Standard Deviation Podcast is your go-to resource for navigating a career in digital analytics or technical marketing. Tune in to hear from top industry leaders on how to find success and continue learning in this exciting field.
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Exploring the contours of designed spaces, be they physical, social, digital, or purely imagined.
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Standard Deviation is hosted by Yves Brown - Registered Nurse, writer, mother, health/wellness/healing advocate, intuitive reader, and authenticity champion. We’re going to have meaningful, authentic, and at times, unfiltered conversations over a variety of issues that uniquely affect us such as, toxic relationships, raising special needs children, being a caregiver, friendships, and maintaining your sanity on the job. These conversations are intended to help you embrace your authenticity an ...
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Feedworthie looks at today’s biggest happenings in marketing. We examine a few topics, look at how they play out on social media and what type of impact it had for the brand. This podcast comes to you from the minds at Rebuild Group, a creative marketing agency built out of Detroit, Michigan.
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✌️❤️☺️ Welcome to the mind, body & soul of Qwalion & Lucretia B. Here you will find our innermost thoughts and have the opportunity to step into our world. The topics will range from health, wealth, fitness, diet and much more. Enjoy and let's connect with each other.
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Welcome to Business School for the Rehab Chiropractor where we coach you on how to run the practice and business of your dreams. Your host is Justin Rabinowitz - a multiple Rehab Chiropractic practice business owner and investor. In addition to running his own locations, Justin works with Rehab Chiropractors across the US talking about everything from sales to marketing, and creating the business systems necessary to succeed.
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"I Just Got Sick Of Dealing With Insurance Networks." How Chiro Biz 101 Helped Frank Abbate Learn How To Market and Communicate His Value Even When EVERYONE Wanted to Use Insurance
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Are you currently In Network with insurance and absolutely hate it? Frank Abbate of Keane, New Hampshire found himself in the exact same position. Finally, after dealing with denials and fighting on the phones for days and hours, Frank decided ENOUGH IS ENOUGH and started dropping insurance networks. Through Chiro Biz 101, Frank learned exactly how…
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From our Sponsors at Simmer Go to TeamSimmer and use the coupon code DEVIATE for 10% on individual course purchases. The Technical Marketing Handbook is live and provides a comprehensive journey through technical marketing principles. Official Announcement: New Course coming in June: Chrome Devtools for Digital Marketers by Simmer Latest content fr…
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Should I Buy Or Rent a House As a New Business Owner???
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This is different type of episode where we talk PERSONAL Finance... More specifically, should I buy or rent a house while I'm growing my business? Many people disagree with my philosophy, but we're here to have conversation and do what is best both personally and professionally. Making a bad personal decision could disrupt and create unneeded stres…
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“Any time I’ve Deviated From The Process It’s Been A Sticky Situation”: Sena's Key to Business Optimization and Growth (Chiro Biz 101)
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“I used to think that if you could get patients better in as few visits as possible it means you are a great clinician” This week we are interviewing a high-level clinician, business owner, and person. Dr. Sena Griffith of Restore Chiropractic in Petaluna California. She is someone who always knew that she wanted to start her own business and it sh…
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$0-30K with Chiro Biz 101 And Now Hiring an Associate Rehab Chiro: Mike Guardino from Raleigh, North Carolina Reveals ALL His Secrets
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42:51
This week we have someone who has mastered the fundamentals of practice ownership. Someone who never misses a live event. And someone who is on EVERY call. Which is why he’s tripled his monthly revenue in a year. Mike Guardino is a practice owner who’s been in our community for a little while and has excelled throughout his time with us. But he has…
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“It Was Easily The Best Financial Investment We’ve Ever Made”: Max & Molly Powiada On How Investing In Chiro Biz 101 Helped Them Excel In Their Partnership While Staying Happily Married
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Have you ever wondered what it would be like to be business partners with your spouse? I imagine there are many benefits, but also many challenges that come along with it. To manage a romantic relationship along with a business is a daunting task. But somehow Max and Molly Powiada make it work. And they aren’t just scraping by, they’re excelling. M…
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From our Sponsors at Simmer Go to TeamSimmer and use the coupon code DEVIATE for 10% on individual course purchase The Technical Marketing Handbook is now live and it provides a comprehensive journey through technical marketing principles. Latest content from Juliana & Simo Article: AUTOMATIC PAGE VIEW HITS IN SGTM AFTER CONSENT GRANTED by Simo Aha…
