Best StackAdapt Podcasts (2024)

1
Filling Funnels and Building Brands 24:19

2d ago24:19

24:19

In this exciting episode, Ashley Royalty sits down with Dani Egick from PAIGE, a pioneering fashion brand. Dani shares insights on leveraging TikTok for brand growth, the importance of balancing new customer acquisition with retention, and the evolving landscape of influencer marketing. She also discusses the significance of real-world experiences …

1
Matt Verlaque, COO at SaaS Academy, on Enhancing Team Performance Through Healthy Conflict and Feedback 42:15

2d ago42:15

42:15

In this episode, our host Aydin Mirzaee sits down with Matt Verlaque, COO of SaaS Academy and co-founder of High Speed Ventures. Matt’s unique career journey spans over a decade in firefighting and emergency services before venturing into technology and entrepreneurship. He shares how his experiences have shaped his approach to leadership and manag…

1
Mark MacLeod, Startup CEO Coach, on the 3 Core CEO Duties and How to Avoid Burnout While Balancing Them 42:40

10d ago42:40

42:40

In this engaging episode, we sit down with Mark Macleod, a seasoned CFO, VC, and angel investor whose career has significantly impacted high-growth technology companies. Mark takes us through his extensive experience, from his roles at FreshBooks and Real Ventures to founding SurePath Capital Partners. He shares invaluable lessons on the evolution …

1
Mastering CRO with Data-Driven Strategies and AI Innovations 40:02

24d ago40:02

40:02

Today we chat with Jake Lambert from Fresh Egg to talk all things CRO. We will discuss how CRO should be an integral part of the overall business strategy, not just a standalone marketing effort. By aligning CRO with broader company goals and ensuring collaboration across teams, businesses can make better-informed decisions and drive significant im…

1
Jessica Zwaan, COO at Talentful on Bringing Product Management Practices and a Commercial Focus into People Operations 42:14

23d ago42:14

42:14

In this insightful episode, we sit down with Jessica Zwaan, COO of Talentful, whose impressive career journey spans roles in HR and operations across leading tech and SaaS companies. Jessica shares her transition from HR to the COO role, discussing the significant learnings and challenges faced along the way. She delves into the importance of comme…

1
Add3CONNECT Series: OTT Insights with The Trade Desk 33:46

1M ago33:46

33:46

In today's episode, we explore CTV and OTT advertising, highlighting key topics like measurement, tent pole events, optimization strategies, and future trends. With insights from The Trade Desk, we uncover the evolving landscape of CTV and OTT advertising and its impact on brands and advertisers. Understanding Measurement and Inventory in CTV and O…

1
Reducing Meeting Bloat with C-Suite Executives at Ably, Consensus, DealMaker, and Tucows 54:59

1M ago54:59

54:59

In this special C-Suite Roundtable episode of Supermanagers, host Aydin Mirzaee brings together 4 top executives from diverse industries to tackle one of the biggest challenges in modern workplaces: meeting efficiency. This episode features Michael Koenig, CEO at Tucows, Rebecca Kacaba, CEO at DealMaker, Jeffrey Sullivan, CTO at Consensus, and Matt…

1
Ken Weary, COO of Hostaway, on Culture Add in Hiring, Deliberate Decision-Making, and Scaling a Remote Workforce Across 40+ Countries 38:43

2M ago38:43

38:43

Ken’s role as COO at Hostaway, a SaaS startup transforming the vacation rental industry, showcases his innovative approach to remote work and leadership. In discussion with host Aydin Mirzaee, Ken delves into the diverse experiences that have shaped his career, including pivotal positions at Hotjar and his unique journey as a digital nomad. His tra…

1
The Future of Marketing In Beauty & Cosmetics 57:22

2M ago57:22

57:22

Email Marketing & Newness: In fashion and beauty, new products are significant drivers of retention and engagement. Emails that feature new and exciting content tend to perform better. Innovation & Product Launches: Innovation is critical; presenting new products frequently keeps customers interested. Comparison to historical commercial salesmen wh…

1
Add3CONNECT Series: Maximizing CTV with StackAdapt 37:52

2M ago37:52

37:52

In this episode of Maximizing CTV, host Adam chats with Ryan Berman from StackAdapt. Ryan shares his deep knowledge on various aspects of CTV, providing listeners with valuable strategies and forward-looking perspectives. This episode is packed with actionable advice for brands and agencies looking to maximize their CTV investments. Key Topics: Inv…

