about her new platform that uses deep data analysis to estimate the carbon footprint of the products we buy. By having the carbon footprint number of our favourite products in comparison to their competitors, we can reduce the amount of carbon we con…
 
SEO has become a major part of marketing strategies in the past decade. As Google's ranking algorithms continue to improve and change over time, businesses across all industries must now put more resources into other growth tactics that will keep them going. In this episode, Mark Spera joined me to talk about Merchant Center, Growth Marketing beyon…
 
In this episode of The SaaS SEO Show, we’ve interviewed Kirsty Finlayson, Head of Marketing at Chameleon, and discussed product data & content strategy. Here’s what we’re covering: What is Chameleon? Who is using the product? Using product analytics data to inform your content strategy Coming up with keyword ideas The importance of content briefing…
 
Do you feel that there isn't enough time in your day? Well you are in luck, Shannon Peel talked with Blaine Oelkers about the 30 min hour and how he compresses time to get more done and have more time for family, activities, and himself. You are going to need a pen and paper because we unpacked a lot and he shared many actionable tips and ideas to …
 
In this episode, Marie Haynes and Lily Ray both discuss the early impact of the May 2022 core update, advice for recovery, a little about how Google handles title tags, and more!Newsletter episode 238https://www.mariehaynes.com/newsletter/episode-238/Subscribe to the newsletter:https://www.mariehaynes.com/seo-newsletter/Links mentioned in this epis…
 
On today’s show, I wanted to talk briefly about a free tool called ahrefs. Many of you have probably already heard of them, but I’m not sure if everyone knows they have a free version you can use by connecting your Google Search Console data. It allows those specific sites to have access to some features in ahrefs. Go to https://ahrefs.com/webmaste…
 
Erin, Mordy, and Jacob get lost along the way in this episode, covering stories from Search Engine Land and Search Engine Journal. Ahrefs has rolled out a new search engine that they have been working on for three years. Could Yep.com be a Google killer? Only time will tell. Join us as we pull the car over to the shoulder of the road and talk about…
 
Do you struggle to stand out in a world of too many choices? Shannon Peel talks with Lisa Shuster about how Gemma di Luna stands out in the wine aisle and positions itself as the wine to make every occasion a little bit more exceptional. They talked about packaging, merging real world and digital marketing for a complete story experience, and lesso…
 
In this episode of The SaaS SEO Show, we’ve interviewed Regan McGregor, Senior Growth Marketing Manager at Vervoe, and discussed how to handle dual meanings in search plus many more interesting topics. Here’s what we’re covering: What is Vervoe? Who’s using the product? How does Regan handle dual meanings and interpretations in search? How to make …
 
Learn and improve your copywriting. In the 45th episode of the On Branding Podcast, Arek Dvornechuck interviews Robert W. Bly, and we talk about copywriting. Check out Robert’s book! 👉 "The Copywriter's Handbook" (https://amzn.to/3yyGZfT) Learn more: ➡️ https://www.ebaqdesign.com/podcast/45 --- Support this podcast: https://anchor.fm/ebaqdesign/sup…
 
On today’s show I have Ryan Ricketts. I’ve actually known Ryan for six years now, and we’ve worked at several companies together. I wanted him on the show because he's moved between several verticals as well as from different types of agencies and to in-house. He also gives away his best link building tactic he used for real estate! Contact Ryan We…
 
Jason Barnard has joined Erin on the EDGE again to discuss his new book, The Fundamentals of Brand SERP for Business. Jason, The Brand SERP Guy, is blazing the trail of Brand SERP education and we’re unpacking concepts around this on this podcast as well as the second segment. But, Is Brand SERP SEO? Are Brand SERPs a ranking factor for keyword ran…
 
We have a special show for our listeners of the EDGE. InLinks. our ongoing sponsor of the News podcast has made a major overhaul of their Keyword and Topic Research Tool. We reached out the Dixon Jones to come on the show to share with us the improvements, the process they use, and the key innovation of this update. Keyword research with NEVER be t…
 