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Partnerships Never Work… Unless You Follow THIS Formula: Interview with Shaun Astorga and Monica Moore of AMP PT in New Jersey
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If you’re in a partnership or plan on getting into a partnership one day, this episode is for you. This week we have two incredible business owners. Monica Moore and Shaun Astorga are the owners of AMP Performance Rehab. I trust these two to treat my family and I’m proud to call them friends. They have a great partnership, each has different roles …
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“Do You Take My Insurance?”, “Well Uhh, Umm”: How Our Live Event Will Prevent You From Sounding Like This When A Prospect Calls Asking About Insurance
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Do you take my insurance? This is one of the biggest objections we face as out-of-network rehab clinicians. And if you just accept these cases as “not the right fit,” then you are throwing thousands of dollars out the window. So let's clear up why we struggle with this simple question. It’s because you are not being effective in communicating to yo…
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From our Sponsors at Simmer - Go to TeamSimmer and use the coupon code DEVIATE for 10% on individual course purchase - The Technical Marketing Handbook is now live and it provides a comprehensive journey through technical marketing principles. Mentioned in this episode Jenn Kunz's tweet re Consent Mode Zack Edwards Twitter Myles Younger on IABs she…
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I Asked Mike Michalowicz How To Become Elite: Our Guest Speaker at RCM Live May 18-19
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If you know us, you know that our live events are the best part of being in our community. Zoom and Instagram are great and all, but being able to shake hands, and have a real conversation in person cannot be substituted for anything online. So this week I’m giving you a preview of our next live event. I talk with our guest speaker and best-selling…
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Overcoming The Fear Of Raising Prices, Posting On Social Media, And Facing Judgement From Others, “My Audience Is Not My Friends”: Conversation W/ Dr. Jake Altman
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49:12
One of the pillars of our model is charging the right price for your services. But it’s not just about the number. It’s about knowing your worth and having the confidence to demand it. Because in business, that is one of the most important parts of being successful Since graduating from Chiropractic school I’ve come to learn my worth over the years…
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Dr. Angela Francis on Business Turbulence After a Meteoric Rise…This Episode is Real, Raw, and The TRUTH About Entrepreneurship
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From starting off her practice with a bang to managing the pains of growth, the road to success has been a 24/7 mission for Angela Francis. Only a few years out of school, Angela has dominated a niche, hired help, and is now reaching new heights of success. Which also means things are getting harder. Because as we all know in business, growth isn’t…
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Proof That It’s NEVER Too Late To Bet On Yourself And Change Your Life - My Conversation W/ Dr. Dave Glazer
26:29
26:29
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26:29
Many people who search for success can’t find it because they can’t check their egos. You may even be one of them. But the truth is, it’s impossible to conquer your goals if you can’t conquer yourself. Sometimes you need to be humbled in order to get to where you want to be. I’ve seen this in chiropractors who are reluctant to learn from me because…
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From our Sponsors at Simmer - Go to TeamSimmer and use the coupon code DEVIATE for 10% on individual course purchase - The Technical Marketing Handbook is now live and it provides a comprehensive journey through technical marketing principles. Mentioned in this episode - Learn more about mobile app optimisation on Juliana's blog - Learn more about …
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Dan Martell Spoke to My Mastermind… Here are My Takeaways (An episode you can't miss)
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Sometimes in life, we reach truly surreal moments. When things that you believed were possible actually happen, they both remind you of how far you’ve come and propel you toward greater things. Last month we had the honor of having entrepreneur and author Dan Martell speak during our Rehab Chiro Mastermind group on one of our calls. (For those of y…
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From Zero To $35K/Month: How Dann Charlat's Longing For Self-Improvement Lead Him To Chiro Biz 101 And Skyrocketed His Business
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This week we continue our series of VIP interviews. These have been some of the most powerful and insightful episodes we’ve ever done. It really shows the quality of people we have in our community! Today I’m sharing my conversation with Dr. Dann Charlat, owner of I.MOVE. Health And Performance in Portland Oregon. Like my previous interviews with J…
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How A Young And Humble New Graduate Became A Six-Figure Referral Magnet In The Most Competitive Area In The Country (Within 2 Years): Interview W/ Jenna Lagana of Lagana Wellness Co.