1
Albert Strasheim, CTO at Rippling, on Embracing Rapid Iteration and Setting Goals for Accountability 43:12

2M ago43:12

43:12

Albert’s role as CTO & SVP of Engineering at Rippling is marked by an impressive blend of technical expertise and leadership experience. In discussion with host Aydin Mirzaee, Albert delves into the diverse experiences that have shaped his career, including pivotal positions at Segment, Mesosphere, and Cloudflare. His journey from engineering roles…

1
Vitaly Pecherskiy, Co-Founder at StackAdapt, on the Role of the CEO, Mental Models, and Employee Onboarding 44:51

2M ago44:51

44:51

Vitaly’s journey from COO to CEO of StackAdapt, a thriving programmatic advertising company, is marked by substantial role diversification and a refined approach to leadership. In discussion with host Aydin Mirzaee, Vitaly highlights the nuanced differences between the roles. 👉 Visit our website to get all the details: https://fellow.app/supermanag…

1
Add3CONNECT Series: CTV Strategies with MNTN 33:35

2M ago33:35

33:35

Understanding CTV Inventory with MNTN: Dan explains the premium inventory accessed through MNTN, spanning 125 networks with unskippable ads and fully episodic programming. The importance of prioritizing trusted sources over the open exchange for CTV advertising. The benefits of working with pre-negotiated deals through platforms like Mountain versu…

1
Rob Khazzam, CEO at Float on Building a Culture of Urgency, Customer Obsession, and Risk Tolerance 44:56

2M ago44:56

44:56

Rob Khazzam's tenure on Uber's first international launch team provided invaluable lessons that continue to shape his leadership as CEO of Float. At Uber, Rob experienced an environment marked by an unwavering focus on talent, a bias for action, and relentless execution. Amidst the intense and fast-paced environment, Rob also recognized the importa…

1
Mark Frein, COO at Oyster on Being a Multifunctional Executive and Harnessing Pattern Recognition in Leadership Roles 41:33

3M ago41:33

41:33

Mark Frein, COO of Oyster, discusses how he approaches his role as a multifunctional executive. He emphasizes the importance of focusing on the scope and responsibilities of the job, rather than the title. Transitioning from a single-function to a multifunctional executive, like a COO, requires a significant shift in how you operate. According to M…

1
Paul Abercrombie (Director of Talent Acquisition - Klaviyo) 30:24

3M ago30:24

30:24

Paul Abercrombie is a Director of Talent Acquisition at Klaviyo. In this episode, we discuss: (01:58) intro to Paul and Klaviyo (04:10) Klaviyo culture and communities (09:00) thoughts on the current job market from a recruiter's POV (15:35) AI, new tech companies, thoughts on Metaview (22:00) new flexible working legislation Hosted on Acast. See a…

1
From Keywords to Conversations: The Evolution of Search Behavior 35:50

3M ago35:50

35:50

In this episode, James Hamlin and Brian Rauschenbach discuss the latest insights and trends shaping SEO in 2024. Discussion Highlights: Understanding the Impact of AI: The role of AI in SEO and its potential implications for marketers. How AI-driven technologies like Google's BERT and BARD engines are changing the way information is generated and u…

1
Mauro Porcini, SVP & Chief Design Officer at PepsiCo, Reveals the Traits Shaping the Unicorn Leadership Teams of the Future 50:10

3M ago50:10

50:10

There’s a secret formula behind fostering innovation, driving success, and creating positive work environments in large corporations. Optimism, coupled with curiosity and kindness, are traits that leaders must embody to create synergies, boost efficiency, and improve working relationships in their organizations. According to Mauro Porcini, these un…

1
Decoding Attribution: Strategies for Success 47:05

4M ago47:05

47:05

In this episode, Ashley Royalty, GM of Add3SHOP, chats with Ryan McClurkin from JTV to dive into the intricacies of marketing measurement, discussing its tiers, challenges, and the importance of first-party data in driving success. Overview of Marketing Measurement Tiers: Ryan explains the four tiers of marketing measurement: Tier 1 (Basic Analytic…

1
Kim Scott, Bestselling Author of ‘Radical Candor’ and ‘Radical Respect’ on Addressing Bias, Prejudice, and Bullying in the Workplace 48:23

4M ago48:23

48:23

There’s no such thing as a bias-free workplace. According to Kim Scott, leaders must proactively look for and root out bias, prejudice, and bullying in the workplace. Rather than waiting for these behaviors to escalate into harmful situations, she advocates for a shared commitment in your organization to dismantle bias, prejudice, and bullying head…