There are a number of common SEO misconceptions or myths. Some of these include the belief that SEO is all about stuffing keywords into content, your keyword density, that link building is the only important SEO tactic. And many, many more, but let's first talk about domain names. I'll start off by saying you can rank any site with any domain name.…
 
The EDGE team stops in mid-recording to submit Erin’s info to the lead funnel over at UberSuggest to demonstrate what is about to happen to AnswerThePublic.com. Actually, that was only Mordy - to note. We cover the Google Core Update from May 22, 2022. Also covered was the new Keyword Research tool update from Inlinks, sponsor of the show. We did a…
 
In this episode of The SaaS SEO Show, we’ve interviewed Rand Fishkin, Co-founder & CEO @ SparkToro, and discussed how to build a SaaS Marketing Engine Without SEO. Here’s what we’re covering: What is SparkToro? Who is the typical user of the tool? How early-stage SaaS companies should think about marketing How do you define your audience? Stay Tune…
 
It’s been announced, and we need to ramp up our understanding and implementation of Google Analytics 4. In part 2 of this interview, Krista Seiden of KS Digital, LLC shares her thoughts on the most significant differences between Universal Analytics and GA4. We explore the larger landscape of features and functions and understand the more flexible …
 
Constantly looking for ways to optimize your ad spend? Dreaming of a high-ROI paid advertising future? We’ve got great news — The future is now. Big changes are on the horizon, and we know how to amplify your ad potential into high-quality leads. John Lee, Microsoft Ads’ Head of Evangelism at Microsoft, joined me on the SEJ Show to talk about the f…
 
In this episode, Marie welcomes MHC’s director of products and services, Callum Scott. Callum has incredible knowledge of how Google’s algorithms work. In this episode, he and Marie discuss the following:- May 16-18 - unnamed Google update affecting a large number of affiliate sites.- How MHC’s site reviews developed over the years- How we help sit…
 
It's the 100th episode of the 100 in 100 challenge with special guest - Anthony Gruppo, former CEO of Marsh Commercial UK and Regional CEO of Marsh & McLennan NE & SW. In today's episode Anthony talks with Shannon Peel about being a servant leader, what it takes to be a good leader, how he made it to the top in his industry, and shares wisdom for c…
 
The EDGE team dropped in on a number of articles this week from Search Engine Round Table and Search Engie Journal, carefully reading and ruminating about each. Clearly Erin had a accurate bead on each and should be commended on his astute observation and insight on…..nope, can’t do it. He forgot to read the first article completely and wow - did h…
 
Curious about how leaders get where they are so you can advance in your career? Today, Shannon Peel talked with Tony Gaines the CEO of Stewart's Enterprise Holdings Inc, which produces Hard Rock Beverages in a can and Stewart's Spiked Beverages, about how he made his way to the role of CEO. They talked about the beverage industry, leadership and th…
 
In this episode of The SaaS SEO Show, we’ve interviewed Alexander Rehnborg, Head of SEO at GetResponse, and discussed how to grow and manage an International SEO Team. Here’s what we’re covering: Content and SEO for a suite of products Managing people who work remotely Dealing with bureaucracy in a growing organization Stay Tuned: ► Website ► Linke…
 
Are you emails landing with your audience or in their spam file? Today, Shannon Peel talks with Yuval Ackerman about email marketing and how to engage your audience by telling a story and keeping your list healthy. Email marketing is a direct channel to your audience without all the distractions of social media. With more marketers switching from s…
 
EDGE of the Web is proud to bring you some epic fails shared by friends of the show. We wanted to lean into the 500, seeing that the server error code 500 is a bad thing, any way you cut it. We reached out to our guests of the past and asked them to share one of their worst screw-ups in SEO and digital marketing, the ones they really learned from. …
 
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