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Podcast Editors Mastermind

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Podcast Editors Mastermind

Bryan Entzminger, Carrie Caulfield Arick, Daniel Abendroth, Jennifer Longworth

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Are you a podcast editor? The Podcast Editors Mastermind is for professional podcast editors who want to grow their business and get more clients. We're creating a community of like-minded professionals that are passionate about the art and science of editing podcasts. Our goal is to help you build your business by providing tools, resources, and support, so you can focus on what matters most - your craft. This isn't just another group where everyone talks about how great they are at podcast ...
 
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show series
 
Freedom is great. And it can be overwhelming. When you're talking with prospective clients, you have incredible freedom in how you describe what you do. But with that freedom also comes the challenge to make sure you cover things in a way that will connect with your ideal client and give them confidence. And, if we may be so bold, quickly filter ou…
 
One of the great things about podcasting is that there aren't really any "rules." Sure, there are principles that often apply. But no rules. However, there's a downside to that in that sometimes the words we use mean something different to prospective clients or employers than what the mean to us. Like the word, "podcast editor." What does that rea…
 
Has this ever happened to you? You're on a sales call and everything is going very well, and then you discover that your prospective client is interviewing multiple editors. If this hasn't happened to you yet, it very likely will at some point. And if you've never considered it as a possibility, it could come as a shock. When that happens, you coul…
 
If you're struggling with whether you need a bookkeeper, accountant, or lawyer - or how to decide who to work with - this is for you! As an independent podcast editor, whether you're running an agency, working with a small team, or a freelancer, a few things will need outside support. Normally, we might think of needing administrative support (like…
 
If you're an excellent podcast editor who delights your clients, it might seem like new clients should be beating down your door because of all the amazing referrals. Often, that doesn't happen.... So you invest time and money learning how to market your business. You identify your ideal client, speak their language, even get on sales calls. But ev…
 
The Podcast Editors Mastermind team (your favorite Yetis) looks back at their accomplishments in 2022 and sets goals for 2023, with a twist - they're joined by THEIR editor, Alejandro Ramirez. "Doing what we love, I think. Yes, the obvious. We also so number one, started focusing on live experience over podcasting, started accepting sponsorships an…
 
As business owners and podcast editors, we invest time and money finding new clients. But what about our existing clients? What if there was a way to wow your clients and also stay top of mind? Listen to discover the benefits of giving gifts to editing clients - how it builds relationships and keeps you top of mind. Giving gifts to clients is a gre…
 
We're so grateful for the work that Mark and Steve do to help us understand where rates are in the freelance and independent podcast editors marketplace. During this livestream, we will discuss the results and our reactions to those. Listen to hear thoughts, insights, and questions from the community. And be sure to join the conversation! [ 🗨️ Join…
 
As podcast editors, we realize that the software we use is important. In fact, it might be the single most important piece of software we own. But when is it time to consider changing? When is it worth it to change? What should we think about when we're considering a change? If you've been editing podcasts for a while, you've probably considered th…
 
It seems like every podcast editor wants to know the answer to the same question, "How can I find clients?" And the follow-up... "FAST!" We can't say it can't happen, but it's usually a long game because you're looking for clients who might stick with you for years and years. Listen as Carrie, Daniel, and Jennifer (YAY!) share what's working, what …
 
If you want to be successful as a podcast editor, you just need to grind it out. All time time. Day and night. When you're sick. When your family needs you. Just keep grinding. Or do you? The reality is that you're not a machine, and you didn't go into business so that you could be the worst boss you've ever had. NOOO! You need to take time off. Yo…
 
As podcast editors, most of us work remotely and have use some kind of software solution for calls and meetings. But how happy are you with the tool you're using? Is it the right one for you? When it comes to choosing a conferencing tool for podcasting purposes, there are many factors to consider. The most important factors are usually ease of use,…
 
Does balancing your workload ever seem like an insurmountable task? Do you sometimes wonder why some clients seem like a drain and others are a delight? You're not alone. Many business owners feel the same, especially when it comes to pricing and service. That's why we're talking about this - to bring it up and (hopefully) provide some tools to thi…
 
Are you looking for more podcasting clients? Most of us are, but it can be hard to find clients on social media, and it's easy to blame the platform. You're not wrong to think this, but there's more to the story. Have you taken the time to optimize your profile so that it's actually working for you? Discover how to optimize your social profiles as …
 
Are you looking for a better way to collaborate on your podcasting team or clients? Notetracks might just be that solution for you. Listen to hear Kam Lal share how you can use Notetracks to easily share projects and collect feedback, in real time or asynchronously, by simply sharing a link. You'll get comments with precise timing, replies, and tag…
 
It's time to ask an expert about landing prospective clients. Are there strategies we should be using? Red flags to look out for? How should the money conversation really go? Bonnie Frank, business consultant, visibility expert, and host of Business Fabulous - joins us for part 2 of the Sales Calls mastermind. [ 🗨️ Join the Conversation ] This epis…
 
