They say that success is 80% Mindset and 20% Strategy, but as busy mums-in-business - juggling ambition with motherhood - sometimes trying to figure out your strategy is the only thing you have time for! So, how do you change that? How can you use the power of mindset to scale your businesses, nail your strategy, earn more from actually working less and get your time back? Time to read that book, get to the spa or simply enjoy watching your kids grow up! You know, the way you thought it woul ...
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Ep082: Creating A Digital Marketing Plan & DIY or Outsource?
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If you run a business by yourself, you quickly discover you need to be an expert in everything, from delivery and finance to marketing and sales. The only alternative is to outsource what you DON'T want to do, so you can focus on what you DO. However, both of these options have their pros and cons. So today I chat with Rebecca of Digital Marketing …
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Ep081: The 4 Elements Of Consistent Sales
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With the launch of my 'Sales Made Simple' Membership - Consistent Leads, Predictable Sales last month, we've been chatting about the schedule of topics we will cover over the next few months. So on this episode of Mindset and Method, I will run through a mega short version of my '4 Elements Of Consistent Sales' that includes... - What you're sellin…
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Ep080: Get Your Business Working For You While You're Away!
28:11
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So many small business owners or solopreneurs feel they need to 'ramp things down' to take time off, leaving them struggling to grow a consistently profitable and predictable business... ...so with the Summer holidays looming, I thought I would give you my advice on how to grow and shift your business into one that can work for periods without you …
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Ep079: Demystifying Funnels And Finding Your Voice As A Business Owner
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44:56
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So many people are scared by the word 'funnel', but if you have something to sell, you need a way to attract people to buy it - which is effectively all a funnel is. On today's 'Business Backstage' episode, I chat with the incredible Donna Eade, our Podcast Host and Mentor on my business growth immersive coaching experience Altitude. We chat about …
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Ep078: 3 Things Crucial To Sales - Which Aren't About Sales!
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When it comes to sales, many business owners focus on the wrong things. So today's episode of Mindset and Method is all about the most important elements of sales - which aren't actually about the sale. There is so much more to sales than the end sales conversation and whether the buyer decides to buy! If we look earlier on in the buyer's journey a…
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Ep077: Business Backstage: Ideal Client & Marketing Fundamentals with Katie Spreadbury
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Marketing is one of the skills you don't realise you need when you start your business, so once you have nailed what you're selling (and if you're not quite there yet with your offer, go back and check out episode 72 with our amazing Hils Crisp) dive into this episode... ...where Katie Spreadbury, our Ideal Client Attraction Expert here at Altitude…
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Ep076: Social Media Marketing And The One Thing You Might Be Missing
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21:51
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Many business owners struggle to get social media working for them. The focus is too often on just the content, but there might be something you're missing that will make things a lot easier and allow you to get a more consistent and predictable lead flow to sales. In this week's podcast episode, I cover… - the potential social media marketing has …
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Ep075: How To Get Visible Online And Show Up As YOU! With Cat Googe
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So many women in business struggle to show up with confidence and authenticity online. So today on our Business Backstage Series, I've asked another of my Supporting Coaches on my Immersive Coaching Experience Altitude to join me to chat about why we suffer and what we can do about it. Cat Googe is an Empowerment Coach and Joy Queen. She can often …
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Ep074: Business Backstage - How to Build 'Feel Good' Business
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Today on the Business Backstage Series - where I chat 'behind the scenes' with our amazing Altitude Business Growth Experts - I welcome Dr. Jemma, an Empowerment Coach and Mentor and we chat about how you can create a business that feels good and works for you and your buyers. On this week's episode, we cover... ✅ What is Empowerment and why do so …
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Ep073: Designing Consistency and Predictability Into Your Business
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One of the things in business that is the most crucial, but people often find the hardest, is designing in consistency and predictability - both in terms of workload and income. In this episode, I cover why it seems so hard to build this into your business and the three things that will help you achieve it, including... ✅ Streamlining what you deli…
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Ep072: Business Backstage: Are You Selling The Right Thing? with Hils Crisp
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If your business isn't working for you - and you're not loving it the way you thought you would - chances are there's one thing you haven't considered that might make a whole load of difference... ...and that is whether you're actually selling the right thing? Today on the Business Backstage series - where I chat 'behind the scenes' to our amazing …
