The African E-Commerce podcast helps African small businesses connect with the global market. We share tips, information, and success stories to help businesses grow and trade safely. We also talk about the latest trends and challenges in the e-commerce industry. Kadoono.com supports us by helping businesses find the products they need. Tune in each week to learn about e-commerce in Africa.
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African Urban Professionals & Rural Farming - (Agricultural Markets that Favour Africa)
Fostina Mani
You can take an African out of the village, but you cannot take the village out of an African. Most of us live in the city but are farming in the village, either out of family obligation, or a deep routed desire to see agriculture work for Africa. What is the return on investment? How does that align with #Agenda2063 - "The Africa We Want" by 2063? Fostina Mani is championing an agricultural markets revolution that favours Africa, under her #legacy2063byfostinamani platform her version of "T ...
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The next African story will be written by Africans, and there are people crafting the narrative now. Join Dotun as he hosts a series of conversation with people whose ideas and work is shaping the African future.
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A conversation about what’s happening in commerce today will likely be outdated in a week. How do we keep up with it all? We keep talking. From generative AI and the metaverse to live shopping and native checkout, there’s always something new to discuss in the commerce world. Marcel Hollerbach, Co-Founder and Chief Innovation Officer of Berlin-based Productsup as well as Co-Founder and Entrepreneurial Partner at Cavalry Ventures, brings some of the industry’s leading experts together from al ...
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#82: Deepankar Rustagi - On Profitability and Staying Asset Light in B2B Commerce
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This season of Building the Future was made possible by Moniepoint My guest today is Deepankar Rustagi, a seasoned tech entrepreneur in Nigeria. I've known Deepankar for over 7 years, dating back to his days at Vconnect. He was one of the first entrepreneurs featured on this podcast—check out episode 8 to hear about his journey from Nigeria to Indi…
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#81: Elo Umeh - On Leadership, Purpose and Building a Scalable Tech Company in Africa
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This season of Building the Future was made possible by Moniepoint My guest today is Elo Umeh, founder and CEO of Terragon Group, a leading data and marketing cloud company in Africa. I've known Elo personally for some time; his leadership at Terragon has been transformative. Founded in 2009, Terragon initially focused on mobile websites and launch…
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#80 - Daniel Yu - On Vertical Integration in B2B e-commerce and Early Lessons from M&A
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This season of Building the Future was made possible by Moniepoint My guest today is Daniel Yu, founder and CEO of Wasoko, a B2B e-commerce platform serving over 220,000 informal retailers across the continent. The first time I saw Daniel, he was playing the keyboard as part of a live band in Nairobi. Since then, we've met at more serious events wh…
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#79, Bode Abifarin- On Scaling Flutterwave, Startup Growth, and Expansion
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39:34
This season of Building the Future was made possible by Moniepoint My guest today is Bode Abifarin, one of the leading startup operators I know on the continent. I first met Bode in 2017 when she had just joined Flutterwave, where she served as Chief Operating Officer. I've been continually impressed by Bode’s unique ability to blend operational de…
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#78, Mark Straub - On Digital Identity as a Fundamental Driver of Economic Growth
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This season of Building the Future was made possible by Moniepoint My guest today is Mark Straub, founder & CEO of Smile ID. Smile ID is building identity verification infrastructure for businesses in Africa. Mark and I were connected by a mutual friend, but I’ve always been fascinated by his transition from being a venture investor to becoming a s…
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#77, Anu Adedoyin-Adasolum - On differentiation in B2B ecommerce and complexities of the offline market
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My guest today is Anu Adedoyin-Adasolum, the co-founder and CEO of Sabi. Sabi is a B2B e-commerce startup that provides digital infrastructure to Africa's informal economy. In October 2023, they announced reaching $1B annual GMV. I've always been fascinated by Sabi, especially their ability to bring seemingly disjointed and complex pieces together …
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#76, Shola Akinlade - Building for the Long-term, Managing Talent and Growing as a Leader
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My guest today is Shola Akinlade. I met Shola in 2016, while he and his co-founder, Ezra, were at the YC accelerator program. It was the beginning of their Paystack journey, and even then, I was struck by his clarity of thought and radical focus on product development. Today, Paystack has scaled to seven markets and is responsible for over 40x the …
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#75, Tosin Eniolorunda - Scaling Fintech Products to the Mass Market
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49:59
My guest today is Tosin Eniolorunda, CEO and co-founder of Moniepoint. I met Tosin in Kigali at the Africa Tech Summit in 2020, just before the world went into lockdown. We spent hours discussing the offline distribution of fintech products after our introduction. Since then, I've had the opportunity to be an investor, C-level executive, and board …
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It's been a while. I haven't held the podcast mic for a long time. I must admit, I'm a bit rusty. I’m overwhelmed by the advancements in the podcast space since my sabbatical. The African tech ecosystem has also grown in leaps and bounds, with its fair share of troughs too. And I'm still privileged to be an active participating observer in it. Seve…
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Cocoon Moments Imagine, Innovate, & Implement
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Alone moments to think is a skill that one must cultivate. It is very difficult to shut the door on all the noise that is around us. From social media, not forgetting all the pressure from the perception that you have beenleft behind. Especially as everyone seems to be living their best life ever. The reality is we very often do not see the real st…
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#021 Peter Allerstorfer: What will Amazon’s arrival mean for South African ecommerce?
