Entrepreneurs Alyssa Berry and Dakota Kidby engage in casual and insightful conversations on business and life.
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It’s summertime, and Dakota and Alyssa need to relax and enjoy the short season. We are taking an extended break but will return with some updates in the fall. Have a great summer, everyone! Ladies Who Launch is a podcast for women entrepreneurs who want to run successful businesses without the “hustle.” ladieswholaunchpod@gmail.com Instagram: @lad…
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We told you we had more to say. In the follow-up to episodes 109 and 110, Dakota and Alyssa continue the discussion on how to set up your business and personal life to travel and live in other countries. Whether it’s taxes, accommodations or even building a community in a new country, there are many items to check off when deciding to move abroad. …
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109 - What are you paying for? Consultant vs. Employee
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Small businesses need to be acutely aware of their cash flow. This leads to many hiring consultants for specific project work over the more costly and labour-intensive hiring of staff. When looking to work with a consultant it is important to set clear expectations and understand what you are paying for. As a consultant, you must provide clear deli…
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We all have dreams and plans but are you working towards them or just trying to get through the day? Dakota is back from Portugal and has made some large life decisions, as happens sometimes on vacation. Is what you’re doing right now what you want to be doing in five or ten years? What about where you’re living? Is it a means to an end or your end…
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107 - Embracing Both Your Masculine and Feminine Energy
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Feminine vs. masculine. The ultimate push and pull. Women can struggle to decide when to lean into either form; especially in the business world. As per Pause Mediation ”Masculine energy is characterised by DOING and achieving and is molded by logic and reason. The feminine is more intuitive, oriented towards receiving and allowing, and characteris…
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106 - The Taylor Swift Effect: Marketing and Finding Your Travis Kelce
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It was The Tortured Poets Department release day so Alyssa and Dakota got sidetracked into the Taylor Swift rabbit hole. No one can argue she is a marketing genius so two marketers discussing her excellence in that area is no surprise. What is interesting is that Taylor has notoriously had a rough go on the relationship front, as seen in her lyrics…
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105 - Being a hero isn’t beneficial to you or your clients
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We all have been in those situations of having to pull off a major event, campaign or project. Going over and above is a normal part of business life, but when it becomes a regular occurrence, it is exhausting and inefficient. Ensuring client success should not come at the expense of your physical and mental health. Alyssa and Dakota discuss exampl…
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With the recent news of Jay Shetty’s background being fabricated, it’s clear we don’t do enough vetting of wellness and self-help creators. Well, actually we don’t do well with vetting any influencers. We know influencer marketing is a billion-dollar industry but what do we really know about who is selling us products? Or courses? Or supplements? T…
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103 - How to pitch for work that aligns with your values
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Every person has values and views on the world and society. You don’t need to hide those values when running a business, you can lean into those values to attract clients and customers to benefit your business. Join Alyssa and Dakota as they talk about analysing when it’s time to walk away from some clients and how to pitch for work that best refle…
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102 - Go with the flow: working with your menstrual cycle, rather than against it
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The one where we talk about our periods 😂 But seriously, why not make your cycle work for you, rather than against you? In this episode of the cast, Alyssa and Dakota dive deep into the recesses of the female reproductive system and we talk about using your flow for powers of good rather than (enter expletive to describe your monthly friend). This …
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101 - The uncertain future of news in Canada
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With the recent news of mass layoffs and radio station sell-offs at Bell Media, it is clear the traditional media landscape is cratering at a rapid pace. Without being able to pitch to media for interviews or campaign coverage, how do businesses attain that ever-elusive earned media? Dakota and Alyssa provide their insights into the current state o…
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100 Episodes of LWL. A look back and a look forward
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Four years, 100 episodes, thousands of hours of conversations. Dakota and Alyssa look back at the evolution of Ladies Who Launch since its inception in 2020 and provide their insights on favourite episodes and guests. It’s been both exhilarating and exhausting to navigate the world of podcasts. Who knew there were so many ways to record and host ep…
