SEO 101 is Search Engine Optimization from the very beginning. SEO 101 will teach you SEO from Square one. Hosts Ross Dunn and Scott Van Achte give out helpful information for the beginners without overwhelming you with technical details.
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Webcology takes a deeper look at the ecosystem of the Internet as it affects webmasters and web marketers from the points of view of two well known web marketers, Jim Hedger and Kristine Schachinger. Based on interviews with special high-profile guests or panels, Webcology introduces, explores and explains how the various segments of the web marketing world work.
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Dive into the heart of WordPress with “Press This,” a podcast that delivers valuable insights and actionable tips for navigating the ever-evolving world of WordPress. Join host Brian Gardner, WordPress Advocate at WP Engine, as he explores various topics with community members, from the block editor to building a WordPress business.
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The future of the Internet is mobile. Mobile Presence examines all things mobile from devices to software, services and SEO. Mobile Presence discussed current topics regarding mobility in a world increasingly without wires.
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Jammin' and Spammin' with the Princes of PageRank, the Heroes of HTML, the Sultans of Search. Join our hosts every week and have your eyes opened to the wide variety of search engine optimization tactics.
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Host Tim Barsness dishes on the latest developments within the advertising realm. Tune into the fjorgecast to receive insider tips and advice from experts within the advertising industry. Fjorgecast is your first stop in hearing about the unique opportunities and challenges advertisers face today.
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Welcome to the the longest running podcast dedicated to the affiliate marketing industry. Hosts James and Arlene Martell help affiliate marketers learn the ins and outs of making money with affiliate programs.
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Affiliate Marketing Insider explores the fast-paced world of affiliate marketing from the perspective of its most recognized experts. Join us for an on-going discussion of important industry issues and emerging trends with the whales of the industry from CEOs and COOs to Super Affiliates and other innovators.
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PPC Rockstars is your ticket to the juiciest tips, tactics, and techniques on all-things PPC, straight from the industry's foremost paid marketing thought leaders. We're shaking the entire PPC tree, tackling both search and social landscapes, even retargeting and third party data audience modeling. Tune in weekly for killer interviews packed with online advertising best practices and trusted campaign optimization techniques that scream. That's all right here, on PPC Rockstars.
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Search Engine Marketing formulated for Web 2.0, Learn how SEO, PPC, branding, design and analytics are all parts of a much larger whole every week on SEM Synergy. Hosted by Bruce Clay, president and founder of the international SEO and SEM company Bruce Clay, Inc., SEM Synergy features industry experts discussing how the various fields of search engine marketing work together for a successful, multifaceted campaign. SEM Synergy will feature developing topics and industry news, answers to lis ...
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SEO 101 Episode 480 - Author Recognition in SERPS and Disastrous Fake Review Handling
24:25
24:25
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Explore the latest Google updates in SEO, including the recognition of content creators in search results, fixes in the Google Search Console, removal of the cache feature, warnings about fake reviews on Google Maps that will likely prove disastrous, and the display of blue map pins in search snippets. Advertising Inquiries: https://redcircle.com/b…
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SEO 101 Episode 479 - Google Image Labeling and User Intent SEO Optimization
25:11
25:11
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Discover the latest from Google with AI image labeling updates and insights into optimizing for user intent. Learn about the EXIF data in SEO, more Google bugs, the results of a deep dive into AI Overviews, and other optimization insights in this episode. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/p…
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A war is being waged in the deepest heart of the Open Source movement for that movement's very soul. Last week, Matt Mullenweg, the original founder of WordPress and CEO of Automattic, the commercial arm of WordPress, laid down his version of the law by banning WPEngine from the greater WordPress environment. The dispute centers around money and ti…
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SEO 101 Episode 478 - Google AI and Maps Insights and When to Worry About Ranking Changes
28:56
28:56
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Unpack Google's SEO milestones: Wayback Machine, enhanced video regions, and commercial query optimizations. Understand Google AI Overviews' influence on top results and the significance of ethical practices for local rankings. Explore effective traffic management strategies and tactics for elevating search rankings in this must-listen SEO primer! …
