Hola Cover art photo provided by R M on Unsplash: https://unsplash.com/@rangusmoiboi
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Welcome to Brisa's Podcast where amazing things happen.
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El Aspirar del Aire
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Ed Marsh is a founder, Army veteran, independent board director, manufacturing marketing expert, and industrial sales leader. He has marketed and sold millions of $ of B2B industrial manufacturing stuff worldwide. Each week on the Industrial Growth Institute, he chats with makers and thinkers, experts and specialists to gather innovative insights, recent trends, and tried & true best practices for B2B business growth. Each episode provides both actionable tips and theory, for everyone from o ...
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Learn how to tackle a life with multiple jobs and projects. Hear Molly Ford Beck, a member of the side hustle generation, interview guests who are climbing the ladder of corporate success and managing an entrepreneurial venture on top of their day jobs. If you have a side hustle, want to start a side hustle, or just want to hear some good advice, this is the podcast for you.
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Episode 25 Adam Honig on Why CRM Adoption is Poor and Initiatives Often Fail
1:14:10
1:14:10
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Adam Honig on Why CRM Adoption Rates are So Chronically Low Among Industrial Sales Teams - Industrial Growth Institute Podcast Episode # 25 with Ed Marsh Summary In this podcast episode, Ed Marsh and Adam Honig discuss the challenges and misconceptions surrounding CRM in the industrial manufacturing space. They explore the reasons why many sales re…
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Episode 24 - Rudy Scarito on Middle Market Industrial M&A and Access to Capital
1:16:56
1:16:56
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1:16:56
Rudy Scarito on Middle Market Industrial Mergers, Acquisitions and Access to Capital - Industrial Growth Institute Podcast Episode # 24 with Ed Marsh Summary Rudy Scarito, an investment banker with extensive experience in mergers and acquisitions, shares insights on the importance of considering acquisitions and exits as part of a business growth s…
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Episode 23 - Jim Blasingame on the Age of Customer Relevance: Human Connection in a Digital World
1:25:19
1:25:19
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Jim Blasingame on the Age of Customer Relevance - Industrial Growth Institute Podcast Episode # 23 with Ed Marsh Summary Jim Blasingame, a consultant, strategist and futurist, chats with host Ed Marsh about the importance of capitalism and the concept of abundance. He emphasizes the need for businesses to adapt to the digital age and prioritize rel…
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Episode 22 - Dan Ott on Generational Conflicts in Industrial Marketing and Sales
1:27:47
1:27:47
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1:27:47
Dan Ott on Generational Conflicts in Industrial Marketing and Sales - Industrial Growth Institute Podcast Episode # 22 with Ed Marsh Summary In this episode Ed Marsh interviews Dan Ott, the Creative Content Manager for the National Tooling and Machining Association (NTMA). They discuss the challenges faced by middle-market industrial manufacturing …
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Episode 21 - Cece Kintner on Marketing and Sales Operations for Industrial Manufacturers
1:22:27
1:22:27
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Cece Kintner on RevOps and Marketing and Sales Operations for Industrial Manufacturers - Industrial Growth Institute Podcast Episode # 21 with Ed Marsh Summary Cece Kintner, Director of Marketing and Sales Operations at TekStream Solutions, shares her insights on industrial marketing and sales, trade shows and events, and the evolution of buyer beh…
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Episode 20 - Jon Russo on Account Based Marketing and Sales for Industrial Manufacturers
1:25:05
1:25:05
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Jon Russo on Account-Based Marketing and Go To Market Strategies - Industrial Growth Institute Podcast Episode # 20 with Ed Marsh Summary In this episode, Ed Marsh interviews Jon Russo, a three-time global CMO and the founder of B2B Fusion. They discuss account based marketing (ABM) and its evolution into account-based go-to-market strategies. They…
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Episode 19 - Ben Tagoe on Using Data to Optimize Your B2B Sales Hiring and Performance
1:26:40
1:26:40
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Ben Tagoe on the Power of Data and Analytics to Improve B2B Sales Performance - Industrial Growth Institute Podcast Episode #19 with Ed Marsh Summary Ben Tagoe is the CEO of Objective Management Group (OMG), a company that provides talent assessments for sales teams. He and Ed discuss the importance of data in sales and how OMG uses data to help co…
