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Welcome to The Deal Closers Podcast - a show about how to build your ecommerce business to be profitable, scalable, and one day, even sellable. Hosted by Izach Porter from WebsiteClosers.com, and produced by Earfluence. Hosted on Acast. See acast.com/privacy for more information.
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It can be tricky to grow your company while trying to sell it, because growing and selling are both full time jobs and then some. So how can a founder be expected to do all the things to maximize the offer? Today, “entrepreneurologist” Robbie Hardy joins us to answer this question. She and host Izach Porter discuss: The importance of maintaining op…
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Many founders who are building up their businesses want to sell one day. It sounds like a dream, and it certainly can be. But the reality is it can also be very complicated, and not everyone is ready for the mental gymnastics and identity crisis of not leading your own company any more. So how can we best prepare for the exit and train the next own…
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One of the KPIs buyers are looking for when analyzing a business is its conversion rate - the number of users who converted as a percentage of the total number of users that visit your site. A steadily increasing conversion rate can mean that your brand is becoming better known or your messaging is more attractive - and that’s something that’s attr…
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Louie Torres is a first-generation American whose family comes from Ecuador. His mom had Louie when she was 18, and he didn't have another sibling until he was 10. So he had a lot of time to himself where he would script up his own movies or set up his Star Wars collection or just dream. And part of that dream was to find a way to make some cash. T…
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Today we hear from a founder who has built and sold four very different companies - a t-shirt business before ecommerce existed, a pest control service, a gas station, and most recently, an informational website with an adsense revenue model. How did he do it? Let's find out! Previous How I Built and Sold This Episodes How Cristina Van Osten Revolu…
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Today's topic is exit planning, and all of the steps you can take as a business owner to help you prepare to sell your business. We all want to sell for the highest possible price at the highest multiple. So what do we need to do to get there? And what are some potential pitfalls that could affect the sale of your business that you can avoid? Our g…
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Cristina Van Osten is one of those people where you’re not surprised by her success because she's been making success happen her whole life. Back in her home country of Romania, she decided to sell Avon door to door at 16 years old - and thrived. A couple years later, she started two convenience stores and had a nice exit. After moving to the US at…
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As Ecommerce entrepreneurs, we may not consider ourselves traditional investors. But in today's digital landscape, we're all in the business of selling and investing in our future. We may not have a stock ticker or a brick and mortar property, but we have websites and digital assets that hold incredible potential and can produce amazing cash flows.…
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Today, Website Closers' Gwen Sylvester joins host Izach Porter to chat with Adam Spiegel, who built and sold Ownloop, because he needed a way to make money when his career took a turn for the worse because of the pandemic. Previous How I Built and Sold This Episodes How a Dog Training Guru Built and Sold Her Business Breakthrough in Hair Care, Over…
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At Website Closers, we’ve brokered the sale of businesses anywhere from $100,000 in revenue to hundreds of millions of dollars ARR. But typically, buyers are looking for a company with a few million in revenue and an upward growth trend. And if you’re in the low 7-figures and kinda stuck, that might be what our guest Nick Weiksner refers to as “No …
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Are you looking for financial freedom through passive income? That sounds like a dream for most of us, and today we're going to learn the steps to start making that dream a reality, with Spencer Hilligoss, the CEO and co-founder, Madison Investing This episode of Deal Closers is hosted by Izach Porter, brought to you by WebsiteClosers.com, and is p…
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Today, Website Closers' Doug Grindstaff and Lenny Farber join host Izach Porter to talk with a college student who had an extremely profitable "gap year" from college - one where he built and sold his ecommerce business. Previous How I Built and Sold This Episodes How a Dog Training Guru Built and Sold Her Business Breakthrough in Hair Care, Overco…
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Hyperlocal marketing is a strategy that targets potential customers who are close to your business location and looking for products and services like yours. The local area is usually very specific, which is awesome, but how does hyperlocal apply to ecommerce? Let's find out from LiveRetail's Wayne Reuvers, a serial entrepreneur who has led 6 exits…
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Many people think that when a company is looking to make an acquisition, they need to have the cash up front to give the seller or maybe give stock or some combination of stock and equity in their own company. And while some transactions do take place like this, most that I've seen at Website Closers require some amount of financing to get over the…
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Today, Website Closers' Alex Matos joins host Izach Porter to talk with the co-founder of Rari Nutrtion, Sean Kelly about his exit in the super competitive supplement space. Previous How I Built and Sold This Episodes How a Dog Training Guru Built and Sold Her Business Breakthrough in Hair Care, Overcoming Tragedy, and a Successful Exit, with Beth …
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How do you know when a potential buyer is actually interested in your company or if they're just simply fishing for information? Or worse, are they trying to get access to some of your proprietary trade secrets? Unless you already have a relationship with the buyer and you've done your homework to properly vet them, it can be really difficult to fi…
