Best The NonTech Podcasts (2024)

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06 // HOW to Save Yourself Years of Misery (& Do the Right Work) with Alex Lau 32:25

5d ago32:25

32:25

Send me a message! Writing great code is not enough to be a great SWE. Your work must solve the right problems. At the right time. Alex Lau, a Senior Software Engineer @ Brilliant.org breaks down how to find and focus on this work — and how it's related to...a bike? Through his own experience, Alex shares how we can both learn from our own mistakes…

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05 // HOW to Pass the Behavioral Interview 44:35

18d ago44:35

44:35

Send me a message! You need more than the STAR method to pass the behavioral interview. Behaviorals aren't just the break between live coding and system design. (though I do appreciate them for that) How you do in this interview either builds on the company's positive view of you, Or wipes out all the progress you've made. But not for you! Because …

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04 // HOW to Make Stakeholders Love You & Build Great Working Relationships (& More) with Nick Cosentino 44:30

1M ago44:30

44:30

Send me a message! Relationships with stakeholders can make or break your job. Not to mention your promotion. Nick Cosentino, a Principal Software Engineering Manager at Microsoft breaks down how to do it well — whether the stakeholder is a Staff Software Engineer or they don't know the difference between Java and JavaScript. (the names are confusi…

1
03 // HOW to Pass the HR Tech Screen 45:35

2M ago45:35

45:35

Send me a message! Leetcode doesn't matter if you can't pass the tech screen. Yeah, that 15-20 min HR call at the beginning of the whole interview process. All your leetcode stats, OOP experience, and system design excellence don't matter if you can't convince HR you're worth the company's time. When you tune in, I'll give you a much higher chance …

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02 // HOW to Actually Get Promoted (& More) with Rodney Matambo 1:05:19

2M ago1:05:19

1:05:19

Send me a message! "Do impactful work" "Act like a senior" "Prove you're ready for a promotion" Cool. Yeah. How? Uplevelling as an engineer — getting better, getting the promotion — doesn't have to be as mysterious as management makes it. There are clear frameworks, paradigms, steps, and focuses to making it happen. We share everything from Junior …

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01 // 7 Principles for HOW to Receive Feedback Well (Even When It Hurts) 41:18

3M ago41:18

41:18

Send me a message! Receiving feedback well is more important than giving feedback well. Why? Because receiving it is something you'll probably do more and you have much more control over how well it goes. We know we shouldn't be "defensive". And we want to receive things "well". But how? Do we just turn off our feelings? Do we act like we're happy …

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00 // 7 Principles for HOW to Give Tough Feedback 34:01

3M ago34:01

34:01

Send me a message! Most of us have heard that giving critical feedback is important. But how the heck do we do that? What do we say? How do we adapt it to people? What if they get really defensive as soon as I say something?? Giving tough feedback is a skill that can be learned. Tune in as we dive into how we can give critical feedback, especially …

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Majority of Work Trailer 2:10

4M ago2:10

2:10

Send me a message! Launching April 16th! Have questions, interview guest suggestions, or other ideas for the podcast? Share them all here: https://tally.so/r/wkygAJ Thanks for listening! And for checking out these show notes 👀 Would love to connect: 💡 Share your ideas for topics, guests, or questions for future episodes 🧑‍💻 Want extra help on this …

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17. Our top tips for Becoming a Non-Tech Founder (and the Future of this Podcast) 39:33

1y ago39:33

39:33

Today's episode is a summary of our top advice on becoming a non-tech founder in this developer-dominated world. We also cover an update on Laura's WordCamp EU experience and share some news about the future of this podcast. We cover: Laura's first WordCamp EU experience and overcoming fears about public speaking Why Laura thinks non-tech founders…

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16. Catching Up, Time Boxing, and Leveling Up with A New Hire! 35:21

1y ago35:21

35:21

This episode is an off-the-cuff one where we decided to do an update on both Nathan and Laura's current state of affairs. We ended up talking about a couple of really interesting topics ranging from managing your time to making your first full-time hire. We cover: How Nathan's doing after his move into a new apartment The challenges that come with …

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15. Finding product market fit and 12 months to failure for Nathan's SaaS 42:14

1y ago42:14

42:14

In this episode we delve into finding product market fit as a solo, non-tech founder – preferably as early and with as little up-front investment as possible. We cover: What exactly product market fit is – and how we define it The three stages to determining product market fit (market research, creating an MVP, and looking for signs of traction) Ho…

