show episodes
 
Loading …
show series
 
In this episode, we’re talking about the flood of technology that has hit the logistics market and how it can make or break a company should they choose the wrong provider. But how do you know what technology is right for your business? That’s what our guest Mike Mulqueen of JBF Consulting is breaking that all down today. Connect with Mike Mulqueen…
 
In this episode, we have Big Ed Burns and his son Ed Burns also joining the show to talk about bridging the gap between the family dynamics of running a business together--especially when you can combine the superpowers of the veteran leadership with new insights. Connect with Big Ed Burns and his son Ed on Linkedin Check out Burns Logistics websit…
 
Owner of Metromax Dispatch, Metromax Solutions, and Metromax Express Demarco Thomas sits down with The Digital Dispatch podcast to talk about his entrepreneurship journey, why outsourcing in logistics is important, and the opportunities in the last-mile sector. Many of us in the logistics space weren’t born into it--we came into it by chance, fell …
 
In this episode, we’re talking about the introduction of technology to the freight industry and how making those choices can strengthen, or harm, your overall business. Guiding us through this tech transition is Sandy Vosk of Advanced Technology Solutions to share his lengthy experience with how businesses can set themselves up for success Connect …
 
The question I was asked the most while on the road was, "How do I start?" This question was asked mostly by folks who know marketing is important but don't have a dedicated employee to handle the tasks. And if they try to tackle it, it's usually the thing that's put on the back burner first. Couple this with marketing agencies as a whole strugglin…
 
In this episode, we’re talking with the founder of REAL Women in Trucking, Desiree Wood. She’s been a driver for years and is shining a light on where the industry needs to improve--and it’s not necessarily in recruiting--but in the retention and training portion of onboarding. She highlights A LOT of areas that most in the industry aren’t aware of…
 
In this episode, we’re chatting with former driver and now owner of Innovative Logistics Group Adam Wingfield on the challenges of the perceived “driver shortage”. Adam breaks down how trucking has an image problem and the coolest aspects of the job aren’t being talked about enough. He drops a lot of gems in this convo so I hope you all enjoy it as…
 
In this episode, we’re sitting down with one of the more prolific creators in freight--Chris Jolly. In early 2020, he started creating content and hasn’t looked back since. His podcast, Coffee with the Freight Coach, is considered one of the tops in the industry and after this interview, it’s clear as day as to why. Follow Chris Jolly on Linkedin a…
 
We hear the phrase “collaboration” all the time but what does it really mean when it comes to complex supply chains? CEO of PCS Software Chris Poelma, President of Detmar Logistics Matt Detmar, and Director of Supply Chain for Bonnie Plants Gabriel Parades joins me live in San Antonio to talk about how they’ve enhanced collaboration and technology …
 
In this episode, I’m chatting with a former colleague of mine--Brian Mann. He and I were working together at a 3PL here in Jacksonville before they suddenly shut down. That experience was traumatic for both of us--but it ultimately led to bigger and better things for us both. It was a nice full-circle experience for me to see how far both of us hav…
 
In this episode, we’ve got a panel discussion on what makes for a successful freight agent. This conversation was recorded while up in Charlotte attending the annual agent conference hosted by Armstrong Transport Group. Three agents, Tony Orton, Pamela Mitchell, and Rod Clark all join the show to talk about what they looked for in an agent partner,…
 
The role of marketing within business continues to evolve and as we evolve, we need more and more expertise from the folks who have seen the process from all different angles. That's why we have Sparktoro's Amanda Natividad joining the show to talk about her role as the company's Marketing Architect to take the experience she's learned throughout h…
 
A wise little green puppet once said, “the fear of loss is a path to the dark side.” But what if I told you embracing the marketing dark funnel is a pathway that leads to many abilities, none of which are unnatural? That’s our main topic for today as we dive into the world of how your audience ~really~ shares the content they enjoy. Whether it’s th…
 
The TMSA has been around for decades and with that comes the need for evolution in how you attack your marketing. TMSA board member and Director of Marketing for ITS Logistics Patrick McFarland is joining the show to talk about the changes and challenges faced when deciding it's time to evolve your own marketing strategies. Patrick McFarland of ITS…
 
No one could have predicted Miami, Florida becoming the hottest scene for technology. But after 2020, Cargologik's CEO Miles Varghese is joining the show to tell us how he's now capitalizing on the growing networking and freight tech scene as Miami moves to become the new Silicon Valley. Follow CargoLogik on Linkedin, Facebook, and Twitter Visit Ca…
 
Fans of the Bravo reality show Southern Charm probably already know what happened to our sweet Noami and her relationship with Metul that ended in a very public cheating scandal. But as fans of Noami started to rally to defend her betrayal at the hands of the ex, the social media mob started to swarm on Metul. So let's use this reality TV drama as …
 
