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Welcome to the "Jerry-Rigged Business Marketing Podcast," where we dismantle traditional marketing concepts and rebuild them with innovative, practical strategies tailored for small and medium-sized businesses. Hosted by Jerry, a marketing veteran with over 25 years of experience, this podcast offers a unique blend of expert insights, real-world success stories, and actionable advice.
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The Leader Assistant Podcast exists to encourage and challenge executive assistants and administrative professionals to become confident, game-changing Leader Assistants. Assistants have an enormous amount of influence as we manage the good, the bad, and the ugly in the life and work of our high-capacity, fast-paced CEOs, executives, pastors, celebrities, and politicians. The question is, what will we do with our influence? My name is Jeremy Burrows. I’m a longtime executive assistant, speak ...
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The Black Scholars Podcast

Black Scholars Publishing

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Educators, elevate your professional development and career with The Black Scholars Podcast – your go-to resource for insightful, genuine, and thought-provoking content tailored to the challenges you face daily. Stay informed with in-depth discussions and solution-oriented research. And, for access to exclusive interviews, career advice, and book reviews, consider subscribing today (via Apple Podcasts). It’s not just a podcast; it’s a toolkit for your growth in the educational and profession ...
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Rebecca Afful is an Administrative Professional with over a decade of experience in executive support and office management. She has had the opportunity to work in multiple industries such as aviation, banking, international non-profits, and diplomatic missions. Rebecca also founded the Administrative Professionals Network of Ghana. In this episode…
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Dawn Marraccino is a seasoned executive assistant with over 20 years of experience in the nonprofit sector. In this episode of The Leader Assistant Podcast, Dawn talks about being a strategic partner as an executive assistant, living on a sailboat, and shares her journey toward burnout – and her recovery from it. Show notes -> leaderassistant.com/2…
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Claudia Laughter has over 20 years of experience as an executive assistant in startups, established public brands, local government, and software companies. In this episode, Claudia talks about saying yes to things outside your comfort zone, expanding and customizing the executive assistant role, and developing a long-term strategic partnership wit…
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In this episode of The Black Scholars Podcast, Leonard delves into Crag A. Mertler's book, The Data-Driven Classroom, which is a short, quick read. Learn how to be a data-driven instructional leader in your classroom or school by tuning into the episode. Support the show and engage with the community. Follow The Black Scholars Podcast on Apple Podc…
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Maggie Olson is the Founder of Nova Chief of Staff, the premier destination for Chief of Staff education and development. This episode is a recording from a Nova Chat webinar where Maggie flipped the microphone in my direction and interviewed me about being an assistant, hosting a podcast, writing a book, and more! I enjoyed being put on the spot a…
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In this episode of the "Jerry-Rigged Podcast," host Jerry Suhrstedt and guest Ian Gotts, co-founder of Elements.cloud, discuss the importance and benefits of process diagramming, particularly focusing on Universal Process Notation (UPN). Ian explains how UPN simplifies complex processes, making them easier to understand and implement compared to ot…
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In this meeting, Jerry Suhrstedt and Lorraine K Lee discuss the concept of professional presence and its importance in various aspects of one's career, including job interviews and networking. They emphasize the significance of having a strong LinkedIn presence and the impact it can have on attracting recruiters. Lorraine provides tips on video pre…
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In this episode of The Black Scholars Podcast, Leonard delves into interview preparation and execution with an emphasis on three primary questions most school leaders ask teachers: Who are you? How does your classes flow? How do you manage a classroom (i.e. student behavior)? Additionally, Leonard gives a few final interviewing tips to make sure yo…
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Natasha Boyd is a highly skilled professional with 10 years of experience as an office manager and a passion for serving others. In this episode of The Leader Assistant Podcast, Natasha talks about becoming a virtual assistant, tips for managing time while working from home, and more. Show notes -> leaderassistant.com/275 Sponsor -> leaderassistant…
