Building better gyms, fitness studios, and martial arts schools through the wisdom of real life gym heroes.
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Helping business owners in Japan scale their businesses from $100,000 annually to $10,000,000 and beyond. Everything you need to know from recruitment, marketing, sales, and operations, we got you covered in taking your business to the next level. Go to scalingyourcompany.com/the-scaling-japan-podcast and listen to experts and people who have scaled companies in Japan share their journeys and tips.
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Japan Scalers | Episode 14: Scaling TokyoDev in Japan with Paul McMahon
1:07:44
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Welcome to another episode of the Japan Scalers Podcast! This week, we’re thrilled to have Paul McMahon, founder of Tokyo Dev, a leading platform that helps software developers navigate and secure job opportunities in Japan. Tokyo Dev has become an essential resource for those looking to break into Japan’s competitive tech industry. In this episode…
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Japan Scalers | Episode 15: Scaling Cooori in Japan with Dr Arnar Jensson
52:42
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Welcome to another episode of the Scaling Japan Podcast. In this episode, we welcome Dr. Arnar Jensson, CEO of Cooori, a cutting-edge AI-powered language learning platform. Dr. Arnar brings a wealth of experience in scaling businesses in Japan's unique market. Cooori has made waves with its innovative approach to language learning, combining advanc…
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Episode 79: Branding in Japan with Apolline Daimaru from nowthen
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Welcome to another episode of the Scaling Japan Podcast! In this episode, we’re excited to have Apolline Daimaru, a branding expert with a wealth of experience in helping businesses establish their identity in Japan. Apolline dives deep into the world of branding, sharing her insights on how startups can effectively build a brand, the tools and com…
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Episode 78: Entering the SaaS Market in Japan with Yuga Koda
1:17:41
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Welcome to another episode of the Scaling Japan Podcast. Today we are joined by Yuga Koda, the CEO of Nihonium, a company dedicated to helping SaaS companies successfully enter the Japanese market. Nihonium works closely with foreign software companies, guiding them through the complex process of localization and adaptation to Japan's unique busine…
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Japan Scalers | Episode 13: Scaling Gymdesk in Japan with Eran Galperin
1:16:14
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Welcome to another episode of the Japan Scalers Podcast. In this episode, we are joined by Eran Galperin, founder and CEO of Gymdesk, a leading software platform revolutionizing gym management. Eran walks us through the critical stages of building Gymdesk into a thriving business, from finding product-market fit to scaling across different stages o…
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Japan Scalers | Episode 12: Scaling Recruitment at Uber in Japan with Ray Sato
1:16:19
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In this episode of the Japan Scalers Podcast, Tyson chats with Ray Sato, co-founder of Grow and former lead recruiter for Uber Eats in Japan. Ray shares his journey from being the first recruiter for Uber in Japan to scaling the team from 10 to 120+ employees across APAC, contributing to Uber Eats reaching a $1 billion run-rate. He discusses the co…
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Episode 77: Creating a Corporate Bank Account in Japan with Beau Becker
1:14:49
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Welcome to another episode of the Scaling Japan Podcast. Today we are joined again by Beau Becker, the CEO of Reiwa Pharmaceuticals in Japan. Reiwa Pharmaceuticals produces an anti-flush drink called Akan and has experience incorporating in Japan and helping others incorporate in Japan. Join us as Beau talks about his experiences whilst creating a …
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Episode 76 : Scaling a Podcast in Japan with Tyson Batino
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Welcome to another episode of the Scaling Japan Podcast! In this special solo episode, Tyson dives deep into the questions posed by his LinkedIn audience, providing practical answers that every aspiring podcaster and business leader in Japan needs to hear. Tyson pulls back the curtain on his podcasting journey, sharing invaluable tips on how to sta…
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Partnerships that Grow Your Gym Business w/ Ruby George
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Our hero today is Ruby George, co-founder of Grid League, an exciting sport that grew out of the CrossFit community in Florida. In this episode, she reveals how she structures partnership relationships and big events to grow the GridLeague's business -- and how you can use these same principles to grow your gym. Today's show is brought to you by Gy…
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Episode 75: Japan Startup Ecosystem vs World in 2024 with Eli David Rokah
