show episodes
 
Every customer success story made us who we are. As a matter of fact, you and I, we're a culmination of all the stories we know, including ours. Tune into the Zoho CRM Podcast for insightful conversations with customers and industry experts who share their stories, ideas, and pro-tips on sales and management. Hosted by multiple talents at Zoho CRM, catch up on the latest business events, tech updates, and more with our handpicked guests, every month.
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A space for advocates of small business, supporters of buying local, and business/ nonprofit leaders to share knowledge, collaborate and gain valuable information. This community is for small business owners, nonprofit leaders, and advocates of local economies everywhere. Together we will strengthen local economies, keep dollars in our community, and stay competitive against large corporations. This community is committed to advocating for small businesses and supporting local economies. Ple ...
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Tips, tricks, tutorials, and real-life examples for using Zoho in your business. Zoho My Business is the go-to podcast for business owners and employees who use any of the Zoho apps. As I Zoho my own businesses, let me help you Zoho yours!
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Being an entrepreneur and business owner is tough, the long hours, the evenings and weekends, and even more frequent, the constant second-guessing of your decisions. Join Kasey, also known as "The Automatic Entrepreneur" as he explores what it's like running and operating a Small Business with owners all over the world. Each episode explores how the guest started, what drove them to start, how they operate, and what tools, tips, and tricks they use to operate their business in an efficient w ...
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Hello Tech Consultant! Looking to scale up? Dive into "The Paul Higgins Show," where Paul, a seasoned tech consultant, brings you the best from the tech world. He chats with leading partners from Salesforce, HubSpot, Netsuite, Zoho, Monday, and more in easy-to-digest, under-30-minute episodes. Along with solo shows packed with actionable advice to increase your revenue and efficiency, it's like having a personal mentor in your ear. Tune in, subscribe, and share with fellow tech consultants t ...
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Broadley Speaking

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Welcome to Broadley Speaking Sales Academy. This is a podcast series which aims to help marketing and sales people with actionable advice deriving from our experience of over twenty years in B2B sales and marketing.
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show series
 
Why you should listen Matt Myers brings 18 years of experience in Salesforce to unpack the complexities of cybersecurity, offering expert advice that transcends industries. Learn about the tools and practices that can safeguard your digital environments from breaches, including Matt's strategies and services with EzProtect. Understand the real-worl…
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Why you should listen Learn from Marty Zigman's experiences, how he developed a genuine and authoritative presence in a competitive industry, and how expressing his unique voice has impacted his business. Gain valuable insights into the effective integration of cloud-based ERP solutions, the importance of phased implementation, and how these strate…
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In this solo episode, I delve into the gritty realities of LinkedIn outreach services. As someone who's both felt the sting of subpar services and seen other tech consultants experience it, I unpack the common pitfalls in using a LinkedIn outreach agency and give you five actionable tips on navigating the complexities of LinkedIn outreach without c…
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Why you should listen Learn about SyncHub's unique three-click system—Connect, Sync, and Report—that simplifies the integration of data from multiple sources like HubSpot, Salesforce, and Zoho into actionable insights. Gain insights from Ben's 20 years of experience in software development and his strategic approach to data extraction, which is cru…
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Why you should listen Learn from Russ’s extensive experience in aiding organizations in transitioning from outdated systems to modernized tech stacks. Discover effective strategies for managing significant organizational changes, especially for those new to platforms like Salesforce. Gain insights into building a successful consultancy through Russ…
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In this solo episode, I tackle the often misleading use of Return on Investment (ROI) in deals and introduce a more tangible measure—economic impact. I discuss how focusing on the real-time financial pains of clients can transform the sales conversation from speculative to substantive. Throughout the episode, I share strategies that have shifted my…
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Why you should listen Gain valuable insights from Jon Ferrara, who has decades of experience in the CRM industry, including founding one of the earliest CRMs, GoldMine. Learn about the next evolution of CRM systems, which focus on building relationships across entire businesses rather than just enhancing sales processes. Discover a special offer fr…
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Why you should listen Learn why immediate solutions might not always be in your best interest and how they can divert you from addressing the root cause of challenges. Discover the concept of adaptive change and its significance in achieving sustainable organizational success beyond mere technological implementations. Gain valuable strategies from …
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Join us on The Small Business Squad Podcast as Vince Aguirre sits down with Britt Overshiner, owner of Britt's Blooming Boutique. Dive into an inspiring conversation about business growth, community engagement, and the journey of entrepreneurship in Greencastle, Indiana. Discover valuable insights, personal stories, and the importance of community …
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Have you ever stopped asking yourself, "What is the point?" of your actions? In this solo episode, I dive into a pivotal lesson I learned from a senior executive during my 18 years at Coca-Cola. I share the moment that transformed my approach to work: focusing on initiatives with a definitive purpose and outcome. This episode could be the pause and…
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Why you should listen Expert Guidance on Marketing Automation Platforms: Laine breaks down the complexities of choosing and utilizing your business's right marketing automation platform, offering insights that could save you time and resources. Strategic Email Marketing Insights: Discover the dos and don'ts of email marketing, learning how to creat…
