Everything You Need To Know About The Creator Economy Hosted by Lauren Schnipper and Josh Cohen
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Jazz has never stood still during its 100-plus-year-history, and now is no exception. The world of jazz has many vibrant voices to carry it forward on its evolution. At "The Future of Jazz," we talk to those who play and present jazz as we take a glimpse at some of the roads the music will be traveling down in the coming years. Joining "The Future of Jazz" are Harry Schnipper (owner of Washington D.C. jazz club Blues Alley and Executive Director of Blues Alley Jazz Society), Ray Obiedo (guit ...
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YouTube Earns, Instagram Erodes, and the Mafiathon Pulls Us Back In
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Lauren and Josh are back to discuss YouTube ad revenue pushing Alphabet earnings past projections, Instagram degrading quality on certain content, and other creator economy highlights du jour...including a certain creator, a mega-celebrity, and "Mafiathon 2." Here are more links to what we covered today: Kamala Harris And Tim Walz Launch Their Own …
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The Future of Social Commerce and Live Shopping, feat. Max Benator, Co-Founder & CEO of Orca
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Today we're joined by special co-host Max Benator, Co-Founder & CEO of Orca. Orca partners with the best brands in the world to provide a complete shopping experience for consumers through shoppable livestreams, short videos and over 10,000 affiliate sellers. To that, our conversation today focuses on social commerce, as well as the creator economy…
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George Coleman (NEA Jazz Master, former member of The Miles Davis Quintet, saxophonist with B.B. King, Ray Charles, Herbie Hancock, Max Roach, Jimmy Smith, and many others, leader on numerous albums)
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Welcome to our in-depth interview with jazz legend George Coleman: NEA Jazz Master, former member of The Miles Davis Quintet, saxophonist with B.B. King, Ray Charles, Herbie Hancock, Max Roach, Jimmy Smith, and many others, and leader on numerous albums.By Ed Smith and Russ Naymark
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YouTube Updates, Founders Beef, and Messi Sues, feat. Miles Sellyn from Course Studio
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Today Lauren is joined by special co-host Miles Sellyn, VP of Partnerships at Course Studio. On the show: YouTube keeps rolling out update after update, we chime in on the latest LinkedIn founder beef, and Messi sues KSI. Here are the links for what we covered today: Check out Miles Sellyn on LinkedIn. Check out Course Studio! YouTube shares the de…
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Jeff Coffin (Saxophonist, composer, and educator; three-time Grammy Award winner; member of Dave Matthews Band; former member of Bela Fleck and the Flecktones; 23+ solo projects)
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Saxophonist, composer, and educator; three-time Grammy Award winner; member of Dave Matthews Band; former member of Bela Fleck and the Flecktones; 23+ solo projects.By Ed Smith and Russ Naymark
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YouTube Shorts are getting longer and Big Macs are getting chickenier and Kai Cenat-ier
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YouTube's playing catchup in the short-form game. Longer videos and some other trending features will help it contend for the zeitgeist. Meanwhile, McDonald's is doing some amazing marketing? In "dupe culture" and streaming with Kai Cenat? (Also, yes, "dupe culture" is a thing.) The Sidemen also get Oozed in a Paramount partnership and Twitch is as…
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By Ed Smith and Russ Naymark
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By Ed Smith and Russ Naymark
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Should Creators be Compensated when AI Models Scrape their Data?
