Curious of what it takes to grow a startup in Silicon Valley? Looking for tips and advice straight from Silicon Valley founders, leaders and experts? Expect lots of startup insights on Valley Talks! Subscribe to Valley Talks to never miss a single episode. We're mainly a video series, but happy to deliver audio interviews for those who prefer to listen. The host, Sylvia Gorajek, is the founder and producer of Valley Talks and owner of video production studio for tech startups – Denim Video. ...
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Have you ever wondered how much influencer marketing costs? I can see your hand. Or how to work with an influencer? What to expect and how to make sure influencer marketing brings profit?Well, Sylvia and Alexa are discussing something that is often a Wild West to many marketers – influencer marketing!Sylvia’s guest is Alexa Tonner, co-founder of Co…
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The do’s and don’ts in blockchain marketing!
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Although blockchain has existed for several years, only recently it has become a widely popular technology. Some companies have adopted it really well, some have tried and gave up, some have only pretended to. There is still definitely a lot to be done in terms of education as well as creating a sense of familiarity with the blockchain concept.My t…
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How to pitch your startup to press? Storytelling hacks with Hayley Leibson, Forbes contributor
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Pitching your business to media is one of the very important steps when building your brand’s awareness or promoting your product. You want to come up with a story that will be compelling to press, will make them want to know more about you and ideally – write a narrative that will be in line with how you’re hoping to be presented.What are the best…
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Choosing positive vs. negative marketing when fighting fake news – Nicolas Maquaire launches Kloop after a successful exit to Salesforce
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Kloop [Knowledge Loop] is a news curation app that allows digging deeper into articles to get a full picture on a topic of interest. With Klopp, users get automated suggestions of what to read next and they can easily share their curated channels with friends and family. It launched in 2017 and earlier this year it became an app of the week by Forb…
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How to use the brand’s full potential? – Shift transitions military veterans into civilian roles
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80% of veterans don’t have a full-time job upon leaving the military. Shift uses technology to match military veterans to leadership jobs in companies like Uber, Symantec, Major League Baseball, Affirm and others.Shift raised a $4.5M seed round from top Silicon Valley VCs like Andreessen Horowitz, Structure Capital, Expa and Tim Ferris. Upon launch…
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“Be willing to listen to feedback” – How does Sumo Logic navigate targeting different B2B audiences?
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If you're not a DevOps engineer or a Data Security Analyst, you may not have heard about Sumo Logic. However, they are the leading data analytics software — a cloud-native service for monitoring and securing applications. Companies like Airbnb, Adobe, Samsung, Toyota and many others from Fortune 500 are using their services for real-time data analy…
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The roots of Apple brand with Daniel Kottke - Steve Jobs' friend and early Apple employee
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New Season is out! In this first episode of season 3 on STARTUP BRANDING, we travel in time to a place where computer history was made and the idea of innovative was born. Hold tight, as Daniel Kottke – Steve Jobs’ college friend and the first employee to work in Apple’s garage, takes us way back to an apple farm in 1975 where the genesis of the Ap…
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What’s up with immigration visas for entrepreneurs?
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The immigration system is giving you a headache? What are the current visa options for founders, entrepreneurs, and scientists? What happened to the Startup Visa? Watch this episode and fear no more - Joshua Bratter, a killer immigration attorney, has all the answers. Mr. Bratter specializes in immigration visas for business, entertainment, science…
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How to win SXSW Accelerator Pitch Event? Co-founder of fashion AI assistant 'Lily' has mastered it all
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We got a winner! Purva Gupta, founder of Lily App, just won the coveted SXSW Accelerator Pitch competition in the Social and Culture category, while her fashion app is only few months into the public! Not to mention, that she just won several other pitch events, including The Startup Conference pitch competition.Lily connects emotionally with custo…
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From almost failed startup to a successful acquisition by Shopify
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A few years back Michael founded KIT – a virtual marketing assistant that helps small businesses with marketing their products on social media. Before KIT, he also worked on a few startups but as he admits, each time he was solving the wrong problem. And even when he was at the forefront of bot technology, he couldn’t sell the vision and get fundin…
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[Expert] Content marketing tips from HuffPost contributor
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How important is great content marketing for a growing business? The answer is simple: VERY important! Rachel Wolfson, content strategist and HuffPost contributor, is no stranger to the intricate and dynamic art of marketing. She’s produced content for Venture Beat, O’Reilly Media, Elite Daily, Huffington Post and countless other media outlets and …
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Insights on growing Whale – the hot video Q&A app
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What seems like an overnight success was not! Ranidu Lankage and Justin Kan’s new video Q&A app, Whale, has received massive popularity since its late October launch on Product Hunt. Recognizing that Snapchat’s format for Q&A left a lot of problems for social media followers, Justin Kan started his own library of recorded answers and sessions. Soon…
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Ryan Baird manages startup pitch competition in 10 countries across the globe. In this episode he shares a great deal of practical advice on how to impress investors with your pitch.Highlights from the interview:- What investors look for in a startup pitch?- How investors do their research to follow trends?- Criteria of evaluating the founding team…
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Getting hired through playing games. Here is why Mark Cuban invested in Scoutible!
