show episodes
 
Join Marcus Seeger every Monday for the latest video marketing strategies for business. Includes expert interviews, industry insiders, tips and tricks, special offers and so much more.Marcus Seeger is the #1 Amazon best selling author of “Video Marketing for Profit; 14 Proven Strategies for Accelerated Business Growth”. Marcus is managing director of video marketing and production agency, Video Experts. Information about Marcus's book and video marketing podcast can be found at www.videomark ...
 
More leads, more clients, more profit. Learn how to attract high-quality clients with cutting-edge law firm marketing strategies. Hosted by Brendan Kelso (B Comm LLB Hons / Founder of Legalsites). Find out what's working best in law firm marketing. And learn how to avoid common mistakes. Saving you time and money. Topics include Law Firm SEO, law firm web design, Facebook marketing, Blogging, Google Ads, Content marketing, Marketing strategies, Email Marketing and more. Join Brendan as he di ...
 
Small business marketing can be challenging. Follow along every Tuesday as, Clarence Fisher, everyone's favorite small-business marketing expert, uncovers the tools, tactics, and strategies the most successful small businesses use to dominate their local market and OWN the block. If you are a brick and mortar business owner, service professional or marketing executive who wants to harness the power of the internet and use digital marketing to get more customers, clients or patients for your ...
 
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show series
 
What's the Best eCommerce Platform for Selling Items Online? At Optimum7, we get this question a lot. And honestly, it’s a tough question. The most truthful answer is that it depends. We understand, many people find that response frustrating, but it's accurate. If you just have a couple of products, and you're simply trying to start something small…
 
The Top Five Trends in the Future of eCommerce - Surge #141 The ecommerce industry is growing exponentially. This means more choice for consumers, increased revenue for businesses, and additional jobs for employees. Furthermore, e-commerce businesses are constantly evolving in order to maintain their competitive edge. The expansion of the industry …
 
How Do I Start an eCommerce Business? - Surge #140 We work with brands that earn anywhere from $2 million to $110 million in annual revenue. Whenever we get this question, we tell prospective clients that there are four things that we want to go after: products, platform and fulfillment, marketing, and marketplaces.…
 
How to Advertise Restricted Products Online - Surge #139 There are plenty of products that consumers want, but that carry restrictions for the companies that manufacture, market, and sell these products. There is also a diverse range of ecommerce platforms, advertising platforms, and marketplaces that could benefit, and benefit from, these products…
 
Sarah Thapa is a lawyer, the managing director of The Migration Agency and a co-founder and investor in FONA. In this episode, we discussed how her law firm gets clients, how to build a referral network, why investing in people is so important, what types of digital marketing have worked well for her law firm, and her non-profit organisation FONA. …
 
Adrian Corbould is a partner at Turnbull Hill Lawyers, NSW Accredited Specialist in Wills & Estates Law, master of LinkedIn, Simpsons nerd, pop-culture enthusiast and meme maestro. In this episode, we discuss many things. But we focussed on the brand ‘refresh’ for Turnbull Hill Lawyers. Including a website refresh, new logo, bright colours, tv ads,…
 
Stacey Brown Randall (USA) is an award-winning author and podcast host. In this episode, I speak with my first American. But we also chat about how law firms can get more referrals (without asking). How do you identify good referral sources? How do you get referrals (without being ‘that’ guy)? What are the common mistakes people make when trying to…
 
James d’Apice is a lawyer at Chamberlains Law firm and the man behind Coffee and a Case Note. He’s also a social media wizard (my words, not his). In this episode, James talks about the pros and cons of the main social media platforms, from a lawyer’s perspective. Including Facebook, Instagram, LinkedIn, TikTok and Twitter. This is the 2nd time Jam…
 
What would happen if a small business owner didn't have an actionable plan for their year? The answer is simple: they wouldn't know where to start! If you want to work smarter rather than harder and grow with purpose, strategic planning is necessary. It works as a roadmap that is used to identify your strategic goals and objectives, as well as what…
 
What's the point of content marketing? How does it generate clients? Which types of content marketing work best for law firms? What should you do if you're time-poor? Why am I asking so many questions? In this episode, Kaushik and Brendan engage in a savage debate over content marketing. Just kidding. But seriously... Our Links Law firm marketing a…
 
As a website owner, is there anything more terrifying than the thought of seeing all of your work altered or entirely wiped out by a hacker? Keeping your website safe is one of the most important things you can do to protect yourself and your business. You don't want to lose customers because your site was down when they tried to buy something. The…
 
What is SEO? And how can it help your law firm? Find out in this episode. Our Links Law firm marketing agency https://legalsites.com.au/ Free law firm marketing plan: https://legalsites.com.au/law-firm-marketing-plan-free-download/ Coaching call: https://legalsites.com.au/services/consulting/ Start your own podcast: https://www.buzzsprout.com/?refe…
 
The spookiest time of the year is just around the corner and it's time to get your marketing ideas together so you can watch your business grow this season. In this week’s episode, I am going to go over some of my favorite Halloween marketing ideas that will help you stand out from the competition! You'll learn what kind of content you should be cr…
 
Topics Getting over 240,000 Youtube views for a TEDx talk. Why you don’t have to be a d*ck to be a successful lawyer. Building a personal brand. How to get media opportunities. Finding your niche. Pursuing a less traditional career path. Being an entrepreneur. LinkedIn marketing for lawyers. And more. Our Links Law firm marketing agency https://leg…
 
