Best Zed Williamson Podcasts (2024)

1
The Key to Transforming Satisfied Patients into Practice Ambassadors 11:29

1h ago11:29

11:29

For some doctors, reviews come easy. For others, one bad review could put your entire practice at risk. Either way - potential patients are looking. In this episode of the Physician Growth Accelerator Podcast, Zed dives into the Influencer Vital. Are you leveraging the impact that reviews and referrals can have on your practice? If you aren’t sure …

1
Cultivating High-Performance Teams in MedTech with Kris Krustangel 33:03

13h ago33:03

33:03

How many medical sales professionals worry more about how their presentation is received than the actual substance of their work? Why do performance aesthetics take precedence over genuine problem-solving and leadership effectiveness? Kris Krustangel, Vice President of Sales at Virtus Medical, delves into the transformative power of self-awareness …

1
Why Do Patients Avoid Treatment? And Tips to Overcome… 11:39

13h ago11:39

11:39

Do you ever have patients who don’t make it to treatment, despite being the perfect fit? Why do patients in pain hesitate to take the steps needed to make a change? In this episode of The Physician Growth Accelerator, Zed discusses the Reflection Vital and how you can improve it in your practice. The Reflection Vital is the period in time when trea…

1
Orthoidea podcast with Mace Horoff - Medical Sales Expert 52:20

15d ago52:20

52:20

On this episode of the Orthoidea podcast we have the honor of speaking with Mace Horoff. Mace is an industry veteran in medical sales and has trained thousands of students through his company Medical Sales Academy (www.medicalsalestraining.com). We speak at length on how to enter into the medical sales field and what to expect, and what you can do …

1
Creating Clinic Efficiency: Dr. David Canes' Journey from Burnout to Innovation 32:11

5d ago32:11

32:11

Physicians - Have you ever wished you could clone yourself? What if you could create a system that allowed patients to trust you more, increase education, and save you time? In this episode of the Physician Growth Accelerator, Dr. David Canes, Urologist and innovator discusses how he beat burnout by creating a system that allowed him to maximize wh…

1
Elevate Your Medical Sales Career: Strategies from a Seasoned Coach 27:50

9d ago27:50

27:50

Dressing for success isn’t just a thing of the past. In fact, with the evolving landscape of the interview process, some tactics hold more weight than ever before. So how do you position yourself for career stability regardless of the transformations taking place around you? In this week’s episode, sponsored by Alpha Sophia, Angie Lambrou, a season…

1
From Burnout to Breakthrough: A Urologist's Guide to Practice Revival 34:56

12d ago34:56

34:56

Have you ever felt “stuck” in your medical practice? Do things just have to be this way? In this episode of the Physician Growth Accelerator, Dr. Joe Pazona, Urologist and medical practice owner discusses his journey from feeling unfulfilled to having control of his destiny. Listen to uncover: How reevaluating and adjusting existing practice system…

1
Orthoidea Podcast with Doug Heulitt who is living Life by the Wrench 32:14

30d ago32:14

32:14

On this episode of the Orthoidea podcast we have the honor of speaking with Doug Heulitt who has left corporate America to live out his dreams of running his own business. So many of us wonder what it takes to leave our 9 - 5 and start our own company and Doug has done it. Thanks so much Doug for coming on the Orthoidea podcast!…

1
The Silent Revenue Killer: Your Patient's In-Office Experience 11:19

20d ago11:19

11:19

Why do patients in pain choose not to move forward with treatment? You know they would greatly benefit but you still find yourself with drop-offs. In this episode of The Physician Growth Accelerator Podcast, Zed discusses the Experience Vital and how it can be silently wasting revenue opportunities in your practice. If you want to help more patient…

1
Inside iHLTH: Dr. Eva Imperial's Fight Against Hidden Healthcare Costs 28:28

23d ago28:28

28:28

How often do you receive medical attention only to be blindsided by a huge invoice? Why does the issue only seem to exist in the medical space? And what can we do to promote transparency in the industry? In this week’s episode, sponsored by Alpha Sophia, Dr. Eva Imperial, CEO and founder of iHLTH, shares her motivation for starting an organization …

