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Amazing digital experiences don’t just happen. They are purposefully created by artists and engineers, who strategically and creatively get to know the problem, configure a solution, and maneuver through the various dynamics, hurdles, and technicalities to make it a reality. Hosts Sean and Paul will discuss various elements that go into creating and managing software products, from building user personas to designing for trackable success. No topic is off-limits if it helps inspire and build ...
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In this episode of Product Momentum, Christian Idiodi shares insights gathered over his 20-year career as a product leader, leaning especially on the significance of human skills and highlighting the importance of product sense in product management. Christian Idiodi is a partner at Silicon Valley Product Group and co-author of TRANSFORMED, with Ma…
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Welcome to this special episode of Product Momentum, where four ITX leaders share their hands-on experience establishing (Upstate Product Meetup) and growing (Upstate UX Meetup, to nearly 600 members!) two Rochester-area communities of practice (CoP). Perhaps it was the recent conversations with Petra Wille and Jared Spool that inspired the idea fo…
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What’s the best way to align product strategy with business goals? How can product managers communicate product value to the go-to-market side of the house? Rich Mironov, a 40-year veteran of product management and author of The Art of Product Management 2d, joins Product Momentum to address these and other vexing challenges in the world of product…
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Back in episode 132 of Product Momentum, Janna Bastow talked about using AI tools to do much of the “grunt work” product managers and UX researchers do so that they can spend more time on the higher-value work that’s actually helping to transform product building. In this episode, John Haggerty and Prerna Singh go a bit deeper explaining how AIs ca…
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As Holly Hester-Reilly explains, “Intuition isn’t magic. People who have good product intuition know this, because they’ve worked hard over time through lots of hard practice to build it up – and build better products in the process.” Holly is the founder and CEO of H2R Product Science (and a good friend of Product Momentum). We jumped at the chanc…
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Among the many hats product managers wear is that of change agent. In many respects, product management is change management. PMs always seem to be flexing their approach to new circumstances, adapting to evolving markets and technologies, and side-stepping organizational landmines. “It’s hard,” says Zoia Kozakov, “especially when the change you’re…
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As a profession, product managers have been battling through some pretty lean times of late. Layoffs in big tech, market uncertainty across the board, and steep competition for fewer vacancies keep many of us up at night. All the more reason, as Denise Tilles explains, that product operations is more important now than ever. In this episode of Prod…
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In this episode of Product Momentum, Laura Barnard invites us to imagine the strong business outcomes our organizations can realize when we create space for strategy and execution to work in concert, instead of at odds. Founder of PMO Strategies and author of The Impact Engine (available Sept. 2024), Laura has been a driving force behind the integr…
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When you’re communicating as a product leader, how often do you consider what your audience needs to hear…at that precise moment in time? How do you deliver your message in a way that they can understand? Product coach Gabrielle Bufrem, in her keynote at the New York Product Conference (NYPC), says that “communication is effective only when it’s ac…
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As the saying goes, not to decide is to decide. And, as April Dunford explains in this episode of Product Momentum, ‘not to decide’ — that is, the customer’s own inability to make a decision — swipes 40-60% of the average B2B salesperson’s revenue pipeline. (source: The JOLT Effect, by Matthew Dixon). B2B selling is hard, but the purchase side of t…
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Integrating AI tools into the product management workflow isn’t about cutting humans out of the loop. There’s nothing in the product manager playbook saying, “yeah, yeah, just build this idea and ship it.” Instead, as ProdPad co-founder and CEO Janna Bastow suggests, use AI tools to remove some of the grunt work so that we can spend more time worki…
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When product development teams build new software tools and systems, they like to start with the end in mind by nudging quality assurance and security scanning closer to the early stages of the process. Paul Connaghan, Principal Application Security Consultant at RiverSafe in London, UK, says this “shift left” approach goes straight to the heart of…
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Product strategy is the guiding light that illuminates the path to success for any product. However, articulating and executing this strategy is often easier said than done, says product management expert Roman Pichler. In this episode of Product Momentum, Roman shares valuable insights into the essence of product strategy and how to effectively na…
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When Jared Spool first visited Product Momentum a few years ago, he talked about the struggle designers feel when they’re directed to add new features to a design without first understanding the problem to be solved. “Great designers don’t fall in love with their solutions,” he advised us. “They fall in love with their problems.” In today’s episode…
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Trust is the glue that sustains personal relationships. Likewise, trust in AI’s source data holds the key to its future and our confident use of it, says Scott Ambler, Agile data strategist, consulting methodologist, author, and keynote speaker. Trust takes years to build, seconds to break, and forever to repair. In this episode of Product Momentum…
