Larry Witzel explains why pre-registration is a powerful tool for increasing attendance at evangelistic events. He shares 3 key reasons to prioritize a pre-registration system: It taps into commitment, enables timely reminders, and opens doors for follow-up. With nearly two decades of experience in evangelism marketing, Larry highlights how an effe…

Larry Witzel unpacks his study on how different advertising channels impact evangelistic event attendance. Learn which channels—social media, direct mail, YouTube, and more deliver the best attendance rates and cost-effectiveness. Larry also emphasizes the value of a multi-touch approach and tools like Interest Tracker for maximizing your event’s r…

If you're not using banners and road signs to promote your church events, you might be missing out on attracting more guests! Banners and road signs add powerful value to event marketing. Discover how these simple tools not only boost visibility but also drive real attendance.By Larry Witzel

Planning an evangelistic event at your church? Make sure YouTube advertising is part of your strategy! Video is one of the most powerful tools for evangelism, and here are three key tips to boost the effectiveness of your YouTube ads. Discover how to engage viewers, build personal connections, and get them excited to attend. With YouTube's wide rea…

Larry Witzel emphasizes the importance of not comparing yourself to others and instead focusing on the unique path God has set before you. Larry encourages viewers to go at their own pace, reminding them that ministry is a marathon, not a sprint. He acknowledges the challenges pastors face and offers words of encouragement to stay the course, trust…

Larry Witzel explains why direct mail is still crucial for church evangelism, despite its decline in engagement. He highlights that direct mail guarantees every home receives an invitation, something digital ads can't. Studies show that people who pre-register through direct mail are more likely to attend events than those from social media. While …

Digital marketing is the most cost-effective tool for promoting evangelistic events today. Backed by a recent study, Larry compares the performance of social media advertising to direct mail, showing that while fewer people may attend from social media pre-registrations, the overall cost per attendee is significantly lower.…

Larry Witzel discusses how pride can undermine spiritual growth and ministry success. Drawing from his personal experiences, Larry explains the "yo-yo effect" of success and setbacks, attributing it to the natural build-up of pride that comes with success. The key takeaway: breathe in the Spirit, breathe out pride, and give God the credit for your …

In this Ministry Insights, Larry Witzel emphasizes the importance of always asking for a decision in your sermons. Just like in marketing, where companies like Best Buy guide customers through a series of small steps toward a big goal, pastors should guide their congregations through their spiritual journeys. Don’t let your sermons end without guid…

Larry Witzel shares a powerful insight about the true purpose of Bible prophecy meetings. Contrary to common belief, these meetings aren't just about teaching prophecy; they're about building connections within your community. Larry emphasizes that while discussing Bible prophecy is important, the real value lies in the relationships formed before …

Larry Witzel shares a powerful insight for those in ministry, emphasizing the importance of focusing on the best things rather than getting weighed down by merely good tasks. Drawing from his backpacking experience, Larry explains how carrying unnecessary weight—literally and figuratively can hinder progress. He encourages pastors to keep their eye…

Larry Witzel explains why Bible prophecy remains the most effective topic for evangelistic series, even when some church members feel tired of it. Discover why prophecy still draws crowds and offers hope in our chaotic world. If you’re facing challenges in ministry, remember you’re in your church for a reason. Stay strong, God’s got this!🙏🏼…

In this episode, Larry Witzel dives into the crucial topic of sermon titles, specifically for evangelistic meetings. He explains why clarity should always precede cleverness when reaching your community. Why is this important? When inviting people to evangelistic events, you only have a few seconds to capture their attention and convey the essence …

In this episode of Ministry Insights from SermonView, Larry Witzel emphasizes the importance of a clear call to action. He explains that the average American makes about 35,000 decisions daily, leading to decision fatigue. By directly asking for specific actions, whether it’s subscribing to a channel or committing to daily Bible reading, leaders ca…

In this pre-episode, Larry explains his vision for the Ministry Insights series: to inspire, educate, and affirm pastors in their ministry.By Larry Witzel