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I have to say that not everyone who comes into our community is struggling. Yes, we love to help Chiros in desperate need of it, but sometimes we get lucky enough to work with Chiros who are already successful. And this week's guest is one of those Chiros. Doctor Jenna Lagana is a very impressive young professional from California. After starting h…
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How I Went From Zero to $30k per Month In Under 12 Months: Interview with Top Rehab Chiropractor, Dr. JC Aikenhead
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46:44
If you’re looking for guidance on how to take a business from 0 to feeding your family, this episode is for you. As a prior speaker at our live event, JC Aikenhead is one of our model community members. Not only is he a rockstar clinician, but he is a money maker. JC knows how to go out there and make money. When I think of someone who won't quit u…
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As Doctors, We Are Experienced Professionals - But As Business Owners, We Are Babies (An Episode To Give You Hope)
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After our live event I have a lot of thoughts that want to share with all of you! There were so many lessons I learned from the experience. Some of these came from our keynote speaker, Kevin Vandi. Like the ability to step outside of the box (your ideal life). Understanding that sometimes you have to step outside of your ideal life to keep it that …
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🚀 Resources 1. Go to TeamSimmer.com and use the coupon code DEVIATE for 10% off on individual course purchases. 2. Check out Simo's latest articles from his blog: Monitoring Your Server-side GTM Setup Consent Mode V2 for Google Tags 3. New Team Simmer video about how to monitor your server-side setup 4. Introduction to Mobile App Analytics, Firebas…
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This Has NOTHING To Do With My Business, But It Has Everything To Do With My Success (The Power Of Mindset)
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Mindset - one of my favorite talking points when it comes to being a rehab chiro practice owner. It is part of the foundation for growing a successful business! So in this episode, I share how I grew and evolved my mindset. (Which grew my business as a byproduct) Things like self-awareness, self-talk, and who you share your information with have a …
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The Medical Community Has Stacked The Cards Against Us, Giving Us Fewer Benefits And Smaller Salaries: Here’s How You Fight It And Make MORE Than Even Surgeons Do
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Around the medical community, some would say Chiropractors are treated like 5th-class citizens On average we make less money and get fewer benefits not only compared to other doctors, but to many other professions as well. So you need to understand that you have the system working against you! Which is why you need to break through. That’s essentia…
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How To Hire Your First Employee (And not lose all your money doing it)
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16:49
It’s never too early to think about hiring. If you’re out there working solo in business the thing you need help with is your admin work. You need someone who can handle bookings, calls, and billing. When I first started it was my mom. People make the mistake of jumping ahead and hiring an associate or marketing assistant first. But if those people…
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A Sprinkle Of Reality - You Won’t Get Paid For The First 6 Months After Opening A Business
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11:50
I see many people leave school or their associateship and start a business with false expectations. So here's the truth, starting a business will not get you paid fast or consistently. It’s normal, or honestly pretty lucky to get paid like a part-time employee at the start because you have to keep re-investing in your business if you want it to gro…
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“You Made Me Believe I Can Actually Go To Work Happy Everyday AND Make Money”: Interview With Mastermind Member Angela Francis Who “Created A Village” For Postpartum Mothers
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50:40
We’re creeping up on two years of doing the podcast, so I wanted to take it back to one of my favorite and most popular episodes. It’s my interview with Angela Francis who joined our program 7 months before she even opened her practice. She grew so quickly that she was almost a victim of her own success. In this group, we have a lot of badass busin…
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Here’s EXACTLY What We Put In Our New Patient Folder
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4:06
Click here to apply for a guest pass to our live event this month! ... Thank you so much for listening to this episode and if you found this content valuable here are four ways I can help you for free: 1) Grab a copy of my free guide: The Rehab Chiropractor’s Checklist: Click Here For Instant Access 2) Go ahead and give me a follow on Instagram @ju…
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5 Lessons of Leadership You NEED for 2024 (Even If You’re An Army Of 1)
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17:57
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The new year is upon us! It’s a great time to reflect on the year you’ve had and get ready for the one that is coming. So since I’ve had a year filled with tremendous challenges and triumphs, I wanted to share the biggest lessons I learned this year. Lessons like how to stick to my vision. When we first started our live events 25 people showed up. …
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How To Get People To Stay Even AFTER They Are Out Of Pain: Rehab Chiro LIVE in San Diego on Jan 27-28th