Truck N' Hustle host and creator Rahmel Wattley is truly one of the gems of the industry. Not only is he helping bridge the educational gap between new folks entering the logistics space but he's one of just a few folks responsible for ushering in this content renaissance we've been seeing throughout trucking. Follow Truck N’ Hustle on YouTube, Ins…
 
We’ve all been there--we’ve generated a report from a martech tool that makes us look GOOD by showing how many likes and comments the latest Instagram or Linkedin post got. And for a while, the novelty did matter. But as marketing has evolved and buying habits have changed, our education of what modern marketing is should evolve with it. Because wi…
 
When a business decides they need a new website or want to start a new marketing campaign, most marketers will suggest starting with gathering insight from the experts within the company--also known as subject matter experts. But how do you put these SME’s in a position to give you the insight you need to do your job? That’s the main topic we’re di…
 
During our Great Resignation episode, I discussed new research indicating the non-monetary reasons employees were and still are redefining their work experience. This shift in mindset towards a greater work/life balance is driving companies to finally become flexible with their employment requirements including where and how often to work. So who b…
 
While attending a TSA event on driver retention, one of the common themes from the panel was how so many carriers are so focused on recruiting that they forget about retaining the good drivers they’ve already hired. So Danny Goff of Driver Reach joined the show to talk about where he sees opportunities for improvement from processes to relationship…
 
We all know the benefits software can give us and as more data and tech come into freight, who’s managing the flow of information making it accessible to all the parties who need it? And once that access to the information is given, how do we make that data actionable? Well, PCS Software is here to provide that solution with one central platform fo…
 
A great business idea often stems from your own personal experiences where you experienced a problem and developed your own solution to it. Only Marcus Cooksey took that one step further when he started his business, Duke.AI. Not only did he develop a solution he needed in his own trucking business, but he then saw the opportunity to help others in…
 
Remember during the 2020 holiday season we were all told “you better order those Christmas presents EARLY” ---well I don’t have to tell folks in logistics and supply chain that we’ve been in a perpetual holiday season ever since. So I thought it would be insightful to get the man in charge of retail coverage over at Freightwaves, Andrew Cox, on the…
 
The ethos of competition is better, faster, stronger. We see it in every aspect of business, life, and of course, sports. More specifically The Olympic Games. And in 2020, where we saw what the world looked like without sports, we saw what a society looks like without rooting for a common goal. With all that said, it was interesting to dive into th…
 
A big topic over the last few months has been the shift in power from companies doing the hiring to the workers having a renewed sense of achieving a better work/life balance. That’s the main topic for today’s show as we discuss the future of work by looking to our past, present, and future with numbers from a new report covering the State of Indep…
 
I first learned about Sue Reynolds as I was watching one of her TikTok's referring to common phrases women tend to use in emails that give the perception that she’s lacking confidence in her work, what she’s stating, or what she’s requesting. In fact when women over-apologize in an email or use the word “just”--it’s subconsciously signaling that sh…
 
Kristy Knichel, the powerhouse herself of Knichel Logistics is joining the show to talk about taking over the family business, the power of networking, and why mentoring matters so much. Knichel Logistics website and Linkedin Connect with Kristy Knichel on Linkedin ~~~~~~~~~~~~~~~~~~~~~~~~~~~ Where to Find Digital Dispatch & Blythe: Blythe's Linked…
 
If you've been thinking about starting a podcast in the trucking industry, there's no better place to learn than from the guys at PDQ America who just hit 100 episodes for their Trucking for Millennials podcast. Hear from hosts Aaron Dunn and Michael Clements as they share their perspectives on starting a podcast and keeping it going in hopes to hi…
 
In today’s world, you’re thrown some breaking news multiple times….every single day And for those of us in logistics marketing and sales, we’re trying to keep up with SO MUCH in addition to doing our daily work. So how do you keep up with all of this news and then use that knowledge to impact your own business? In today’s episode, I’m gonna show ya…
 
About a month ago, I pulled together two interviews about working with trucking influencers to help your recruiting efforts--one interview focused on the business side of things while the other focused on the trucking side of the coin. That show titled “Pitfalls and Perks of Working With Trucking Influencers” is one episode you folks seemed to REAL…
 
Nick Dangles has been in brokerage for more than a decade but in 2020 he co-founded the company Kinectic with the goal of helping tech-focused business owners enter the logistics space. It's all for good reason because this slower-to-change industry has had more tech entering the scene and in order to keep up with the big guys--ya gotta invest. But…
 
Podcasting has been trending towards a dominant medium for a few years now--which may make those who are on the fence about starting a show a tad bit nervous to take the plunge. But on today’s episode, I’m giving you some perspective and context around the latest podcasting stats to hopefully see the value in your own company show and encourage you…
 
I shouldn’t have to tell you that cybersecurity is a growing concern in the logistics industry ~especially as veteran companies make the digital transition for most of their business processes~ but every day there seems to be a new cybersecurity issue affecting numerous parts of the supply chain. But since we do have to have this reminder, who bett…
 
