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The Iterative Marketing Podcast is a weekly show dedicated to helping marketing professionals and entrepreneurs implement Iterative Marketing for their organizations and their clients. Subscribe today so you don't miss our first episode!
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Learn how to become a smarter child care leader by listening to the Child Care Genius Podcast. Podcast hosts Brian and Carol Duprey have over 25 years of experience in opening and operating 10 child care centers in central Maine. They are both Certified Child Care Coaches, Best-Selling Authors, and have helped thousands of child care owners, directors, and teachers grow their child care businesses. Formerly the Child Care Millionaire Podcast, the Child Care Genius Podcast interviews the brig ...
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Success in child care often begins with humble roots and a steadfast commitment to excellence. In Episode 112 of the Child Care Genius podcast, Brian and Carol Duprey sit down with Tafta Miller, a resilient child care owner from Monroe, Louisiana, who shares her inspiring journey. From humble beginnings in a small town to owning two flourishing cen…
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Ever wondered how to handle negative reviews for your child care center? Join Brian Duprey and co-host Michael Braswell, Business Coach at Child Care Genius, as they dive into reputation management in the child care industry. Learn essential tips to maintain and improve your business's online reputation, tackle negative reviews, and effectively use…
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Watch this video podcast on Youtube for more visuals of the studio itself! If you want to up-level the professionalism of your Zoom setup, then this video is for you. Have you ever had a project that got a little out of hand? That you obsessed over and wanted to make sure every detail was right? Well, that may or may not have been me. Okay, it was …
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Ready to learn from someone who's not only faced challenges head-on but has also come out stronger on the other side? Join us for Episode 110 of the Child Care Genius podcast as Brian and Carol Duprey sit down with April Bender, a passionate child care owner and a new member of the Child Care Genius team. April shares her journey from working in ch…
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Are you looking to hire a CMO but unsure where to start? I share my top eight interview questions that can help you find the right fit. Whether you’re seeking a creative genius or a data-driven strategist, these questions will guide you to the best candidate for your company’s needs. #CMO #Hiring #MarketingLeadership #SaaS Learn marketing + watch f…
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Ready to boost your child care center's enrollment this fall? Join Brian Duprey and his insightful business partner, Sindye Alexander, the COO of Child Care Genius, on this episode of the Child Care Genius podcast as they share essential tips for preparing your center for the back-to-school season. Learn how to retain existing families, attract new…
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🔍 Introduction to the Challenge Hey folks! Hiring the right Chief Marketing Officer (CMO) can be a daunting task for any CEO, especially in the fast-paced world of SaaS and AI startups. But fear not, because today, I’m breaking down the key lenses you need to consider to make this critical hire. From understanding your go-to-market motion to identi…
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Balancing the demands of running a business with family life is no small feat. In Episode 108 of the Child Care Genius Podcast, hosts Brian and Carol Duprey chat with Darcy Kennedy, a dynamic child care owner from Massachusetts who masterfully juggles managing multiple centers while raising a busy family of five. Darcy opens up about her journey fr…
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Cash 💵, Moolah 💰, Chedda 🧀, Benjamins 💸, Bread 🍞 Who doesn’t want some? And when it is free money … ooooooh baby, now we are talking. So today, I’m going to talk about CREDITS and how to use them effectively in your SaaS company. We’ll dive into the history of credits, how we used them at Slack to grow faster, and I’ll share some practical tips on …
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Is your child care business fully protected? In this episode of the Child Care Genius podcast, Brian and Carol Duprey discuss the essential insurance coverages every child care owner should have. From employment practices liability to umbrella insurance, they share tips to ensure you're well-protected against potential risks. Tune in to safeguard y…
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I’ve been doing online tech startups my entire life (past 30 years). Sometimes I had a big marketing budget, sometimes I had zero budget. ¯\_(ツ)_/¯ But I started with zero budget. And having nothing is the mother of invention when it comes to finding creative ways to build a brand. 🌟 So this post is for all those AI and SaaS startups that WANT to c…