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Vickie Maldonado has a long career in administration and is currently the business ministry chief of staff at Bayside Community Church in Bradenton, Florida. In this episode of The Leader Assistant Podcast, Vickie talks about how to keep all of your plates spinning without burning out, building relational equity within a team of assistants, and the…
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Lisa Sprinkles is a Senior Executive Assistant with over 17 years of experience, currently supporting the CEO of Work Dynamics Technology at a global Fortune 500 company. In this episode, Lisa talks about working from home, connecting with assistant colleagues at a global company, and developing your personal and professional brand. Show notes -> l…
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Natalie Schaefer is executive business partner at Aparium Hotel Group, and founder of EAPathfinder – a guidebook for Executive Assistants. In this episode of The Leader Assistant Podcast, Natalie talks about five common challenges for emerging executive assistants: communication, time management, leadership and initiative, relationship building, an…
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Becky Kaapuni has 20+ years of executive assistant experience in high-pressure and fast-paced companies, such as Salesforce, Twitter, Goldman Sachs, and BMO Capital Markets. In this episode of The Leader Assistant Podcast, Becky talks about artificial intelligence, building a community of assistants, the power of networking, and cultivating a great…
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Debbie Pringle works as the Executive Assistant to the Fire Chief for the Coral Springs-Parkland Fire Department in south Florida. She has been in her current role for almost 10 years, and with the fire administration for more than 22 years. In this episode, Debbie talks about launching an administrative professionals learning group, as well as wha…
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Beth Portesi is a seasoned executive assistant and founder of Next Level VA, where Beth is passionate about mentoring EAs and VAs. In this episode of The Leader Assistant Podcast, Beth talks about the transition from an independent contractor to an employee, “six figure habits” that make EAs invaluable assets, and valuing our time as we create more…
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During the JerryRigged podcast, Jerry and his guest, Stephen Pricer discuss various topics related to business analytics, technology, marketing, and Salesforce Administrators. They engage in a lively conversation, sharing their experiences and insight around marketing automation, Salesforce Pardot, Salesforce Account Engagement, and Salesforce Sale…
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Liliya Susong is a Senior Administrative Assistant at Nestlé North America. An immigrant to the US, she has 11+ years of experience as an EA with international companies and counting - now on the US side! In this episode of The Leader Assistant Podcast, Liliya shares her journey navigating culture gaps as an immigrant to the US, communication, netw…
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Maggie Olson is the Founder of Nova Chief of Staff, the premier destination for Chief of Staff education and development. In this episode of The Leader Assistant Podcast, Maggie walks through business planning and building an effective rhythm of business as a strategic executive assistant and/or a chief of staff. Show notes -> leaderassistant.com/2…
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The Jerry-Rigged Podcast, hosted by Jerry Suhrstedt, focuses on the world of business analysis, marketing, and technology, with a particular emphasis on Salesforce jobs in this episode. His guest was Jamie Worth, a Salesforce recruiter from Oscar Recruiting, who shared her insights on the Salesforce job market and provided advice for job seekers.Ke…
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Sarah Calderon is a longtime assistant and the founder of Hey, EA! - an online training platform for executive assistants. In this episode of The Leader Assistant Podcast, Sarah talks about what a strategic partnership between an executive and an assistant looks like, why it’s important, and how to achieve it. Show notes -> leaderassistant.com/266 …
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During the podcast, Jerry Suhrstedt, the host, shared his personal approach to job applications, focusing on the use of a software tool called Teal. He emphasized that while Teal is a helpful tool, it is not the only factor in a successful job search. Jerry credited his numerous interviews to a strong LinkedIn profile and the targeted use of Teal f…
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Wesley Tran is an executive assistant, executive coach, and a longtime subscriber of The Leader Assistant Premium Membership. In this episode of The Leader Assistant Podcast, Wesley talks about his young career as an assistant, how coaching and community guides him in his role, being a male in a female dominated role, and more. Show notes -> leader…
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Jobseekers and candidates... total must watch!In this installation of the Jerry-Rigged Podcast Jerry Suhrstedt, SCA, BA hosts a LinkedIn Top Voice in the HR space, guest Melissa Grabiner discusses the dance between HR, recruiters, and jobseekers. She drops some of her most awesome secrets!!1. Introduction to Melissa Grabiner ender and her expertise…