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SEO 101 Episode 477 - Google August Update Impacts, SEO Fundamentals and Trends
30:02
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Uncover the impact of Google's August 2024 core update, forum content displays, and AVIF format support. Learn essential SEO practices and valuable insights from John Mueller's Q&A session. Gain expert advice on enhancing search performance and optimizing online visibility in this insightful episode. Advertising Inquiries: https://redcircle.com/bra…
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The Who Ya Gonna Anti-Trust Edition
1:09:58
1:09:58
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So it seems that anyone who's anyone has an anti-trust suit or some other major legal challenge taking place, especially if you're with Apple or Google. Hosts Jim Hedger and Kristine Schachinger talk about the various anti-trust cases covering two types of Googley advertising monopolies and a spiffy tax dodge scheme the EU's angry with Apple and Go…
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Accessibility, Inclusive Design, and Debunking Myths
47:11
47:11
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Host Brian Gardner and Ryan Bracey, Director of Web UX at Second Melody, explore accessibility in web design, breaking down what it is and debunking common myths around it. Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://r…
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SEO 101 Episode 476 - Google Algorithm Shifts: August Update Traffic Analytics Explained
37:40
37:40
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Join hosts Ross Dunn and Scott Van Achte as they dissect Google's August algorithm update, unraveling traffic fluctuations and analytics intricacies. Explore the reasons behind vanishing gains and drops, including bugs, update phases, and data misinterpretation. Learn about Google Discover's manual actions, content penalties, and the impact of noin…
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The Cored, Boned and Updated Edition
1:07:16
1:07:16
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The August 2024 Core Update ended a week early and it might still be too soon to tell the winners from the losers but one thing is clear, Google can always be depended on to try to do what's best for Google. Some have seen drops in traffic while others have seen increases and still others have seen no changes at all. This update does appear to be s…
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SEO 101 Episode 475 - Google Update Highlights: Core Update, Bug Resolution, and AI Overviews
27:51
27:51
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Listen to this SEO 101 episode with soloing host Scott Van Achte, focusing on Google's latest updates. Explore the ongoing August 2024 core update roll-out and the quick resolution of a search ranking bug. Gain insights on Google AI Overviews expanding to signed-out US users. Uncover essential tips on website load times, review snippets, and addres…
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As the August 2024 Core Update continues, Google introduces Custom Gems a chatbot framework that promotes the creation and constant training of AI "Experts", digital companions to help Google users go about the business of being hypercreative. This is possibly the greatest challenge to all other AI makers and arguably the most audacious outline for…
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WordPress as a Design Tool: Empowering Users to Create
32:55
32:55
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Host Brian Gardner and Rich Tabor, Product Lead at Automattic, unpack the design potential of WordPress, highlighting it's evolving features and the power it offers to website builders. Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-O…
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SEO 101 Episode 474 - Google Updates, SEO Trends, AI Quick Tip Insights
29:21
29:21
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Join us in this insightful SEO 101 podcast episode where we cover the latest Google updates, SEO trends, and reveal handy AI quick tips. Dive deep into discussions on Google Trends enhancements, Search Console data insights, URL parameter optimization plans, and challenges affecting hotel listings. Stay informed on essential SEO strategies! Adverti…
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It's been a week since Google dropped the long anticipated August 2024 Core Update. Hosts Kristine Schachinger and Jim Hedger talk about tempering early expectations in what is almost certainly a multi-faceted update, and discuss what SEOs and site owners might expect as the next three weeks grind on. There are promising signs for some and even som…
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SEO 101 REWIND: Episode 465 - Testing Generative AI for Search and Other SEO Essentials
36:40
36:40
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Explore pivotal digital shifts in SEO in our latest episode. From Google Analytics updates to peeks into generative AI at Perplexity and Google, this episode covers essential topics like YouTube video management tips, WordPress vulnerabilities, and questions from listeners. Gain expert advice on refining SEO strategies for online growth and perform…
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To say Google core updates can be pretty big things will seem like an understatement for listeners who got hammered by the Helpful Content Updates that ran in the two previous core updates of September 2023 and March 2024. The much anticipated August 2024 Core Update, the one that hold promise of fixing the mistakes of the past, started to roll out…