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Given the rise of LLMs, and social platforms like YouTube and LinkedIn leveraging creator content to train their models, we have to wonder: should creators be compensated? That's the primary discussion for today. Elsewhere: Amazon rakes in over a billion in video marketing commitments in a challenge to YouTube et al, plus Charli D'Amelio is headed …
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YouTube's Global Head of Creators Tells All, feat. Kim Larson
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Here's what we covered today: Follow Kim Larson on LinkedIn. 9 new features we announced at Made on YouTube 2024: Here's everything YouTube announced at their Made On conference. Everything announced at Meta Connect 2024 Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOKBy Lauren Schnipper, Joshua Cohen, Kim Larson
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Everything That Happened at Made On YouTube 2024
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Here's what we covered today: 9 new features we announced at Made on YouTube 2024 Introducing Instagram Teen Accounts: Built-In Protections for Teens, Peace of Mind for Parents Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOKBy Lauren Schnipper, Joshua Cohen
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The Dangers of Deceptive Content During Election Season
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Here's what we covered today: YouTube gears up for election season by enlisting creators to combat deepfakes - Tubefilter Adobe previews its upcoming text-to-video generative AI tools - The Verge Right-wing influencers were duped to work for covert Russian operation, US says Russia Secretly Worms Its Way Into America's Conservative Media FX's new '…
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By Ed Smith and Russ Naymark
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VidSummit 2024 Review, the Minecraft Movie and Cristiano Ronaldo Transfers to YouTube
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Here's what we covered today: Wanna learn more about VidSummit? Here's its page. Tubefilter's official guide to VidSummit 2024 Spotter's new AI-driven "brainstorm partner" is getting creators 49% more views - Tubefilter Explore Spotter Studio more directly. The First ‘Minecraft’ Movie Trailer Is Here, And It Is Horrifying Wasserman Buys Talent Mana…
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Cory Weeds (saxophonist and Cellar Music Group owner)
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By Ed Smith and Russ Naymark
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Here's what we covered this week: At DNC, influencers battle journalists for space and access | Reuters DNC invites 200 content creators to reach younger voters in the 2024 election The DNC’s Creator Play — The Information Now who's your Daddy? SiriusXM paying up to $125 million for exclusive Alex Cooper pact. - Tubefilter Brands are scrambling to …
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We Got Invited to the White House, feat. Eric Wei
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Here's what we covered today: The White House Creator Economy Conference President Biden Visits White House Creator Economy Conference | C-SPAN.org The White House Conference Was Big for the Creator Economy. What's Next? | Inc.com Biden addresses creators at first-ever White House summit: "They listen to all of you" - Tubefilter MrBeast announces i…
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Harry Schnipper (owner of Blues Alley jazz club and Executive Director of Blues Alley Jazz Society)
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By Ed Smith and Russ Naymark
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Creators and the Olympics feat. Nya-Gabriella Parchment, Co-Head of Brand Partnerships, UTA Creators
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Here's everything we covered today: Follow Nya-Gabriella Parchment on LinkedIn! Learn more about DBA / UTA Creators. YouTube creator launches class action lawsuit against OpenAI - Tubefilter Leaked Documents Show Nvidia Scraping ‘A Human Lifetime’ of Videos Per Day to Train AI Instagram is making views the primary metric for content - The Verge Rob…
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Meta Rolls out AI for All, and the Kids Online Safety Act Passes
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Here's what we covered today: Josh loves DreamCon: https://www.dreamconvention.com/ Instagram starts letting people create AI versions of themselves Meta is rolling out its AI Studio in the US for creators to build AI chatbots | TechCrunch AI Chatbots Go Mainstream on Social Media Senate passes the Kids Online Safety Act - The Verge MatPat's next b…
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By Ed Smith and Russ Naymark
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By Ed Smith and Russ Naymark
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Introduction to your co-hosts Ed Smith and Russ Naymark
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By Ed Smith and Russ Naymark
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Here's what we covered today: NCAA Student-Athletes Competing at the 2024 Summer Olympic Games Kamala Harris wants you to know she’s having a ‘Brat’ summer - The Verge Kamala Harris's Brat Summer; More AI Chatbots for Creators — The Information One creator is suing another for (allegedly) copying her vibe. Can she win? - Tubefilter It's not just th…
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Trump, the "Ultimate Influencer," Reverses on TikTok
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Here's what we covered today: Is TikTok pushing young voters towards the far-right? - Tubefilter Trump Interview: His Plan for Taxes, Tariffs, Jerome Powell, More TikTok Loses in First Challenge to EU’s Big Tech Crackdown - Bloomberg The 18-Year-Old High Schooler Behind the RNC’s Creator Strategy — The Information Here's why VidSummit is going to b…
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The Hawk Tuah Explosion feat. Tonner Jackson, CEO of Course Studio
