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Schooled In Socials

Kassaundra Foster, Social Media Tips for Teacher Business Owners

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Does marketing your teaching resources on social media have your head spinning? Schooled in Socials will teach you everything you need to make marketing your teaching resources on social media sustainable and profitable for your teacher business. Each week, Kassaundra Foster and her guests will share social media strategies that will help you grow and manage your community so that you can begin to take full advantage of social media marketing without all of the stress. You’ll learn how to pl ...
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Wondering what is actually working for teacherpreneurs in Facebook Groups in 2024? This episode is spilling all the tea. Episode Highlights logistics posting maintenance Resources Mentioned Check out episode 62 next If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible: https…
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Last month we spent a lot of time chatting Instagram data but I couldn’t leave all of you out there with a Facebook Group hanging. That means today we’re diving into what data you should track in your Facebook Group. Episode Highlights Quantitative Data Qualitative Data Resources Mentioned You might also enjoy episodes 57-60 where we took a deep di…
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In May, Meta announced that they would be testing out tiers of their Meta Verified subscription and we can’t NOT chat about it. Episode Highlights What is Meta Verified? Meta Verified Tiers Background My Hot Take Resources Mentioned Stay up to date on Meta Verified Tiers here: https://about.meta.com/technologies/meta-verified/ If you enjoyed this e…
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Now it’s no secret that there is A LOT of data you get from your Instagram Insights, BUT don’t let that deter you from creating a data-driven strategy for your social media marketing because truly when it comes down to it, there is really only one piece of data you really need to keep your eyes on. Episode Highlights THIS is the ONE Goals and KPIs …
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So what happens if you decide that analyzing your Instagram data just isn’t for you? I mean, can it really be that big of a deal. You’re gonna find out, right now. Episode Highlights The tale of the hamster content creation wheel The tale of missed opportunity The tale of the missing ROI Resources Mentioned Please leave a review on Apple Podcasts s…
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We all know time is a hot commodity in the teacherpreneur world so I couldn’t create a series around Instagram data without chatting about it’s time investment AND it’s time saving benefits. Episode Highlights Data Tracking Time Investment Data Tracking Time Savers Join the Post and Profit waitlist: https://fostercontentsolutions.myflodesk.com/wait…
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If you’ve been listening for a hot minute or follow me on Instagram, you probably already know I’m all about the data. Because how can we run a profitable business and reach our goals WITHOUT knowing how we are doing with our marketing efforts? So that’s exactly why we are exploring Instagram data all month long here on Schooled in Socials. Episode…
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The summer might be for community building BUT that doesn’t mean you can’t sell and promote during this time. So let’s chat about what you should be selling on social media during the summer lull. Episode Highlights Percentage of Promotion Reflecting on What Works Polling Your Audience Resources Mentioned Episodes 54 and 55 Episodes 10 and 11 Mini …
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Back to school season is a big deal for the teacherpreneur community, but it happens to come directly after one of the (if not the) slowest marketing times in our niche, the lovely summer lull. So today we’re chatting all about how you can use the summer lull to your advantage to create a strong community so you’re ready to rock back to school seas…
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Can you believe that summer is right around the corner? I’m sure you are ready to enjoy the sun, go on family adventures, and so much more. BUT, summer does pose an interesting conundrum for us teacherpreneurs as most of our target audience is on vacation. So, what are we supposed to do when it comes to social media content? That’s exactly what we …
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If hiring a social media manager has been lingering in the back of your mind, you’re going to love today’s episode where I get to chat with fellow teacherpreneur Jewels K. all about her experience hiring out social media management. Jewels is a CEO, cat mom, and organizational nerd and is known for her multi-passionate mentality in business. From h…
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When it comes to marketing your teaching resources on social media, you have A LOT of options. From Instagram to Facebook to Tik Tok and more, it can feel overwhelming trying to do ALL of the things. But it doesn’t have to be that way. Today, my client Kirsten Hammond is joining us and shedding some light on how you can focus on one social media pl…