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SEO 101 Episode 473 - Google Updates, Search Volatility, Console Features, and Crawling Insights
18:04
18:04
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In this episode of the SEO 101 Podcast, we explore significant updates from Google, including recent search ranking volatility and the launch of new recommendations in Search Console. We also discuss Googlebot's link crawling behavior, shedding light on how it impacts SEO strategies and website performance. Tune in for insights like this every week…
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In the Matter of an Anti-Trust Edition
1:04:37
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After a lengthy and highly revealing trial a federal court has ruled that Google is using its enormous resources to monopolise the search market in violation of Section 2 of the Sherman Act. “After having carefully considered and weighed the witness testimony and evidence, the court reaches the following conclusion: Google is a monopolist, and it h…
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The Pros and Cons of Using Block WordPress Child Themes
37:01
37:01
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Host Brian Gardner and Nick Diego, Developer Advocate and Core Contributor at Automattic, explore the nuances and benefits of using child themes with block-based WordPress. Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://r…
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SEO 101 Epsiode 472 - AI Enhancements in SEO: SearchGPT, Reddit Block, and More
27:47
27:47
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Explore the latest AI advancements in SEO in this episode of SEO 101 with hosts Ross Dunn and Scott Van Achte, featuring OpenAI's Search GPT prototype and Google's deepfake content demotion updates. Learn about Reddit's search engine block, Google's integration of platform videos into Knowledge Panels, and the introduction of shopping ads in AI Ove…
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The Core Update :: New and Improved :: Coming Soon Edition
1:08:04
1:08:04
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It'll be coming around Mountain View when it comes. It brings the promise of a new and improved, something. Google spokespersons have given Publishers reason to seize hope while Google PR talks about another shot at integrating AI Overviews into SERPs again. Hosts Kristine Schachinger and Jim Hedger talk about the pending update while the web world…
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SEO 101 Epsiode 471 - Google Tests, Internal Linking Strategies, and Local Spam
31:44
31:44
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In this episode of SEO 101, hosts Ross Dunn and Scott Van Achte explore Google’s testing of larger site names and favicons, effective internal linking strategies, the impact of rapid site growth on rankings, and ongoing local SEO spam issues. Discover actionable tips to enhance your SEO efforts today! Advertising Inquiries: https://redcircle.com/br…
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Vladimir: Well, shall we go? - Estragon: Yes, let's go. - Stage Direction: They do not move. -- Many publishers are waiting for an imminent Google Core Update hoping this time the wisdom of compassion and perhaps a rewrite of one or more Helpful Content Update cycles will bring them back to the prominence and profitability of page one placements. G…
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Host Brian Gardner and NitroPack Co-founders Mihail Stoychev and Georgi Petrov discuss WP Engine’s acquisition of NitroPack—what it means to customers and what’s next for them. Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https…
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SEO 101 Episode 470 - Google’s Coming Update, Research Findings, ECommerce SEO, and Ranking Insights
22:07
22:07
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In this SEO 101 podcast episode, host Ross Dunn discussed Google's potential Wiz acquisition, tracking SEO results to business outcomes, an upcoming core update, Core Web Vitals, AI features, TLD testing insights, augmented reality images, and AI-driven local search results. Learn invaluable tactics to elevate your online presence and effectively n…
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A Middle of Summer Gumbo Soup of News Edition
1:08:18
1:08:18
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This is a rare middle of summer heavy news edition but, after a year of constant updates, reactions, retractions, retrenchments, and growing user resentment, it's been a rather busy week for Google. It was also a busy week in A.I., with TwiXter, Facebook, Microsoft, and others. Webcology hosts Kristine Schachinger and Jim Hedger weave their way thr…
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SEO 101 Episode 469 - Google SEO Trends: Backlinks, AI, & Business Profile Protection Explained
32:42
32:42
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Explore SEO essentials in this episode of SEO 101 podcast! Discover Google's recent changes, the significance of backlinks, and the limitations of AI in technical SEO analysis. Learn to safeguard your Google Business Profiles and adapt to shifting search behaviors. Stay ahead in digital marketing with our expert insights! Advertising Inquiries: htt…
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The Bubble of Confusion Edition - Just what search needs today!
