show episodes
 
Can you make money and hold true to your values? Can you keep a profitable business “above board”? Jack Ellis and Paul Jarvis (co-founders) explore running an ethical and privacy-focused company. They’re also sharing an inside look at what it takes to create and sell their privacy-focused product without any outside funding or capital. Every few weeks, they publish a lively and honest debate about all things not simply "black and white" when trying to do the right thing for profit, people an ...
 
Who’s watching us when we spend time online? Are there more ethical software alternatives we can use to grow our business without spying on our customers? What information is big tech collecting about all of us? How are new privacy laws going to affect how we run our companies? All this and more, every week, in less than 10 minutes. From your friends at Fathom Analytics (simple, privacy-focused website analytics).
 
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show series
 
This episode was originally recorded and released on July 16th, 2021. This week we’re covering: Is audacity spyware, raising the alarm on NSA spying, and Amazon’s Ring cameras roll out E2EE. All news sources are linked in the show notes on usefathom.com/weekly. Is the open-source audio software tool Audacity now spyware for Russian companies? Raisi…
 
This episode was originally recorded and released on July 2nd, 2021. This week I’m covering: Apple Airtag speaker removal, fake names, Telegrams video calling, Google maps on iOS and governments using facial recognition software. All news sources are linked in the show notes on usefathom.com/weekly. A letter sent to the EU and US governments to ban…
 
This episode was originally recorded and released on July 2nd, 2021. This week I’m covering: Apple Airtag speaker removal, fake names, Telegrams video calling, Google maps on iOS and governments using facial recognition software. All news sources are linked in the show notes on usefathom.com/weekly. Airtag speaker removal Is the future of earning o…
 
This episode was originally recorded and released on June 25th, 2021. This week we’re covering: Amazons surveillance infrastructure, a cookie banner protocol, a call to ban targeted ads, and our interview with Julia Angwin of The Markup. All news sources are linked in the show notes on usefathom.com/weekly. https://www.aclu.org/news/privacy-technol…
 
In this episode Jack and Paul speak with Julia Angwin, the co-founder and editor in chief of The Markup, a newsroom who uses technology to investigate technology (Big Tech). The conversation covered why The Markup is a non-profit, what their methods for investigating are, why digital privacy is important, and what the potential solutions are to fix…
 
This episode was originally recorded and released on June 18th, 2021. This week we’re covering: Facebook’s new encrypted calling, car location data, Arizona suing Google, DuckDuckGo, FLoC and more. All news sources are linked in the show notes on usefathom.com/weekly. Secret Conversations from Facebook: https://www.zdnet.com/article/facebook-ramps-…
 
This week we’re covering: WWDC, Protonmail, Apple’s Airtags, and finally, an article from The Reboot: Why We Should End the Data Economy. All news sources are linked in the shownotes on usefathom.com/weekly. Sources mentioned in today's show: WWDC: https://techcrunch.com/2021/06/07/apple-wwdc-2021-privacy-security Jason Momoa: https://en.wikipedia.…
 
Jack and Paul share their views on the turmoil at Basecamp and why they deleted the episode of this podcast that featured DHH. They also talk a lot about what’s coming as far as updates to Fathom (and v3), and why Fathom has switched from “coming soon” marketing to “now” marketing… and what that means. https://usefathom.com/podcast/basecamp…
 
Today Paul caught up with Rand Fiskhin, co-founder of Sparktoro (market research + audience intelligence SaaS). They spoke about starting a business at the start of the pandemic, why aggregated data (i.e. trends) can useful, why Rand isn’t growing a huge company but hiring consultants instead. And, of course a lively debate about digital privacy an…
 
Jack and Paul give their professional(ish) opinion the weight and risks of using external scripts on a website. They talk about what is considered with Fathom's embed script and what the ramifactions are of other scripts (like Facebook). There's also a touch of cryptocurrency, pair programming and a smattering of database migration too.…
 
A quick catchup with Jack “and team” about what’s going on with Fathom and our upcoming V3 release. As well as why we believe ad-blockers got it wrong about unilaterally blocking all third-party scripts… and why that’s fired us up to create something that’s (as Jack puts it), “completely unblockable”. Here more episodes at usefathom.com/podcast…
 
