Kathleen Maher and Tim Horan want more from their existence than scrolling their lives away on their smartphones. That's tricky as they both work in digital marketing, which rewards them for making people stare at screens. Their 'Fix Your Feed' conversations are for people who want to be better at life and work.
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Here on Staring at Screens we look at the bright, pretty lights that make up our video games. Also, we like to talk about them from a critical, mature and often giggly perspective.
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Have you ever wanted to know what goes on behind-the-scenes of TV News? Who are these people you have to stare at on the screen (or the ones you never get to see)? Every Friday (#BTSF), Cassidy Quinn will talk to someone in the TV world, whether it's someone you see on TV every day, or a photographer who is always behind the camera. Here's a look at the other side of KGW News, while we're on a "Station Break."
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Tune in to our podcast where we've transformed the content you love from YouTube into convenient, on-the-go audio episodes! "The LukeTheTrader Podcast" is your new destination for insightful discussions, expert advice, and actionable tips on all things finance, now available in podcast format. In each episode, we dive into the world of personal finance, investing, and more, bringing you the same valuable insights and expertise you've come to expect from your favorite YouTube finance channels ...
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Online Courses Made Easy | Create a Course, Online Marketing for Beginners, Grow Your Audience, Messaging, Storytelling
Robbin Kent | MA Psychology, Educator, Course Creation Coach, Marketing Strategist, Business Coach for Women, Christian Entrepreneur
***TOP 2% Global Podcast!*** Are you wondering if anyone will even buy your online course? Are you still in the initial stages of building an audience for your online course? Do you struggle with knowing the best way to market your course? You thought about creating an online course… but you find yourself staring at the computer screen again and again… wondering where do I start? I am thrilled you’re here! This podcast will give driven course creators the steps you need to create the right a ...
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Honest career advice can be hard to find, whether or not you have the network. Hardly Working is a podcast that curates trending career content, featuring highlights from Fishbowl Live: conference-level conversations with industry leaders and experts from the Fishbowl app. This is a weekly show that will connect you to water cooler talk at all levels of your industry. Working professionals will share their experiences and give advice on how to build a sustainable career, from salary negotiat ...
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116 | Ready to Boost Your Email Open Rates? Steps to Have a Healthier Email List Today as a Course Creator!
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Is your email list full of subscribers who no longer engage with your content? Not sure how to identify and remove inactive subscribers? In this episode of "Online Courses Made Easy," I share the steps maintaining a high-quality email list and how it can directly impacts your business success. I walk you through the simple process of identifying an…
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115 | Need More Students? 3 Marketing Strategies to Make Your Online Course Stand Out in Your Niche!
19:30
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Are you struggling to stand out in a crowded market? Wondering how to ensure people know, like, and trust you? In today's episode, I'm sharing 3 key strategies to help you shine and attract your ideal audience. I'll explain the concept of a unique selling proposition (USP) and how it can set you apart. Imagine receiving messages from your audience …
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#011: Piers Twomey Prefers Creativity to Clickbait
1:10:24
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Piers Twomey, copywriter and brand strategist, schools Kathleen and Tim about balancing rational and emotional marketing messages.By Kathleen Maher and Tim Horan
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114 | 3 Practical Strategies to Tackle Course Creation Overwhelm for Good!
21:59
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Feeling overwhelmed by your online course creation? Unsure of where to start or how to manage your time effectively? In this episode, I’m here to share 3 practical strategies to help you move past that overwhelming roadblock and get your course creation journey back on track. Are you ready, my friend? Let's Go & Grow! 💌Got a Question? Send me a Tex…
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113 | BONUS: Are You Confused at Where to Start? Christine Czock shares How She Started Moving on Her Course Creation Journey
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Are you ready to know how to finally get started? Maybe you have been thinking about starting, but you are so confused. Christine tells how she decided it was time to make progress on her course idea and how she did exactly that! Let's Go & Grow, My Friend! Connect with Christine Czock at https://joyfilledservice.com. 💌Got a Question? Send me a Tex…
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112 | Writing Copy That Converts: 3 Strategies to Create the Right Messaging to Drive Online Course Sales
19:45
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Want to know how to speak your audience’s language and make them go, "Oh my gosh, she's in my head!"? Struggling to figure out what to post, write in emails, or say on your sales page? In today's episode, I tackle how to be your own copywriter without needing professional skills. We dig into 3 key strategies that will help you create the right mess…
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111 | BONUS: Bought Online Courses to Create Your Course? But Still STUCK? Michelle Brown Tells How She Finally Got Started!