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5:27
Apply For A Live Event Guest Pass Here ... Thank you so much for listening to this episode and if you found this content valuable here are four ways I can help you for free: 1) Grab a copy of my free guide: The Rehab Chiropractor’s Checklist: Click Here For Instant Access 2) Go ahead and give me a follow on Instagram @justinrabinowitz where I post …
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“I Realized This Is The Best Usage Of My Degree,” - Interview With Kevin Vandi, Owner Of A Seven-Figure Practice & Guest Speaker At Our January Live Event
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This week is a preview of our live event. I interview Kevin Vandi, a seven-figure practice owner, world-class clinician, father of five, and guest speaker at our Rehab Chiro Mastermind Live Event this January. But his story wasn’t always like this. Kevin not only had to climb the mountain of building a practice like the rest of us, but it’s also a …
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We’re Coming to San Diego Jan 27-28 (Plus, how to answer the phone when they ask, “Do you have an appointment available today?“)
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6:42
Apply For A Live Event Guest Pass Here! ... Thank you so much for listening to this episode and if you found this content valuable here are four ways I can help you for free: 1) Grab a copy of my free guide: The Rehab Chiropractor’s Checklist: Click Here For Instant Access 2) Go ahead and give me a follow on Instagram @justinrabinowitz where I post…
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I Applied To a New Mastermind Group and Got Rejected… Hear My story
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30:55
I was recently rejected by a business mastermind group that I applied to. Not ideal, but it was a learning experience. So I wanted to share lessons I learned from one of life's greatest teachers, REJECTION. My personal feelings. How I relate this experience to our profession. And why I’m proud of myself after getting rejected. If you live a life th…
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Episode Resources: Go to TeamSimmer.com and use the coupon code Deviate for 10% off on individual course purchases. Latest from Juliana Jackson: Ecommerce Analytics Course for PiwikPRO - learn how to set up your store for success Data Contracts Explained - by Doug Hall and Arman Didandeh Mastering the Art of Adaptability in Marketing and Analytics …
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“You’re too expensive,” and ’Why don’t you take insurance?“: How to overcome the MOST COMMON objections in your Rehab Chiropractic Practice
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26:25
What you are trying to do is different and very difficult! The path of least resistance would be to take insurance. And since you don't, if you don’t know how to communicate why you’re charging more money and not taking insurance, then your patients never will. Do your patients know why you don’t take insurance? Do they know why you’re more expensi…
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Everything You Need To Know re:EYSL (Plus the exact formula needed to be successful after chiro school)
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26:30
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26:30
How would I take someone from zero to running a thriving practice? Well, you have to be world-class clinically and world-class business-wise. But it all starts with the thing in between your ears. Mindset! If you can’t master that, then sales, treatment, marketing, and all the other aspects don’t matter. A growth mindset that manages expectations i…
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“Before You Raise Your Prices You Need To Raise Your Level Of Care”: Interview with Jeremy Dinkin of RSM Sports Medicine (and info re: EYSL)
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51:49
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51:49
How many times have you heard me say, “If you want to grow your business, you need to raise your prices?” A lot I’m sure… But before that happens, you can’t charge premium prices if you’re not a premium clinician. So in this episode, I interview one of the best clinicians I know, Dr. Jeremy Dinkin. In every sense, he is a world-class clinician. The…
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From -3% To Growing 60% In a Year - How I REVIVED My Flatlining Business
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25:22
"If your business has flatlined and is no longer growing, there are 9 reasons why that could be the case." With success can come complacency and a lack of awareness of what's truly important. So if your business has stopped growing there is probably something that you stopped doing because you either lost the discipline or simply forgot its value. …
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Inflation Is 12% and You REFUSE To Raise Your Price? (The Self- Sabotage Behavior of Rehab Chiros)
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29:21
As entrepreneurs our relationship with money is extremely important, whether you like it or not. That’s why this episode about Finances… Raising prices Money Psychology 🧠 And how to make the tough financial decisions we face as business owners. Money is the biggest topic of concern for our members both old and new, no matter how well they’re doing.…
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How I’d Go From Zero to $10K Per Month If I Opened A New Practice
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29:56
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29:56
Another clinical course will not help your business. Look, I know that enhancing your clinical skills is very important. Having the discipline to constantly keep growing and learning is super valuable. Learning more techniques and exercises is great and all, but it won’t help you grow your business. If I were starting over and had to get to my firs…
