Best Derek Gerber Podcasts (2024)

1
Season One Wrap-Up 3:18

2+ y ago3:18

3:18

Thanks for joining us for the first season of the Press Play Podcast! For more information about Explainify and the Press Play Podcast, check out our website! https://explainify.com/By Derek Gerber

1
Getting Paid Shouldn't be a Pain w/ Alexander Matulionis 19:11

2+ y ago19:11

19:11

On this week’s episode of the Press Play Podcast, Alex Matulionis joins host Derek Gerber to discuss all of the exciting things happening at CaptivateIQ. Alex is a software engineer with CaptivateIQ, and he is on the frontlines of all the business’s recent and upcoming developments. You don’t want to miss this episode! Shownotes (0:37) Introducing …

1
The Animation Revolution w/ Tom Bancroft of Pencilish 37:09

2+ y ago37:09

37:09

In this episode of the Press Play Podcast, Derek Gerber talks with someone who played a significant role in shaping the childhood of Derek’s generation. Tom Bancroft spent over a decade with Disney as a Supervising Character Animator before founding multiple production companies, including Pencilish Animation Studios, where he currently acts as the…

1
A Video's Worth a Thousand Words w/ Ayla Acosta - Arizona Diamondbacks 17:37

2+ y ago17:37

17:37

In this week’s episode of the Press Play Podcast, Derek Gerber sits down with Ayla Acosta, an Account Service Executive in the Arizona Diamondbacks’ corporate partnerships department. The pair discusses the importance of synergy and alignment with corporate partners, resuming in-person programs and activations, and why video should be an essential …

1
The Best New Boston Sports Team w/ Tim Torigian - N.E. Free Jacks Rugby 20:36

2+ y ago20:36

20:36

In this week’s episode of the Press Play Podcast, Tim Torigian joins host Derek Gerber to discuss marketing best practices. Tim is the Director of Corporate Partnerships for the New England Free Jacks, a professional rugby team based in Boston, Massachusetts, which recently completed its first season hosting home games. Thanks for listening! Showno…

1
Higher-Level Hires w/ Rick Girard of Stride Search 21:35

2+ y ago21:35

21:35

Summary On this episode of the Press Play Podcast, Rick Girard joins host Derek Gerber to discuss hiring best practices. Rick is the CEO of Stride Search Inc., specializing in helping startups make the correct hiring decisions. He also hosts the podcast Hire Power Radio, and he is the author of Healing Career Wounds. Tune in to hear about how to en…

1
Animating Rocket Science for People Who Aren't Rocket Scientists w/ Iliya Pyshnyy 26:14

2+ y ago26:14

26:14

Summary Don’t worry; it’s only rocket science! On this week’s episode of the Press Play Podcast, host Derek Gerber discusses rocket science, animation, and all things in between with Iliya Pyshny, the man behind Spaceiac. Iliya studied electrical engineering and computer science before dropping out of school to commit himself full-time to Spaceiac.…

1
Take Your Business from SOS to EOS with Will Crist 25:06

2+ y ago25:06

25:06

On this week’s episode of the Press Play Podcast, Derek Gerber sits down with longtime friend Will Crist. Will is a certified EOS implementer, and he believes in a brighter future for entrepreneurs, their businesses, and their teams. Derek and Will discuss COVID-19’s effects on the workforce, the importance of purpose, the EOS curriculum, and much …

1
Media Strategy, Motivation, & Mental Health with Kim Ades 25:04

2+ y ago25:04

25:04

On this week’s episode of the Press Play Podcast, Derek Gerber sits down with Kim Ades, Founder and CEO of Frame of Mind Coaching and The Journal That Talks Back. Kim is passionate about helping others achieve mental wellness, and she has some creative solutions to accomplish her goals. She and Derek discuss the motivation behind her businesses, ho…

1
"Fun is Better Together" Community is Key with Zane Heinselman of the St Paul Saints 18:21

2+ y ago18:21

18:21

Summary On this week’s episode of the Press Play Podcast, Zane Heinselman joins host Derek Gerber to discuss marketing the minor league experience. Zane is the Director of Sales and Partnerships for the St. Paul Saints, the AAA affiliate of the Minnesota Twins. Tune in to hear how Zane is making sure that the Saints are standing out from the crowd …

1
Partnerships, Branding, & Revenue with Josh Baker of PBR 21:41

2+ y ago21:41

21:41

Shownotes (0:37) Introducing Josh Baker and PBR (3:15) The PBR as a national lifestyle brand (6:58) Brand success stories (10:12) Josh’s job as CRO (12:50) Making PBR a household name (18:24) Myth-busting Links Derek Gerber Josh Baker Quotes “We’re starting to kind of crack the egg on non-endemic brands that don’t really care about bull riding per …

1
Curveballs, CRM's, & Company Cohesion with Chris Pope of the Rancho Cucamonga Quakes 31:23

2+ y ago31:23

31:23

In this week’s episode of the Press Play Podcast, host Derek Gerber talked with Chris Pope, the Vice President of Corporate Partnerships for the Rancho Cucamonga Quakes. The Quakes, one of the Los Angelos Dodgers’ Minor League affiliates, was forced to forfeit its 2020 season to COVID-19 along with the rest of Minor League Baseball. Rather than sit…