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Have you spent hundreds, maybe thousands of dollars on courses to create and launch your own course... but you still haven't started, because you are just so overwhelmed? In this episode, you get to hear how Michelle finally started creating her course after being on the struggle bus for 2 years. She found exactly what she needed to make her course…
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110 | Need Help With Your Sales Page? 8 Essential Elements for a High-Converting Sales Page for Your Online Course
16:10
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Overwhelmed by the thought of writing your own sales page copy? I used to be, too! In this episode, I'll walk you through 8 essential elements that will make your sales page not just good, but high converting. I know you have worked hard on creating your online course, so let's make sure people understand what you have to offer! Let's Go and Grow, …
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109 | Validate Your Course Idea with these 3 Simple Steps: Stop the Overwhelm as a Passionate Course Creator
17:12
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Do you want to ensure that your course will resonate with your audience? Are you like me and so many other course creators out there? Do you have a million course ideas buzzing around in your head, leaving you wondering which one to tackle first? Validating your course idea before you dive into creating it is not just a smart move—it’s essential. I…
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108 | 5 Proven Hacks to Overcome Analysis Paralysis and Create Your Online Course
19:03
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Do you find yourself stuck in a cycle of overthinking and self-doubt? Are imposter syndrome and analysis paralysis holding you back from creating your online course? In this episode, I share how common struggles affect even the most experienced course creators and offer actionable steps to overcome them. I also share my own journey of battling impo…
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107 | The #1 Email Marketing Mistake Among Beginning Online Course Creators. Avoid This Trap!
16:23
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When you focus on quality over quantity of subscribers, followers, etc, then you will grow your business even faster. Don't neglect your people, because you want to increase the quantity first. In today's episode, I share 3 solutions on how to create raving fans for your services. Simple easy ways you can start doing today. 🎙️Episode mentioned in t…
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106 | Are you the Big Ideas Girl? 5 Steps to Get Organized and Map Out Your Next Steps as an Online Course Creator
14:27
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Too many steps and not enough time to get it all done? Trust me, you’re not alone. I talk to so many people who feel exactly the same way. But I've Got You! In today's episode, I help you see how to break down the details so you can get started on your next course or project! 💌Got a Question? Send me a Text! I'll answer it on my podcast! ✨Are you r…
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105 | Simple and Clear Online Marketing | 3 Hacks to Create More Engagement & Trust as a Course Creator
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Do your emails and videos feel overwhelming to your audience? Are your social media posts not getting the engagement you hoped for? I've battled through the complexities of communication, especially given my ADHD. But I’ve found the solution, and I’m excited to share my top hacks with you. Let's break it down into easy parts, from social media post…
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104 | Launching Soon? AVOID these 4 Mistakes when Launching Your Online Course as a Beginner
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Are you getting ready to launch your online course? Maybe you’re caught up in the whirlwind of preparing all the pieces, lining up strategies, and envisioning that successful launch day. I’ve got your back, and today, I'm here to share about 4 super common mistakes that you’ll want to sidestep to make your course launch a real success. Ready to div…
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103 | My 2 Favorite Ways to Deliver an Online Course! Let’s Figure Yours Out, Too!
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Are you struggling to decide how to structure and deliver your online course content? Should you opt for a self-paced format or include live components to create student success? In this episode, I tackle these common dilemmas faced by course creators at all levels. I’ll share my two favorite ways to teach a course and why! Let's Go, My Friend! 💌Go…
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102 | Is Your Online Course NOT Selling? 5 Tips to Fix a Leaky Marketing Funnel as a Course Creator
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Wondering why your online course isn’t selling? Curious if your funnel might be leaking? In this episode of "Online Courses Made Easy," I'm diving deep into how to identify and fix those leaks in your sales funnel. I walk you through the top 5 reasons your course might not be converting and how to fix it. Grab your pen and paper, so you can fix the…
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101 | My Top 3 Failures and Lessons I Learned as an Online Course Creator
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Ever wondered what the biggest mistakes course creators make? Curious about how to avoid them? In this episode, I share my top three failures as a course creator and the invaluable lessons I've learned from each one. I'm excited to share these insights to help you steer clear of these common pitfalls. Let's Go & Glow, My Friend! 💌Got a Question? Se…
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100 | Online Course Creators Share Their Story & How They Have Been Impacted Through this Podcast & More!