Want to make the most of your holiday marketing efforts this year? In this week's episode, we'll discuss how to develop a marketing plan that can help you get your business in shape for the holiday season. You'll also learn the best tactics to use during this time of year and how to keep customers coming back again next year! Whether you're a small…
 
Want more backlinks? Steal this easy strategy. It could help your SEO. Good SEO can get you more website traffic and more clients. Episode topics: What is the strategy? What is a backlink? Why are backlinks good for SEO? How to check you're getting 'good' backlinks My tips for implementing the strategy Our Links Law firm marketing agency https://le…
 
Are people talking about you on a platform seen by tens of millions? Yes! Better hope they're saying nice things. Your reputation is everything -- especially online. With so much of people's online time spent on social media, managing your online reputation, whether you're an individual or a business, is more important than ever. In this week’s epi…
 
Episode topics: How law firms can get more referrals (without being annoying) Do I have to attend networking events? What is the right way to ‘ask’ for referrals? Giving a lot of referrals but not getting many in return? What should you do? And more! About our guest Amy Burton-Bradley is an experienced business developer, marketer, and copywriter w…
 
Paul Evans is the managing director of Toro Digital. A law firm digital marketing agency based in Melbourne. In this episode we discussed: Is there any point to content marketing? Will it bring in work? Or is it mostly a waste of time? Guest Links https://www.torodigital.com.au/ https://www.linkedin.com/in/paulevansmelb/ Our Links Law firm marketin…
 
Have you hesitated to use Google Ads (previously Google AdWords) for your local business marketing because you are worried about the cost? Or perhaps you’ve tried and weren’t happy with the results. Either way, this episode is for you. Tune in as Clarence demystifies Google Ads for local businesses. First, he discusses why so many small businesses …
 
Does your local business website load slowly? Does it really matter? In this episode, Clarence dives into Google's recent update, Core Web Vitals, and discusses how your website must meet specific site speed guidelines or else risk big problems for your web presence and Google ranking. Plus, he offers simple tips to make your website faster so that…
 
Ashley Kelso is a lawyer (LK Legal) and legal tech co-founder (Lawlite) Topics Include Battling adversity (e.g. ADD and a neurological disorder) Career changes (e.g. engineering, law and legal tech). What is Lawlite? Why is Lawlite so important? How Lawlite saves you time so you can do what really matters Thoughts on Legal tech And more Guest Links…
 
Are you looking for an easy way to be more persuasive and catch the attention of your target audience? In this episode, we will discuss the perfect formula for a powerful testimonial video that can help you increase sales. If you want to create awesome video testimonials that will get people's attention and drive more sales for your company, then t…
 
Sascha is a marketing director. She has extensive experience in developing and directing highly effective campaigns in the US and Australia. Topics Include What she does Best social media platforms for lawyers Should law firms use Tik Tok? How to use keywords to discover what people want Why you should stop obsessing over marketing tactics. (And wh…
 
Caralee Fontenele is a lawyer, law firm director, podcast host, author, business coach and more. Topics Include Spending over $100K on Facebook Ads Facebook Ads vs Google Ads. What’s the difference? Pros and Cons? How to use them? Budget? Retargeting? etc... Should you boost a Facebook post? Lead magnets Email marketing Creating a sales funnel Nurt…
 
Alistair Marshall is a business development consultant. He's helped 100+ professional services firms create more profit and achieve their goals. Topics Include People don't buy products & services, they buy results & outcomes Should your law firm offer discounts? How to stand out in a crowded marketplace And more Alistair Marshall Links Website: ht…
 
Want to stay at the top-of-mind of your local business prospects? Without a doubt, retargeting is where it’s at! In this episode, Clarence discusses how local businesses can use retargeting to stay in touch with prospects, nurture relationships, and get them to buy from you instead of the competition. If digging too deep into digital marketing tech…
 
Content is king! But what local business owner has time to spin out massive amounts of content for blogs and social media on a regular basis? In this episode, Clarence will uncover how you can turn one piece of content into many useful pieces with The Repurpose Machine. No, this isn’t actually a machine, but it is a content strategy to maximize the…
 
Are you doing all you can to be THE authority in your local market? It’s time to ensure you stand out from the competition. In this episode, Clarence will show you how to use a simple FAQ/SAQ framework to meet your customers where they are, establish your credibility, and prove yourself as the expert in your local industry. By answering frequently …
 
Yey! 50 episodes! Let's talk about the podcast. So, was it worth it? Topics: How podcasting has grown my business Why I started What I've learned How I make the episodes And what's next? This podcast was brought to you by Legalsites We're an Australian law firm marketing agency. Providing web design, SEO, Google Ads and more. Free law firm marketin…
 
eCommerce Merchandising For Musicians, Artists, And Celebrities - Surge #121 For creative entrepreneurs, eCommerce merchandising is tough. You must control the process from manufacturing the quality of the merchandise, along with your brand. Then you can find your key customer.By Optimum7
 
Is your small business website more like an online business card than a sales-conversion machine? It’s time to change that! In this episode, Clarence discusses three killer website optimizations you can implement into your business website to boost sales ASAP. The truth is, if your website is missing these elements, you are missing out on sales. Yo…
 
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