1
The Scary Truth About No-Shows: How Does Your Practice Compare? 12:38

1M ago12:38

12:38

Do you have no-shows, reschedules, or cancelations in your medical practice? Why does this happen? In this episode of the Physician Growth Accelerator Podcast, Zed discusses the Bias Vital and the impact an unhealthy vital can have on your business. If you feel like you don’t have control over minimizing no-shows in your practice - this episode is …

1
The Influence Stress Has on Your ENT Practice’s Success 10:41

2M ago10:41

10:41

How does your stress impact your medical practice? How is your medical practice influencing your stress? On this episode of The Physician Growth Accelerator podcast, Zed reveals key insights from our recent 100 ENT Physician Survey. The survey revealed the primary stress levels among Otolaryngologists and the difference in the problems physicians w…

1
Breaking the Mold: How Grit and Resilience Transform Medical Sales Careers 33:52

1M ago33:52

33:52

Burnout plagues us all at some point in our professional lives, but it’s not always easy to identify, or overcome. So how can you master your profession if you’re unable to master your own feelings? It requires grit and resilience. In this week’s episode, sponsored by Alpha Sophia, Danielle Cobo, a transformational speaker, bestselling author, and …

1
You are Missing Out on New Patients (and what YOU can do about it) 12:42

2M ago12:42

12:42

The ability for your practice to reliably and systematically convert a patient in need to an appointment is a direct measure of the capacity of success you can achieve. It is an often overlooked reason for practice struggles. In this episode of The Physician Growth Accelerator Podcast, Zed dives into the Conversion Vital and how it is the most comm…

1
A Physician’s Guide to Data-Driven Business Diagnosis and Action 12:19

2M ago12:19

12:19

How does your practice leverage data? Does it feel like you are going down a rabbit hole or truly uncovering the problem you want to solve? In this episode of The Physician Growth Accelerator, Zed talks about the unintended consequences of being too reactionary with data and a new approach that can shift your efforts to being far more productive. L…

1
Building Digital Trust in MedTech: The MTV Approach 38:52

2M ago38:52

38:52

In the dynamic world of MedTech, where innovation is the lifeblood of progress, Jay Pendleton, founder of MedTech Voice, offers a compelling perspective on the power of storytelling in building trust and driving success. In this week’s episode, sponsored by Alpha Sophia, Jay underscores the importance of authenticity and digital trust in a landscap…

1
Ancient Wisdom for the Modern Physician's Mindset 7:14

2M ago7:14

7:14

How does your mindset affect daily life? The truth is your mindset influences every aspect of your life. At work, at home, and beyond. In this episode of The Physician Growth Accelerator Podcast, Zed uncovers how we unintentionally end up on cruise control, going down a path we never intended to, simply because we allow our behavior to be driven by…

1
How to Love the Uphill Battle in Business and Life 10:09

2M ago10:09

10:09

Do you ever find yourself dreading “uphill” moments? In this episode of The Physician Growth Accelerator Podcast, Zed talks about his perspective on the “uphill” moments and how he recognized a difference between those who embrace them and those who avoid them. Listen to uncover… How our brain protects itself from difficult moments Ways you can red…

1
From Idea to Asset: How Patents Propel Medical Device Startups 23:38

2M ago23:38

23:38

The long and tedious patent process has become an outdated source of delay for innovators across the globe. With today’s technology, you can protect your innovations faster than ever. So when should you pursue a patent? And how can startups thrive in this rapidly evolving space? In this week’s episode, sponsored by Alpha Sophia, Bao Tran, founder o…

1
From Plateau to Peak: Transforming Your Medical Practice 12:16

3M ago12:16

12:16

Have you experienced a “Growth Plateau”? Even when you invest in new technology or a new team member you never seem to make it to the next level. In this episode of The Physician Growth Accelerator, Zed explores why private medical practices often hit growth plateaus and key insights on how to overcome them. Listen to uncover… Understanding the con…