1:14:46
1:14:46
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Back from a the July 4th long weekend's rest, hosts Jim Hedger and Kristine Schachinger talk through events of the last couple weeks, that look like Google and other players in the search world are pulling back from the promise of A.I. generated answers to the real world queries of their users. One example is how Google is showing far fewer A.I. Ov…
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In this episode, host Brian Gardner and WP Engine Senior Product Manager Iain Poulson discuss the ACF annual survey, last year’s results, and what’s to come with WordPress 6.6. Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https…
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A Give No Quarter at the End of the 2nd Quarter Edition
1:09:48
1:09:48
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It was a particularly newsy and seriously silly week. It was also the end of June which is also the end of the second quarter so, for most SEOs, it's reporting season. This year, reports are made more poignant knowing the end of June is also the end of the line for Universal Analytics data, which gets universally deleted on Monday at midnight. It's…
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The Collision Had Quite an Impact Edition - An interview with Richard Socher
1:06:54
1:06:54
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Covering a busy week in search this episode closes with a 20 minute interview with CEO of A.I. driven search engine You.com, Richard Socher. Hosts Jim Hedger and Kristine Schachinger talk about Google's freshly launched June2024 Spam Update, some Reddit heavy SERPS, unstoppable AI Overviews, the beneficial myth of traffic diversity, the ups and dow…
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Your WordPress Product or Service Needs a Community
40:53
40:53
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Host Brian Gardner and guest Sam Brockway discuss the importance of building a community for your product or service, sharing tips for engagement and fostering loyalty. Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redci…
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Join host Brian Gardner and guest Sam Brockway as they explore the profound impact of the WordPress community and how it plays a pivotal role in shaping the future of WordPress. Support this podcast at — https://redcircle.com/press-this-wordpress-community-podcast/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: http…
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Amidst months of controversial punishing updates, a disastrous A.I. rollout, and at least a year of questionable search results, SEOs and general search users are starting to ask if Google is actually broken. If it is working as it's supposed to, why are they trying so hard to fix it? Google says it's a matter of perspective so hosts Jim Hedger and…
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The Blogging Continues Until Morale Improves Edition
1:08:11
1:08:11
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Maybe it's the eye of a hurricane, maybe it's the calm before a brand new storm. It's really hard to tell these days but after a disasterous rock-eating rollout, Google is pulling back on AI Overviews. The SEO world has mixed reactions to The Leak, which is turning out as predicted, much ado about something but we're not sure exactly what. Some sor…
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To cap off a disastrous PR month for Google, Mike King and Rand Fishkin published essays outlining the leak of a trove of Google APIs found in an open GitHub owned by Google. The SEO community's faith in Google had already been badly shaken since the series of updates which started back to early autumn 2023 and culminated in the HCU and March 2024 …
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SEO 101 Ep 468: What You Need to Know From the Leaked Google Ranking Criteria
36:51
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In this episode of The SEO 101 Podcast, hosts Ross Dunn and Scott Van Achte delve into a major leak of Google's search algorithms, revealing insights into over 14,000 potential ranking attributes, including the role of clicks, dwell time, link velocity, and the use of Google Chrome data. They also discuss the diminishing effectiveness of the disavo…
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