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Rachel Bennett is a curious, self-motivator who loves to learn new ways to make life more efficient and effective for her executive. In this episode of The Leader Assistant Podcast, Rachel talks about learning your role while onboarding an executive, communicating with an executive who travels extensively, and serving the work. Show notes -> leader…
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Fiona Young is founder of Carve, a series of live digital courses for executive assistants to learn AI, create capacity, and develop into a strategic assistant. In this episode, Fiona talks about the future of the assistant role in the age of artificial intelligence, tips on how to use AI right now, and being open to constant learning and unlearnin…
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In this episode of the Jerry-Rigged podcast, Jerry interviews Jeff Sample, the CEO of Clicked.com. Clicked offers a unique way for individuals to gain experience and build their resumes. They provide free pathways for people to explore, build, and launch careers in tech, with partnerships with companies like Salesforce and IBM.Book Now! ➡ FREE Disc…
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Maggie Olson is the Founder of Nova Chief of Staff, the premier destination for Chief of Staff education and development. In this episode of The Leader Assistant Podcast, Maggie talks about the power of networking. She walks through a hands-on network exercise, talks about how to network practically, using your c-suite vantage point, and more. Show…
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Vanessa Grant, a prominent figure in the Salesforce ecosystem, joined the Jerry-Rigged podcast to discuss the importance of business analysis in Salesforce projects and the creation of a Salesforce Business Analyst (BA) virtual community. She emphasized the need for empathy, effective communication, and teamwork as key skills for a successful BA, a…
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Cara Silverman has worked at several big tech companies including MongoDB and Zocdoc, and joined Duolingo last year to lead their Executive Support organization. In this episode of The Leader Assistant Podcast, Cara talks about growing your career as an executive assistant, managing a team of assistants, and tips for interviewing and being intervie…
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In this episode of The Leader Assistant Podcast, Maggie Olson walks through a step by step guide for EAs and CoSs for leveraging each other and creating a powerful relationship. She also touches on navigating other c-suite relationships. Show notes -> leaderassistant.com/260 Sponsor -> leaderassistant.com/nova More from The Leader Assistant... Book…
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Mary Rabin has over a decade of experience as an executive personal assistant, and currently supports the CEO of an international hi-tech digital health organization. In this episode, Mary talks about the difference between supporting a man vs supporting a woman, how not to lose your identity after supporting an executive for a long time, and worki…
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Like and Subscribe to get real-world, no-nonsense advice from a seasoned business veteran.Book Now! ➡ FREE Discovery Call https://bookjerry.meFollow ➡ #jerryrigged on LinkedIn to rock your business technology!Jerry spent 4 months pounding the pavement and garnered over 62 job interviews for Salesforce roles. Here's what he learned.1. Job Hunting an…
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In this episode of The Black Scholars Podcast, Leonard delves into a pressing issue facing Durham Public Schools in Durham, North Carolina—a district-wide protest leading to school closures due to a major financial mistake. This episode features an enlightening discussion with veteran math teacher and Durham Association of Educators Organizer, Ryan…
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Vitale Buford Hardin, leading expert in Perfectionism and how it permeates corporate culture and individual performance, is the President and CEO of The Hardin Group. In this episode, Vitale talks about overcoming perfectionism and how to work with perfectionists. Show notes -> leaderassistant.com/258 Sponsor -> leaderassistant.com/nova -- Are you …
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Like and Subscribe to get real-world, no-nonsense advice from a seasoned business veteran.Book Now! ➡ FREE Discovery Call https://bookjerry.meFollow ➡ #jerryrigged on LinkedIn to rock your business technology!In this episode we talk about a Northwest home builder.Stanbrooke Custom Homes was a Tacoma based production custom home builder with a major…
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Maggie Olson is the Founder of Nova Chief of Staff, the premier destination for Chief of Staff education and development. In this episode of The Leader Assistant Podcast, Maggie talks about the journey from executive assistant to chief of staff, and how to level up in your role – no matter the title. Show notes -> leaderassistant.com/257 Sponsor ->…
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Ellen Richards brings a wealth of knowledge and skills honed over a long and successful career. As a trusted partner to C-level executives, senior leaders, and global teams, she has played a key role in decision-making, strategic planning, organizational operations, change management, and talent development processes. In this episode of The Leader …