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Do you want to learn how moving forward on that dream of building an online course can change your life and those you serve? Are you ready to take the next step and impact more lives? In today's episode, I highlight the Top 6 episodes so far on Online Courses Made Easy podcast... plus you get to hear from a 12 of my listeners and students of how th…
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99 | Ready to Launch? 7 Must Have Launch Strategies for Online Course Success for Beginners
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Need tips on getting your audience ready for your course launch? Launching a course can be overwhelming and hard. Today, I cover 7 launch strategies you need to make sure you have done before you hit the publish button for your online course. Let's Do This Together, my friend! 💌Got a Question? Send me a Text! I'll answer it on my podcast! ✨Are you …
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98 | Struggling to Stand Out Online? 5 Marketing Strategies to Grow Your Target Audience
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Do you feel like no one will buy from you, because someone has already created a course like yours? You know your course will be different, but you are not sure how to show this? In today's episode, I give you 5 strategies you must implement to make sure others see you as the person they have been looking for. You can start implementing these strat…
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97 | 4 Engagement Hacks that Every Online Course Creator Must Know to Grow Your Audience!
13:12
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Ever wonder how to build your online course engagement faster? Curious about simple yet effective strategies to connect with your audience? In this episode, I’m sharing my four favorite hacks to boost engagement and build that essential know-like-trust factor with your community. If you want to turn your cold leads into hot leads, then you must do …
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96 | Ready to Move the Needle Forward in Your Online Marketing? 3 Ways to Make Course Sales!
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Are you ready to move the needle on your online course business? Ever wondered how to really build a connection with your audience to generate more sales? In this episode, I’m celebrating some big news and 3 ways you can do the same in getting your needle moving forward in your business or marketing your course. 💌Got a Question? Send me a Text! I'l…
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95 | Unlocking Your Genius and sharing Your Online Marketing Message with Kelly Thompson
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Have you ever wondered how to turn your natural talents into a successful business? Or why some seemingly useless skills might be your secret weapon? In this episode, I chat with Kelly Thompson, a brilliant messaging and visibility coach who helps women monetize their genius and craft high-value offers without being glued to social media. Kelly's B…
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94 | Your Freebie Isn’t Pulling in Leads? Effective Lead Magnet Strategies for Online Course Creators
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Are you struggling to figure out if your lead magnet is actually working for you? Wondering how to ensure it attracts the right people to your email list? In this episode, I break down the process into 4 essential steps to make sure your lead magnet is hitting the mark, and if not how to fix it! 🎙️Check out episode #85: 4 Strategies To Do BEFORE Yo…
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93 | Features VS Benefits in Online Marketing as a Course Creator? Sales Psychology Essentials for Beginners
13:22
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What's the difference between features and benefits when selling your online course? Do you feel uneasy about the whole "selling" part of being an entrepreneur? In this episode, I dive into sales psychology to help you understand how to effectively communicate the value of your course. I'll share my own journey from dreading sales to embracing it a…
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92 | DON'T Skip these 5 Basic Course Creation Steps... If You Want to Make an Online Course that Sells!
13:36
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Do you want to have your audience seating on the edge of their seat ready to buy your course? These 5 steps are must haves to get course sales! In this episode, I break down the 5 essential steps you can't afford to skip if you want to create and sell an effective online course. 💌Got a Question? Send me a Text! I'll answer it on my podcast! ✨Are yo…
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91 | How to AVOID Putting Too Much Content in Your Online Course as a Beginner Course Creator
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Ever wondered how to tell if your online course has enough content or if you're overwhelming your students with too much information? In this episode, I dive into these common concerns and share insights to ensure your course is balanced and effective. I share the importance of aligning your course content with your course promise, simplifying your…
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90 | 4 Email Marketing Strategies for Course Creators | Why Your Emails Aren't Being Opened (And How to Fix It!)