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Angela Antony took up the mission of disrupting the recruiting processes and built Scoutible – a next-generation hiring platform using immersive video games to source and match perfect-fit candidates to jobs. Mark Cuban was the first investor in Scoutible. Before the product was even launched, Angela and her team got invited to TechCrunch Disrupt. …
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Not Yet Another Dating App – What’s All The Controversy About ‘The League’?
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Amanda Bradford is a CEO of The League – a dating app for smart, ambitious people. The League aims to gather a selective community of amazing people, and its selectiveness approach caused a lot of media controversy in the very early days of the startup. Despite the disturbing media attention and the fact that the dating market is incredibly crowded…
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Getting acquired by Facebook and raising $8M on a new startup!
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Russ Heddleston, CEO of DocSend – an analytics tool that tracks viewership data after sending documents, is taking Silicon Valley by the storm! His first startup Pursuit – a social referral program – got acquired by Facebook within the first year! He worked for Facebook for over a year as a Product Manager for Pages. It didn’t take him long until h…
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From drug addict in Wisconsin to tech entrepreneur in Silicon Valley
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Tim Schwab, founder of several startups and Chief Sales Officer at KnKt’d, is not the stereotypical Silicon Valley entrepreneur. However, though he doesn’t fit in the typical startup founder image, his story of drug addiction, mental illness and being fired from own company is not that uncommon. It’s just much less often told and it’s easy to guess…
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[Expert] Here is what you really need to know about patents
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A brand new startup can’t have everything. First they got to build the idea, develop a team… yadda, yadda, yadda. So, when can they start filing for patents and etch their name in their intellectual property forever? Because, god-forbid, someone else can or has already claim that idea first!Jeff Schox, patent attorney and founder of Schox Patent Gr…
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Over 100K daily subscribers under a year! How TheHustle.co became a powerful voice to millennials
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The Hustle is a daily newsletter that delivers the latest and trending topics to young millennials. Originally a sub-product of Sam Parr’s Hustle Con, an annual business conference, The Hustle has rapidly become one of the fastest growing newsletters in USA.We discuss practical tactics that Sam uses regarding growth, virality, early acquistion, mon…
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"If you're too desperate, you may end up with a wrong co-founder"
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Kristy Kim is a CEO and Co-founder of DearMissJ – e-commerce store that sells in-house designed and manufactured jewelry. Kristy came to USA from Korea when she was 11 years old. In order to start her own business, she made the decision to quit her job at a Venture Capital fund. Before quitting, she was looking for a technical co-founder and that a…
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[Expert] Pitch meetings from investor's perspective
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Morado Venture Partners is a Silicon Valley based seed fund investing mostly at B2B and SaaS companies. Dominik meets about 50-100 startups every month and listens to their pitch. Since his role is to further recommend (or not recommend) startups to the fund’s parters, I’m asking him several (not necessarily most comfortable) questions to help us u…
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"We don’t believe in borrowing money from someone. We believe in making money." – Lifeliqe disrupts education with virtual reality
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Ondrej Homola comes from Czech Republic. He is a co-founder and CEO of Lifeliqe – a tool for learning science with virtual and augmented reality currently used by 15K schools around the world.How did Ondrej and his team start their partnership with Microsoft? How did Ondrej’s company approach schools and convince them to start using virtual reality…
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[Expert] Founders should learn how to listen to their users – Joe Vasquez, investor and founder of Michelson Runway Accelerator
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Joe Vasquez has been involved in startups ever since. While he was at Stanford University, he co-founded StartX Accelerator – one of the top accelerators in USA. For the last couple years he’s been managing partnerships at Runway Incubator. Now he is starting Michelson Runway Accelerator that focuses on educational technology.Joe was born deaf, but…
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"Sometimes we were really close to giving up" – How founders of Petcube became Kickstarter Kings, raised $3.8M and landed their product in Best Buy
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Petcube is the first ever smart camera for pet owners that lets you watch, talk to, and play with your pet remotely from a smartphone. Founders come from Kiev, Ukraine, and this is where in 2012 they came up with the idea. Soon, they decided to go for a Kickstarter campaign and moved to China to work on manufacturing. Their Kickstarter campaign jus…
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From simple idea at a restaurant to $900K funding and 7 million translations. Waygo – app that translates in real time from Chinese, Japanese and Korean.