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Go to TeamSimmer and use the coupon code "DEVIATE" for 10% off on individual course purchases. >> Articles and content mentioned in the episode << NEW Server Side Course by TeamSimmer (super super updated) Listen to Josh Silverbauer's album "Universal Sunset" here Join MeasureSlack U of Digital Newsletter Connect with Myles on Linkedin or on Twitte…
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My 2nd Practice Location Failed…and Made Me A Millionaire
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22:52
There was a time when I decided to open a second practice out of a gym. And it was fine, I mean nothing bad happened. But nothing good happened either, because all it did was distract me. I kept working the same amount of days but my interest, focus, and energy became scattered. I didn’t see a bump in revenue either, just an increase in headaches. …
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Your $90,000 Mistake: How Your Own Space Will Ruin Your Business Career
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28:57
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28:57
When starting your practice, getting your own space seems great. However, it’s not what I recommend to new entrepreneurs. It’s important to minimize your expenses, build your network, and invest money in business education first. And if you buy your own office space, it’ll be hard to do those things. I see a lot of people start out and pay for thin…
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Why You Should BOTH Raise Your Prices And Treat Patients For Free
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17:59
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17:59
This week we’re taking it back to the fundamentals of practice growth. Whether it’s sports, business, or any other discipline in life, it’s absolutely essential to know the fundamentals. You can still grow without them, but you’ll eventually hit a ceiling. And as someone who might have rent, payroll, and a mortgage to pay, you don’t want to hit tha…
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Why You Can’t Compete Against Tylenol And Aren’t More Valuable To Your Employer
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21:36
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“The quality of your life is determined by the quality of your questions” That’s one of my favorite sayings, you know why? Because on my path towards success it’s proven to be so true… This is why I spend so much time answering the questions our listeners send in. The better they are, the more value they will bring to our community. So this week I’…
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Go to TeamSimmer and use the coupon code "DEVIATE" for 10% off on individual course purchases. >> Articles and content mentioned in the episode << NEW Server Side Course by TeamSimmer Juliana's latest article: Introduction to Natural Language Processing and its business applications Hugging-Face Zero-Shot Classification Check out MeasureSummit 2023…
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Is It Valuable To Establish Your Personal Brand Even Before Opening Your Business? And, Why In-Person (Old School) Networking Beats Social Media EveryTime
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This week is a continuation of trying to give you the information I wish had when I was starting my rehab clinic. These aren’t only some of my most frequently asked questions but some of the most essential questions a rehab chiro needs to have answered. Here are the questions I answer: Is it valuable to start on a personal brand on social media bef…
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Q&A - Niches, Operations, and How To Justify those Price Increases
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17:38
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17:38
One of my goals as a business coach is to give you guys the information I wish I had when I was starting my rehab clinic. By doing this I can save you… Time Energy Money And headaches But with all this information comes the questions people have about how to implement these ideas. So in this episode I answer some of the really good questions I got …
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Go to TeamSimmer and use the coupon code "DEVIATE" for 10% off on individual course purchases. >> Articles and content mentioned in the episode << Team Simmer's latest article: How Do I Hide The User’s IP Address In SGTM But Still Get Geo Data In GA4? NEW Server Side Course by TeamSimmer GA4 BigQuery Course by TeamSimmer Juliana's latest article: I…
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What My Failed College Baseball Career Taught Me About Business - Inside Access to a LIVE Mastermind Call
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“What motivates you to work hard and be creative?” I recently got this question from one of our members, it really made me think. And it's such a good one I had to think about it for a few weeks. What drives me? Well, I came up with the best answer I could think of. So in this episode, I tell a story from my life that taught me a lot about myself a…
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{REPOST} How to Make $25,000 From Speaking In a Local Gym
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21:47
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This week's episode is actually a repost from my first podcast ever. But it isn’t to be lazy. It’s because this episode has so much value, and since most of my listeners are new I know you haven’t heard it yet. It actually covers the most frequently asked question I get. “What is the best way to quickly grow and scale your rehab chiro practice?” So…
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