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Ep071: The 3 Core Pillars Of Business (A New Year Reboot)
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There are 3 core things you need to focus on when you're growing a business and today's episode takes you through the 3 pillars and a simple activity to do to help re-set your focus - ready for a New Year, or whenever you need a reboot. The first core pillar is all about your mindset and your core self-belief - and how much you believe your goals w…
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Ep070: Business Backstage - Sales Made Simple with Lisa Yelland
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So many people over-complicate the sales process, so today we have our own Altitude Sales and Confidence Coach, Lisa Yelland to chat with me about making Sales Simple! We chat about... ✅ Making sure you're selling the right thing - does what you sell help you reach your business goals? How do you make sure what you sell adds up to what you want to …
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Figuring out the right price for whatever it is you offer can be a minefield. Pricing is as much about your confidence and mindset as it is about what you're actually selling and this is why so many women in business struggle to find the right price. In this episode, I explain my way to find the right price for you. Many people try to figure out th…
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Ep068: Business Backstage: The Power of Assertiveness and Clear Communication
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Welcome to the NEW Business Backstage series on the Mindset and Method podcast! So many conversations happen behind the scenes my Immersive Coaching Experience, Altitude, as my team of business growth experts and I chat about all things mindset, business simplicity and sales, we knew we just had to record them so you could listen in. No-where else …
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Ep067: Business Backstage: The Power of a Positive Money Mindset
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Welcome to the NEW Business Backstage Series on the Mindset and Method podcast! So many conversations happen behind the scenes in my Immersive Coaching Experience, Altitude, as my team of business growth experts and I chat about all things mindset, business simplicity and sales, we knew we just had to record them so you could listen in. No-where el…
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Ep066: Business Backstage: How The Stories Of Our Past Define The Future - with Marie Coombes
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Welcome to the NEW Business Backstage Series on the Mindset and Method podcast! So many conversations happen behind the scenes in my Immersive Coaching Experience, Altitude, as my team of business growth experts and I chat about all things mindset, business simplicity and sales, we knew we just had to record them so you could listen in. No-where el…
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Ep065: The Vision Board Blueprint with Lisa Williams
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Having a powerful vision of what you want to achieve is vital to making it happen and on today's episode, I'm joined by the amazing Lisa Williams, otherwise known as the Vision Board Queen. In the episode, we hear about how her journey of self-development led her to vision boarding and then led her to help others create their own vision through her…
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Ep064: Are You Living In The Past, Present Or Future & Why It's Important For Your Business
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18:18
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Life - and business - isn't really about what happens to you, it's more about how you perceive it. There are 3 type of people in this world - and therefore 3 types of business owners - and it's important to get the balance right so you can take the action you need to take to grow and scale your business as a female entrepreneur. In this episode, I …
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Ep063: Lead Generation 101 - For Female Online Business Owners
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Are you tired of feeling like you have to do it all in the digital business world? Create the perfect lead magnet, manage multiple social media platforms, run a podcast and YouTube channel, attend all the networking and events – it can be overwhelming. But what if we told you there's a simpler way to generate leads and take your business to new hei…
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Ep062: My 3 Secrets for Business Growth Success (and how they made me my best month yet!)
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23:06
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My 3 success secrets - all in one episode - and how they led me to... ✨ Creating a team of 30 business growth experts to work with my [Altitude](https://www.jennidonato.com/altitude/) clients to bring them all the skills they need on their business growth journey ✨ Building a business that works for me where I work an average of 20 hours per week a…
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Ep061: How To Know If You're Ready To Invest with Lisa Yelland
1:20:53
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This episode is for you if you are... ✅ a buyer considering a big investment and don't know if you're ready or struggling with the money commitment, ✅ a seller constantly getting the 'I don't have the money' objection. On this episode, I welcome the incredible Lisa Yelland, our Altitude Sales & Confidence Coach. With a 30-year background in sales a…
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Ep060: Marketing and How To Stand Out From The Crowd
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The biggest challenge we have running an online business in 2023 is standing out from the crowd. 2023 means few buyers, more saturated markets and people buying with more intention, so to succeed in 2023 we need to stand out, create a strong USP and level-up the value we give. Listen to the episode to find out how to avoid panic messaging and turni…
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Ep059: Closing The Gap Between What You Want To Do and What Gets Done!