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In this episode, Building Better Games co-founders Ben Carcich and Aaron Smith join Product Momentum, offering an inside look at the contributions the video game industry has brought to enterprise tech – and vice versa. Specifically, Ben and Aaron share a fresh take on how holistic leadership and product management help us build things that matter …
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On the eve of its 20th anniversary, Flickr’s approach as a community-centric product continues to propel the company forward. For Stephanie Cantor, Flickr’s Senior Director of Product, the Flickr community extends beyond its 112 million global users; it is integral to the product itself. From ideation to prototyping, Flickr involves its users in ev…
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Product managers seem to enjoy talking about how tough it is to be a product manager. And it is no matter the context of your specific business. Fortunately, as the role becomes more professionalized – and more populated – product communities are popping up and providing ready access to others we can learn from, network with, and vent our frustrati…
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In product, it’s easy to lock in on a user-focused or customer-centric mindset. Not necessarily a bad thing, but it can be if we lose sight of the bigger picture. As product managers, we have a business to run. We have team members to grow and develop. We’re responsible for broader financial metrics. Shelly Kalish describes this “zooming out” appro…
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“I have Cerebral Palsy,” says Dave Dame, Senior Director of Product Accessibility for Windows at Microsoft®. “But my money doesn’t. So if you want my money, you better build a product or a service I can use, or I’m going to spend my disposable income somewhere else.” Imagine hearing that from the estimated 2 billion individuals worldwide who identi…
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What’s the point of building a product if it doesn’t actually help to solve a user problem? And how do you grow and scale your product without understanding consumers’ behavior with it? Quincy Olatunde, Peacock’s VP of Products, Direct-to-Consumer explores these questions through the lens of data – what he calls the third leg of the 3-legged stool.…
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It hurts to admit, but product designers and teams don’t always know what our users need. We need to seek out user feedback and create ways for them to tell us spontaneously, often in the heat of the moment. Houghton Mifflin Harcourt’s Jay Brewer & Zhuldyz Alimbek – fresh from the stage at Pendomonium 2023 – join Sean Flaherty and Kyle Psaty to tal…
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Yochai Konig, Vice President, Machine Learning & AI at Ada, has worked in product and specialized in AI-enabled capabilities for more than 2 decades. All of a sudden, it seems, the rest of the world is catching on. Yet despite the recent buzz, many remain confused about how AI truly works. There was a lot of effort to create AI by learning from how…
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If you believe all you read about AI, it’s easy to come away feeling that it’s the cure for all ills. But in many ways, it’s a solution in search of a problem. In this episode with Pendo CEO Todd Olson and CPO Trisha Price, we move past the hype to remind ourselves, as Todd says, “AI isn’t just magical pixie dust you can sprinkle onto your products…
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In this episode, Christine Itwaru, Principal Strategist at Pendo, describes her journey from a product management role to product ops to strategy, tackling big-picture issues and leaves kernels of wisdom for us to use in our own product roles. Among them, how to strengthen the human connection between product teams and their users. Key takeaways fr…
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Working in a startup brings the concept “CEO of the product” to a whole new level. Suddenly, as Gigantic CEO Michael Sacca and COO Chloe Oddleifson know well, you’re responsible for every aspect of your product’s development, launch, promotion, sales – and everything in between. Fun fact: there’s plenty to take away from the startup mindset for all…
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When we’re afraid to have difficult conversations, we hold ourselves back and create more frustration and work in the long run, says Marsha Acker, founder and CEO of Team Catapult. “We spend a lot of time trying to avoid conflict and the things that make us feel uncomfortable. And yet in our attempts to avoid all that, I think we create a lot of ex…
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Alla Weinberg, CEO of SPOKE & WHEEL, says that the key to designing relationships that resolve (even avoid) workplace tensions is to have different conversations than the ones we’re currently having. Our relentless focus on the work, she explains, distracts us from focusing on the people and making sure that we have created an organization where th…
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Success as a product manager requires finding the right balance between solving user problems and meeting rigid business demands. For Devan Goldstein, a Group Product Manager at Trello (an Atlassian product), “product management’s fundamental accountability is to ensure that the business gets what it needs out of the teams it has put in place to do…
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Vision and Strategy are terms often used interchangeably. It’s easy to do, especially when the future is racing toward us. But when we conflate the notion of vision and strategy — as Eastman Kodak learned the hard way years ago — we confuse our objective with the path to achieving it. We can we adjust our mindset to think in terms of re-imagining t…
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It can be overwhelming to think about all of the impacts – both positive and negative – that our products might have on those who use them. In this episode of Product Momentum, Paul is joined by Matt Bernius, friend of ITX and Principal User Researcher at Code for America. Matt discusses trauma-informed design in an approachable way that will chang…
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For years product management’s “hard skills” have gotten much of the spotlight, maybe because they’re easier to get our arms around. But as product management coach and consultant Kate Leto explains, the conversation seems to be shifting toward product leadership’s more elusive collection of “soft skills,” which she refers to as emotional intellige…