1
Modernizing Paid Search 29:52

4M ago29:52

29:52

Join Victoria Yeung and Kate Watson, digital marketing experts at Add3, as they unpack paid search advertising in this episode of That Doesn't Work Anymore. From old-school techniques to cutting-edge AI features, they provide actionable insights to level up your paid search game. Out with the Old: Learn more about outdated tactics like Single Keywo…

1
Social Media Strategy 2024: The Ins & Outs 22:27

5M ago22:27

22:27

Join Daniel and Kayla as they dive deep into 2024's ins and outs of social media marketing. Trend Talk - TikTok as a Search Engine: The buzz around TikTok as a search engine and its growing popularity. The trust factor in TikTok's search, and the importance of adapting strategies to user behavior. TikTok's recent addition of ads in search results a…

1
Joe Militello, Chief People Officer at Pagerduty: Why You Need to Rethink Your People Strategy (The LAST Episode of Season 1) 42:28

5M ago42:28

42:28

Striking the right balance between growth and stability is a challenge faced by many large organizations today. It's essential to anticipate and adapt to market changes, and according to Joe Militello, one way to do this is by firmly anchoring your people strategy with your business strategy. With over twenty years of management experience, Joe Mil…

1
S4 E12 | Integrated Digital Marketing Strategies 22:21

5M ago22:21

22:21

Discover strategies for mixing channels effectively, utilizing paid programmatic advertising, and ensuring consistent branding on social media. Host Sneha Suhas is joined by marketing expert Pragya Sharoff, Head of Business at Publicis to discuss. ©StackAdapt Inc. 2024By StackAdapt

1
Tony Martignetti, Advisor to Innovative Leaders on How to Make an Impact Without Burnout 42:40

5M ago42:40

42:40

Imagine the remarkable success of a team that has been together for years. They know each other inside out, work seamlessly, and achieve incredible results. But what if you don't have that luxury? There’s a hidden shortcut to cultivating team bonding and mimicking the dynamics of long-standing teams in record time. Tony Martignetti explains that it…

1
Susan Odle, Operational Change Expert: Why 70% of All Change Management Fails 38:55

5M ago38:55

38:55

👉 Check out the resources mentioned here: https://fellow.app/supermanagers/susan-odle-operational-change-expert/ 70% of all change management efforts actually fail within organizations. With such a high failure rate, it's crucial to understand how to be part of that successful 30%. According to operational change expert Susan Odle, successfully imp…

1
Helping start-up founders with Beth Nevins - Developa.io 31:33

5M ago31:33

31:33

In this episode, I speak with Beth Nevins, the founder of developa.io. Developa is a people and talent consultancy that helps start-ups hire and develop the best talent. We discuss Beth's journey to becoming VP of People and Talent, starting developa, how developa helps start-ups and examples of projects she's delivered. This episode was recorded a…

1
Navigating the Retail Media Revolution 23:01

5M ago23:01

23:01

Join today's hosts Ashley Royalty and Taylor Chatterton in exploring the dynamic realm of retail media. On-Site Strategies: Dive into sponsored products, display, and video placements on major retail platforms. Learn how a growth mindset and optimized bidding propelled Good Culture on Instacart's fastest-growing brands list. Targeting Off-Site: Unc…

1
Amplify Your Employer Branding Strategy with Tech People Leader Jennifer Paxton 37:38

5M ago37:38

37:38

👉 Check out the resources mentioned here: https://fellow.app/supermanagers/jennifer-paxton-tech-people-leader-amplify-your-employer-branding-strategy/ This approach doesn't just create an environment that attracts and retains top talent; it’s fundamental in positioning yourself as an exceptional leader. Jennifer sheds light on navigating these comp…

1
S4 E11 | Strategies for Travel Marketing 33:37

5M ago33:37

33:37

Unlock programmatic ads, personalization, and trends shaping up in travel marketing for 2024. Discover success metrics, privacy insights and challenges in the evolving landscape of digital travel marketing. Sneha Suhas is joined by Yehia ElKhouly and Munem Nasif from StackAdapt to discuss. ©StackAdapt Inc. 2024…

1
Jacob Morgan, 5x Best-Selling Author & Futurist Interviewed 100 CEOs and 14,000 Employees: Here’s What He Learned 31:42

6M ago31:42

31:42

👉 Check out the resources mentioned here: https://fellow.app/supermanagers/jacob-morgan-leadership-futurist-author-leading-with-vulnerability/ By adopting one straightforward strategy, leaders can achieve up to six times higher approval ratings from their employees. Embrace vulnerability. However, this goes beyond being honest about mistakes or unc…