1
Securing Your Business with Samanee Mahbub of Secureframe 30:23

2+ y ago30:23

30:23

Shownotes (0:41) Introducing Samanee and Secureframe (6:17) Adjusting to the new normal (9:51) Explaining HIPAA, SOC 2, and ISO 27001 (14:43) Preparing for international clients (18:25) Planning your roadmaps (21:15) Making complex ideas simple (25:33) What’s next for Samanee and Secureframe? Links Derek Gerber Samanee Mahbub Secureframe Quotes “If…

1
Minor League, Major Innovation with Ryan Vanlow of the OKC Dodgers 29:53

2+ y ago29:53

29:53

Shownotes (0:40) Introducing Ryan Vanlow (4:18) Taking partnerships digital (10:44) The PlayBall! program (14:44) What campaigns are happening now? (17:13) Differentiating yourself in sports marketing (24:51) Mythbusting (27:50) What’s next for Ryan and the OKC Dodgers? Links Derek Gerber Ryan Vanlow Quotes “When you know the material and you liste…

1
Crackin' Open a New Chapter in Seattle Sports with Jeff Webster of the Seattle Kraken 31:14

2+ y ago31:14

31:14

Shownotes (1:02) Introducing Jeff and the Seattle Kraken (6:44) Preserving history to create a new future (11:18) Partner stories (15:35) The power of video (20:33) Prioritizing community (23:28) What’s next for the Kraken? (27:21) Myth-busting Links Derek Gerber Jeff Webster Quotes “The companies and corporations and groups in this region have suc…

1
How Rugby is Creating Brand Awareness in Houston with Sloane Evans 30:04

2+ y ago30:04

30:04

Shownotes (0:34) Introducing Sloane Evans and the Houston SaberCats (2:43) Utilizing digital mediums to increase ad visibility (5:13) Partnering with sponsors to meet both party’s goals (10:50) End-to-end marketing campaigns (14:51) Myth-busting (27:16) What’s next for Sloane and the SaberCats? Links Derek Gerber Sloane Evans Quotes “We were fortun…

1
Using Video to Bring Back Authentic Human Connection in Marketing with David Jay 30:42

3y ago30:42

30:42

Shownotes (0:41) Introducing David Jay (6:47) Using video to bring humans back into the equation (9:20) The biggest challenge in video (11:31) Focus on the customer’s problem (14:24) Innovation in video (19:05) People doing business with people (22:35) Video as an invitation to a conversation (27:19) What’s next for David? Links Derek Gerber David …

1
Training the Next Generation of Artists with Adam Hartel of Gnomon 29:19

3y ago29:19

29:19

Shownotes (1:14) Introducing Adam Hartel and Gnomon (6:52) What sets Gnomon apart? (11:40) Creating a space for creatives to learn (16:40) Animation is hard work! (20:01) Streaming’s effects on animation trends (24:32) What’s next for Adam and Gnomon? Links Derek Gerber Adam Hartel Gnomon Quotes “I think one of the ways we market the school is we c…

1
Pairing Humans with AI Is the Future with Maddy Martin 32:34

3y ago32:34

32:34

Shownotes (0:46) Introducing Maddy Martin and Smith.ai (5:06) How pairing AI with humans can generate more sales (16:06) Asking questions to understand your client’s goals (19:23) Co-marketing (23:24) Myth-busting (27:52) What’s next for Smith.ai Links Derek Gerber Maddy Martin Smith.ai Quotes “We’re constantly sharing best practices back and forth…

1
Performance Marketing That Actually Performs with Garrett Mehrguth 31:58

3y ago31:58

31:58

Shownotes (0:41) Introducing Garrett Mehrguth and Directive (3:29) Utilizing first-party data (7:05) Prioritizing activation rate over acquisition cost (13:22) Rethinking Request a Demo (17:27) Defining your niche (20:59) Single persona campaigns (23:18) Being patient with your ad campaigns (30:01) What’s next for Directive? Links Derek Gerber Garr…

1
Creating Content for Your Niche with Laura Smous 35:19

3y ago35:19

35:19

Shownotes (0:39) Introducing Laura Smous from Verblio (4:32) Understanding your customers’ required outcome (7:27) What sets Verblio apart? (10:13) The role of AI in content creation (19:23) Focusing on your niche (22:21) Measuring success with content creation (26:29) Myth-busting (32:36) What’s next for Laura and Verblio? Links Derek Gerber Laura…

1
Employing Analytics to Boost Your Ad Campaign with JP Clement 22:49

3y ago22:49

22:49

Shownotes (0:44) Introducing JP Clement and boomtown (5:24) Using data to tell stories (10:22) Using analytics to drive leads (15:11) Busting the top 3 myths about digital marketing (21:27) Wrap up Links Derek Gerber JP Clement boomtime Quotes “We tell stories because I don’t want to throw a bunch of charts and tables and numbers at our clients. Th…