Are you struggling with making sales calls? Sometimes we all do. Whether it's fear, not knowing what to do, or feeling like nothing seems to go right, we've faced those same things. Join us to discover what we do to overcome those fears. We will share how we prepare, our mindset, how we view objections, and what to do if the conversation goes off t…
 
Editing podcasts can be a lot of work, and when clients provide files late or make last-minute changes, it can be frustrating. As you already know, getting late files can be a HUGE disruption to your business and your life. But what should you do about it? Should you charge a punitive fee? Should you push back due dates? Should you just fire the cl…
 
Starting a podcast editing business is hard. It's a service-based business, with a ton of technical skills to pick up. But don't forget that as a business owner, you also win the job of business owner (which also means business promoter). [ 🗨️ Join the Conversation ] That's part of what makes it so hard to get started. You have to balance all the t…
 
Do you feel like you're stuck in a rut as a podcast editor? Does it seem like you're never able to land a new client? Or worse, that you're attracting the wrong clients? Maybe you feel like you're spinning your wheels, or you know you're getting some traction on social media or traffic to your website, but it never seems to convert. It doesn't turn…
 
How do you make decisions about what's possible or the right thing to do? Do you look for examples of success to the exclusion of contrary information? That's Survivor Bias. And it's all over in the podcasting space. I mean, if we didn't think we could be Joe Rogan, would we even try? Hopefully. But the downside of Survivor Bias is that it's possib…
 
The great thing about the podcast production industry is that for the most part, we're all friends (or at least friendly). But that doesn't mean that we should share EVERYTHING with our peers. After all, sometimes we are also competing with each other for the same jobs. What things can we talk about? What things should we talk about? What things mi…
 
Being a podcast editor can seem like it's all fun and games until you mess up on someone else's show. Then it can be scary. But let's face it: no matter how much time and care we take, and how much we invest in quality control, it's inevitable that there will be mistakes. Maybe even major mistakes. Join us as we talk about some of our mistakes and …
 
You’d be wrong to think that prices are based on a simple equation. You’d also be wrong if you think podcasters want the packages you’re selling right now. The joy of a new, dynamic industry like ours is also it’s curse: We are constantly having to adapt creative minds and their new ideas. So what strategies do you use to determine what to provide …
 
Podcast editors: Do you have a website? Do you know whether your website is working for or against your business? Most of us are incredibly good at podcast production and might even have some basic web design skills. But that doesn't mean that we're all experts on branding, user experience, accessibility, and more. We know that a great website can …
 
Raising your podcast editing rates... It's scary. It's necessary. It can lead to GREAT conversations. But if you're like me (Bryan), you might find those conversations hard to think about and even harder to start. Join us for this live recording of the Podcast Editors Mastermind as we share our experiences and perspectives and hope to hear yours, t…
 
Producing a podcast is a LOT of work, and it can be confusing. Fortunately, there are editors like us who not only take on some of the workload, but also bring our expertise and structure to the process. And as an added benefit, we are always looking for ways to improve what we do, for our benefit and our clients. We focus on improving our processe…
 
It seems like there's always this pressure to do everything. To be everywhere. And that applies not only to (sometimes) taking clients who aren't a great fit, but also to the idea of "being everywhere." But do we actually have to be everywhere? Do we actually have to do everything? Do we HAVE to be on social media? Or can we operate and grow our bu…
 
A little controversial perhaps, but .... How do you know if entrepreneurship is right for you? Setting up your own business isn't the only option available for a career in podcasting. We'll be discussing the pros and cons of starting your own business vs. working for someone else's business... and all the options in between. Listen to Discover How …
 
Producing a podcast is sooo much more than just cutting out filler words. While there are many ways to get things done, if you're thoughtful about how you approach your work, you can get a better final episode and save time doing it. Join us as we talk with Tony Bottoms about podcast production workflow. Links: https://appaloosamedia.com/ Appearing…
 
Helen King is a podcast editor from New Zealand and tonight she will be sharing her incredible story of how she got into podcast editing and the journey of becoming an editor in a growing market. Links: Helen’s podcast: https://helsbels7.podbean.com Helen’s website: https://www.hkproductionsnz.com Appearing in this episode: Daniel Abendroth: https:…
 
When it comes to building your podcast editing business, editing skills can only take you so far and rarely are the reason you land new clients. Have a solid marketing strategy can be what separates you from the crowd. Tonight we have Anisha Prachaseri to help us figure it out. Anisha has over 15 years experience in her own international sales and …
 
The riches are in the niches, right? But how do you even begin to find out what your niche is? How do you figure out what they need? And then how do you sign them up as clients? We'll be talking with Mary Chan of Organized Sound Productions and Andrea Klunder of Creative Imposter Studios-- both with very different niches-- about discovering who you…
 