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Why you should listen Stay Ahead in AI Integration: With AI evolving rapidly, this episode provides insights into effectively training your team to harness AI's full potential, ensuring you stay competitive and innovative. Expert Insights from Mark Good: With a decade of experience and a passion for AI since 2015, Mark shares his journey and missio…
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What do you do when potential clients say no? In this solo episode, I dive deep into a critical aspect of sales that we often overlook: responding to potential clients' rejections. I share why capturing and using the reasons behind these rejections is crucial. Despite our expertise in implementing sales CRMs for our clients, we often neglect this p…
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Why you should listen Unlock the Power of Video: Learn how video can transform your sales process, making it more personal and effective, and why it's becoming an essential tool for businesses in the digital age. Efficiency and Quality Combined: Discover how Tella offers the perfect balance between ease of use and professional-quality video product…
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Brian Minick, COO of ZeroBounce, elaborates on email delivery versus deliverability, types of emails, and how bad data within CRM can jeopardize your business. Find out about the latest email marketing rules for 2024 brought in by Google and Yahoo to boost your sender scores, and stay ahead of your competition with better sender reputation. Learn m…
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Why you should listen Learn to Differentiate Your Brand: Discover how to cut through the noise and ensure your brand resonates with your ideal clients, distinguishing you from competitors. Expert Strategies for Social Media: Gain insights into crafting and executing a social media strategy that defines your brand's value and showcases your expertis…
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Video Marketing Made Easy and Impactful 🎥🌟 Dive into the world of effective video marketing without the need for high-end equipment or complex editing. Learn how to create engaging content simply using your smartphone, and understand the importance of concise messaging – keeping it under 60 seconds for maximum platform compatibility. Discover the p…
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In this solo episode, I reflect on the fifth anniversary of my life-changing transplant, thanks to my friend Brendan's generous donation. Sharing my recovery journey and the drive to reach my personal "Everest," I offer universal lessons on resilience, the power of support, and making incremental progress towards significant goals. This episode cel…
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Why you should listen Jhana shares her vast experience transforming businesses through effective operations, consulting, recruitment, and training. Learn how to identify and empower a second in command to take over daily operations, allowing you to focus on growth and personal goals. Get inspired by success stories of entrepreneurs who have scaled …
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​​Are you grappling with material business decisions in your tech consulting business and feeling isolated in the process? In this solo episode, I introduce the Tech Collective, a revamped community designed to support tech consultants like you. Dive into different discussions about pricing strategies, effective lead generation beyond referrals, an…
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Why you should listen Gain direct insights on how to prepare your business for a successful exit Learn about the critical steps in setting up your business for M&A transactions Learn about aligning personal goals with business strategies and the significance of simplicity and focus in scaling your business effectively for an eventual lucrative exit…
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In this solo episode, I address a common yet critical issue many business owners face: the inability to take time off without letting themselves and their families down due to work interruptions. I share a straightforward yet effective three-step process to not only manage, but thrive during your time off. From listing tasks to deciding what to del…
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Steve and Sam discuss quote-to-cash (Q2C) solutions that enable sales teams to quickly generate quotes and receive more orders. They cover use cases for field and desk-based sales, components like CPQ and eSignature integrations, rule-based guidance, and vendor solutions from Conga to MobileForce. Also discussed are sales scenarios with frequent pr…
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Why you should listen Understand the importance of differentiating their services in a competitive market. Learn how focusing on a specific niche, like education, can lead to substantial business growth and client retention. Gain insights into creating a successful business model that integrates training and consulting for maximum client value and …
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Why you should listen Discover real-life, effective methods that transformed a tech consultancy from near-collapse to substantial growth. Gain insights from Bryan Willman's experience with executive coaching and the EOS framework, offering valuable lessons in business leadership and management. Learn about the innovative 'Support as a Service' appr…
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In this solo episode, take a journey with me as we reflect on the eventful year of 2023. We'll revisit the significant changes, milestones, and invaluable lessons learned, highlighting some of my favorite episodes. But this isn't just a retrospective; it's also a glimpse into what 2024 holds for myself and the technology consultants I help. Join us…
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AI-generated summary In this episode, Sam and Steve discuss the benefits of podcasting for marketing versus blogging, based on data showing more people per podcast than per blog. It then covers a survey showing that most marketers are using at least some AI to generate blog content, with the risk of too much AI hurting search rankings. Sam and Stev…
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Why you should listen Learn strategies to steer your Salesforce consultancy through economic downturns successfully. Alex Bariyev shares invaluable insights from his extensive experience, offering practical advice for resilience and growth. Get actionable steps to optimize operations and expand your business during tough economic times. In times of…
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Faced with the ever-evolving world of AI and its impact on the tech consulting landscape, many consultants are overwhelmed and unsure how to integrate AI into their strategies. In this episode, Stephen Stouffer, VP of Digital Transformation at SaaScend, unravels the complexities of AI and its practical applications for tech agencies and consultants…