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99 - Go BTS with the ladies behind Ladies Who Launch
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Who are the ladies behind Ladies Who Launch? Ladies Who Launch started in 2020 as a COVID project and now 100 episodes and 10,000 downloads later, we wanted to re-introduce ourselves to the thousands of new listeners we have acquired over the last four years. Join Alyssa and Dakota as they talk about their businesses and who they are when they aren…
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98 - Re-introduction to Ladies who Launch and The Babes Behind the Biz
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Welcome back to the Ladies Who Launch podcast, where your favourite co-hosts, Alyssa and Dakota, are ready to kick off 2024 with a bang! In today's episode, we're not just reintroducing ourselves, but we're also diving deep into why traditional goal setting is taking a backseat and how nurturing your innate strengths can lead to unprecedented succe…
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Alyssa and DK recount our slightly stressful 2023 and talk the year ahead! Ladies Who Launch is a podcast for women entrepreneurs who want to run successful businesses without the “hustle.” ladieswholaunchpod@gmail.com Instagram: @ladieswholaunchpod Your Hosts: Dakota Kidby is owner of Social Centric, a digital marketing agency based in Calgary, Al…
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96 - Be a Smart Consumer this Holiday Season
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The holidays can be stressful, financially draining and exhausting. Capitalism and irresponsible consumerism pop off this time of year, especially on social media. Our social media feeds are bombarded with advertisements and influencers peddling all kinds of products we don’t need. Join Alyssa and Dakota as they provide tips and tricks on how to be…
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95 - The Impacts of Negative Mindset and How to Elevate Your Self-Talk
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We all struggle with negative self-talk throughout our lives and careers. How you deal with that talk can be your greatest success. In this episode, Dakota and Alyssa discuss their struggles in 2023, how they are overcoming the toxic relationship with their thoughts and sharing their biggest “failures.” Ladies Who Launch is a podcast for women entr…
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Aly B and DK are BURNT OUT! We're taking a two week break and we'll be back on Dec 6th. Ladies Who Launch is a podcast for women entrepreneurs who want to run successful businesses without the “hustle.” ladieswholaunchpod@gmail.com Instagram: @ladieswholaunchpod Your Hosts: Dakota Kidby is owner of Social Centric, a digital marketing agency based i…
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94 - Are you "future fit" in your career?
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This week, Margo Purcell, CEO of InceptionU joins Alyssa to discuss the changing landscape of the digital economy and how InceptionU is assisting many wanting a career change into the tech sector. InceptionU is a private, not-for-profit learning organization that is addressing the skills gaps in the digital economy. As CEO, Margo works with learner…
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93 - Taking Care of Yourself and Your Business - Who's Your Body Double?
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Join Dakota for this mini-episode to go over best practices and trial and error in how to solo-prenuer with a back-up plan. Ladies Who Launch is a podcast for women entrepreneurs who want to run successful businesses without the “hustle.” ladieswholaunchpod@gmail.com Instagram: @ladieswholaunchpod Your Hosts: Dakota Kidby is owner of Social Centric…
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92 - GenX women: the no longer silent and forgotten generation
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GenX is the smallest generation and hisorictally have been ignored for the Boomer vs. Millennial fight. This generation has always punched well above its weight as early adopters on technology and as the facilitator of the changing corporate culture as it transitioned with the influx of millennials. Now it’s time for GenX women to step up as we hav…
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91 - Guess who is responsible for your success? YOU. That's right, only YOU!
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Women are notoriously unwilling to reach for the next rung of success. Whether in your career by not feeling you’re qualified for that promotion, in your life by making the decision to travel or move to better your lifestyle or even as an entrepreneur as imposter syndrome raises its head, women need to step up and showcase their badassery (yes, tha…
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90 - Taking a mental fast for more brain power and a clearer head
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What is a mental fast and how can it help alleviate all the digital noise? Let’s be honest, we are all addicted to our phones. Whether it is checking emails, watching videos or obsessively checking social media we can all use an extended break from our digital existence. Alyssa and Dakota explore the emerging trend of mental fasts and how they can …
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89 - The current state of social media. Threads. For real?