Going full-time as a podcast editor is the dream, right? Working at the side-hustle until you reach the point that you can make it your full-time job. But what does that look like? How do you actually make that leap? We're talking with Stevie Manns about this very topic. They are a podcast editor making that transition and leaving the corporate str…
 
With podcasting growing and changing faster than ever, how do we as editors keep up with our workload and the lasted technology and trends? Check out the livestream of this episode: https://www.facebook.com/podcasteditorsmastermind/videos/4541333469252491 Our guest today was Heather Wester. https://www.ironedoutmedia.com/ https://www.instagram.com/…
 
What we've learned from this show over the past year is that professional editing is more than removing filler words. But what does that mean exactly in the ever-evolving landscape of our field? How does it expand our roles and increase our earnings while increasing client satisfaction (and their show's performance). Marion Abrams, of MadMotion, br…
 
In-person conferences can be expensive. In addition to the ticket, there's also travel, hotels, and food. For freelance podcast editors, that can be a pretty big expense. And now, with more concern about travel, we have to ask ourselves if it's worth it. Of course, we can't answer that for you, but we did talk with Steve Stewart and Mark Deal of th…
 
How we position our podcast production businesses is important. It's more than just stating a market or niche. It also involves how we put together an offer that's exactly right for our ideal clients. Some of us ONLY offer editing, which is totally fine. But one way that we can differentiate ourselves is by offering bundles of services that fit our…
 
If podcast editing is your business, you may find yourself struggling with how to charge for your services. There are a lot of different considerations that go into pricing podcast editing packages, such as the production style and scope of the project, your skill level in podcast editing, what you offer as additional services like transcription or…
 
One of the most important things you can do as a podcast editor is to provide your clients with great customer service. But how do you do that? After all, delivering a great edit on time and ready to go is pretty much table stakes. It's the cost of admission. It's what we all do as professional editors. But if you REALLY want to stand out in the mi…
 
When Imposter Syndrome cripples your productivity how do you overcome it? You can’t hide your way out of it. Sharing our current and personal stories of insecurity around growth, skills and work makes this an important mastermind session for every podcast editor. It’s a raw, uncomfortable and honest conversation demonstrating how trusted advisors a…
 
Running a podcast production business can be hard. We know it can be hard to balance all the things that need to get done in order for your podcast production business to grow and thrive. But we also know how important it is not let those things take over your life, so you don't end up looking back years later and realizing everything was out of ba…
 
If you’re a podcast editor and have ever thought about hiring a subcontractor for your podcast editing business, this episode is for you. Podcasting Editing is a booming industry and the demand for skilled editors has never been higher. But with that comes the challenge of finding, vetting, training and managing contractors to work on your projects…
 
Have you ever found yourself negotiating your rate down before you even talk to a client? Or holding on to a proposal without sending it? Or maybe over-editing again and again because you don't think you're good enough? That has a name: imposter syndrome. We see this coming up pretty regularly in Facebook groups, and we've even talked about it befo…
 
Podcast editors, have you ever worked your tail off only to realize that you're not actually bringing home the money you expected? Or maybe bringing home nothing at all? It's sooo easy to see that happening. We know, because it sometimes happens to us, too. That's why, as Carol Lynn Rivera shares, it's important to flip the script and implement a f…
 
Are you a podcast editor wondering about how to differentiate yourself? Or maybe how to serve your clients more deeply so that you can earn more while working on fewer shows? If that's the case, podcast management may be for you. Listen as Lauren Wrighton - the host of the Podcast Manager Show shares what it takes to be a great podcast manager and …
 
As podcasters, we sometimes joke about people trying to game the system - the "podcast promoter" constantly messaging on LinkedIn, the host buying guest spots on other shows, and more. But the fact is, it's no laughing matter. Not because people are gaming the system. But because when things go wrong, it could be our clients who take the hit. Their…
 
Conferences are a great way to network and learn new tricks of the trade, but the return on investment isn't often obvious. We'd argue conferences are underutilized by podcast editors. The Podcast Editors Survey tells us that conferences can translate into higher earnings. It's critical that use you use these industry events to create opportunities…
 
Marketing. Do you hate it? Do you think it's gross? What if you change your relationship AND get clients with marketing? We kicked off 2021 with a 5-day marketing challenge to encourage you to put yourself and your business out there. It’s served with a dash of how to make marketing less overwhelming and not creepy. (Dare I say fun?) Find out what …
 
Have you ever wondered how you can differentiate yourself as a podcast editor? Or how you can stand out from your competition and have a more meaningful sales conversation than, "I can save you time?" Jon Gay of JAG in Detroit Podcasts offers something that is incredibly valuable to his clients, draws on his 15 years of experience in radio, and eve…
 
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