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Join us in this episode as we delve into the intricate world of entrepreneurship and ecommerce in Cape Town, a city that's both captivating and challenging for business ventures. Peter Allerstorfer, an Austrian turned Cape Town resident with over 15 years of experience in South Africa, offers invaluable insights into the dynamics of the local marke…
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Kenya's Kadogo (Micro) Economy A Serious Ecommerce Force
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Kenya’s informal economy constitutes of US$136 billion. Today we are seeing large companies including leading supermarkets beginning to sell open sacks which will allow Africa’s Informal markets to cut their cloth according to the size of their pockets. Today, package unit size no longer work, Africa wants what they can afford. Kenya’s Safaricom an…
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#020 Carrie Schreiner: Lamborghinis und Ferraris mit 300 km/h: Influencer Marketing auf der Überholspur
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In dieser Episode hat Marcel die Rennfahrerin Carrie Schreiner zu Gast – und sie haben einiges zu besprechen. Carrie war 2023 Teil der neu entstandenen Formel 1 Academy, ist als Influencerin auf Facebook, Instagram und TikTok unterwegs und seit 2020 Markenbotschafterin von Schaeffler. Doch wie kam sie von der Kartbahn zur Formel 4? Welche finanziel…
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Mentoring African Youth to The Africa We Want Agenda2063
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An old and very valuable African tradition we unintentionally lost, which we are currently heavily paying the price for is youth mentorship. See! In the African traditional custom, the family which normally went beyond the parents and children, and included aunties and uncles, would gather outside and sit around a fire to share stories. The women w…
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#019 Marina Marchel & Alexander Brandt: Einblick in die Katalogstrategie von Otto: 15 Millionen Produkte, ein KI-Assiste
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In dieser Episode von World of Commerce werfen wir einen Blick hinter die Kulissen der Otto GmbH & Co KG. 15 Millionen Artikel mit unterschiedlichen Ausprägungen auf einer Plattform – da können konsistente und saubere Produktdaten schon einmal zur Herausforderung werden. Kann Generative KI die Lösung aller Probleme sein? Genau darüber spricht Marce…
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Snail Trade - Easy Startup for African Youth
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Did you know the total value of Snail Import in 2022 was US$61,801,000 (Ksh9,412,292,300) against exports of US$59,520,000 (Ksh9,064,896,000). With a shortage of US$2,281,000 (Ksh347,396,300), and I have been busy killing snails because they are eating away at my fruit seedlings. I have been using the self-watering plants technology to grow my frui…
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#018 Mischa Rürup: Wir sammeln über 100 Millionen User Consents pro Tag
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Wer kennt sie nicht? Wer sich im World Wide Web bewegt, muss regelmäßig seine Einwilligung geben – zu Cookies, AGBs und Co. Mischa Rürup, Co-Founder von Usercentrics, klärt in dieser Podcast-Episode darüber auf, warum wir – vorerst – um diese Banner nicht drumherum kommen werden und wie die neuen Datenschutzgesetze sein Unternehmen in Höchstgeschwi…
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#017 Claude Ritter: $500M for Aleph Alpha to build a European AI powerhouse
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In what will likely be the biggest European funding round of the year, Aleph Alpha has scooped up roughly half a billion in capital during its Series B, marking a pivotal moment for Europe's presence in the global AI market. Aleph Alpha stands as a leading GPT-3 alternative outside the US. The round was led by prominent German entities with strong …
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Suicidal Financial Distress Amongst Women Entrepreneurs
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Suicidal thoughts amongst women entrepreneurs seem to be on the rise. In the last couple of months, I have found myself amid conversations with women entrepreneurs who have lost alot of money and are completely at a loss on what to do. In my most recent conversation was at a hospital, where one female entrepreneur openly admitted that she was there…
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#016 Viktor Foos: Was macht Kim Kardashian auf der SuperReturn?