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Looking for a new role in the Salesforce ecosystem?The Jerry-Rigged Podcast dives in to the Salesforce recruiter world with our guest today: Khero Witey from Third RepublicLinkedIn: https://www.linkedin.com/in/kherothetxrecruiter/We put Dallas based, Salesforce recruiter Khero through the paces so you can learn how to navigate the job market with r…
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Support and Engagement: Subscribe to the podcast, The Black Scholars Podcast +: The PLC Edition, leave a review, share this episode with your colleagues, and visit www.blackscholarsclothing.com for merchandise. Please use promo code, SCHOLARS. Get Involved: Sending educational news tips and story ideas to theblackscholarspodcast@gmail.com.…
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Maggie Olson is founder and instructor at Nova Chief of Staff. As the Chief of Staff to a President at a Fortune 40 company—a multibillion-dollar business with 5,000+ employees—Maggie built the president’s Chief of Staff model from the ground up to create a highly successful team, drove efficiencies, and established executive back-office structure …
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In this episode of The Black Scholars Podcast, the host delves into the critical issue of learning loss and its implications for society. This episode aims to address three key questions through research analysis and insights from two accomplished educators. 1) What is Learning Loss? 2) Why Haven't Schools Bounced Back from Learning Loss? 3) What C…
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😂😂😂 Come laugh and learn with JERRY-RIGGED PODCAST host Jerry Suhrstedt and special guest Jason Zeikowitz as we poke fun, crack jokes, and pull out some lessons from our ventures as Salesforce Administrators and user training coaches.Like and Subscribe to get real-world, no-nonsense advice from a seasoned business veteran.Book Now! ➡ FREE Discovery…
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Ciara Trotman is an executive assistant and event planner with over 20 years of experience in corporate finance and big box technology. In this episode of The Leader Assistant Podcast, Ciara talks about career paths for assistants, office politics, DEI for assistants, forming professional relationships, and perception vs reality when it comes to wh…
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Amaia Arruabarrena was executive assistant to ezCater’s previous CEO, and is now ezCater’s Director of DEI & Operations. She focuses on creating an inclusive environment that nourishes trust and encourages learning and vulnerability. In this episode of The Leader Assistant Podcast, Amaia shares her fascinating story about her pursuit of becoming a …
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I'm Jerry Suhrstedt, a seasoned entrepreneur and an expert in technology, marketing, and business analysis. Today, I share my insights on a crucial tool for business success: Customer Relationship Management (CRM) software. In this episode, we'll explore the primary categories of CRM platforms and discuss the top CRM products you should consider fo…
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Sage Johnson is an enthusiastic and detail-oriented Executive Assistant with over eight years of experience. She is an accomplished professional who specializes in organizational management. In this episode of The Leader Assistant Podcast, Sage talks about maximizing opportunities, the importance of representing your executive well, and adapting to…
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Listen in as Jerry talks about the history of CRM and a phenomenal case study where Salesforce Sales Cloud helped a Tacoma based home builder skyrocket from zero to $12M in sales.Welcome to "Jerry-Rigged | The Business Tech, Marketing, and Analytics Podcast"—where the only thing not taken seriously is the fluff.Like and Subscribe to get real-world,…
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Well ok, it's our trailer. In episode #0, Jerry introduces Jerry Rigged. The trailer episode that kicks it all off.Jerry Rigged | The Business Tech, Marketing and Analytics Podcast.Like and Subscribe to get real-world, no-nonsense advice from a seasoned business veteran.Book Now! ➡ FREE Discovery Call https://bookjerry.meFollow ➡ #jerryrigged on Li…
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Maria Smith worked as a sales leader for Fortune 500 companies across three different industries, and now she helps leaders, employees, and organizations understand the science and benefits of goal-setting. In this episode of The Leader Assistant Podcast, Maria talks about aligning your goals with your executive’s goals, balancing short-term and lo…
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Leslie Martinez is a longtime executive assistant in the financial services industry, and is passionate about helping EAs. In this episode, Leslie talks about how to land your ideal EA role, facing your fear, telling your story, and tips on public speaking. Show notes -> leaderassistant.com/250 Sponsor -> ezcater.com/leaderassistant -- Are you look…
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