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Hello and welcome to another episode of the Scaling Japan Podcast. Today we are joined by Eli David Rokah, the CEO of StartupBlink, a startup ecosystem research center working with over 100 government entities, corporate innovation programs, and multilateral organizations worldwide. Their global startup ecosystem map has hundreds of thousands of re…
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Japan Scalers | Episode 11: Scaling DiDi in Japan with Eric Wei
1:00:39
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Welcome to the eleventh episode of the Scaling Japan Podcast. In this series, we will only interview guests who have surpassed 100 million yen in revenue annually. In this eleventh episode, we welcome Eric Wei, the CEO of timelyhero, a dynamic platform that connects talented individuals with businesses in need of their skills. With over 15 years of…
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Japan Scalers | Episode 10: Scaling Sollective in Japan with Erika Iwai and Allen Wong
1:09:42
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Welcome to the tenth episode of our new series Japan Scalers. In this series, we will only interview guests who have surpassed 100 million yen in revenue annually. In this tenth episode, we are joined by Erika Iwai and Allen Wong, co-founders of Sollective, which is a Japan based corporation that is re-inventing freelance in Japan by changing the v…
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Episode 74: Yokohama Startup Support with Aya Murota from Yokohama City
23:32
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Welcome to another episode of the Scaling Japan Podcast. Today, we are joined by Aya Murota, who, since October 2023, has been the manager of global startups in the innovation promotion division of Yokohama City, with her department being part of the Economic Affairs Bureau. Aya brings a wealth of experience and passion to her role, having previous…
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Japan Scalers | Episode 9: Scaling Haribo in Japan with Paul Kraft
1:07:45
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Welcome to the ninth episode of our new series Japan Scalers. In this series, we will only interview guests who have surpassed 100 million yen in revenue annually. In this ninth episode, we are joined by Paul Kraft, the Founder and President of JapanIQ, who guides multinational corporations enter and succeed well in the Japanese market. He has help…
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Episode 73: Market Research in Japan with Robert Purss from McLaren Group
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Welcome to another episode of the Scaling Japan Podcast. In this episode, we are delighted to welcome back Robert Purss for the third time. He is the founder and managing director of McLaren Group, a Tokyo-based bilingual marketing consultancy offering comprehensive services, including marketing strategy, consumer research, and business development…
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Japan Scalers | Episode 8: Scaling Cornerstone Recruitment in Japan with Alex Zoboli
1:01:21
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Welcome to the eighth episode of our new series Japan Scalers. In this series, we will only interview guests who have surpassed 100 million yen in revenue annually. We have many interesting guests lined up for the upcoming episodes so make sure to follow us on social media and stay up to date with the podcast. In this eighth episode, we are joined …
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Why you should OWN the building your FitBiz is in w/ Paul Neal
29:13
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Our hero today is Paul Neal, owner of Vantage Point Commercial Capital and a trailblazer in empowering business owners to create wealth, autonomy, and control by owning their commercial space. In this episode, he unpacks how to do this by purchasing the building your business operates in -- or buying your own commercial property. Today's show is br…
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Episode 72: Paid Advertising in Japan with Milosz Bugajski from Humble Bunny
46:52
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Welcome to another episode of the Scaling Japan Podcast. In this episode, we welcome Milosz Bugajski, a partner and advertising lead at Humble Bunny, a Tokyo-based digital marketing agency renowned for its enterprise-level performance marketing services tailored to ambitious brands. The company excels in web design, coding, SEO, pay-per-click ads, …
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Japan Scalers | Episode 7: Scaling Tokyo Family Stays in Japan with Tracey Northcott
1:08:17
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Welcome to the seventh episode of our new series Japan Scalers. In this series, we will only interview guests who have surpassed 100 million yen in revenue annually. We have many interesting guests lined up for the upcoming episodes so make sure to follow us on social media and stay up to date with the podcast. In this seventh episode, we are joine…
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Japan Scalers | Episode 6: Scaling Tripadvisor in Japan with Michael Stobo
1:01:32