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Episode 18 - Franz Josef Schrepf on Partnership Ecosystems and Go To Market Strategy
1:24:26
1:24:26
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Franz Shrepf Lays out the Power of Partnership Ecosystems and the Nearbound Movement - Industrial Growth Institute Podcast Episode #18 with Ed Marsh Summary In this episode, Ed Marsh interviews Franz Schrepf, a director of strategic partnerships at StreamYard and a renowned expert on partnerships. They discuss the importance of partnerships in tech…
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Episode 17 - Brisa Renteria on Recruiting, Hiring, Onboarding and Retaining Top Sales Talent
1:24:57
1:24:57
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Brisa Renteria on Recruiting, Hiring, Onboarding and Retaining Top Sales Talent - Industrial Growth Institute Podcast Episode # 17 with Ed Marsh Summary In this episode, Ed Marsh interviews Brisa Renteria, a sales expert and CEO of Improved Growth, about the challenges of hiring and training sales teams. The discussion covers a variety of topics in…
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Episode 16 - Dustin Levy on Channel Sales, Risk Aversion and Marketing & Sales Alignment
1:39:03
1:39:03
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Dustin Levy on Channel Sales, Risk Aversion and Marketing & Sales Alignment - Industrial Growth Institute Podcast Episode # 16 with Ed Marsh Summary Dustin Levy, Vice President of the Industrial Safety Business Group at Gentex Corporation, chats with host Ed Marsh about a wide range of industrial marketing and sales topics including: comfort, learn…
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Episode 15 - Lisa Thompson on Strategic Pricing for B2B Companies
1:28:10
1:28:10
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Lisa Thompson Unveils Secrets of Strategic Pricing - Industrial Growth Institute Podcast Episode # 15 with Ed Marsh Summary In this conversation, Ed Marsh interviews Lisa Spadafora Thompson, a globally known expert in pricing and portfolio growth for B2B companies. They discuss strategic pricing, product management, and the challenges faced by indu…
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Episode 14 - John Panaccione on Veterans in Business and the Silver Tsunami
1:20:28
1:20:28
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John Panaccione on Decisions and Veterans in Business - Industrial Growth Institute Podcast Episode # 14 with Ed Marsh Summary In this episode, Ed Marsh interviews John Panaccione about the importance of inorganic growth and the role of inorganic growth options in revenue growth. They discuss John's background, his experience in small business fina…
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Episode 13 - Jon Selig Unleashed on Humor in Sales and Prospecting
1:19:41
1:19:41
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Jon Selig on the Power of Humor to Improve Sales and Prospecting - Industrial Growth Institute Podcast Episode 13 Summary Episode 13 starts with Jon Selig and Ed Marsh lamenting the fact that sales can be less fun than it was a decade ago. Salespeople and prospects feel overwhelmed by repetitive sales cadences and stale tactics. John Selig, a stand…
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Episode 12 - Kathleen Booth on why Community is the New Google
1:13:25
1:13:25
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Kathleen Booth on Professional Communities and Marketing and Sales Alignment - Industrial Growth Institute Podcast Episode 12 Summary In Episode 12 of the Industrial Growth Institute Podcast, host Ed Marsh and guest Kathleen Booth discuss the role of community in personal and professional development, as well as organizational success. Boil it all …
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Episode 11 - Scott MacKenzie on Podcasting for Business Development
1:12:14
1:12:14
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Scott MacKenzie on the Business Development Power of Podcasting - Industrial Growth Institute Podcast Episode 11 Summary Scott MacKenzie is the founder of Industrial Talk, an innovative and disruptive business that he founded after taking a company public, retiring, and wanting to do something fun. But the business builds on a crucial discovery he …
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Episode 10 - Trista Morrison on Strategic Communications as a Forcing Function for Corporate Strategy
1:21:57
1:21:57
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Trista Morrison Talks Strategic Communications, Strategy and Boards - Industrial Growth Institute Podcast Episode 10 Summary Trista Morrison, a seasoned bio-pharmaceutical executive, started her career as a biologist and journalist. In this episode she discusses the intersection of communications and strategy in the industrial growth context. Trist…