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TikTok ist längst mehr als nur ein kurzweiliger Hype. Der wohl wichtigste Faktor ist die enorme Reichweite, von der Marken und Unternehmen profitieren können. Der Content muss leicht konsumierbar und für jeden zugänglich sein, eben wie ein schneller „Snack“ für zwischendurch. Gleichzeitig muss er aus der Masse herausstechen und schnell produziert s…
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#015 Dominik Benner: 250M € Umsatz und hohe Profitabilität: Als Familienunternehmen zum Hidden Champion
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Am 6.September stimmten die Aktionäre des Online-Modehändlers Fashionette zu: Die Gesellschaft soll mit The Platform Group, dem Hauptaktionär, zusammengeführt werden. Es soll ein neues Unternehmen im Plattformbereich entstehen, welches nicht nur profitabel ist, sondern auch in zahlreichen Branchen wächst. Das Ziel: Die führende Platform-Gruppe Euro…
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#014 Alex von Harsdorf: Mit Live-Shopping über 40% Conversation Rate erreichen
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Während man sich früher zu gemeinsamen Shopping-Touren in der Stadt getroffen hat, scrollt man heute immer häufiger allein durch Angebote. Müssen wir uns also damit abfinden, zu einsamen Shoppern zu werden, wenn wir uns im E-commerce bewegen wollen? Wenn es nach Alex von Harsdorf, Co-Gründer und CEO von LIVEBUY, geht, nicht. Mit ihm unterhält sich …
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#013 Anna Alex: Biodiversität und Wirtschaft im Einklang
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Der Klimawandel – ein Problem, das mittlerweile wohl im Bewusstsein der meisten Menschen angekommen ist. Doch wie sieht es eigentlich mit der Zwillingskrise rund um das Thema Biodiversität aus? Täglich verliert die Erde im Schnitt 150 Arten unwiderruflich – Tiere, Pflanzen und Pilze. Das hat einen direkten Einfluss auf Unternehmen, die von der Natu…
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#012 Vincent Peters: How the history of CRM has forged the future of P2C
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Journey back 30 years before CRM existed, where the sales industry was a chaotic maze of disconnected point solutions for managing customers, prospects, contracts, and more. There was no streamlined path to success, leaving businesses drowning in inefficiencies, inaccuracies, and unnecessary costs. Today, this tangled setup still exists for most co…
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Tomatoes From Nowhere Nairobi Gal Gone Urban Farmer
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13:25
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Recycling my Kitchen water waste has become my new obsession, especially after seeing how it has slowing converted me into a horticulture farmer. Many farmers and medium traders have reached out to me asking if I could develop a horticultural market information website similar to my current one for dry agricultural commodity trade www.bettagrains.c…
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#011 Marcel Knopf: Wie eine Kartoffel Hunderte von Werbemittel übertraf
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Online- und Performance-Marketing. Das ist doch in Zeiten von Facebook, Instagram, Google und Co. ein Leichtes – oder etwa doch nicht? In dieser Folge von World of Commerce enthüllt Marcel Knopf, Gründer von Onepage und This Is Marketing, wie er mit Diätpillen und einer Kartoffel sensationelle Werbeergebnisse erzielt hat. Marcel Hollerbach entlockt…
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#010 Vicktoria Klich: Explodierende Lamborghinis als NFT?