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Welcome to the sixth episode of our new series Japan Scalers. In this series, we will only interview guests who have surpassed 100 million yen in revenue annually. We have many interesting guests lined up for the upcoming episodes so make sure to follow us on social media and stay up to date with the podcast. In this sixth episode, Michael Stobo jo…
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Episode 71: Influencer Marketing in Japan with Stephen Heller from Hashi Media
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Welcome to another episode of the Scaling Japan Podcast. In this episode, we are joined by Steve Heller, the Chief Operating Officer of Hashi Media, a rapidly rising social media and influencer marketing agency based in Tokyo. The company specializes in tech, gaming, and lifestyle brands, serving a wide range of clients from small businesses to ind…
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Japan Scalers | Episode 5: Scaling Code Chrysalis in Japan with Yan Fan
1:05:56
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This is the fifth episode of our new series Japan Scalers. In this series, we will only interview guests who have surpassed 100 million yen in revenue annually. We have many interesting guests lined up for the upcoming episodes so make sure to follow us on social media and stay up to date with the podcast. In this fifth episode, we are thrilled to …
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Episode 70: Import Compliance and Logistics in Japan with Scott Scofield from COVUE
46:09
46:09
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Welcome to another episode of the Scaling Japan Podcast. In this episode, we are joined once again by Scott Scofield, CEO of COVUE. COVUE is well-known as a leading brand operator in Japan which provides a full-service market entry platform. Following our previous discussion in Part 1 where Scott talked about choosing the right e-commerce sites in …
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Are Liability Waivers Enough to Protect Your FitBiz from Lawsuit? w/ Cory Sterling
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Our hero today is Cory Sterling, a licensed attorney specializing in fitness businesses, especially yoga studios. In this episode, Cory unpacks the biggest legal pitfalls that fitness businesses find themselves in. He then counterpoints these with 3 easy ways every yoga and fitness business can protect itself legally. Finally, Cory reveals how your…
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Japan Scalers | Episode 4: Scaling YouTube in Japan with David Macdonald
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This is the fourth episode of our new series Japan Scalers. In this series, we will only interview guests who have surpassed 100 million yen in revenue annually. We have many interesting guests lined up for the upcoming episodes so make sure to follow us on social media and stay up to date with the podcast. In this fourth episode, we are delighted …
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Japan Scalers | Episode 3: Scaling Arigato Travel in Japan with Elizabeth Anne Kyle
58:38
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This is the third episode of our new series Japan Scalers. In this series, we will only interview guests who have surpassed 100 million yen in revenue annually. We have many interesting guests lined up for the upcoming episodes so make sure to follow us on social media and stay up to date with the podcast. In this third episode, Elizabeth Anne Kyle…
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Episode 69: E-Commerce Websites and Platforms in Japan Part 1 with Scott Scofield from COVUE
54:32
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Welcome to another episode of the Scaling Japan Podcast. Today we're joined by Scott Scofield, CEO of COVUE. COVUE is well-known as a brand operator in Japan where they provide a full-service market entry platform into Japan. From import to logistics to retail, COVUE is a one-stop solution for foreign brands who wish to enter Japan. We are gonna do…
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Fitness Sales Success: The "Selling Staircase" Method w/ Nikki Rausch
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Our hero today is Nikki Rausch, CEO and founder of Sales Maven, an organization dedicated to helping individuals improve their sales processes and results. With over 25 years of sales experience and a deep understanding of neurolinguistic programming (NLP), Nikki specializes in teaching others how to engage in sales conversations that are both effe…
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Episode 68: Building a Community in Japan with Takuo Urushihara from Venture Cafe
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In this episode of the Scaling Japan Podcast, we welcome Takuo Urushihara, who serves as the Program Manager (international) for Venture Café Tokyo. Recommended by acquaintances for his expertise in community building, Takuo has spearheaded the growth of Venture Cafés, initially beginning with events in Tokyo and expanding to numerous other cities …
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Japan Scalers | Episode 2: Scaling Häagen-Dazs in Japan with Bela Schweiger