1
14. Setting goals, running sprints, and taking sabbaticals. 33:47

1y ago33:47

33:47

In this episode Nathan and Laura talk about setting goals (and why they’re so important), splitting your work into sprints, and taking regular time off. We cover: Why goals are so important – and how to set them correctly How many goals should you have at a time? And how do you accurately measure a success or failure? How sprints have changed my (L…

1
13. Chaos and Kids: Surviving and Thriving While Running a Business from Home 33:40

1+ y ago33:40

33:40

This episode is all about running a business at home with kids: how to balance work life with home life – when they're both in the same physical space. We cover: Does age matter? What are the different challenges between an infant/toddler vs. an older child? How to fit work around extracurricular activities Is having a lifestyle business setting an…

1
12. Surviving the Storm: Building and Running a SaaS During a Recession. 43:48

1+ y ago43:48

43:48

This week we talk about building and running a SaaS during a recession: what you can do and how you can not only survive but thrive. We detail a popular Twitter thread by Patrick Campbell (who built – and sold – ProfitWell ). This thread is basically the blueprint for what I'm (Laura 👋) working on with Client Portal, so it seemed like a good idea t…

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11. Educate to Elevate: Using Education as a Marketing Tool for Business Growth 29:03

1+ y ago29:03

29:03

This week, Nathan and Laura deep-dive into the topic of Education as Marketing. In the age of #buildinpublic, good old-fashioned marketing seems to have gone the way of the dodo. Is there still value in this tried and tested method of attracting customers? We think there probably is... but we could be wrong. Client Portal Badass: Making Users Aweso…

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10. Timing Your Success: When should you launch your new SaaS? 43:18

1+ y ago43:18

43:18

In this episode of the podcast, Laura and Nathan delve into the topic of launching a new SaaS (Software as a Service) and discuss important considerations around timing, product readiness, and generating interest. They explore questions such as, "When is the right time to launch a new SaaS?" and "How polished does it need to be before launch?" Clie…

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9. The Power of Email Automation: Insider Strategies for Growing Your Business with Brennan Dunn 32:32

1+ y ago32:32

32:32

Today’s episode is the first in our ask an expert series. This is a bit experimental but the idea is that for some episodes we will bring in experts on specific topics to essentially co-host the podcast with us. This week we chatted with Brennan Dunn. Brennan is one of the brightest minds when it comes to email automation. He's successfully built a…

1
8. Cracking the Code: A Non-Tech Founder's Guide to Vet and Hire the Right Developer 32:01

1+ y ago32:01

32:01

Being a non-technical founder brings its own unique set of struggles. And one of the areas that we always seem to struggle with is hiring a good developer. Today Laura and Nathan talk about their experiences in hiring developers. They share their thoughts on some best practices you can follow and how to get the most out of your time with your new h…

1
7. Side Hustle to Success: Building a Product Business in Your 'Spare Time'. 29:41

1+ y ago29:41

29:41

Is it possible to build a product business while working full-time? What about while freelancing? Both are possible, but both have their pros and cons. Laura and Nathan go in-depth on how they built their products while working full-time, going freelance, and growing a family. They look at partner accountability, going it 100% alone and how to put …

1
6. Networking for Success: Mentors, Masterminds, and Making Friends That Help You Grow 27:10

1+ y ago27:10

27:10

Have you considered looking for a mentor, a coach, or a mastermind group? In today's episode, Laura and Nathan look at some of the options available and discuss how they feel about them.By Nathan Powell & Laura Elizabeth

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5. Founder Factor: Exploring the Pros and Cons of Being a Non-Technical Founder 45:28

1+ y ago45:28

45:28

Today we look at the advantages and disadvantages of being a non-technical founder. There are areas where we excel and perhaps even surpass our technical counterparts. So, can non-technical founders go the distance? Some of the things we chat about today: Laura's recent holiday. Laura sees a 50% increase in sales since launching her new website. Fe…

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4. Strategic Investments: Balancing Risk vs. Reward for Indie Founders 33:28

1+ y ago33:28

33:28

How much are you willing to risk when it comes to building your business? It's something we discuss at length today. With Laura squarely on one side of the field and Nathan on the other, is there any middle ground? Funding for indie businesses. Is it an option? Is it a good option to reduce risk? After hearing of Llama Life's recent funding, we dov…