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Ryan Rogowski created a very helpful, for some people even anxiety eliminating, product – Waygo – an app that allows to instantly translate Chinese, Japanese and Korean. Ryan, apparently not alone, experienced a huge language barrier during his one-year stay in China. He had trouble especially in restaurants, since he had no idea what he was orderi…
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Hackatons ninja Priya Kuber left her life in India for love. A year later she introduces a shape wear that tracks body measurements.
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Priya is a founder of Fidl – an intelligent shape wear that tracks body measurements. She studied engineering, gained lots of programming skills and won several hackatons in her home country – India (despite the fact that, as she underlines, she was not 100% good at math). Her dreams came true as she did several own projects and managed businesses …
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"We had a client before we had a product" – How YC alum Pretty Instant pivoted into becoming Uber for photographers
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Doug Rogers is a co-founder and Director of Product at Pretty Instant – a service that disrupts the industry of hiring photographers for family and business events. Pretty Instant started as an event photo booth service, then they (kind of by accident) applied to Y Combinator, got approved for the program and narrowed their focus to what they were …
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"Broadcast TV must become more social and they still don't get it" – Adryenn Ashley builds crowdfunding platform for TV Shows
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Adryenn Ashley is a movie and TV Producer, social media influencer (200K total followers on FB, Twitter, Instagram) and founder of CrowdedTV – a crowdfunding platform for reality TV, movies and talk shows. It is pretty much like Kickstarter for shows that aim to be broadcasted on TV.Adryenn decided to build the platform, in order for TV productions…
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"Travel is yet just an MVP" – YC alum Roomstorm disrupts the archaic travel space
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Did you know that today hotel’s rooms availabilities need to be uploaded in excel spreadsheets, in order to submit updates to some of the biggest booking databases? Maksim Izmaylov is a co-founder and CEO of Roomstorm – a company that helps airlines and hotels deal with booking emergencies.Maksim’s B2B business targets hotels and airlines to help t…
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"I don't regret it" — Peeple CEO, Julia Cordray on her controversial app that went infamously viral
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Peeple allows rating other people, much like Yelp allows rating restaurants, services and places. As soon as the app concept became public, media storm broke out accusing Peeple founders of creating a tool for bullying people. Ironically, Julia Cordray — the app co-founder and CEO — became a bullied victim herself, she received thousands of aggress…
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Nick Larson, CEO of Evlo and Silicon Valley native, disrupts space of buying local furniture
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Nick Larson is a co-founder and CEO of Evlo – platform to easily and conveniently buy local furniture and art. Evlo (Everything Local) not only helps to find the perfect piece, but the product can be brought to the customer with no obligation to buy. Sounds cool, right?Nick is a Silicon Valley native and was raised in Los Gatos. He studied marketin…
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[Expert] Facebook's former attorney says what's true in The Social Network movie and shares his legal advice
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We've all heard about The Social Network movie, which portrays the founding of Facebook and the resulting lawsuits. In the movie, as well as in reality, Winklevoss brothers claimed that Facebook was their idea, and Facebook’s co-founder Eduardo Saverin claimed that the was purposely induced to sign an agreement that led to significant dilution of h…
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The challenges of pivoting the product after raising nearly $500k on Kickstarter. Neuroon – intelligent mask that hacks your sleep
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Neuroon had huge success on Kickstarter in 2014, reaching their $100K goal in one day and raising nearly $500K in total. Now, the company is selling the mask to thousands of people worldwide. Neuroon was first planned to be the mask for polyphasic sleep, today it helps to manage sleep better using bright light therapy. I met with Tomasz at Runway I…