Grace Sharkey is one of those women that when you see her, she’s magnetic. This former in-house brokerage employee rose to the ranks to eventual CSO and has now found a new calling in creating content both in the written word and video. Follow Grace Sharkey on Linkedin and her work on Freightwaves ~~~~~~~~~~~~~~~~~~~~~~~~~~~ Where to Find Digital D…
 
The freelance and remote employee pool have grown tremendously over the last year, and with many people looking for greater flexibility when it comes to work/life balance, the great resignation has been happening and one-person or small marketing teams have the most to gain from this shift. So as an experienced one-person marketing team for more th…
 
Carbon is often seen as a dirty word when it comes to the desire to save the planet but what if we could utilize that source to create a cohesive environment from the soil to the animals we eat and the air we breathe? That’s the concept around Regenerative Ranching and Doniga Markegard is hoping to bring awareness to the idea that carbon doesn’t ha…
 
Ever since connecting with her about a year ago on Linkedin, Nicole Glenn has been a woman in logistics that I’ve looked up to--so it was wonderful to finally get her a recent episode of Cyberly where we got to dive into: How the trucking industry sucked her in when she was just 18 years old and hasn’t left since Founding her company Candor Expedit…
 
If you’ve spent any time on Logistics Linkedin, you’ve probably seen Michael Neme giving out free sales game that’s must-see material. That’s because he thinks in the long haul--not in the short term when it comes to his sales approach. If you’re working in any kind of sales role, not just on the brokerage side of logistics, Michael helps you to th…
 
If you’ve spent any time on trucking Instagram, you likely know who Melanie Patterson is. She’s got her Masters degree, she’s a former ER nurse, and CEO of several companies, so she’s got more than enough chops to now start another division to her trucking company, Integrity Transit, by launching a knowledge center to help clear the air about worki…
 
Have you received the notification while on an iPhone that asks your permission to be tracked? Well, those privacy pushes are going to become a greater focus for SOME tech giants, which might have some ad tech vendors worried. But I’ll tell ya why this shouldn’t matter much to the marketers and sales teams out here doing things the right way. ~~~~~…
 
One of the pleasures of hosting this show is getting to talk to so many smart people. One of those folks is Meshach Weber of Loadsure. The way he tackles a marketing challenge from both an analytical and psychological perspective is fascinating to listen to. He’s also got one of the best Linkedin bios I’ve ever seen. Therefore I’m pumped for you gu…
 
Jeremy Thone hosts a show for the company 3PL systems interviewing folks around the freight space and in this chat, he’s interviewing me where it feels like I’m having a beer with a buddy. We dive into A LOT. My start with Freightwaves, the political discourse on social media, the challenges of new platforms, and the evolution of communication. It …
 
CMO and CXO of Loadsure Meshach Weber is on today’s episode breaking down the psychological reasons behind our why in marketing. After spending more than a decade in freight tech, Meshach dives into how he started up the variety show ‘Third Thursday’ and why nurturing a community is so vital—all based on the science behind why we buy. I really enjo…
 
In this episode, I'm breaking down how drastically our attention spans have dropped and how your company can create short-form video to target this change without requiring a whole new content marketing strategy. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Where to Find Digital Dispatch & Blythe: Linkedin YouTube Instagram Pinterest TikTok Digital Dispatch …
 
Danny Catullo is a 3rd generation butcher in Cleveland Ohio who started selling his beef, poultry, and pork items online back in 2017. But after facing issues with high shipping prices and limited options, he got to work with FedEx where they developed a specialized box that allowed his products to be shipped all over the US. Just a few years later…
 
Did you know that you could be scrolling through Facebook, see a video for a few seconds, never turn the sound on, and Facebook still counts that as a view in the video’s marketing metrics? This along with other common misinterpretations of data is what we’re diving into with today’s episode because I feel like we need to put some context around so…
 
Katelyn Bourgoin once said, “Don’t sell me a new bed. Sell me a good night’s sleep so I can finally be that person that quits hitting snooze and can make that morning workout on time.” That quote has stuck with me ever since and is a driving force in how I create copy for websites, video ideas, product copy, and more. Because understanding your cus…
 
Alban Brooke is the head of marketing over at Buzzsprout--which is one of the top podcast hosting companies in the world. They're also a fantastic resource for helpful content for any level podcaster--whether you're thinking about starting up your own or you have veteran experience. Super pumped to have Alban on a recent episode of Cyberly where he…
 
One of the cool things about launching a podcast is you get connected with other podcasters fairly quickly---especially those who are in the same industry as you. That’s what happened when I joined Adrian Chapman, host of the Recruiting Stories Podcast, and we got to dive into how I got started in the logistics industry, the mistakes most companies…
 
Loading …

Quick Reference Guide

Copyright 2021 | Sitemap | Privacy Policy | Terms of Service
Google login Twitter login Classic login