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Das Web3 – kaum ein Thema ist in den letzten Jahren so umstritten. Wird sich die große Vision von einer Immersiven Welt erfüllen oder bleibt es doch eher bei einem Traum, der nicht in der Realität ankommt? In dieser Podcast-Episode führt Marcel Hollerbach ein Gespräch mit Vicktoria Klich, der Gründerin von w3.fund, die sich schon seit einigen Jahre…
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#009 Stella Weickl: Wie wird KI die WhatsApp-Chatbot-Industrie verändern?
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WhatsApp-Chatbots sind der neue, große Trend in der Messenger-Kommunikation. Folglich wollen auch immer mehr Unternehmen die Chancen des beliebten Kanals für den schnellen, effizienten und kundenorientierten Dialog nutzen. Stella Weickl, Chief Operating Officer von Chatwerk, einem Anbieter einer WhatsApp Business API-Lösung, spricht in dieser Episo…
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The Nairobi Maize Report Quarter 1 (January - March) 2023
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Is there Maize Demand in Kenya? Yes! about 3.9 million MTs is what is required for Kenya’sconsumption. How come we cannot find any maize in Nairobi? Maize queries from both buyers and sellers have been our most frequently asked questions. We have compiled a very well researched, and business focused maize report. That will help traders make more in…
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#007 Christian Hassold: How do you break down collaboration barriers to cross-cultural commerce?
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One of the most overlooked pain points for commerce businesses – whether you’re on the path to profitability or global expansion – is disrupted collaboration. Until you get all teams talking to each other (ie. marketing, advertising, ecommerce, in-store, and supply chain), driving results is nearly impossible. Seamless collaboration becomes even mo…
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#006 Moritz Zimmermann: Was hat sich im Handel in den letzten 25 Jahren verändert?
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Moritz Zimmermann, Partner des VC-Fonds 42CAP, der sich auf B2B SaaS und B2B Marktplätze spezialisiert und einen großen Teil seines Lebens mit dem Handel beschäftigt hat, spricht in dieser Episode mit Marcel Hollerbach über seine Erfahrungen und Einschätzungen rund um das Thema Commerce. Unter anderem erzählt er von der Gründung von Hybris im Jahr …
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#005 Jordan Jewell: What should businesses prioritize in the era of profitability?
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If 2020 was the era of growth at all costs in ecommerce, 2023 is the era of profitability. Over the last year, companies have had to shift their focus from balancing hyper-growth to meet high demand to balancing out investments that help them meet their bottom line. Having started IDC’s commerce practice as a digital commerce analyst, Jordan Jewell…
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#004 Burke White & Ping Hao: How can brands win on marketplaces?
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The best place to build a brand in today’s retail climate is the place brands have come to hate the most - marketplaces. Coming from the original team that built Walmart Marketplace, Ping Hao and Burke White, now co-founders of Brand3P, understand the rich opportunities and complex layers of selling on a marketplace. In this episode, they share the…
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#003 Dominik Matyka: Wie nutzen Marken Influencer Marketing? [GERMAN]
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Marcel Hollerbach im Gespräch mit dem DMEXCO Chief Advisor Dominik Matyka Retail Media, KI, Automatisierung, Personalisierung, DSGVO, Cookies, Generational- und Voice Commerce und seit einigen Jahren auch das Thema Social: Mit diesen und vielen weiteren Themen beschäftigen sich Marketer tagtäglich. Die Welt des Marketing ist groß und verändert sich…
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#002 Claude Ritter: Was gibt es Neues bei der künstlichen Intelligenz? [GERMAN]
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Marcel Hollerbach im Gespräch mit Delivery Hero Co-Founder Claude Ritter Über das Thema Künstliche Intelligenz (KI) wird zwar schon lange diskutiert, doch selten war es so aktuell wie jetzt. Seit dem Aufkommen von generativer KI wie ChatGPT oder GPT3 überschlagen sich die Berichte. Dabei geht es um Chancen – was kann KI leisten, wie kann sie das Ar…
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#001 Koen Looijmans: Why do global product data standards matter? (GDSN/GS1)
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Marcel Hollerbach in conversation with Koen Looijmans What makes product data reliable? How can we trust that the information we’re reading on labels and descriptions is accurate? It’s all thanks to GDSN governed by GS1 standards. GDSN stands for Global Data Synchronization Network and helps guarantee the quality of data by ensuring it meets a cert…
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A conversation about what’s happening in commerce today will likely be outdated in a week. How do we keep up with it all? We keep talking. Marcel Hollerbach, Co-Founder and Chief Innovation Officer of Berlin-based Productsup as well as Co-Founder and Entrepreneurial Partner at Cavalry Ventures, brings some of the industry’s leading experts together…
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Navigating the Risks of International Trade: A Guide for African Business Owners