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Episode Overview In the ever-evolving world of Salesforce consulting, finding the right talent at the right time can be daunting. In this episode, we delve into staff augmentation as a strategic solution for Salesforce partners facing skill gaps in their projects. Join us as Nazar Mykytyn, CEO of Redtag, shares his journey in Salesforce implementat…
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Episode Overview Are you still navigating the complexities of AI? Are you uncertain about the preparations needed for its effective integration? In this episode, join us as Noah Berk, co-founder of OBO, talks about leveraging AI to optimize tech operations and drive business growth. Learn from Noah's 20 years of B2B expertise and OBO's success in i…
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Episode Overview Want to break away from the “sea of sameness”? In this solo episode, discover how to differentiate your tech consulting business and avoid common pitfalls many fall into. Get insights from my years of experience running a tech consulting business, mentoring other tech consultants, and interviewing the most successful in our industr…
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Episode Overview Are you pondering the future of your tech consulting business, particularly in scaling or even selling it? Join us as Oliver Sholder, a successful Salesforce consultant, recounts his six-year journey from starting his tech consulting business to a lucrative exit, selling to a private equity firm. Oliver shares invaluable insights o…
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Episode Overview Navigating the evolving Salesforce ecosystem amidst the AI revolution can seem daunting—whether you're a seasoned professional hedging against job security concerns or a newcomer seeking a career in Saleforce. In this episode, Bradley Rice unravels how aligning your career and personal aspirations is key to surviving and thriving i…
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Episode Overview In this solo episode, I unravel the secrets to boosting your sales call conversions. Listen as I emphasize the importance of having a framework and practicing sales calls outside client interactions. Whether you're a novice or a seasoned professional, this episode is packed with practical advice on how to elevate your sales game an…
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Episode Overview In this episode, ​​learn how to elevate your outbound game using AI tools. Discover the critical steps in vetting potential clients and establishing a robust sales process before diving into outbound strategies, ensuring your foundation is solid for success. We explore the power of LinkedIn for forging genuine connections and utili…
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Episode Overview In this episode, Manika shares her inspiring journey and how she runs her successful businesses while helping and advocating for women, especially mothers, to confidently step back into the workforce, through her specialized program. She continues to be a beacon in the Salesforce community, fervently driving her mission to reintegr…
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Episode Overview In this solo episode, I share a crucial lesson I've learned over the years: in the face of declining revenues and mounting pressures, the answer isn't always in adding more to your plate. Drawing from my time at Coca-Cola and real-life client stories, I discuss the significance of recognizing what to stop rather than start. Join me…
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Episode Overview In this episode, we delve deep into the Salesforce ecosystem, shedding light on the untapped potential of female talents, especially those transitioning from different sectors. Join Pallavi as she recounts her inspiring journey in tech, underscoring the value of mentorship and recognizing transferable skills. Tune in as we uncover …
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Episode Overview In this insightful episode, we're joined by Kevin Bacon of Salesforce as he delves into the transformative power of branding for ISV partners and consultants. Transitioning from his earlier career, Eric spotlights the importance of a standout brand presence in the bustling Salesforce ecosystem. Dive in for an enriching conversation…
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Episode Overview Happy 500th episode! In a solo episode, I will take you through my nostalgic podcast journey back to where it all began, celebrating numerous evolutions, heartfelt conversations, and my undying passion for engaging dialogue. I am also taking this opportunity to thank everyone who's been part of this incredible journey—from past tea…
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Episode Overview In this episode, we dive into finance and accounting for tech consultants. Simon shares his accounting knowledge, especially system migrations, bookkeeping, and integration. Uncover the crucial client onboarding and evaluation for complex integrations, alongside the importance of smooth transitions during high-stake projects. This …
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Episode Overview In this episode, we dissect effective B2B marketing strategies for tech consultants. Uncover the crucial role of referrals in revenue generation and how a robust marketing program can amplify this. Louis sheds light on the concept of 'mental availability' in marketing, the significance of staying top of mind for customers, and prac…
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Episode Overview ​​Navigating the journey from corporate roles to running your tech consulting business can be daunting. While your technical know-how might be top-notch, challenges lie in marketing, sales, and team building. Today, I unravel the 7 game-changers that can transform your tech consulting business, and share insights on where to get th…
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Episode Overview In this episode, we dive into the inspiring journey of Onekloudx, as Robert shares their remarkable success story and the challenges they faced in scaling the business. He also highlights the significance of deeply understanding organizations' pain points and aligning tailored technology solutions while emphasizing the importance o…
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Episode Overview In this episode, we jump into fractional sales and its potential advantages, especially for tech consulting businesses. Harris also shares when and why you should hire a fractional sales expert while addressing the challenges and the need for continuous development and improvement. Main things you will learn from this episode: Why …
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Episode Overview Time to break the habit that’s holding you back! In this solo episode, I discuss the detrimental habit of self-assessment, which hinders growth in business and personal endeavors. With a relatable golfing anecdote, I emphasize the importance of seeking guidance from experienced mentors instead of blindly implementing content from v…
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