1
Unconventional Wealth Building Strategies for MedTech Sales Reps: A Conversation with Lane Kawaoka 30:23

3M ago30:23

30:23

We all strive for financial freedom, but are we approaching it the right way? What if the traditional path is no longer the most effective path? Lane Kawaoka, author of “The Wealth Elevator” asked himself these same questions before challenging the status quo. In this week’s episode, sponsored by Alpha Sophia, Kawaoka joins us to share his journey …

1
Letting Go to Grow: Hire, Fire, and Retain the Right Employees 9:11

3M ago9:11

9:11

Would you confidently rehire all of your team members today? For many business owners, the answer is no, but that doesn’t always lead to swift action. In this episode, Zed dives into the common dilemma of holding onto staff for too long and the repercussions this can have on the overall health of the business. Listen to uncover… Strategies for effe…

1
Earning Trust and Rapport: The Power of Persuasion with Mark Wigginton 28:46

3M ago28:46

28:46

All paths lead to growth… if you can stop running from yourself. But what does it really take to stop searching and start living? Mark Wigginton, certified professional coach, sales strategy advisor, and founder of Focusing on Results unlocked his full potential when he decided to change his focus. In this week’s episode, sponsored by Alpha Sophia,…

1
How to Stop the Spread of Low Performance 9:19

3M ago9:19

9:19

Why does low performance happen? There are reasons why our brains allow for lower performance as time goes on. Join Zed as he walks through proven techniques for setting standards that will have your team performing at their peak. Listen to uncover… The concept of 'drift to low performance' and how it manifests in your practice Strategies for setti…

1
Building a High-Performing ENT Team: Staffing Strategies That Drive Revenue 18:19

3M ago18:19

18:19

Specialty Spotlight! In this episode of The Physician Growth Accelerator Podcast Zed leverages his experience of working with hundreds of ENT practices. From culture to leadership, Zed covers several topics that can help you transform your otolaryngology team into a high-performing staff that drives revenue for your business. Listen to Uncover: Unc…

1
An Army Veteran’s Powerful Leadership Advice 31:34

3M ago31:34

31:34

Driven leaders strive for excellence and require the same from their teams, but is demand for results void of open communication the most effective way forward? Or is there an approach that promotes organizational success alongside personal growth? In this episode, sponsored by Alpha Sophia, Jevon Wooden, an ICF-certified coach, business consultant…

1
Wasted Time: Overcome Repeat Problems 10:20

3M ago10:20

10:20

Do you feel like the same problems happen over and over again in your practice? In this episode of the "Physician Growth Accelerator" podcast, host Zed Williamson dives deep into the recurring problems that plague private medical practices. Zed guides listeners through a methodical approach to diagnosing and addressing the root causes of practice i…

1
MedTech Marketing Blunders: Tales from the Industry Trenches 45:11

3M ago45:11

45:11

Sales and marketing are supposed to collaborate in the pursuit of a shared goal. But there are many tales of lacking respect in the industry. Salespeople grind daily only to have marketers change the narrative around how to close more deals. So how can MedTech companies unleash a more collaborative approach that generates more revenue? In this week…

1
How to STOP Drama in Your Practice 13:19

4M ago13:19

13:19

The most common staff based issue among medical practices is in-office drama. Most Physicians feel it is unavoidable, this is simply not true. In this episode of the "Physician Growth Accelerator," Zed Williamson challenges the notion that such issues are just an inevitable part of the workplace, arguing instead that they are symptoms of deeper sys…

1
Unlocking Growth: The Digital Marketing Revolution in MedTech 32:29

3M ago32:29

32:29

Artificial intelligence has been around much longer than people realize. However, as early adoption meets mass adoption, why is the medical device industry still hesitant here? Perhaps the industry requires an outsider’s perspective to revolutionize how we operate. In this week’s episode, sponsored by Alpha Sophia, cofounder and CEO of Cite Medical…