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43:58
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In this episode, I chat with Mahnaz Sharif of Build with Boundaries - a Strategic Business Architect with mums firmly at the centre of who she helps with business strategy, productivity and time management. As mums, and female entrepreneurs in general, we often struggle to juggle life, family and business, and the gap between what we want to do and…
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Ep058: Pricing - Low Ticket vs High Ticket and Common Pricing Mistakes
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29:22
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In today's episode, I'll be covering the common mistakes I see female entrepreneurs making all the time regarding how they price and sell their offers. I cover the common mistakes including... ✅ Pricing based on time - e.g. day rate / hourly rates and figuring out your price based on time (service) or based on cost/profit (product) ✅ Focusing on se…
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Ep057: Business Simplicity Secrets - Lights, Camera, Action!
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30:18
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In today's episode, we’ll be covering the 3 things you NEED to do to make your business simple. And for each stage, I'll be giving you a simple exercise to do to get you moving one step forward. ✅ Lights - First we need to shine a light on your business and figure out what you're doing now - where things are too complicated and what you need to do …
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Do you struggle to dream BIG and set BIG goals? Have you set big goals before only to fail to reach them - and have therefore given up setting goals completely... ...and have now found yourself going a bit stale with your business? If you've ever felt like this, this episode is for you - and will help you understand the 5 BIG reasons why you should…
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Ep055: The Motivation Formula (and some basic maths that will help you level-up!)
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Do you ever feel like you've lost your motivation? Do you log in in the morning and feel a bit lost with the direction you're taking your business? If you've ever felt like this, the chances are there is one of the following areas you need to focus on to get you back on track. Vision - how clearly do you see what you want to achieve Energy - in ter…
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Ep054: The 6 Phases Of Business and What You Need BEFORE You Scale
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Many people don't consider the 6 phases of business and the difference between each of them. Each requires a different focus and different actions to move forward to grow and scale into a successful business. In this episode, I take you through... ✅ The 6 phases of business and help you identify where you sit and what's next for you - we start with…
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Ep053: How My Million Pound Business Nearly Ruined My Life with Emma Hine
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In todays episode, I chat with the amazing Emma Hine, a Business Strategist who got told at school she would never make anything of herself. The story she told herself because of this one comment led her through a long business journey to launch and build a million-pound e-commerce business which nearly ruined her life. In the episode, she opens up…
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Ep052: Mindset Hacks - Imposter Syndrome and Self-Belief
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18:20
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There are 2 big areas where people can find their mindset holds them back - Imposter Syndrome and lack of Self-Belief. So in this episode, I give you my famous reframe of Imposter Syndrome that has made SO much difference in so many people's lives. I also chat through how important Self-Belief is in business your business and how you can build your…
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Ep051: Building a Business That Will Stand The Test of Time
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33:37
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Building a business that lasts takes a certain skill. When you create a business, you soon realise there are lots of elements you might not like and juggling it all around to build a business you love - on every level - is tricky. Not finding a way to design out the bits you hate and design in what you love is one of the big reasons businesses fail…
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Ep050: How to Be a Natural Entrepreneur & Build Passion Into Your Business
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By Jenni Donato
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Ep049: Motivation - What To Do When It All Seems Impossible
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In this episode, I chat about why we lose motivation and what to do about it to get ourselves making progress again. Often when we lose motivation, we try to ignore all the negative emotions, we try to just keep going, keep ticking off the to-do-list and punish ourselves for our negative mindset, but this could actually be doing you more harm than …
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Ep.048: Taking Your Power in Health, Life and Business - with Trina Kavanagh-Thomas
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In this episode, I chat with the amazing Trina Kavanagh-Thomas who talks directly to you - the one - about how you can take back the power in your health, life and business. So often, we give away our power, energy and time - and forget to keep any of that for ourselves - often because we have such a strong desire to please, nurture and serve our f…
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In this episode, I chat through The Success Trap and my own story of getting stuck in it - and how I got through it. So if you feel like you can't get focussed or motivated - or you just can't move forward with your business but don't really understand why, you may be stuck in The Success Trap so make sure you listen now so you can find out how to …
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Ep046: Why Everyone Needs To Know How To Launch (even if you hate launching!)