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Episode 9 - Mario Trafficante on NCAA Athletes in Sales and Sales Management KPIs
1:11:41
1:11:41
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Mario Trafficante on Athletes in Sales & Managing Sales KPIs: Industrial Growth Insitute Podcast Episode 9 Summary In Episode 9, host Ed Marsh interviews Mario Trafficante, a former NCAA hockey player, and an expert in technology optimization and sales. Mario shares his background and expertise in B2B sales and discusses the importance of routine, …
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Episode 8 - Jeff Cross on Creating a Media Publishing Function
1:04:36
1:04:36
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Jeff Cross on Industrial Media and Publishing: Industrial Growth Insitute Podcast Episode 8 Summary Ed Marsh is joined by Jeff Cross, the media director of ISSA, the Industrial Cleaning Trade Association for Episode 8 of the Industrial Growth Institute. Jeff shares his career journey and how he transitioned from journalist to owning a cleaning and …
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Episode 7 - Terri Hoffman on Industrial Marketing for Manufacturers
1:29:30
1:29:30
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Industrial Marketing for Manufacturers Built Right - Terri Hoffman riffs on NCAA athletics, accountability, strategy, and even UTVs and wine - all on Industrial Growth Institute Episode 7 Summary In Episode 7 of the Industrial Growth Institute Podcast, Terri Hoffman, founder and CEO of Marketing Refresh, joins Ed Marsh to discuss industrial marketi…
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Episode 6 - Carole Mahoney on the Role of Sales Managers and Buyer First Selling
1:27:32
1:27:32
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From Single Mom and Struggling Waitress to Sales Trainer & Author - Carole Mahoney on Industrial Growth Institute Episode 6 SummaryIn this episode, Ed Marsh interviews Carol Mahoney, a sales trainer and coach, about her journey through personal and business frustrations, the critical role of B2B Sales Managers, and the importance of mindset in sale…
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Episode 5 - Peter Caputa on the evolution of digital marketing and the power of data for revenue growth
1:22:06
1:22:06
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From Chemical Engineer to Inbound Marketing Legend - Peter Caputa on Industrial Growth Institute Episode 5 Summary In this episode, Ed interviews Peter Caputa IV, CEO of Databox, about his career and insights into #DigitalMarketing, #B2BSales and businesses. He shares his journey from the 15th employee at #HubSpot through his launch and management …
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Episode 4 - Markus Rimmele on Servitization & Digitalization of Industrial Support
1:14:54
1:14:54
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Growing Aftermarket Sales & Service with Digitization - Markus Rimmele on Industrial Growth Insitute Episode 4 Key Points Digitalization can help middle-market industrial manufacturers improve the buyer experience and differentiate their offerings. An adapted mindset and digital approaches can help grow high profit aftermarket parts, service and tr…
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Episode 3 - Bob Apollo on Outcome-Centric Sales
1:25:52
1:25:52
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In this episode, Ed Marsh interviews Bob Apollo, the founder and chief outcomes officer of Inflection Point Strategy Partners, a UK based sales effectiveness consultancy. They discuss Bob's career journey, the evolution of B2B sales, accountability in sales, different sales methodologies, and Bob's concept of outcome-centric selling. Bob emphasizes…
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Episode 2 - Sean Hurd on Military Vets in B2B Sales and Business Development
1:19:17
1:19:17
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In this conversation, Ed Marsh interviews Sean Hurd, a career Special Operations Soldier, former Sergeant Major in the U.S. Army, and current veteran advocate at Shift Group. Sean shares his military background, including his time in the Ranger Regiment and Special Forces, and explains why he transitioned to a career in sales. He highlights the imp…
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Episode 1 - Chris Fox on Video for Industrial Marketing
1:16:38
1:16:38
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In this episode, Ed Marsh interviews Chris Fox, a content creator and consultant in the manufacturing marketing space. In addition to bourbon, music, and journalism, they discuss the importance of storytelling and creativity in content creation, as well as the value of imperfection and taking risks. Chris shares his experience in creating engaging …
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Ed Marsh introduces the Industrial Growth Institute podcast that helps B2B industrial manufacturers grow revenue.By Ed Marsh Consulting