If you’re starting a new business (like a SaaS) you may think, “let’s make this a really low price so that everyone will use it because it’s really cheap”. A race to the bottom in pricing is never a good idea (both for you or your customers). Jack and Paul discuss why the best-case scenario with that idea is you’ll get screwed by your own growth. u…
 
In this episode of Brian On WP, we'll discuss why you should pay attention to your Core Web Vitals scores before May 2021. Links Why You Should Optimize WordPress for Page Experience Before May 2021 (BrianLi.com) WordPress Optimization and Maintenance (BrianLi.com) Timing for Bringing Page Experience to Google Search (Google) HTTP Preconnect and HT…
 
In this episode Jack and Paul speak with Bron Gondwana, the CEO of Fastmail and how they’ve managed to run their privacy-focused email software since 1999. The conversation covers balancing privacy with real-world usability, competing with one of the worlds biggest tech company, why they no longer offer a free product, and much more. usefathom.com…
 
In this episode of Brian On WP, we'll discuss the differences between Google Analytics, Fathom Analytics, and other analytics solutions, and how to choose the right option for your site! Links Google vs. Fathom vs. Cloudflare – The Best Web Analytics Service Fathom Analytics Minimal Google Analytics Snippet Reach Out To Me Email Twitter…
 
A malicious person decided they wanted to have a go at ruining our company and it’s reputation. In this episode Paul interviews Jack about a high level attack that was targeted at Fathom Analytics. We cover what happened, how we responded and talked to our customers about it, and then what we’re doing to mitigate this type of threat in the future. …
 
In this episode of Brian On WP, we'll discuss four common misconceptions about the Cloudflare APO for WordPress performance optimization service. Links 4 Misconceptions About Cloudflare Automatic Platform Optimization (APO) for WordPress Understanding Automatic Platform Optimization (APO) with WordPress Reach Out To Me Email Twitter…
 
Building on last week's episode about Automattic CEO Matt Mullenweg's criticisms against Jamstack, we'll take a look at Netlify CEO Matt Biilmann's response. Links Kinsta Webinar with Cloudflare On Mullenweg and the Jamstack - Regression or Future? Why JavaScript is Popular Despite Being a Crappy Illogical Language JavaScript is an Awful Language W…
 
I’ve been catching up on WordPress podcasts recently, and I came across an episode of The Matt Report (one of my favorite WordPress podcasts) that discussed an ongoing feud between Matt Mullenweg (CEO of Automattic) and Matt Biilmann (CEO of Netlify). The topic of this podcast really caught my attention because I’m a huge supporter of both WordPres…
 
Last week, Cloudflare released “Automatic Platform Optimization” (APO), a new performance optimization service for WordPress sites. At first glance, APO may seem like yet another WordPress optimization service, but it’s actually the most important development in the world of WordPress performance since people figured out how to do page caching a lo…
 
On today’s show Jack and Paul talk about the reasons Fathom asks for a credit card up front, and how that impacts our growth. They also get into why people buy certain SaaS products. As an added bonus, Jack calculates how much it’d cost you to use Facebook is they removed any/all ads and targeting and charged their users instead. Spoiler: it’s a LO…
 
Jack and Paul answer questions from listeners today, including: our favourite pancake recipe, the tools/apps we use to collaborate, how we determine hiring vs bringing on cofounder vs freelancers, and our full design and development processes. We also touch on food and routines (because it's not an episode without Paul mentioning he's vegan). usefa…
 
Joe Rogan recently signed an exclusivity deal worth $100M with Spotify which goes into effect sometime after September 2020. Is this a trend towards the end of podcasts being a free and open platform? Is this moving more towards how televisions shows have functioned with networks since the start? Are listeners going to suffer or benefit from deals …
 
A lot of businesses put money before their customers’ happiness. We’ve all been there: we get a bill for a yearly subscription, but didn’t get any warning about the charge happening. And then, if we want to cancel, have to go through the onerous process of cancelling… sometimes via phone, to get the charge (hopefully) reserved. Jack and Paul dive i…
 
From content marketing, to paid ads, to social media, Jack and Paul dive into every single type of marketing they’ve done to promote Fathom. They talk about the effectiveness of each, as well as the difference between “marketing as brand awareness” vs “marketing as driving conversions”. Paul also drops a #thoughtleader bombshell, “Marketing is talk…
 
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