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In this episode, we'll be discussing the common risks that businesses face when buying or selling products in the international market, and how to mitigate these risks to trade safely in the global market. We'll provide examples of businesses that have fallen victim to scams or fraudulent activities, and share red flags that businesses should look …
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Exporting to Turkey: Strategies for African Business Owners
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Discover the lucrative opportunities for African businesses to export their products to Turkey, with over $7 billion in imports from Africa in 2019. Learn about the top products that Turkey imports from Africa, the necessary steps for success, and key strategies for exporting to Turkey. Don't miss out on this episode filled with valuable insights a…
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Low-Cost Logistics: Strategies for Saving Money and Boosting Profitability
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Optimizing Your Shipping Strategy. In this episode, we discuss how to optimize your shipping strategy to save money and increase profitability. We'll explore different shipping options, packaging techniques, and more to help you find the best solution for your business. Try www.Kadoono.com for freeBy Mahad & Enes
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Grow Your African Small Business with Turkish Furnishings & Textiles
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In this episode, we delve into the exciting opportunity for African small business owners to grow their ventures by purchasing high-quality furniture and textiles from Turkey. Our expert guests will share their insights and experiences on the benefits of importing from Turkey, including access to a wide range of products, competitive pricing, and t…
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Welcome to the African E-Commerce Weekly Podcast! Join us as we explore the world of online trading and business growth in Africa. We'll bring you valuable insights, tips and educational content to help you grow your business and trade globally safely and securely with the support of kadoono.com. Tune in every week for the latest in African e-comme…
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Africa's Agenda2063 - "How to Innovatively Position Yourself"
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I have been looking but there are no jobs offers. I have just lost my job. What do I do? What business should I start? Am stuck in the village with no job prospects. What do I do? What agribusiness venture can I start? Am seriously worried about what I will do when I retire? What can I do to earn money quickly? I want to move my business to the nex…
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Potatoes in Sacks "Seed to Sow, Bread to Eat"
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Did you know Africa is doing extremely well in the fresh and frozen potatoes trade. Some African country exported USD264, 319,000 worth of fresh and frozen potatoes, while African countries imported USD127,884,000 worth of fresh and frozen potatoes, given Africa a positive trade balance of USD136,435,000. Egypt, South Africa, Morocco, Kenya, and Ta…
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Zambia was my first export market. Why Zambia, well Lady S, my last-born sister had met a Zambian man at University of Nairobi, whom she married and later moved to Zambia. My first visit to Zambia was my clue to the market demand. As many Kenyan do, she requested I visit Masaai Market, a Kenyan open market for authentic African hand-crafted beaded …
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CORVID19 without doubt has changed the world especially Africa forever. As if it was not bad enough that Africa has been dealing with high numbers of youth unemployment. The CORVID19 pandemic saw several mature professionals lose their jobs. There were very many instances many people simply could not handle living in the cities, especially during t…
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How My Clean Africa Project evolved to A Nairobi Gal Gone Urban Farmer
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When I first heard Rwanda’s President Paul Kagame speak about the Africa’s filthy streets as a poverty mindset. I was really intrigued, because I simply could not relate the two. But as I listened and read more about it, I realized what he said was true. Would you dump your trash or garbage on your bed. No!! any human being normally wants to live i…
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Ground Nuts Farming Distress Call within African Continental Free Trade Area
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My post on Groundnuts, Aflatoxin, and Salon Gossip has seen me get a few phone calls from people who want to grow groundnuts for the Kenyan market. One such call was from a young man who comes from the groundnut growing areas of Kenya, who wanted to find out how he can grow aflatoxin free groundnuts. My first reaction was I am a trader, I really do…
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Reseller Repositioning & Distribution Program - Questions & Answers
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We are looking to build legacy African businesses of men and women of integrity whom we can develop, support and entrust with repeat business through our trade facilitation services. Africa's agricultural market is now one big market, so we are looking for individuals, who are willing to invest in themselves in order to earn more money for themselv…
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