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“What is happening with social media?” is a question that most of us are asking ourselves daily. It seems that the tech giants and their cuckoo CEOs are doing everything they can to ruin our existence. At the time of recording, Twitter was still Twitter (let’s not discuss X) and Threads had just been released. Dakota and Alyssa discuss the downfall…
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88 - Being successful by making big, scary decisions
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Many of us are feeling in a rut. The pandemic has “ended” for many but for entrepreneurs, business may not be back to normal. Sometimes making big life decisions are what need to happen to shake out of the feeling of stagnation. In this episode, Alyssa reveals a very large decision she is making to benefit her future, which may surprise many of our…
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87 - Five things every woman entrepreneur should have when starting a business
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Join us in this listicle style episode where we discuss five major things you didn’t know you needed when starting a business. We understand listicles are a bit out of date but it worked best for our brains today! Also enjoy Alyssa and Dakota being real and escaping the microscope for some laughs today! PS: do you also use pimple patches? Ladies Wh…
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Let's get real about mental health challenges, the onslaught of ADHD diagnosis in the past few years and open up about how our brains really work. It’s terrifying to talk about our feelings and rather, listen to a T-Swift song about our inner demons. But you know what? Screw it. Let’s get real. In this episode of Ladies who Launch, Alyssa and Dakot…
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85 - It’s June! Time for a business and life check in
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It it well-known that Alyssa and Dakota are no fans of New Year’s resolutions but are big proponents of continual goal setting throughout the year as situations change. June always seems chaotic when dealing with clients, staff or management. Parents are pre-occupied with end of school celebrations and graduations, while most are planning their vac…
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84 - Short-term optimization tactics for business growth
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Running a business is more than just your five year business plan. It is managing day to day priorities, timelines and never ending tasks which can become overwhelming and exhausting. In this week’s episode Dakota and Alyssa delve into effective strategies to increase your productivity to grow your business. Key topics Leaning into AI to save time,…
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Software plays a vital role in today’s society. Whether it’s as basic as emails, to the current discussions around artificial intelligence, we are bombarded with content daily. As the economy slows down, businesses everywhere are looking at their operational costs and where they can save money. Software is one of the low hanging fruits when it come…
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As the famous quote from Bill Gates states, “your brand is what people say about you when you aren’t in the room.” Developing your brand is the first step when starting any business. If you can’t answer the question of why you are doing what you do, it will make your journey so much more difficult. When developing your brand, the first question is …
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81 - The Root of it All - a documentary we all need to consume
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Join Dakota today as she is joined by Kimbery Gray and Kalyn Edworthy to discuss their new documentary, The Root of it All. The Root of it All is a film about a disconnected urbanite who is curious about a deeper relationship with nature and the very thing that nourishes us and sustains us - our food. The film is also a solutions-based exploration …
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Every business owner deals with several issues daily - it’s when one of those issues turns into a crisis that problems can arise. Alyssa walks us through the difference between an issue and a crisis in your business and how to properly manage a crisis if it arises. Dakota acts as her opinionated self in this episode. --- Follow us on Instagram (@la…
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79 - Are to-do lists making you feel less productive? How to tie your to-do’s back to your purpose
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Alyssa and Dakota are f*ing terrible time managers. Throw in a little ADHD and this is even harder to navigate. Are you also terrible at time management and require constant flow state apps to stay on task? We feel you. Let’s talk about how to build to-do lists that not only serve you, but make your day better, more fulfilling and more successful. …
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Join Alyssa and Dakota as we talk about being a woman and how our gender adversely affects access to money, capital in general and also, some of the things Alyssa and Dakota have personally been through in this capacity when buying homes and more. Also, be the first subscribers to our BRAND NEW NEWSLETTER! Containing juicy tidbits from the both of …
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77 - All our single ladies (put your hands up!)