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This is the second episode of our new series Japan Scalers. In this series, we will only interview guests who have surpassed 100 million yen in revenue annually. We have many interesting guests lined up for the upcoming episodes, so make sure to follow us on social media and stay up to date with the podcast. In this second episode, Bela Schweiger w…
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Japan Scalers | Episode 1: Scaling One Coin English with Tyson Batino
40:09
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This is a very special episode of the Scaling Japan Podcast. It will be our first of many episodes on Japan Scalers. In this series, we will only interview guests who have surpassed 100 million yen in revenue annually. We have many interesting guests lined up for the upcoming episode, so make sure to follow us on social media and stay up to date wi…
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Save up to 20 Hours a Week on Business work with ChatGPT w/ Donna McGeorge
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Our hero today is Donna McGeorge, world-renowned productivity expert and proponent of ChatGPT as a productivity tool for fitness professionals. In this episode, Donna dives into the best ways to get the most out of ChatGPT to make your life as a gym operator way, way easier. She also delves into the possible downsides and what ChatGPT is NOT good f…
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Episode 67: Marketing Agencies in Japan Part 2 with Robert Purss
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In this episode of the Scaling Japan Podcast, we welcome once again Robert Purss, Founder and Managing Director of McLaren Group. Following our discussion in Part 1, we will explore the ways to find the right marketing agency for your company. This includes paying for and evaluating pitches from agencies, when you should ask for a second-round pitc…
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Episode 66: PR & Media in Japan with Momoka Ebi from Redhill
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In this episode of the Scaling Japan Podcast, we welcome Momoka Ebi, an accomplished professional specializing in PR, sales, and marketing. At Redhill Japan, Momoka oversees key client management while driving sales, human resources, and marketing initiatives. With Redhill's rapid growth since 2014 and its presence in 22 countries across Asia, Momo…
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How to avoid "Random Acts of Marketing" & Gain Traction with Your Fitness Business w/ Debbie Oster
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Our hero today is Debbie Oster, owner of Entrepreneur's Edge and a fractional Chief Marketing Officer for more than one fitness business. Today, Debbie helps us cut through all the chaos and stop committing what she calls "random acts" of marketing. If you've ever wondered what you should focus on in marketing, or why what you've been trying might …
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Episode 65: JETRO Startups Support in Japan with Yusuke Kaga and Will Ferguson
42:27
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In this episode of the Scaling Japan Podcast, we welcome Kaga Yusuke from JETRO's Startup Support Division and Will Ferguson, an expert in international startup growth. We explored JETRO's role in aiding Japanese and foreign startups, uncovering case studies and tips for navigating the Japanese market. We will also discuss JETRO plans for 2024 to s…
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Episode 64: Marketing Agencies in Japan Part 1 with Robert Purss
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In this episode of the Scaling Japan Podcast, we welcome Robert Purss, Founder and Managing Director of McLaren Group, a Tokyo-based bilingual Marketing Consultancy offering end-to-end services including Marketing Strategy, Consumer Research, and Business Development. With over 15 years of experience, Robert's professional journey includes key mark…
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4 Step Process to Handle ANY Member Complaint w/ Hank Ebeling
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Our hero today is Hank Ebeling, a long time gym owner and a service expert. In this episode, he reveals to us his 4 step process for dealing with any customer complaint. Communication can sometimes get heated between staff and members, and both you and your employees need to know how to manage that productively. Hank's process does just that, diffu…
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Episode 63: Account Based Marketing in Japan with Robert Heldt
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In this episode of the Scaling Japan Podcast, we welcome Robert Heldt, the CEO of Custom Media. Serving as a comprehensive B2B agency, Custom Media specializes in providing marketing, branding, and PR solutions tailored to global enterprises seeking to establish or grow their presence in the Japanese market. Under Robert's leadership, Custom Media …
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Episode 62 : Startup Events in Japan with Antti Sonninen
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In this episode of the Scaling Japan Podcast, we are joined by Antti Sonninen. Antti is the main organizer of Takeoff Tokyo, the place for internationally ambitious entrepreneurs. Originally from Finland, Antti came to Japan 10+ years ago first bringing the Angry Birds game here as the company's first country director. Antti has also worked on se…