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Today we're talking about subscriptions and membership sites - how to create them, grow them, and why recurring revenue streams are so attractive to potential buyers. About Our Guest Our guest today is Kristen Baileys, Co-founder and CEO of Bake Eat Love, which sells baking kits that come once a month. This episode of Deal Closers is hosted by Izac…
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Today's guest is Robin Bennett, co founder of The Dog Gurus, someone who leveraged her expertise in “reading dogs” into courses, memberships, books, and an eventual exit. Today's episode of Deal Closers is hosted by Jason Gillikin, brought to you by WebsiteClosers.com, and is produced by Earfluence. Hosted on Acast. See acast.com/privacy for more i…
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The total market value of the hair care industry is about $100 Billion worldwide and over $15 Billion in the United States. That seems like a huge opportunity, but the market is dominated by big name players like Loreal, Proctor and Gamble, Johnson and Johnson, and Unilever. So how did Cordiale and Beth Di Maio find market share in 2007? And how di…
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As Ecommerce companies, we have so much information - sometimes too much information. What can we do with all of this data from our customers to maximize their experience while maintaining their privacy? Well today we’re talking about the challenges that Ecommerce companies face when implementing AI, and how AI can unlock the value of your data to …
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A couple episodes ago, Lauren Lee told us all about how we can use affiliate marketing to increase our bottom line. So how is referral marketing and word-of-mouth marketing different from that? And how can CloudSponge's Refer-a-Friend program double word-of-mouth sales? About Our Guest Jay Gibb is the Founder and CEO of CloudSponge, the most effect…
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In Ecommerce, we all need much more than a bookkeeper to make sound financial decisions. We need instant information on cash flow, inventory, projections, and other KPIs. It's not easy, but Lio Pinchevski, CEO of Finaloop, has a solution. This episode of Deal Closers is hosted by Izach Porter, brought to you by WebsiteClosers.com, and is produced b…
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We all want to maximize sales, and a great way to do that is by leveraging other people's networks and influence to sell your products. But is it best to find influencers on your own or use an affiliate network? What platforms are best (and is it just social media)? And how do you even know when profit margins are ready? Basically in Ecommerce, how…
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Today we're talking about new trends in performance marketing. Simply put, performance marketing is advertising that can be measured in real time, so that means Google Ads, Facebook, Instagram - anything that gives you quick information that allows you to make the right decisions for spending your marketing dollars. Spending money effectively is im…
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While it's true that the cost of virtual storefront can be less than a Main Street location, you still need cash for team members, software, marketing, and inventory. When is the right time to invest that's safe and allows for growth? If we don't have the right cash flow timing, how can we overcome this obstacle? Our guest today is Oz Merchant, VP …
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By the end of 2023, Google is planning to phase out third-party cookies in Chrome, meaning advertisers will have a much more difficult time tracking activity of potential customers. Seems like this could be disastrous for some Ecommerce companies - and yet FitzMartin's Will Riley argues that Ecommerce will largely go unscathed. Tune in to find out …
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For many of us in Ecommerce, we don’t really work from an office and we have no intention to. But what we do struggle with is camaraderie and connection. On the show today, Brett Martin from Kumospace gives us tips on how to create a company culture, even in a virtual world. About Brett Martin: Brett is the President and Co-Founder of Kumospace, a …
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Scott Hutchison is the founder of Strikeman, a laser training system that allows firearm owners to practice their shooting skills safely at home. Strikeman makes a cartridge that’s the same size as a bullet, and it puts a laser on the back of it. When shooting the cartridge, a laser will track it to a target - and everything is captured by the Stri…
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Jayson Waller has built multiple businesses, and at the beginning of 2022, his solar energy company Pink Energy was valued at $1 Billion. On his Business and Money podcast, he's interviewed Kevin O'Leary, Barry Sanders, Grant Cardone, and hundreds of others on his way to being one of the top entrepreneurial podcasts in the world. His rags to riches…
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"If your potential customer can’t understand what it is that you do and how you can help them, then they are not going to convert on your site. If they can’t understand what you are selling, they will leave and go buy from someone else.” Those words are from our guest today, StoryBrand Certified Guide Jessica Embree, and she comes on to tell us how…
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Global E-commerce sales is now at roughly $6 Trillion a year, and the United States share of that is impressive, but it’s only about $1 Trillion a year. That means if you’re listening to this and you’re in the United States, international E-commerce is a little more than 80% of the market. So if we’re not looking internationally, we’re missing out.…
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Today we're sharing an episode of the Ecom 365 Podcast, hosted by ShopAgain.io's Maruti Agarwal. Enjoy, and we'll be back in your feed with new episodes soon. --- Brokers are an essential part of any industry. eCommerce businesses are no different. These businesses are bought and sold every day, and to steer those sales, brokers are essential. Trad…
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Today, Malik McCray from SimpliWorks talks about scalable Amazon advertising solutions with no ad experience and how his company is launching winning Amazon advertising campaigns in one click, improving gross sales in as little as 14 days without ever touching an ad account, eliminating keyword research, campaign set up and daily ad management with…