1
Orthoidea Podcast with Dr. Nicholas Strasser 33:26

4M ago33:26

33:26

On this episode of the Orthoidea podcast we have the honor of speaking with Dr. Nick Strasser from Vanderbilt University. Dr. Strasser is an orthopedic foot and ankle surgeon specializing in sports medicine. He is an investor, teacher, aspiring surgical artist, researcher, podcaster, co founder of "Indications" medical sales representative training…

1
Reasons Patients Avoid Treatment. Tips to Uncovering Patient Bias 12:02

4M ago12:02

12:02

You have seen it before: a patient who would highly benefit from the treatment solution you offered does not get treated. Why? For physicians, the decision of treatment is a logical one. For patients, it’s all about emotion. In this episode of the Physician Growth Accelerator Podcast, Zed discusses the biases behind why patients stay in pain rather…

1
Unlocking the Secrets to Strategic Talent Management in Healthcare 37:07

4M ago37:07

37:07

Finding highly qualified candidates with impressive experience can be exciting for a growing practice. But hiring the wrong person can be costly. So how can MedTech companies optimize hiring practices to ensure alignment and success from start to finish? In this week’s episode, sponsored by Alpha Sophia, we met with Darwin Shurig, founder and CEO o…

1
Overcome Reimbursement Challenges: Mastering Your Practice's Economics 16:00

4M ago16:00

16:00

Do you feel like you are at the whim of shifting reimbursements? You can’t just change your prices when reimbursements decline. Many physicians feel like this is something they just have to deal with. On this episode of the Physician Growth Accelerator Podcast, Zed discusses how you can take back control of your schedule and reduce the painful impa…

1
Encore: A Physician’s Perspective on Selling to Doctors with Dr. Qasim Butt 32:12

4M ago32:12

32:12

What do physicians really think of medical device? We’ve discussed this very question and more with previous guest, Dr. Qasim Butt. He’s an interventional nephrologist, medical consultant & advisor, and founder of Your Kidneys Your Health. In this encore episode, sponsored by Alpha Sophia, Dr. Butt reveals how medical device reps should approach th…

1
Understanding Capacity and Expansion in Medical Practices 11:02

4M ago11:02

11:02

Medical practice growth is not always as simple as adding a new location. Often, adding a new location can actually hinder the growth of your medical practice by creating unintended constraints. How do you make sure you make the right decision? In this episode of the Physician Growth Accelerator Podcast, Zed walks through key data points you need t…

1
Encore: Challenger Sale Author, Brent Adamson, Talks Surgeon Buying Behavior 47:59

4M ago47:59

47:59

Physicians can’t be expected to know everything while they’re tirelessly doing what they trained their whole lives to do – save lives. That’s where world-renowned researcher Brent Adamson, co-author of bestselling books The Challenger Sale and The Challenger Customer, comes in. In this encore episode, sponsored by Alpha Sophia, Brent shares how the…

1
Shifting Perspectives: Mastering Physician-to-Patient Communication 11:42

4M ago11:42

11:42

Humans do not make decisions logically. For patients, this is especially true. How many times have you been in a situation where you know the treatment you are suggesting to a patient would change their life-but they do not immediately do it? Why? They are making decisions emotionally. Often, physicians are stuck in a logical state of communication…

1
Encore: The Challenger Sale and Jolt Effect with Matt Dixon 46:33

4M ago46:33

46:33

Matt Dixon is the Founding Partner of DCM Insights, and co-author of four of the most important sales and customer experience books of the past twenty years, including The Challenger Sale and his latest book, The JOLT Effect: How High Performers Overcome Customer Indecision. He’s also the guest on one of our most popular episodes! In this encore ep…

1
The Key to Creating Peak Performance in Your Medical and Office Staff 11:58

5M ago11:58

11:58

Do you have employees that don’t “carry their weight”? You may believe that is just the way things are...maybe you think you must accept it as a reality. The truth is you can get more out of all of your employees in a way that benefits you, your business, and the employees themselves. The tough reality: the current state of your team is likely a di…