1
Adapting Creatively in Programmatic 37:14

6M ago37:14

37:14

Discover the future of programmatic advertising in this episode! Dive into cookieless targeting, contextual strategies, and the impact of first-party data. Join hosts Chris Barr and Adam Ansoff for actionable insights that will elevate your marketing game.By Add3

1
Michael Bungay Stanier, Author of #1 Bestselling Book ‘The Coaching Habit,’ on How to Work With (Almost) Anyone 39:13

6M ago39:13

39:13

👉 Check out the resources mentioned here: https://fellow.app/supermanagers/michael-bungay-stanier-the-coaching-habit-on-how-to-work-with-almost-anyone/ You can transform every working relationship into a source of personal and professional growth. It starts with building the best possible relationship you can have with your team members. Michael Bu…

1
S4 E10 | Political Advertising: Trends & Strategies 41:33

6M ago41:33

41:33

Delve into the evolving world of political advertising to explore trends, challenges, and effective strategies in the digital age. Sneha Suhas is joined by Thom Josephson, Media Director at Blue State, and Charlie McDonald, Account Executive at StackAdapt to discuss. ©StackAdapt Inc. 2024By StackAdapt

1
Winning Advice for Energizing 1:1 Meetings: How to Crush Dead Space and Navigate the Status Update Trap (with Steven Rogelberg, Author and Organizational Psychologist) 39:35

6M ago39:35

39:35

👉 Check out the resources mentioned here: https://fellow.app/supermanagers/steven-rogelberg-winning-advice-for-energizing-1-on-1-meetings-how-to-crush-dead-space-and-navigate-the-status-update-trap/ Have you ever thought canceling your 1:1 meetings with your directs might not be a big deal? Think again — they may be the key to unlocking the full po…

1
Creating Cohesion: The Art of Connecting the Dots in Team Dynamics (with Tonille Miller, Founder of EXT and Author of “The Flourishing Effect”) 41:01

6M ago41:01

41:01

👉 Check out the resources mentioned here: https://fellow.app/supermanagers/tonille-miller-transformative-leadership-nurturing-talent-overcoming-burnout Have you ever wondered how great leaders manage to transform their teams and organizations while prioritizing the growth of their employees? Just like plants need the right environment to flourish, …

1
S4 E9 | Must-Know Digital Advertising Trends for 2024 37:28

6M ago37:28

37:28

Step into the future of advertising as we unravel the anticipated marketing trends which are set to redefine 2024's digital landscape. Discover the strategies shaping the next wave of programmatic advertising and gain invaluable insights to stay ahead. Sneha Suhas is joined by Ashley Britton from StackAdapt and David Nicotra from Foundry to discuss…

1
Growth As A Default Setting: How to Support Your Team at Different Stages of the Learning Curve (with Whitney Johnson, CEO of Disruption Advisors) 37:47

7M ago37:47

37:47

👉 Check out the resources mentioned here: https://fellow.app/supermanagers/whitney-johnson-growth-as-a-default-setting/ Have you ever had a star employee whose performance suddenly dropped and you didn’t understand why? Everyone experiences the S curve of job satisfaction. The 3 points in the “S” are always a launch point, sweet spot, and mastery. …

1
Diagnosing Gaps and Building A Digital Mentor: Using AI to Spot Opportunities for Growth (with Q Hamirani, Chief People & Communications Officer at Paper) 40:22

7M ago40:22

40:22

👉 Check out the resources mentioned here: https://fellow.app/supermanagers/q-hamirani-paper-diagnosing-gaps-and-building-a-digital-mentor This episode is a must-listen for anyone looking to leverage the power of AI to improve their management. In episode #179, Q Hamirani breaks down how leaders can use ChatGPT more effectively, the innovative ways …

1
The Resilient Leader's Reality Check: Planning for Change and Adjusting Your Course (with Leah Tharin, Startup Advisor) 45:07

8M ago45:07

45:07

👉 Check out the resources mentioned here: https://fellow.app/supermanagers/leah-tharin-the-resilient-leaders-reality-check-planning-for-change-and-adjusting-your-course How do you balance future planning while maintaining flexibility to adapt to changes? In episode #178, Leah Tharin shares her insights from working in tech and start-ups for over 20…

1
Stepping Into Transformation: Lessons in Designing Management Training That Sticks (with Justin McSharry, Senior Director of Learning and Leadership Development, Dropbox) 37:28