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In 2021, Amazon had over 40% of the US Ecommerce sales with the next closest competitor (Walmart) at 7%. Some Ecommerce entrepreneurs might look at the 40% number as disheartening. How can they be expected to compete when all of the e-commerce is dominated by that brand? Others might look at this statistic as an opportunity because you can actually…
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How can we leverage science and behavioral psychology to increase our Ecommerce sales without feeling like we're in Boiler Room or Wolf of Wall Street? Jeremy Miner is a Sales Coach and Trainer, Founder of the Neuro-Persuasion Sales Method, and the host of the Closers are Losers Podcast. Today's episode of Deal Closers is hosted by Izach Porter, br…
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Press releases have been around for quite some time, because it's a great way to get news out about your company. Maybe you had a record quarter, or maybe you closed out a round of funding, or maybe WebsiteClosers.com announced the sale of your Ecommerce business (those are our favorites). But the question is, How are press releases valuable to the…
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When a customer shops around on your website, they're leaving data points everywhere. But how are you using that information to give them a better shopping experience in the future and ultimately increase lifetime customer value? Our guest today- ShopAgain's Maruti Agarwal - has a solution. Today's episode of Deal Closers is hosted by Izach Porter,…
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Website Closers Izach Porter and Brent Fisher chat with two serial entrepreneurs, Mark Soberman and Brian Short, who just sold their day trading strategy company Netpicks - which launched all the way back in 1996. Today's episode of Deal Closers is hosted by Jason Gillikin, brought to you by WebsiteClosers.com, and is produced by Earfluence. Hosted…
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91% of customers are interested in signing up for texts. 70% of people check their messages within five minutes of receiving them. And Americans are checking their phones an average of every ten minutes. So how can e-commerce leverage the use of SMS and texting to give customers the best possible experience? Osa Gaius is the founder and CEO of Parr…
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A few episodes ago, we had Michael King from iPullRank come on and talk about SEO for eCommerce and why SEO matters even on in our Amazon addicted world. With a pending global recession, it's possible that SEO matters even more now than ever, because it's potentially a less expensive way to generate long term traffic and revenue. Today, Lily Ray pr…
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Think about the supplement market. It's ridiculously competitive and cutthroat, so would you really want to start an ecommerce business in that space? According to Grandview Research, the global sports nutrition and dietary supplement space is a whopping $152B! So if a company could get just an infinitesimal fraction of that market, that company co…
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Think about all the data that you and your team look at every day: SEO data, paid search, social media ads, social media engagement statistics, sales trends, conversion rates, inventory, and more. What if there was a way to collect all of your retail, marketing inventory, and financial data into a single source of truth? That's exactly what Kathlee…
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Bryan and Colin Aulds weren't exactly close growing up, with older brother Bryan doing typical older brother things. But as adults, when they were both looking for their next chapters in their careers, they found common goals and beliefs that would strengthen their relationship - and their wallets. Hear their story of starting PrivacyPros, creating…
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At 18, Vilen Abrahamyan left Armenia to come to the United States and enroll in college. Unfortunately, when he arrived, he was already too late for the semester. Instead of waiting around, Vilen went to YouTube University and learned everything he could about making money online. And today at the ripe old age of 22, Vilen has his first 7-figure ex…
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Gregg Alper got into ecommerce back in 2008, while he was working at an auto repair shop. He put up a website, and the results were pretty surprising. In 2015, Gregg had build that side of the business to 15 people, when he realized that no matter how hard he worked and how much the website grew, it wasn’t really his. So he decided to start GWA Aut…
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Copywriting isn't easy. We could all be writing more blog posts, more LinkedIn articles, and even more social media, but in the day-to-day of everything we have going on, it's hard to find the time to make something both educational and entertaining. And maybe more importantly for e-commerce business owners, how do we make content that search engin…
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We’ve all seen chatbots on the bottom right. If we engage with them, sometimes they work pretty well and other times…well, not so much. The New York Times recently wrote an article on chatbots where they described trying and failing to find a solution with a chat bot as a “spiral of misery”. But we also know that chatbots can be super effective (ju…
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Search Engine Optimization (SEO) can seem confusing and mysterious. And the SEO industry seems to have more scam artists and spam emails than the weight-loss industry. But we all want to rank on Google to get free organic search traffic to our websites, especially for relevant keywords, because of the high potential impact on the bottom line. So wh…
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Ecommerce is ever evolving, and sometimes it's hard to keep up. Today, WebsiteClosers.com co-founders Jason Guerrettaz and Ron Matheson give us the State of Ecommerce in 2022 so you can stay up-to-date on trends, tools to use, and how to grow your Ecommerce business. Deal Closers is hosted by Izach Porter and is produced by Earfluence. Hosted on Ac…
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Ecommerce is always changing because of the technology that's available to us - in sales, marketing, conversions, product reviews, and analytics, or your CRM (and actually many more), we need to know what the best technology apps and services are that are going to give us an advantage over our competitors. So today, we chat with Derric Haynie, Chie…
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