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In this episode, I chat with the amazing Rai Richardson - Launch Strategist and Marketing Mentor - from Force4Events (https://force4events.co.uk/) - and we talk about all things launching. We also chat about why it's super important to know how to launch (even if you hate launching and never intend on doing it - or if you've tried it and don't ever…
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Ep045: Your Support Network And Why It's So Important
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In this episode, I chat about why life is all about who you surround yourself with. Recent research says we are the average of the 5 people we spend the most time with - in a virtual space, or a physical one! If we surround ourselves with happy, successful, wealthy, inspirational people, guess what? We become that ourselves. I also chat about some …
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Ep044: The Biggest Sales Secret That Will Change Your View On Sales - Forever!
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19:17
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In this episode I chat about what most of the sales ' gurus' out there DON'T talk about - it's the secret that makes businesses either work or fail! It's not HOW you sell, it's WHAT you sell!! So how can you move your business so sales become easy? Listen now to hear me chat about... ✅ why sales is NOT all about funnels, marketing messages & sales …
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Ep043: Post Pandemic Series - Business Opportunities For You TODAY
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This week on 'Mindset and Method' I'm completing my 3-part series on post-pandemic buying behaviours and what opportunities you have in your business TODAY - and how your opportunities now are different from before the pandemic. In this final part, I chat through the 3 most important things to understand about what's changed over the last couple of…
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Ep042: Do What You Love, Not What Makes Sense - With Gail Grace
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So many people fall into jobs they end up hating. Very few wake up with energy and excitement to go to work. I'm one of the few, not because I'm lucky, but because I made it that way - and so is the amazing Gail Grace who joins me on this episode to chat about... ✅ why people fall into jobs they hate, and what makes them stay ✅ how Gail got out of …
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Ep041: Post Pandemic Series - 2 Understanding New Buying Habits So Buyers Come To You
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Ep040: Post Pandemic Series - 1. Mindset, Perspectives & Habit Shifts
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So much has changed since the start of the pandemic, but how has this affected people's choices and buying habits? That's exactly what I'll be chatting about in this first part of a 3-part podcast series. In this episode I cover... - Recent research on how people form habits and how you can use this information to market and sell your products/serv…
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Ep039: The Power Of Self-Belief - Interview with Jessie Bright
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One of the biggest things which hold people back from investing in themselves, their health or their businesses is lacking in the belief that they can actually achieve the results everyone else claims they're getting. Today I chat with the amazing Jessie Bright, who specialises in women's health and we chat about why we think a lot of people strugg…
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Ep038: Why Creating A Freedom Business Is A Mindset Thing!
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So much talk around this thing called a 'Freedom' Business, but what does it mean and how can you get one? Well, I did my own research and came up with my own definition of a Freedom Business, one that gives you 4 things - - Financial Security - Location Independence - Personal Fulfillment - Time Freedom And in this episode, I tell you more about t…
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Ep 037: Interview - Lucy Wylde (Howlett) - Her Mindset Story Of Business & Life Growth
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Today I chat to the amazing Lucy Wylde (nee Howlett) of The Birth Recovery Coach and we talk about the importance of mindset in her personal development and the growth of her businesses, including ✅ The impact of eliminating self-doubt and increasing confidence & self-belief, both in life and in growing a business ✅ The business transformation from…
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Ep 036: Resolutions Fail! Here's What To Do Instead...
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Have you set a New Year's Resolution - for yourself or your business? If so, STOP and listen to this first. Did you know 88% of resolutions fail and 80% fail before February? In this episode, I tell you my thoughts on why and give you a 4 step process of what to do instead. Fancy working with me to make 2022 your best yet for your business? Drop me…
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Ep 035: How Getting Focused Can Save You Time, Energy & Money
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Want to know the biggest time-suck many people struggle with when growing a business? Well, from my experience, it's the constant confusion & overwhelm which comes from all the messaging on 'how' to grow a business. With all the 'gurus' throwing different strategies your way, it's impossible to know which will work for you, or how to even get start…
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Ep 034: Anna Green Interview - How A Simple Mindset Shift Changed Her Business & Gave Her More Time!
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I'm so excited to announce a series of interviews with inspiring women in business here on the 'Mindset and Method' Podcast. And I'm thrilled to introduce our first interview, the amazing Anna Green from The Success Lounge and Direct Selling Success. In this first interview, we chat about how important mindset was in growing Anna's business over th…
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Recently I was prompted to 'celebrate my success' from a post in a Facebook Networking Group, and after some thought about settling in my children to school, I realised I had also made my previous (pre-kid) corporate salary in 4 days! I was asked by clients and members of my own Facebook Group 'More to Me than Mum' how I did it and decided to analy…
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