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The best business advice for Wedding Professionals. Interviews with business experts including speakers from the annual Wedding MBA Conference. Marketing, Branding, Advertising, Social Media, Legal, Inspiration, Motivation, Humor and Leadership. Hosted by Clint Hufft.
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show series
 
Preseason episode with Sara Dunn. SaraDoesSEO.com. How to improve the SEO of your website over time with baby steps regularly. How to use keywords. How to make the images on your site discoverable by Google. Get free resources at SaraDoesSEO.com. Use the discount code "Clint" to get $20 off when you buy tickets to the Wedding MBA Conference.…
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Obsession-Worthy Trends with Andrea Eppolito, Owner, Andrew Eppolito Events. AndreaEppolito.com. Wedding trends are constantly evolving and emerging. From hosting small, intimate weddings to non-traditional parties, we see major wedding trends on the horizon. Research the newest wedding ideas and be two steps ahead of your competitors.…
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Increase The Demand For Planners with Megan Gillikin, Owner, of The Planners Vault & Weddings For Real. Why do only 30% of wedding couples hire a professional wedding planner? You know you can save them time and money and make their wedding day stress-free. Education outreach can change the way your wedding market sees the true role of a wedding pl…
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Boost Your Income with Braden Drake, Owner, Braden Drake, LLC, Attorney & Tax Professional. notavglaw.com. Tax deductions don’t happen by accident, it takes skill, precision, and expertise to avoid overpaying. Get proactive and learn how to keep more of the money you make. • Increase your take-home pay • IRS red flags • Lesser-known tax deductions…
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How To Show Up On Local Searches with Sara Dunn, Wedding SEO Specialist, Sara Does SEO. Ninety-two percent of engaged couples will choose a wedding business that ranks on the first page of local search. • Include photos that boost your ranking • Optimize web presence for local organic search • Reviews, map embedding, and local/destination search…
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Marry Organic And Paid Media with Christie Osborne, Owner and founder, of Mountainside Media. Strategically use your organic posts with a simple advertising strategy that decreases ad costs and increases sales leads. • Adjust your organic strategy to support low-cost ads • Social ads that build a powerful client pipeline • Real-life posts and ads t…
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Planner's Guide To Max Profit with Terrica, Terrica Inc & Wedding Pro Workshop, CEO. When you started your planner business, even outrageous requests sounded fun. Now you value your limited time. How do you price all those little extras that add up? • Charge for all planner/designer services • Monetize services that go beyond the contract…
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Secret Strategies For Corporations and LLCs with Michael Wedaa, Author, Incorporation Specialist, and Business Consultant. Take a look at the exciting side of corporations and LLCs. Dive into some basics and explore advanced secret strategies for getting the most out of your corporation. • The fundamental difference between an LLC, C Corp, and S Co…
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Wedding Expo Guide with Laurette Veres, Owner, Bridal Extravaganza, Editor-In-Chief, Texas Wedding Magazine. A wedding expo puts you in front of hundreds of wedding couples all in one weekend. • Find the best expos for your target audience • Gain credibility and network with other wedding pros • Booth design dos and don'ts…
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Book LGBTQ+ Clients With Authentic Inclusivity with Kirsten Palladino, Owner, Equally Wed Pro. The need for implementing inclusive practices and establishing your company’s diversity, equity and inclusion strategy is greater than ever. • Create your own inclusive marketing strategy • Serve the entire gender-diverse community…
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Photo Booths-Easy Profits - Powerful Branding with Brandon Frazier, Owner, of Signature DJs, and Kellie Frazier, Owner, of The Miner Details by Kellie. Venues, planners, gown shops, florists, DJs, and other wedding pros all have a path to branding and profits with photo booths. • Add a photo booth to your existing business • Strategic ways to marke…
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SALES CYCLONE Best Sales Funnel Renée Dalo, ReneeDalo.com Wedding companies that create an easy buying process generate 50% more ready-to-buy customers than businesses without a process. The right sales funnel identifies who is serious about booking their wedding with you. • Right/wrong way to prospect with funnels • Sales-ready leads at a lower co…
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Graphic Design And Image Workshop with Kaleigh Wiese, Founder, Visual Brand Strategist. KaleighWiese.com. How do you share your personality, brand, and ideas with customers who are at the center of their own wedding planning process? • Customer-centered visual branding • Logo and color strategies that resonate with clients…
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