19:12
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Are your email open rates low? Or Are you struggling to figure out what to write in your emails? In this episode, I get real about my unexpected journey from dreading emails to loving them. Despite being a dyslexic and ADHD girl, I’ve figured out how to make email marketing my strength, and I’m excited to share my tried and tested strategies with y…
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#010: The Top Ten Things We Like About Work Today
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Tim Horan shares 10 things he likes about work in 2024. And yes, that includes his thoughts on why Generative AI is a good thing. Tim is is so positive, he made Kathleen Maher nauseous.By Kathleen Maher and Tim Horan
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89 | First Course Launch??? 3 Common Questions from a Beginning Online Course Creator
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Are you struggling to decide what content to put in your course videos versus your PDFs? Or wondering if offering a bonus with your course is worth it? And How long do you wait from your initial course launch to your next course launch? In this episode, I answer ALL three of these common questions that many course creators, like my client Michelle,…
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88 | Are You Struggling to Sell Your Online Course? Then Do THIS with Me!
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How well do you know your ideal client online, like your BFF? In this episode, I dive into the importance of truly understanding your ideal client's needs and pain points to create successful online courses. I share how knowing your ideal client can make marketing a breeze and ensure your course resonates with those who need it most. I also give ti…
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87 | 6 Effective Storytelling Strategies to Increase Your Online Course Sales & Engage Your Target Audience [Part 2]
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Have you ever thought about what type of stories you could use in your online marketing strategies to create the know, like, and trust factor? Storytelling is essential for engaging your audience, building connections, and effectively marketing your course or offer. In this episode, I share 6 strategies you can start implementing today! Also, Check…
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86 | Boost Your Online Course Sales by adding Storytelling to Your Online Marketing Plan [Part 1]
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Wondering how storytelling can change your marketing game? Or Why you need to use it in your marketing? In this episode which is Part 1 of Storytelling for Online Marketing, I dive into why storytelling is crucial for marketing your online course. We all love a good story, don't we? I share how my parents' knack for storytelling influenced me and w…
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#009: Kristof Kazmer Wants You to Be Secure and Distraction Free
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Tim Horan feels smarter and more secure online after listening to Kristof Kazmer, a cybersecurity specialist. Oh, and after listening to their conversation, you'll want to delete TikTok.By Kathleen Maher and Tim Horan
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85 | 4 Strategies To Do BEFORE You Create Your Lead Magnet for Your Target Audience!
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Is your lead magnet aligned with your digital offer? If you want quality leads on your email list, then you need to do these 4 strategies before you create your lead magnet. They will save you time and lots of brain space... if you map this out before you start. Other podcast about lead magnets you can checkout are: 74 | Elevate Your Lead Magnet: H…
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84 | Ready to Sell Your Course on Day ONE? Do these 3 Essential Steps BEFORE You Create Your Online Course
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Are you wondering if they will buy your course on day ONE of your launch? You think you are ready to build the course and you may have even picked the course platform to have it on.... but if you don't do these 3 things first... then it may be ghost city on day one. I don't want you to fall into the same trap that some of my clients have. Tackle th…
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83 | From 'I Can't' to 'I Must' : How to Overcome Obstacles and Succeed in Online Courses
32:34
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How can overcoming obstacles fuel your motivation and progress? What role does your "why" play in pushing past challenges? In today’s episode, we dive into these big questions with my guest, Jen Nix. Jen, a course creator, a single mom, and thyroid cancer patient, shares her inspiring journey of turning life's setbacks into powerful motivation. We …
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82 | Will Your Target Audience Buy Your Online Course? 5 Proven Strategies to Test for Success
13:21
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Wondering which of your course ideas will have your audience eagerly saying, “Take my money”? Curious about how to validate your course concept before diving headfirst into creation? In this episode of "Online Courses Made Easy," I tackle these burning questions and share 5 proven strategies to ensure your online course will captivate and sell. 💌Go…
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#008: We Prove You Can Collaborate in Your Car
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If your boss says the office is the only place to collaborate, tell them they're wrong. The proof is this podcast. Kathleen Maher and Tim Horan recorded their episode without a coworking space. Kathleen was in her car, and Tim was in a room he shares with a mountain of yet-to-be-ironed laundry.By Kathleen Maher and Tim Horan
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81 | Discover Your Why: 3 Questions to Define Your Passion and Propel Your Online Course
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Why are you building an online business? What drives you to push through the tough days and keep moving forward to your goals? Join me in unpacking the powerful concept of “why” and how it can sustain you through challenges, inspire innovation, and lead to meaningful success. I give you 3 questions to ponder and get you narrowing down your "why". 💌…
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80 | 4 Effective Strategies to Create Engagement with Your Target Audience & They Think You are Reading Their Mind!