1
Advertising at a PGA Tour Event with Bradley Riesenberg 24:25

3y ago24:25

24:25

Shownotes (0:34) Introducing Bradley Riesenberg (8:51) Using video to take the Hoag Classic to the next level (16:35) Reimagining how we approach storytelling (19:31) The ins and outs of TV ad sales (21:57) What’s next for Bradley and the Hoag Classic? Links Derek Gerber Bradley Riesenberg Quotes “Most tournaments on the PGA Tour, Korn Ferry, and P…

1
Telling Your Story Through Video with Rob Thompson 25:20

3y ago25:20

25:20

Shownotes (0:33) Introducing Rob Thompson and GamePlanU (2:57) Utilizing videos in your pitch (7:50) Finding an audience and telling your story (11:53) Interstitials (17:43) Using audio and video to get in front of your audience (21:08) What’s next? Links Derek Gerber Rob Thompson GamePlanU Robthompzon.biz Quotes “There’s people out there that are …

1
Content Marketing You Can’t Afford to Ignore with Wendy Covey 30:40

3y ago30:40

30:40

Shownotes (0:37) Introducing Wendy Covey and TREW Marketing (2:56) Solving the video disconnect (7:10) You can’t afford to ignore content marketing (14:07) Effective supplemental content (17:33) Automating content (19:51) Busting content marketing myths (24:29) Getting started in content marketing (28:37) Wrap up Links Derek Gerber Wendy Covey TREW…

1
Busting the Myths of Influencer Marketing with Beth Stephens 32:25

3y ago32:25

32:25

(0:38) Introducing Beth Stephens and Soapbox Influence (3:41) Why you shouldn’t be sleeping on influencer marketing (7:45) Building and protecting your brand (10:23) Staying alert to stay fresh (16:49) Busting the myths of influencers (20:18) Finding the niche (28:39) What’s next for Soapbox? Links Derek Gerber Beth Stephens Soapbox Influence Mike'…

1
Building an Email Campaign That Sells with Blake Puryear 23:44

3y ago23:44

23:44

(0:33) Introducing Blake Puryear and Drip (3:53) Utilizing email data to send smarter (6:18) Targeting with better messaging (8:39) Integrating SMS (12:47) What content should go in an email? (18:52) Growing your email list Links Derek Gerber Blake Puryear Drip Quotes “Start sending to the people who are more open to clicking and interacting with y…

1
Trailer 1:38

3y ago1:38

1:38

By Derek Gerber

Podcasts Worth a Listen

Derek Gerber Podcasts

Podcasts Worth a Listen

1
Press Play: Video Marketing Leaders

Derek Gerber

1
Season One Wrap-Up 3:18

1
Getting Paid Shouldn't be a Pain w/ Alexander Matulionis 19:11

1
The Animation Revolution w/ Tom Bancroft of Pencilish 37:09

1
A Video's Worth a Thousand Words w/ Ayla Acosta - Arizona Diamondbacks 17:37

1
The Best New Boston Sports Team w/ Tim Torigian - N.E. Free Jacks Rugby 20:36

1
Higher-Level Hires w/ Rick Girard of Stride Search 21:35

1
Animating Rocket Science for People Who Aren't Rocket Scientists w/ Iliya Pyshnyy 26:14

1
Take Your Business from SOS to EOS with Will Crist 25:06

1
Media Strategy, Motivation, & Mental Health with Kim Ades 25:04

1
"Fun is Better Together" Community is Key with Zane Heinselman of the St Paul Saints 18:21

1
Partnerships, Branding, & Revenue with Josh Baker of PBR 21:41

1
Curveballs, CRM's, & Company Cohesion with Chris Pope of the Rancho Cucamonga Quakes 31:23

1
Securing Your Business with Samanee Mahbub of Secureframe 30:23

1
Minor League, Major Innovation with Ryan Vanlow of the OKC Dodgers 29:53

1
Crackin' Open a New Chapter in Seattle Sports with Jeff Webster of the Seattle Kraken 31:14

1
How Rugby is Creating Brand Awareness in Houston with Sloane Evans 30:04

1
Using Video to Bring Back Authentic Human Connection in Marketing with David Jay 30:42

1
Training the Next Generation of Artists with Adam Hartel of Gnomon 29:19

1
Pairing Humans with AI Is the Future with Maddy Martin 32:34

1
Performance Marketing That Actually Performs with Garrett Mehrguth 31:58

1
Creating Content for Your Niche with Laura Smous 35:19

1
Employing Analytics to Boost Your Ad Campaign with JP Clement 22:49

1
Advertising at a PGA Tour Event with Bradley Riesenberg 24:25

1
Telling Your Story Through Video with Rob Thompson 25:20

1
Content Marketing You Can’t Afford to Ignore with Wendy Covey 30:40

1
Busting the Myths of Influencer Marketing with Beth Stephens 32:25

1
Building an Email Campaign That Sells with Blake Puryear 23:44

1
Trailer 1:38

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