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Ever wondered how a simple basement can become the foundation for a child care empire? Tune in to this episode of the Child Care Genius Podcast as hosts Brian and Carol welcome the inspiring Patrice McDonald from Chicago Heights, Illinois. Patrice shares her incredible journey from working in the medical field to becoming a successful owner of mult…
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I am SUPER excited because we are finally diving into PLG!!!! (Product Led Growth) This is by far one of my favorite topics to talk about and I went a little crazy here. This is the first of 26 videos on PLG. That was not a typo. Yeah. Did you know you were subscribing to a crazy growth marketer who loved PLG so much? No? Well you do now. No take b…
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Unlocking the Power of Customer Marketing in SaaS: Let’s Dive Deep! 🚀 Hey folks, today I’m talking about something crucial that I see too few SaaS marketing teams focusing on: customer marketing. I’m going to break down what customer marketing is, why the metrics often work against it, and why we need to do more of it. Alright, let’s dive in. What …
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Are you looking for ways to manage your child care center’s expenses without compromising quality? In this episode of the Child Care Genius podcast, host Brian Duprey and Michael Braswell, CCGU VP of Coaching, explore the importance of frugality in child care management. They discuss practical strategies for managing expenses, from evaluating the n…
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💬 Speaking as someone who was a bit skeptical about these and from someone who actually ran billboard ads, I’ll give you my 2 cents on this age-old question. 💭 Also if you are a fan of SaaS CMO Pro and want to see more subscribe to our social channels: 📱 Tiktok SaaS CMO Pro 📸 Instagram SaaS CMO Pro 🐦 X Saas CMO Pro Thanks and have a wonderful day! …
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🚫 Avoid these common pitfalls that many new Directors of Marketing face. I've seen many new managers or directors of marketing make these mistakes, and often their careers stall or even cause them to lose their jobs. And often, these are good people. I don't want to see that happen to anyone watching a SaaS CMO Pro video! So buckle in for an import…
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🎯💡 Are you tracking the right metrics? It is always interesting when I work with different AI and SaaS founders and what metrics they choose to track and put importance on. In this video, I delve into the top 3 overlooked metrics that every SaaS & AI leader should monitor. These aren't just any metrics; they're the game-changers that can supercharg…
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Excited to kick off the launch of SaaS CMO Pro with a timeless B2B topic: why sales often has crappy response times to marketing-generated leads. I discuss 🤔... 🚀 My name is Bill Macaitis and I am your host for the SaaS CMO Podcast. I am a seven time marketing leader, with 3 CMO tours of duty and five tech exits. I'm hear to help you learn about ma…
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Want to turn your business expenses into major benefits? Join Brian and Carol Duprey on this episode of the Child Care Genius podcast as they share their tips and tricks for leveraging your rewards credit cards. Learn how they’ve turned their business expenses into nearly six figures in benefits, maximizing rewards without paying a dime in interest…
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What does it take to build a child care empire from scratch? Brian and Carol have the perfect guests to unravel that topic with Tricia Abbott and Lori Knight, the dynamic sister-in-law duo running a thriving network of Montessori schools, Tune in to Episode 102 of the Child Care Genius Podcast to uncover the secrets behind their success and how the…
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How can accurately tracking Full Time Equivalent (FTE) transform your child care business? In this episode of the Child Care Genius Podcast, Brian Duprey and guest co-host Michael Braswell explore the ins and outs of FTE calculations, including the innovative revenue-based model. Learn practical tips to optimize your enrollment and boost your reven…
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Ready to revolutionize your child care business? This episode kicks off our new Friday podcast series, delivering condensed content and actionable items to help you succeed. Tune in each week as Brian and a rotating lineup of expert co-hosts provide quick, impactful training sessions on topics ranging from financial strategies to reputation managem…
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Ever wondered how to set your child care business apart from the rest and find your creative niche in a crowded market? In Episode 98 of the Child Care Genius Podcast, Brian and Carol welcome Meg Birgun, an inspiring entrepreneur from the Chicago area, who has done just that. Meg shares her remarkable journey from a corporate professional to the pr…