1
Encore: Why Sales Stall and How to Fight Back with Author of The Jolt Effect 46:22

5M ago46:22

46:22

It wasn’t long ago that Ted McKenna, an accomplished sales and customer experience researcher, founding partner of DCM Insights, and co-author of The Jolt Effect: How High Performers Overcome Customer Indecision joined us to talk about customer indecision. And the conversation remains one of the most viewed by our audience! In this encore episode, …

1
Mastering Online Reviews: A Guide for Medical Practices 18:05

5M ago18:05

18:05

Whether or not we agree with it, patients make decisions on the physicians they choose based on online reviews. These reviews, often underestimated, can significantly impact your practice's growth and public perception. If your reviews are not positive, it can feel difficult to overcome. The truth is, there are simple things you can put in place to…

1
Encore: Why Hard Work Isn’t Enough and What Leaders Need to Do Instead 37:49

5M ago37:49

37:49

Working hard is essential for success. But it’s not a long-term solution for your leadership credibility. In fact, you may need to “unlearn” some behaviors and beliefs that got you to where you are today. About a year ago, we spoke with leadership coach and author Jeff Shannon about these very topics. In this encore episode, sponsored by Alpha Soph…

1
Orthoidea Podcast with Greg VanDyne Co-Founder of Medtech Militia 23:03

5M ago23:03

23:03

On this episode of the Orthoidea podcast we have the honor of speaking with Greg VanDyne who is the Co - Founder of Medtech MIlitia. Medtech Militia is changing how people in Medtech are networking with others and find ing their next career opportunities. Greg takes us through his time as a Green Beret, and his journey to entrepreneur dedicated to …

1
Navigating Tough Decisions: Handle Staffing Changes With Confidence 14:01

5M ago14:01

14:01

As an independent medical practice owner, your goal has been to create a thriving and growing business environment where patients and staff find success. However, as your practice evolves, you may encounter dilemmas, including staff members who once served crucial roles but now pose limitations. Sometimes, what got you here won’t get you there. Joi…

1
Encore: Nothing Elevates Performance More Than Great Coaching 41:00

5M ago41:00

41:00

One of the first interviews we ever recorded remains relevant to sales leaders everywhere. Bill Eckstrom is a renowned keynote speaker, founder and CEO of EcSell Institute, and author of The Coaching Effect. He’s not just passionate about growth, he’s obsessed with it. In this episode, sponsored by Alpha Sophia, Bill joins us to discuss metric-base…

1
The Psychology of Appointment Attendance: Tips for Less No-Shows 16:40

5M ago16:40

16:40

Appointment no-shows and cancellations are major frustrations among private practice physicians. The worst part is - it is likely much worse than you realize and the impact they have on your business is huge. Often, there is a belief that this is something you just have to “deal” with. This is not true. Join Zed Williamson on the Physician Growth A…

1
7 Hallmarks of a MedTech Sales Message That Converts 50:56

5M ago50:56

50:56

You don’t need a better product to close more deals. You need a better story. So how can you better craft your messaging to ignite interest in every client? CEO and founder of Oratium, Tim Pollard, emphasizes simplicity, customer-centricity, and the importance of building a message rooted in a real customer problem. In this week’s episode, sponsore…

1
Beyond the White Coat: Embracing Your Role as a Physician Business Leader 10:54

6M ago10:54

10:54

As a physician, when you think of your role in your private medical practice - the answer might seem pretty clear. The truth is if your answer is just focused on patients and not leading your business, that is likely a sign of ineffective leadership. It’s time to embrace the impact that you have on your organization and become a more effective lead…

1
Decoding Competitors: A Guide to Anticipating MedTech Industry Moves 34:01

6M ago34:01

34:01

Dismissing competitor decisions is common ground for sales teams, especially when you focus on the advantages of your products. But, what if you could use the decisions of your competitors as a tool to predict their future moves and carve out a competitive advantage? In this week’s episode, sponsored by Alpha Sophia, we sat down with John Horn. He’…

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