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3. From Zero to Launch: Starting Nusii, Building an Audience, and the Lost Art of Thoughtful Feedback 43:59

1+ y ago43:59

43:59

Laura talks about how she grew her large audience back in the day and how one blog post (A Simple Web Developer’s Color Guide) for Smashing Magazine triggered a series of events that changed everything. Nathan talks about how he was thrown into freelance life thanks to the 2008 crash and later went on to build Nusii, a proposal SaaS for design agen…

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2. Revamping Client Portal, Shiny Object Syndrome, and Unlikely Allies: How Competitors Can Help Your Marketing 29:34

1+ y ago29:34

29:34

Laura launches a new look for Client Portal and Nathan gets a senior developer onboard to help him build Feature Flux. Is content still the way to market a new product? How to get access to your competitor's marketing strategies. Content creation is hard! The dangers of shiny object syndrome. Laura gets back into freelance design work. Shiny Object…

1
1: Overwhelm, building a second brain, kids, taxes and filofaxes. 32:41

1+ y ago32:41

32:41

Expect more detailed summaries soon :) Links from today's episode: How to Build the Ultimate Productivity System (2022) Pieter Levels: Making $2.7M A Year With No Employees Building a second brain Get in touch: podcast@thenontechfounders.comBy Nathan Powell & Laura Elizabeth

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Welcome to The Non-Tech Founder's Podcast 10:44

2y ago10:44

10:44

Hello and welcome to The Non-Tech Founder's podcast. Join us for fortnightly conversations about running a business as a non-technical founder. Laura and Nathan will navigate the developer-dominated world of entrepreneurship, bootstrapping and beyond. In this first episode, we give a quick intro to why we're doing this, a little about who we are an…

Podcasts Worth a Listen

The NonTech Podcasts

Podcasts Worth a Listen

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Majority of Work

Callie Buruchara

1
The Non-Tech Founders' Podcast

Nathan Powell & Laura Elizabeth

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06 // HOW to Save Yourself Years of Misery (& Do the Right Work) with Alex Lau 32:25

1
05 // HOW to Pass the Behavioral Interview 44:35

1
04 // HOW to Make Stakeholders Love You & Build Great Working Relationships (& More) with Nick Cosentino 44:30

1
03 // HOW to Pass the HR Tech Screen 45:35

1
02 // HOW to Actually Get Promoted (& More) with Rodney Matambo 1:05:19

1
01 // 7 Principles for HOW to Receive Feedback Well (Even When It Hurts) 41:18

1
00 // 7 Principles for HOW to Give Tough Feedback 34:01

1
Majority of Work Trailer 2:10

1
17. Our top tips for Becoming a Non-Tech Founder (and the Future of this Podcast) 39:33

1
16. Catching Up, Time Boxing, and Leveling Up with A New Hire! 35:21

1
15. Finding product market fit and 12 months to failure for Nathan's SaaS 42:14

1
14. Setting goals, running sprints, and taking sabbaticals. 33:47

1
13. Chaos and Kids: Surviving and Thriving While Running a Business from Home 33:40

1
12. Surviving the Storm: Building and Running a SaaS During a Recession. 43:48

1
11. Educate to Elevate: Using Education as a Marketing Tool for Business Growth 29:03

1
10. Timing Your Success: When should you launch your new SaaS? 43:18

1
9. The Power of Email Automation: Insider Strategies for Growing Your Business with Brennan Dunn 32:32

1
8. Cracking the Code: A Non-Tech Founder's Guide to Vet and Hire the Right Developer 32:01

1
7. Side Hustle to Success: Building a Product Business in Your 'Spare Time'. 29:41

1
6. Networking for Success: Mentors, Masterminds, and Making Friends That Help You Grow 27:10

1
5. Founder Factor: Exploring the Pros and Cons of Being a Non-Technical Founder 45:28

1
4. Strategic Investments: Balancing Risk vs. Reward for Indie Founders 33:28

1
3. From Zero to Launch: Starting Nusii, Building an Audience, and the Lost Art of Thoughtful Feedback 43:59

1
2. Revamping Client Portal, Shiny Object Syndrome, and Unlikely Allies: How Competitors Can Help Your Marketing 29:34

1
1: Overwhelm, building a second brain, kids, taxes and filofaxes. 32:41

1
Welcome to The Non-Tech Founder's Podcast 10:44

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