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Imagine a world where you can just be yourself. Where you can be safe and be expressive and be just how you want to show up and not be worried about being judged for it. This is the sort of community that Landing product designer Alex Crandall is helping to build. It’s a refreshing world far removed from where many Gen Z users cut their teeth. In t…
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The myth of product management is that human complexity can be reduced to a manageable framework, one that lets us show up for work feeling confident and comfortable and ready to take on the world. Not so fast, says Matt LeMay, internationally recognized product leader, consultant, and author of Agile for Everybody and Product Management in Practic…
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Product teams emerging from 3 years of remote-work hibernation are now living through what Gavin Deadman calls the “handoff culture.” Acquisition marketer turned product management coach, Gavin supports a product team of 150 product managers and product leaders within the division of Flutter International and Flutter Entertainment. A prolific blogg…
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The world may be shrinking, but it doesn’t always feel that way. As product design leaders Krissi Xenakis & Jocelyne Dittmer explain, it’s more important than ever to get aligned around culture and craft, balancing the needs of the business with the needs of the team. Especially with remote and distributed teams, collaboration around complementary …
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For more than a decade, Futures Design thinker Phil Balagtas has been developing tools for fusing the concepts of strategic foresight and speculative design with traditional design strategy. On June 22-23 at the ITX Product + Design Conference, he’ll share many of these insights. In a Day 1 workshop and Day 2 keynote, Phil will show us how we might…
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Though product management remains a relatively young profession, the pandemic-induced digital transformation has accelerated its maturation at a rate far faster than it would have otherwise. Yuting Chu believes this phenomenon has positioned product managers to take a more entrepreneurial approach to product development – one that incorporates the …
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The recent acceleration of artificial intelligence into the product + design space may spark more answers than questions. But the questions that persist are big ones. In this episode of Product Momentum, Aaron Usiskin, Director of UX/UI Enterprise Incubation and Enablement at Zelis, explores this philosophical head-scratcher: with AI/ML, are we at …
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The journey of Kax Uson from employee #1 at an e-commerce start-up in the Philippines to Head of Product at Adevinta looks familiar to the path so many product managers have taken. At every turn, she’s learned the processes and tools that come with the role – and then unlearned the ones that became a burden to her effectiveness in it. In this episo…
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Product and UX professionals want their product to be ‘the next big thing.’ Right? But Google’s Neha Bansal reminds us that designing a product with everyone in mind ignores the adage, “aim small, miss small.” Instead, Neha recommends narrowing your target market to what Andrew Chen calls atomic networks. “The broader your market, the harder it is …
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Open APIs are sets of rules that enable systems to freely communicate with each other. They allow companies to “tap into the wisdom of the crowd,” Marshall Van Alstyne explains, shifting the burden of value creation to external sources. “You want people you don’t know to bring you ideas you don’t have,” he adds. In this episode of Product Momentum,…
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UX Design isn’t about building beautiful products for the sake of beauty itself, says Jon Daiello. We’re building something that solves people’s problems. “Design isn’t here to just manufacture,” Jon adds. “It’s here to help us understand what we should manufacture. That’s one of the big distinctions.” In this episode of the Product Momentum Podcas…
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Dr. Nesrine Changuel credits innate curiosity and a personal motivation for unlocking new knowledge as the catalyst that has brought her to Nokia, Microsoft, Spotify, and now Google. Her career journey has been thoughtful and deliberate, first as a researcher and later a transition to product management. Nesrine explains how a growth mindset encour…
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Inclusion is for everyone, says guest Bernadette Smith, CEO of Equality Institute. And, she adds, it’s good for business. Companies that prioritize diversity, equity, and inclusion are more profitable than those that don’t. But the key piece of DEI best practices, she concludes, is inclusion. “In order to realize the financial benefits, we have to …
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No product manager wants to build a bad version of their software. But sometimes that’s what it takes to accelerate the learning process. Well, maybe not a bad version. But an early, admittedly incomplete one. Something you can quickly get out in front of users, gather some feedback about, and iterate on. Today’s podcast guest, Candu co-Founder and…
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When UX design guru Jesse James Garrett first started out, user experience as we know it today wasn’t even a thing. Yet he remains among the most prominent voices in digital product design. As both witness and catalyst for more than 20 years, Jesse’s work in this space triggered much of the UX evolution and inspired the cultural change we’re now ex…
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Make no mistake. Artificial intelligence and machine learning are super-powerful tools; their benefits seem endless. But let’s not confuse them with superpowers. AI possesses a fragility, says Dipanwita Das, co-founder and CEO of Sorcero, who is working to improve patient outcomes through advanced analytics. More blind spot than flaw, the fragility…
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Accessibility is not one of those things that’s done well when it’s tacked on to the end of a project, Sheri Byrne-Haber says. “It’s going to cost more, it’s going to put your schedule at risk, and it’s not going to offer the best experience.” Embedding accessibility into product design early on, she adds, becomes a whole lot easier when your organ…
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