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Episode 61: SEO Marketing in Japan with Jeff Crawford
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Welcome to another episode of the Scaling Japan Podcast, we welcome Jeff Crawford, the CEO of Zo Digital Japan. They are a Digital Marketing agency based in Tokyo that provides SEO, Content Marketing, PPC advertising, Digital PR, and more to Overseas companies entering Japan, as well as foreign-minded Japanese companies. In this episode…
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Episode 60: Social Media in Japan with Dustin Ikeda
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In this episode of Scaling Japan Podcast, we welcome Dustin Ikeda, the co-founder of Hashi Media. One of the leading social media and marketing agencies in Japan for gaming, tech, and lifestyle. Dustin explores social media platforms that are popular in both the West and Japan, highlighting many unique platforms in Japan. He delves into the…
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Enhance Your Gym Member Experience with Body Scanners w/ Cameron Haines
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Our hero today is Cameron Haines, founder of Mobile Body Scans. Understanding your body fat to muscle ration is really important to know if your workout programs are successful. DEXA scans are too expensive and too infrequent, and the stuff you can buy off Amazon is too inaccurate. In this episode, Cameron unpacks how gyms can serve their most seri…
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Episode 59: How to Design Japanese Websites with Goki Sawada
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In this episode of Scaling Japan Podcast, we welcome Goki Sawada, the co-founder of Mixer, a design service that provides professional digital designs for Japanese businesses. Discover the challenges faced by Japanese companies in accessing global designs due to language barriers and unique design philosophies. Goki delves into the distinctio…
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Episode 58: Japan startup Ecosystem in 2023 part 2 with Joshua Flannery
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In this episode of Scaling Japan Podcast, we are once again joined by Joshua Flannery, the CEO of Innovation Dojo and a pivotal figure in Japan's startup landscape. With a keen focus on assisting foreign entrepreneurs, Joshua delves into Japan's startup events, dissecting the advantages of large versus smaller gatherings. Gain insights into the…
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An Employer Brand Gets You the Fitness Workers You Want, and for Longer w/ Richard Hadden
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Our hero today is Richard Hadden, author of "Contented Cows Give Better Milk" -- a book about how to get better work out of your employees by treating them right. Employee retention is important, especially in fitness, and replacing employees is very expensive. Today, Richard tells us how to create a great employer brand. Why it's important, how to…
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Episode 57: Japan startup Ecosystem in 2023 with Joshua Flannery
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In this episode of Scaling Japan Podcast, we welcome Joshua Flannery, the founder and CEO of Innovation Dojo Group, delves into the key aspects of the startup ecosystem. He explores the roles of incubators and accelerators in fostering early-stage ventures. Joshua highlights the significance of vibrant startup cities as hubs for innovation and co…
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Episode 56: Getting a PoC Done in Japan with John Kirch
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In this episode of Scaling your company, we are delighted to have John Kirch, a Tokyo-based consultant with over 30 years of experience in helping international startups enter the Japanese market and providing B2B software solutions. Today, we'll delve into the world of Proof of Concepts (PoCs) and their significance in the Japanese business land…
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Episode 55: Hiring a Japanese Business Developer with Takashi Nishida
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In this episode of Scaling your company podcast, we have Takashi Nishida, the CEO of Sophia Projects and a Business Development and Customer Success consultant. He will discuss the importance of hiring the right salesperson for the Japanese market and the role of a business developer in Japan. Takashi Nishida highlights the need for market asses…
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How to Host Successful Fitness Retreats & Events w/ Lauren George
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Get Lauren George's retreat planning list: https://laurengfitness.myflodesk.com/retreat Our hero today is Lauren George, trainer of thousands of instructors and launcher of the Clemson Fitness Company, The Fit Biz Club, Pulse Pointe Barre, and LG Fitness Virtual Studio. She's the program creator of Pumped Up Strength & The Musicality Method, Co-Cre…
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