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Here's what we covered on the show: Child Influencers Make Big Money. Who Gets It? - The New York Times Parenting influencers in Illinois must now pay their children if they feature in videos. Experts say it's about time A new Illinois law will force influencer parents to compensate their children for appearing in social media content ‘Hawk Tuah Gi…
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VidCon 2024 Recap, feat Phil Ranta, COO of Fixated
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Here are some helpful links supporting today's episode: Follow Phil Ranta on LinkedIn here! Learn more about Fixated here. Did Cannes Lions Steal VidCon's Thunder? — The Information The White House will host a conference for social media creators | TechCrunch For the first time, more than half of Gen Z self-identifies as content creators - Tubefilt…
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Ahead of VidCon, Influencers Make Less than Ever
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Here's what we covered today: VidCon is this weekend. Check out their site to see what's happening. Our Creator on the Rise is HappyHappyGal! Read our full interview with her on Tubefilter. Social-Media Influencers Aren’t Getting Rich—They’re Barely Getting By - WSJ TikTok encourages advertisers to "connect with" viewers as agencies prepare for pot…
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Cracking the Instagram Algorithm and Kai Cenat Breaks Another Record
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Here's everything we covered on the show today: Colin and Samir's interview with Adam Mosseri Adam Mosseri says Instagram's creator payouts are "burning money" and resulting in lower-quality content - Tubefilter Kai Cenat Breaks Twitch Record with Stream Featuring Kevin Hart and Druski - The Source AMP isn't making its own hydration drink. Instead,…
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MrBeast Officially Wears the YouTube Crown
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Here's what we covered today: PewDiePie avenged: MrBeast passes T-Series to become YouTube's most-subscribed channel - Tubefilter MrBeast Hires Exec Who Managed SoftBank’s Deal Spree — The Information YouTube employees can watch videos before they go live. That's causing problems. - Tubefilter Creators on the Rise: Fearfiction wants to turn cosplay…
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ViewStats, AI, and Brand Safety feat. Viral Nation Chief Product Officer Nicholas Spiro
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Here's what we covered today: Check out Viral Nation Secure! Follow Nicholas Spiro on LinkedIn. YouTube's mobile game push Playables is rolling out to all users - Tubefilter MrBeast Reveals His Biggest Secret (Interview) YouTube Channel Statistics - ViewStats TikTok is testing AI-generated search results from ChatGPT - Tubefilter OpenAI's "media ma…
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OpenAI vs The World as YouTube and ScarJo Investigate, plus a BrandCast recap
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Here's what we covered on today's episode: YouTube is investigating whether OpenAI used creators' videos to train Sora. It also thinks its own AI products can do better. - Tubefilter Scarlett Johansson's AI Legal Threat Sets Stage for Actors' Battle With Tech Giants Scarlett Johannson’s Complaints Could Fuel U.S. ‘Right of Publicity’ Law — The Info…
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Bloomberg's Alex Barinka Breaks Down TikTok's Lawsuit Against the US Government
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Here's everything we covered this week: Thanks to Alex Barinka for joining! Follow her on LinkedIn here. Our Creator on the Rise is Nicole Coenen! Check out our full interview on Tubefilter. It's official: TikTok is suing the United States over the "divest-or-ban" law - Tubefilter UK details requirements to protect children from ‘toxic algorithms’ …
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Inside Beehiiv's $33M Series B, feat. CEO Tyler Denk
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Here's what we covered today: Thanks to Tyler Denk for joining! Check out his newsletter here, and his LinkedIn here. Newsletter platform beehiiv prepares for expansion with $33 million Series B - Tubefilter Our Creator on the Rise this week is Adrian Vazquez! Here's our interview on Tubefilter. YouTube salutes its Shorts as ad revenue soars to $8.…
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Today we covered all things TikTok ban. Thanks to all of our contributors: Kaya Yurieff Liz Perle Matt Bilinsky Plus the small business owners whose opinions we featured: Tiffany Krumins, owner of Opu Probiotics Jessie Whittington, owner of Country Lather Soap Works Jackson Gosnell, a politics- and news-focused creator Brandon the Plant Guy, who us…
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The Father Daughter Duo Taking Over YouTube, feat. Jordan Matter
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Here's everything we covered today: Check out Jordan Matter on YouTube here! Iain Ward, aka the King of Chemo, is our Creator on the Rise this week! Cannes Lions ad festival, Viral Nation introduce Creator Pass for influencer attendees - Tubefilter YouTube accounted for 10% of all TV watch time in March - Tubefilter The MKBHD Review making waves: T…
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Is Instagram Criminally Underpaying Creators?
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Here's what we covered this week: Cinna is our Creator on the Rise! Here's our full interview with her on Tubefilter. Instagram made $32.4 billion in ad revenue in 2021. That's more than YouTube. - Tubefilter Instagram makes more money from ads than YouTube does, and it has for years - The Verge TikTok testing new photo app to rival Instagram Dude …
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Here's what we covered today: Josh and Lauren met up in LA at The Information's 2024 Creator Economy Summit: A New Era YouTube adds a "Members Only" option to put Shorts behind paywalls - Tubefilter More than 25% of channels in the YouTube Partner Program have monetized their Shorts - Tubefilter Epic Games paid $320 million to creators over 12 mont…
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LinkedIn Goes TikTok feat. Zach Blume, Co-Founder of Portal A