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Latest episode of Brisa's Podcast
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Latest episode of Brisa's Podcast
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De la reproducción sexual pero esta en Inglés el audio claro si se podría decir a lo que digo ingles
3:48
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Esta en Inglés, soy pésima en Inglés pero quiero mis puntos para la escuela :v
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Latest episode of Brisa's Podcast
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El Principito,75 años El Principito, 75 años simpific@live.comBy abu
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Hoy Aprendi simpific@live.comBy abu
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If you cannot see the audio controls, your browser does not support the audio element simpific@live.comBy abu
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Susurro Liberado El Sonido del Susurro en el Silencio de nuestras pretendidas palabras Water Scene (Hellen Keller & Anne Sullivan) Hacer memoria de la aquel Agua, el Agua Primera, la que está en mi jardín, en la que encuentro la llave del Primer Balbuceo. simpific@live.comBy abu
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I chat with Greg Dybec (@gregdybec), the Managing Editor of Elite Daily and the author of the forthcoming essay collection, The Art of Living Other People's Lives, which will be published by Running Press on January 3, 2017. Listen in as Greg shares how he got his job working “for the Internet,” his tips for how to get a book deal while working ful…
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Brisa Trinchero, ShooWin and Broadway Investor
27:21
27:21
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I chat with Brisa Trinchero, the founder and CEO of ShooWin (@ShooWin), a company that gets Real Fans access to the hottest sports championships and concerts at face value. Outside of this full-time role, Brisa is a Broadway producer whose entertainment portfolio includes the record-breaking iconic hit Hamilton, as well as Tony-award winning shows …
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Amy Peterson, Detroit Tigers and Rebel Nell
39:07
39:07
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I chat with Amy Peterson (@RebelNell) a lawyer for the Detroit Tigers and the co-founder of Rebel Nell, a jewelry company at the intersection of female empowerment and entrepreneurship whose pieces are handmade from collected fallen graffiti by disadvantaged women from Detroit shelters. Listen in as Amy shares how she got a job in the MLB, why she …
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Bhargavi Arrunategui, LexisNexis, Cinderella Bridez, and Amway
24:19
24:19
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I chat with Bhargavi Arrunategui (@bhargavi913) a Solutions Consultant at LexisNexis. Outside of this full-time role, Bhargavi is also the founder of Cinderella Bridez, a wedding beauty business that focuses on South Asian weddings, and also works as an Amway Independent Business Owner helping other people start their own businesses. Listen in as B…
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I chat with Tracy Candido (@VivaLaLadyBoss), the Director of Events and Programs at LMHQ, run by the Downtown Alliance, and the founder of Lady Boss, an initiative for creative women to kick more ass at work and to talk about feminism in the workplace. Listen in as "serial side project starter" Tracy shares her journey to becoming a NYC events prod…
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Marie Sornin, Twitter & Mixed-Media Artist
43:33
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I chat with Marie Sornin (@mariesornin), Head of International Development for Content Partnerships at Twitter and the artist behind the Who Is Adele French? project. Listen in as Marie shares tips for standing out in the hiring process, how to work across multiple time zones, ways to drive traffic to your online store, creativity, and more!…
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Shinjini Das, Digital Strategist & Keynote Speaker
29:57
29:57
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I chat with Shinjini Das (@speakershinjini), a digital strategist at Iron Horse Interactive and public speaker who speaks to groups ranging in size from 10 to 10,000 about millennials, STEM, diversity, and more. Listen in as Shinjini shares tips for starting a revenue-generating speaking career, the benefits of LinkedIn secondary connections, how t…
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I chat with Adelle Platon (@adelleplaton), staff writer at Billboard and the co-founder of her sweat., a website for women who love the trifecta of sports, fitness, and lifestyle. Listen in as Adelle shares how she structures her day as a music journalist, what it's like to interview Oprah, and more!…
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