8M ago37:28

37:28

👉 Check out the resources mentioned here: https://fellow.app/supermanagers/justin-mcsharry-dropbox-stepping-into-transformation-lessons-in-designing-management-training-that-sticks Are there opportunities for managers to support each other through difficult situations at your company? In episode #177, Justin McSharry shares his insights from workin…

1
That Doesn’t Work Anymore 0:56

8M ago0:56

0:56

Introducing a new podcast by Add3, That Doesn't Work Anymore. Where the rules are ever-changing, and yesterday's strategies just won't cut it. Each episode, we'll tap into the brains of our in-house marketing experts, peeling back the layers of the latest trends, tactics, and strategies in 2024. But it's not just about what works – we're here to un…

1
Assessing for Fit, Onboarding for Impact: Transform New Hires into Revenue Drivers (with Maranda Dziekonski, SVP of Customer Success at Datasembly) 41:17

8M ago41:17

41:17

👉 Check out the resources mentioned here: https://fellow.app/supermanagers/maranda-dziekonski-datasembly-assessing-for-fit-onboarding-for-impact-transform-new-hires-into-revenue-drivers Are there any similarities at your company between how new customers and new employees are onboarded? In episode #176, Maranda Dziekonski shares her innovative appr…

1
S4 E8 | Quick Strategies for Holiday Advertising Success 28:59

8M ago28:59

28:59

In this special episode we're uncovering last-minute strategies that will supercharge your holiday campaigns. Sneha Suhas is joined by programmatic experts, John Carvalho and Aarjav Thakore from StackAdapt, to discuss actionable tips and tailored strategies that will make this holiday season your most successful yet. ©StackAdapt Inc. 2023…

1
Rethinking Leadership: The Characteristics of a Successful Team Guide (with Gary Bolles, Chair for the Future of Work) 39:31

8M ago39:31

39:31

👉 Check out the resources mentioned here: https://fellow.app/supermanagers/gary-bolles-rethinking-leadership-the-characteristics-of-a-successful-team-guide What’s the difference between a “guide” and a “manager”? Gary Bolles shares why he prefers calling all people leaders team guides and how this simple reframe is revolutionizing leadership in a w…

1
Speed is Safety: Lessons on Business Building and Local Decision Making (with Fredrik Thomassen, CEO and Founder of Superside) 37:27

8M ago37:27

37:27

👉 Check out the resources mentioned here: https://fellow.app/supermanagers/fredrik-thomassen-superside-speed-is-safety-lessons-on-business-building-and-local-decision-making Does your team hesitate to move quickly? Are you concerned that by completing tasks too quickly, they'll overlook crucial details? Fredrik Thomassen, CEO and Co-founder of Supe…

1
S4 E7 I B2B SaaS Marketing: How to Navigate Unique Challenges 40:30

9M ago40:30

40:30

For your B2B SaaS marketing to thrive, you need to create compelling content that explains complex products through a personalized approach. Sneha Suhas is joined by Preetish P., Marketing Director at Bettermode, to unpack the intricacies of B2B SaaS marketing. Tune in to learn tailored strategies that will help you win at nurturing leads in extens…

1
When Change Is on the Horizon: Strategies for Increasing Team Readiness (with Adrienne Barnard, SVP, People Operations & Experience at Mainstay) 35:59

9M ago35:59

35:59

👉 Check out the resources mentioned here: https://fellow.app/supermanagers/adrienne-barnard-mainstay-when-change-is-on-the-horizon-strategies-for-increasing-team-readiness Do you know the difference between offering feedback and providing coaching? Adrienne describes how coaching may be a better way to communicate with team members as it “focuses y…

1
Developing A Resilience Plan for Success: Managing Workplace Demands (with Dr. Marie-Helene Pelletier, Work Psychologist) 42:32

9M ago42:32

42:32

👉 Check out the resources mentioned here: https://fellow.app/supermanagers/dr-marie-helene-pelletier-developing-a-resilience-plan-for-success-managing-workplace-demands Resilience is a business buzzword, but it can be difficult to define what it looks like in a team setting without actionable advice. One of the best ways for leaders to foster resil…

1
S4 E6 | Cart to Conversion: How to Harness E-commerce Trends 24:10

9M ago24:10

24:10

Learn how you can leverage personalization to enhance customer experiences, and drive conversions for your e-commerce business. Sneha Suhas is joined by Henry Marshall, Founder at Silvertip Digital to discuss the latest trends and game-changing strategies that are revolutionizing the online retail landscape. ©StackAdapt Inc.2023…

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