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Here's everything we covered this week: Check out Zach Blume on LinkedIn! This is Portal A, Zach's company. Our Creator on the Rise is ARIatHOME! | Twitch Profile Biden campaign on TikTok Florida governor signs law restricting social media access for children | CNN Business LinkedIn is experimenting with a TikTok-like video feed in its app | TechCr…
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MrBeast Lands The Biggest Game Show in History
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Here's everything we covered today: Creators on the Rise: ChelseaVFX makes impossible things - Tubefilter MrBeast lands deal with Amazon to produce TV series with 1,000 contestants and a $5 million prize - Tubefilter MrBeast reveals why he chose Amazon Prime for his game show over other streaming platforms - Dexerto MrBeast originally teased the ga…
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The First Ever LinkedIn Influencer Agency, feat. Brendan Gahan
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Here's what we covered today: Creator Authority, the first-ever LinkedIn influencer marketing agency! Check out Brendan Gahan on LinkedIn. Our Creator on the Rise is Zach Pozniak! Check out the jeeves_ny TikTok account here. House Passes Bill that Could Ban TikTok Danny Duncan is putting his new energy drink brand in 10,000 stores this year - Tubef…
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How to Make the Algorithm Work Like Magic, feat. Justin Flom
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Here's everything we covered today. All things Justin Flom! YouTube, Facebook, TikTok, Instagram. Our featured creator this week is Emily Wang! Check her out here on Twitch. Reesa Teesa snags CAA deal as 'Who TF Did I Marry?' becomes a TikTok sensation - Tubefilter TikTok says its revamped creator fund has increased total creator revenue by over 25…
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How Much Money Do Content Creators Really Make? feat. Eric Wei, Cofounder of Karat Financial
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Here's everything we covered today: Follow Eric Wei on LinkedIn! Karat's new tool, Karat Insights Karat Financial website Our Creator of the Week Is Suto! Check out our full interview here. It's time for the Supreme Court to rule on state laws that concern social media censorship - Tubefilter YouTube is nixing the Kids app for TVs - Tubefilter Ludw…
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Ludwig Confronts YouTube's CEO, plus MrBeast on the Cover of Time
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Here's what we covered today: Ludwig: I Confronted YouTubes 'Scary' New CEO Sora, OpenAI's newest model, stuns the internet by turning text prompts into lifelike videos - Tubefilter Marques Brownlee Joins Ridge as Executive Board Member, Equity Investor, and Chief Creative Partner | Business Wire Creators on the Rise: alexbegs would like to send a …
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Super Bowl Creator Recap 2024, Nike x Kai Cenat, and Disney Makes an Epic Investment
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Here's everything we covered: Our Creator on the Rise is KDotDaGawd! Here's our in-depth interview on Tubefilter. In her first year on OnlyFans, Lizzy Capri has made $100,000 - Tubefilter The Super Bowl's Other Big Winners... Were the Creators? Inside The NFL’s Creator Strategy — The Information YouTube stars help NFL bring in more viewers, league …
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The Brand Yearbook feat. Sara Wilson, plus YouTube's 2024 Plans, and Top Podcasts Renew with a Twist
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Here's what we covered today: Our guest today was Sara Wilson! Here is The Brand Yearbook we discussed. You can follow Sara on LinkedIn here. Our Creator on the Rise is Nyane! TikTok: https://www.tiktok.com/@nyane Coca-Cola cries "Happy Tears" with a TikTok-exclusive flavor - Tubefilter Letter from the YouTube CEO: 4 Big bets for 2024 YouTube now g…
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Creator Economy 2024 Outlook feat. Megan Lightcap, plus Taylor Swift is Off TikTok & Tech CEOs Grilled by Congress
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Here's what we covered today: Our Creator on the Rise is The Korean Vegan, aka Joanne Molinaro! Here's our write up: https://www.tubefilter.com/2024/01/31/creators-on-the-rise-korean-vegan/ TikTok, Meta CEOs take heat from Congress in contentious Capitol Hill hearing on child safety - Tubefilter Mark Zuckerberg defends teenage creators’ right to pu…
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MrBeast Tests X, Enters China, and Signs with Amazon?
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Here's what we covered today: MrBeast's X video made $250k in 6 days. But there's a catch. - Tubefilter MrBeast's first video for the Chinese market needed only a few hours to get three million views - Tubefilter MrBeast is reportedly closing a $100 million TV show deal with Amazon - Tubefilter Airrack's YouTuber film school sells to VidIQ - Tubefi…
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YouTube Restructures, Meta Restricts, and TikTok Rolls Out The Sopranos
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Here's what we covered today, in more depth: Creator Economy Live 2024: where Josh was this week YouTube is restructuring creator management teams - Tubefilter Meta to restrict teen Instagram and Facebook accounts from seeing content about self-harm and eating disorders | TechCrunch Instagram and Facebook Will Stop Treating Teens Like Adults | WSJ …
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2024 Premiere: MatPat Says Goodbye, TikTok Makes Good Bank, and our first Creator on the Rise
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Here's what we covered today: MatPat is stepping down as host of Theory videos - Tubefilter TikTok will take a bigger cut from its Shop as it seeks $17.5 billion in annual U.S. ecommerce revenue - Tubefilter The kids (and adults) of Recess Therapy will interview stars on the Golden Globes red carpet - Tubefilter Creators on the Rise: Jessica McCabe…
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