15:32
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Struggling with what content to create next? Ever wonder how to truly connect with your audience? In today's episode, I share 4 practical ways you can uncover the real needs and pain points of your target audience. Whether you're grappling with what to post on social media or how to structure your sales page, I'm here to help simplify the process. …
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79 | Determine the Best Online Course Type for Your Online Business! Passive or Interactive?
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Are you trying to figure out the best way to generate income from your online course? Wondering whether a passive or more interactive course model suits your style and audience? In today’s episode, I dive deep into the distinctions between creating passive income courses versus those that include live interactions like coaching or Q&A sessions. I s…
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78 | Sales Funnels 101 for Online Course Creators: Effective Online Marketing Strategies for Beginners
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Confused about sales funnels? Overwhelmed about where to start with your online course marketing? In this episode, I break down the mystery of sales funnels, simplifying the journey you’ll take your ideal client on through. I also walk you through the essential elements of a funnel, from landing pages to email sequences, and share my personal insig…
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77 | 3 Objections to Overcome to Effectively Sell Your Online Course
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Do you have a plan to deal with common objections that potential students might have when they take a look at your course? Do you know what are some common objections to why people do not buy your course? I share 3 common objections every online course creator needs to address in your marketing of your online course. When you walk in prepared with …
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76 | Got a Skill Others Love? Learn When it's Time to Create an Online Course to Make an Impact
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Wondering if you have what it takes to create an online course? Unsure of where to start? Today, my friend, I tell you how to know when you are ready to become a course creator. From sharing a unique skill or solution you've discovered to helping others achieve their goals, I discuss how recognizing your value can be the first step towards building…
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1
The Showdown With CEO Brodie Sutherland (CSE:TOC)
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I was not compensated for this interview and I do not hold a position as of (April 15th)! Unlock the potential of gold and silver investments as we sit down with Brody Sutherland, the geologist and CEO of Tocvan Ventures. Our latest episode takes you on a journey to the heart of Sonora, Mexico, where Tocvan's Pilar project is set to drill an ambiti…
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#007: You Get to Choose – Be Seen or Be Awesome
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Kathleen Maher and Tim Horan question why being seen does more for your career than being awesome. Oh, and Tim wants to wear makeup. ChatGPT makeup. ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ 00:00 - Communication issues and a brief dip into astrology 09:53 - Workplace culture, performance, and recognition 16:04 - Being visible is better for your career than being…
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Reklaim: Disupting The Data Market? (TSXV:MYID)
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12:16
Unlock the power of personal data with Reklaim, the company that's reshaping how we think about our digital footprint. This episode peels back the layers of Reklaim's operations, a company that's on the TSX Venture under the ticker MYID. Discover how their year-end and quarterly financials are painting an interesting picture. We talk about the mind…
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75 | Avoid These 4 Traps When Building Your Target Audience as an Online Course Creator
15:20
15:20
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Make sure you do NOT fall victim to these 4 traps when you are building your audience as a course creator. Your working hard and putting in all the systems... but are you doing these things that will hold you back from building your engaged audience? Bring your favorite cup of coffee, your colored pens, and paper, so you can take notes and make sur…
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74 | Elevate Your Lead Magnet: How to Implement a Tripwire to Make Passive Income
12:22
12:22
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Do you ever wonder how to take your lead magnet to the next level, or what a trip wire is and how it can benefit your business? In this episode, I dive into these questions and explore how you can enhance your email list-building strategy by incorporating trip wires. I'll walk you through how to use the valuable real estate of a thank-you page with…
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