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Are you feeling burnt out as a child care business owner? Welcome to Episode 97 of the Child Care Genius Podcast! Join Brian and Carol as they tackle the sensitive topic of "owner checkout" and its impact on the child care industry. With mental health becoming a significant concern for many business owners, Brian and Carol address this issue head-o…
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Looking for more great Child Care Genius content? Tune in to episode 96, where Brian and Michael share an exciting announcement about their new weekly podcast series. This upcoming series will feature different members of the Child Care Genius team covering essential topics such as financial management, marketing, mindset, culture, and operations. …
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What happens when opportunity knocks and fate twists your career path? Join us on Episode 95 of the Child Care Genius Podcast as hosts Brian and Carol chat with Amanda Jones from Mayfield, Kentucky—a town frequently hit by severe weather. Amanda’s journey from a career in sales to owning a successful child care center is filled with unexpected twis…
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Are you creating a legacy of financial stability for your family while running a successful child care business? In Episode 94 of the Child Care Genius podcast, Brian and Carol have a lively conversation with Nancy Morrison, an extraordinary center owner in Louisiana with a remarkable journey. Nancy's story is not just about building a thriving bus…
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Join us for an insightful conversation with Jessica and Spencer Lloyd, on Episode 93 of the Child Care Genius Podcast. Discover how their unconventional paths led them to the world of child care, where they discovered their shared passion for nurturing young minds. Owners of three child care centers in Utah, Jessica and Spencer share their journey …
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Do you have aspirations of expanding your child care business? We always say learn from others, and today we are joined by an incredible owner who's been through it all. Join Brian and Carol on Episode 92 of the Child Care Genius Podcast as they chat with Johnnie Frost, a multi-center child care owner from Alabama, who's blazing a trail in the indu…
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Is your child care business properly insured? The landscape of child care insurance is changing, and Episode 91 of the Child Care Genius Podcast tackles this crucial topic with Blake Sanders from ALEAF Insurance, specializing in child care. Join Brian and Carol for an insightful conversation that sheds light on the recent shifts in the child care i…
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Back home after an exhilarating week at the Child Care Genius LIVE Conference in Las Vegas, Carol and I are buzzing with excitement. If you were unable to attend this year but are curious about the format of our LIVE Conference, we're thrilled to share our insights with you. On Episode 90 of the Child Care Genius Podcast, we’re pulling back the cur…
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Have you ever found yourself struggling to attract new clients to your child care center? In Episode 89 of the Child Care Genius Podcast, Carol and I chat with Blessing Okoro, our website developer who's a rockstar in the world of child care marketing. Blessing shares her inspiring journey into web design and her passion for the child care industry…
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Have you ever felt overwhelmed by the demands of marketing your child care business? Would you like expert guidance and support to elevate your marketing efforts and boost enrollment? If so, you're in for a treat! Welcome to Episode 88 of the Child Care Genius Podcast, where Carol, and I sit down with the dynamic Sindye Alexander, our COO at Child …
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Have you ever dreamed of a working vacation that feels more like a tropical retreat? Would you like to revolutionize your child care business while sipping cocktails by the pool? Join Carol and I, on Episode 87 of the Child Care Genius podcast, as we unveil the exciting details of our upcoming 2024 Leverage Conference in Jamaica. As we eagerly anti…
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Are you curious about taking the leap of faith from running an in-home child care business to a full-fledged center? Well, you're in luck! In today's Episode 86 of the Child Care Genius Podcast, we sit down with Alecia and Darron Jones, esteemed coaching clients and the dynamic duo behind a thriving child care enterprise in Kansas City, Missouri. L…
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Have you ever wondered how it’s possible to balance family life while running a multi-center child care business? Then you’ll definitely want to join Carol and I on Episode 85 of the Child Care Genius Podcast as we sit down with Rigoberto and Carmen Leal, the dedicated couple behind three successful child care centers in Miami. Listen in as we chat…