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All the single ladies... in this episode Alyssa and Dakota discuss the disparity that comes alongside being a woman in all things - even groceries! Tune-in and tell us what you think! Show me the money honey... in this episode Alyssa and Dakota unpack equality with women and money and how we're treated when it comes to loans, banking and more. --- …
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AI (Artificial Intelligence) is an everyday part of our lives in 2023. If you use Grammarly to help compose your content and emails or utilize self-checkout at retail stores you are utilizing AI. With the current heated discussion around ChatGPT, many communications and digital marketing professionals are both intrigued and concerned about how this…
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75 - Get your BBBF's together for a fuller life
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You know what a BFF is - Alyssa and Dakota are taking it further with BBBF's - tune in to learn what they are and how to get them for a fuller and more inspirational life! --- Follow us on Instagram (@ladieswholaunchpod), and Facebook (LadiesWhoLaunchPod), or email us at ladieswholaunchpod@gmail.com to find out more about us and be notified when ne…
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2022 was a ride. With many ups and downs, it definitely left its mark on all of us. In this episode, Alyssa and Dakota discuss some of the hard lessons they learned about their businesses and personal lives in 2022 and how they plan to make changes in 2023. --- Follow us on Instagram (@ladieswholaunchpod), and Facebook (LadiesWhoLaunchPod), or emai…
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73 - Entering 2023 With Boundaries and No BS
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2023 kicks off with Dakota and Alyssa discussing plans to scale their businesses this year, along with some candid chat about moving on from clients that you no longer align with or aren't filling your cup. --- Follow us on Instagram (@ladieswholaunchpod), and Facebook (LadiesWhoLaunchPod), or email us at ladieswholaunchpod@gmail.com to find out mo…
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It's that time again! Join the Ladies who Launch for a roundup of local experiences and gifts! --- Follow us on Instagram (@ladieswholaunchpod), and Facebook (LadiesWhoLaunchPod), or email us at ladieswholaunchpod@gmail.com to find out more about us and be notified when new episodes release!By Alyssa Berry and Dakota Kidby
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71 - Hustle culture or do you just love your job?
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Join Alyssa and Dakota as we unpack the difference between the toxic North American hustle culture and pure passion for a job you love! We also talk about the sh*t show that is the social media landscape and how we're coping. --- Follow us on Instagram (@ladieswholaunchpod), and Facebook (LadiesWhoLaunchPod), or email us at ladieswholaunchpod@gmail…
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70 - Foraging your way back to nature with Andi from Saint Alchemy
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Andi is a nature-loving, star-gazing, free-spirited, forest witch. Their academic background in environmental science and personal connection to astrology and earth magic informs everything they create. In November of 2021, Andi launched Saint Alchemy - a wild foraged apothecary of cosmically infused skincare potions, herbal teas, altar tools, and …
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69 - Did you know there's a Canadian Women's Chamber of Commerce?
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The fact a Women's Chamber of Commerce is necessary in 2022 says everything about the patriarchal structure of business, entrepreneurship and politics. Join Dakota and Alyssa as we welcome Nancy Wilson, the founder and CEO of the Canadian Women’s Chamber of Commerce (CanWCC), a national, not-for-profit organization that advocates for women-identifi…
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68 - Does anyone know what they want to be when they grow up?
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Our parents worked for 30 years in the same job or with the same company, were married at 21, and had kids at 23. It was a different time but many of us feel pressure to be our parents and wonder "what are we even doing?" Alyssa and Dakota take aim at our need to compare our success to our peers and why it's ok if you're still figuring things out. …
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67 - Are five-year plans even relevant anymore?
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We know that planning for your business growth is essential but in today's fast-changing world navel gazing too far into the future may actually be a detriment. Join Dakota and Alyssa as they discuss how they have changed their attitudes around long-term planning for their clients and their businesses. --- Follow us on Instagram (@ladieswholaunchpo…
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66 - The importance of nurturing your community
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Join Alyssa and Dakota for his mini-episode on the importance of your community and how to access them! --- Follow us on Instagram (@ladieswholaunchpod), and Facebook (LadiesWhoLaunchPod), or email us at ladieswholaunchpod@gmail.com to find out more about us and be notified when new episodes release!…
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Join Alyssa and Dakota for a mini-episode as we unpack the Quiet Quitting effect that happened this past August and why this should come as no surprise to overbearing corporations who are still working their people too hard and for little compensation. Book recommendation: The Quitter's Manifesto: Quit a Job You Hate for the Work You Love --- Follo…
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64 - LWL Book, Podcast and Music Recommendations for 2022
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It's time for a book (and other) dump! Tune-in as Alyssa and I highlight all of the things we're tuning into lately! We cover off some great fiction beach reads, orgasmicn enlighgteniment and how patriarchy has shaped society! List and where to find things: The Invisible Women It happened one summer Big magic Tash Sultana The Financial Feminist The…
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Join Alyssa and Dakota as we talk $h%T the year, what's coming, the bat-shit-crazy that everyone seems to be experiencing and also, try to get positive about Q4. --- Follow us on Instagram (@ladieswholaunchpod), and Facebook (LadiesWhoLaunchPod), or email us at ladieswholaunchpod@gmail.com to find out more about us and be notified when new episodes…
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