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Making a new start in San Francisco. Emily Baum builds Keyrious – high-tech fine jewelry that unlocks surprises
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Emily Baum is the CEO of Keyrious — high-tech fine jewelry – that unlocks extraordinary experiences with a turn of a key. Emily lived in New York, studied in Chicago, and then moved to San Francisco to pursue her dream of running a business. She tells about the beginnings of Keyrious, the first steps of getting settled in SF, her experience buildin…
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Raising over $1 milion on Kickstarter — Lisa Fetterman, CEO of Nomiku, a sous vide cooking appliance
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Nomiku cooks food in a controlled low-temperature water bath. It had massively succeeded in two Kickstarter campaigns and is one of the highest funded food category campaign on Kickstarter. What was the story behind creating Nomiku? What were the first steps to produce and sell first Nomiku appliances? How did Lisa and her team triple their Kicksta…
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How to get approved to 500 Startups after 3 months from founding a company – Sharoon Thomas, Fulfil.io
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Fulfil.io is a platform that combines inventories from multiple marketplaces like Amazon, Etsy, Shopify, e-Bay. Sharoon and his co-founders founded the company in June 2015 in India, and only few months later they got approved to 500 Startups accelerator program in Mountain View. Watch video interview at www.valleytalks.com…
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Sitting on both sides of the table — Jon Vlassopulos is an angel investor and startup founder
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Jon Vlassopulos is an angel investor, entrepreneur and founder of Fabric — a platform to discover new movies, shows and songs with people who share your taste. He also launched Fab.fm — a platform to build and share music playlists in the simplest and easiest way. Jon has spent majority of his career in the film and music industry, gaining experien…
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Always have a co-founder have some skin in the game – Neelam Chakrabarty, Oroola
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Neelam creates Oroola – an innovative collaboration platform designed to connect parents whose kids attend classes in the same school. She spent the first year of her startup life with her former co-founder only to discover, that he would quit and take all the code. We talk about moving from India to SV, working in a corporate world, tough startup …
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Former Microsoft employee, engineer, martial arts teacher and a startup founder — Fauzia Lala works on creating a smoothie vending machine
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Fauzia quit working at Microsoft to pursue her dream of creating a smoothie vending machine. “One of the advice I got from several investors, is not to ask for investment too early. They have told me: ‘Push out on asking for investment as long as you can.’“. Watch video interview at www.valleytalks.com…
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THE RiNG gets 50% funded on Kickstarter within 7 days – Eric Due, Bullz-i
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Bullz-i is a producer of THE RiNG – a strong, slim, stylish and versatile addition to any phone. They just kicked off with their kickstarter campaign. What is their strategy to raising funds and what are their plans for after Kickstarter? Watch video interview at www.valleytalks.comBy Sylvia Gorajek
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Y Combinator graduate and a female solo founder teaches kids how to code – Emmie Chang, Camperoo
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Camperoo is a educational startup organizing engineering and programming workshops for children aged 6 to 12. Emmie comes from Houston, TX. Soon after launching her startup, she and her co-founder decided, that Houston is too small – they have to move to Silicon Valley! The circumstances occurred to be pretty dramatic, but in only few weeks, Emmie …
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How Roost, Airbnb for space, is making its way – Jon Gillon, Roost
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From brothers’ idea, through 500 Startups, TV Show rollercoaster, $120K yearly revenue and growing. How Roost – Airbnb for space – is making its way.By Sylvia Gorajek
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