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Have you ever found yourself at a crossroads in life, wondering if you're on the right path? In Episode 84 of the Child Care Genius Podcast, join us for a captivating discussion as we sit down with remarkable child care owners Faith and Brian Yocum from upstate New York, exploring their journey of perseverance, reinvention, and the pursuit of a dre…
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Are you considering expanding your child care business but don't know where to begin? Well, buckle up because on episode 83 of the Child Care Genius Podcast, we've got a powerhouse guest who's been there, done that, and built a thriving empire in the child care industry. Join Carol and I as we sit down with Dr. Tamara Jefferson, a multi-site owner …
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Is making a profit taboo in your child care business? Tune in as we unveil the essential rules for profitability in the child care industry. Listen as we explore practical tips to boost your child care business's bottom line and set it up for long-term success. Welcome to Episode 82 of the Child Care Genius Podcast!! Carol and I are proud to say it…
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Have you ever wondered what it takes to build a thriving child care business that stands the test of time? Then be sure to listen to Episode 81 of the Child Care Genius podcast, as we wrap out Black History Month with Frederick and Michelle Wright, a powerhouse couple who have been in the child care business for almost 30 years and are two of our e…
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Welcome to Episode 80 of the Child Care Genius Podcast! Carol and I are thrilled to bring you another inspiring episode. This month, in honor of Black History Month, we're shining a spotlight on extraordinary African American child care owners who are making waves in the industry. And today, we have a real treat for you as we introduce Jeff and Tin…
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Get ready to immerse yourself in another compelling episode of the Child Care Genius Podcast! In episode 79, Carol and I are honored to continue our Black History Month edition by featuring Cleveland and Monica Howard, the visionary minds behind the Sunshine Schools of North Carolina. Throughout February, we're shining a spotlight on four African A…
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Episode 78 of the Child Care Genius podcast is here, and I'm flying solo for this special Black History Month edition. Throughout February we're highlighting four African American owners that have made history in their markets and are doing incredible things. Today, join me as we sit down with the dynamic duo, William and Vaudrien Ray, owners of Ru…
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Welcome to a transformative episode of the Child Care Genius podcast! In this edition, Sindye Alexander steps in for Brian and Carol, who are currently living their best genius life in their “Southern office” in the Caribbean. They work hard to play harder, exemplifying what Child Care Genius is all about—having processes and a leadership team in p…
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Welcome to episode 76 of the Child Care Genius podcast, hosted by yours truly, Sindye Alexander. Today, I have the pleasure of steering the ship while Brian and Carol are living their best genius life on a Caribbean break. Joining me is the wonderful Elissa Woodle, a dedicated child care business owner and one of our esteemed CCGU coaches. Together…
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Welcome to Episode 75 of the Child Care Genius podcast! In today's discussion, we're thrilled to have Christine McNally, a seasoned child care veteran and multi-center owner from Reno, Nevada, sharing her journey. Ever wondered about transitioning from an in-home daycare provider to a multi-site owner and what it takes? Christine's got the insights…
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We welcome you to episode 74 of the Child Care Genius Podcast, where we're diving into a brand-new year and its unique challenges. Today, we're joined by Lisa Giancarli, a seasoned child care business owner from central New Jersey and CCGU Professor, offering a fascinating glimpse into her journey within the industry. In this episode, Carol and I f…
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Happy New Year! Welcome to Episode 73 of the Child Care Genius Podcast, where Carol and I, are diving headfirst into the boundless opportunities of 2024. This time of year is special for us as we take the time to write down our resolutions and sketch out our business goals for the year ahead. In today's episode, amidst the exhilarating start to the…
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Welcome to episode 72 of the Child Care Genius Podcast! On the podcast today, Carol and I are thrilled to have Michael Braswell as our guest. Michael is a child care center owner in the San Antonio, Texas area. Now, Michael's not just any guest; he's recently landed a fantastic role at Child Care Genius University as the VP of Business Development …
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