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If you’ve been listening for awhile now, I’m sure you are used to episodes jam packed with actionable tips for you to up level your social media marketing. As we wrap up our Show the Love series this February, I wanted to share a little bit of a different kind of episode with a message I know you need to hear. If you enjoyed this episode, please le…
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You’ve shown some love to your account, you’ve gotten your audience to show some love to you, BUT how do you show your audience some love? How should you spend your time engaging with others on social media? That’s what we’re chatting about in today’s episode. Episode Highlights Outdated engagement strategies Participate in the conversion Utilizing…
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We’re continuing our love theme this week by diving into how you can get people to show you their love on social media, aka engage with your content. Episode Highlights Show your audience you know their pain points Create content that asks to be engaged with Foster authentic relationships Resources Mentioned Mini-Social Media Consults: https://cale…
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It’s February so we are kicking off a monthly series all about love when it comes to social media. So today we’re diving in to how you can show your Instagram account some love to help you reach your big 2024 goals. Episode Highlights Profile Picture Bio Link in Bio Highlights Pinned Posts Graphics Templates Resources Mentioned Episode 4: Let's Do …
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I’m so excited to welcome you to the first hot seat episode of the Schooled in Socials podcast where I’m going to work with a teacherpreneuer just like you to gain clarity on their social media marketing. Today, Christa Jones from Enharmonic Education is joining me and we are going to be creating a content plan for her for 2024. Now this plan reall…
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If your mind was blown from last week’s episode on how your life and teaching experience can be content, you’re going to be AMAZED when you hear how much content you can create just from your resources. Episode Highlights Resource listing as content Resource creation as content Resource as content Resources Mentioned Episode 45: Everything is Conte…
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Do you remember that trending audio “everything is content, everything is content, don’t forget to film it.” I’m here to tell you that that audio was not lying. Everything you do as a teacherpreneur is content. And I’m going to prove it to you in today’s episode. Episode Highlights Content From Your Life Content From Your Teaching Experience Resour…
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We’re continuing our content organization discussion and really diving deep in to your options for systems with systems expert Janice Cook. Episode Highlights Why does a content organization system matter How do you go about creating a consent organization system that works for your clients? Options for content organization for teacherpreneurs Reso…
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Happy 2024! Can you believe the new year is here already!? I’m so excited to welcome you to the first episode of Schooled in Socials for the new year and we aren’t messing around. Today we are jumping right in to the one thing that will help keep your social media marketing sustainable all year long. Episode Highlights Why is it worth setting up a …
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It’s no secret Instagram has a TON of features. They really love giving users and creators all kinds of ways to consume and create content. BUT with so many options for types of content to post, how do you decide what ones will work best for your teacherpreneur account? Let’s chat about! Episode Highlights Marketing Goals Data Personal Preference R…
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You’ve taken the leap, created the perfect handle, and hit that submit button. You are now officially a teacherpreneur Instagram user. But what do you do now? Whether you just started your account yesterday or five years ago, today we are taking it back to square one and covering all of the bases when it comes to having a successful teacherpreneur …
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Raise your hand if you’ve ever felt personally victimized by the Instagram Algorithm. I know there were times in the past, I’d be raising my hand. But today, we’re going to pull back the veil on the algorithm, so you don’t ever have to feel victimized again. Episode Highlights Algorithm Misconceptions What is the purpose of the algorithm How does t…
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If you’re a teacherpreneur who uses Instagram to market your resource you’re not going to want to miss out on today’s interview with my lovely client Dawn Ellis. Episode Highlights Why Dawn decided to start using Instagram to market her resources How Dawn balances being a teacher, teacherpreneur AND marketing on social media Dawn's favorite thing a…
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It’s time. You’ve got all of your ducks in a row and are ready to head out on the search for a social media manager. Here is all of my advice to help you make sure you find your unicorn! Episode Highlights Things to consider Red Flags Finding SMMs Resources Mentioned TpT Virtual Assistant Finder Group: https://www.facebook.com/groups/13289060725541…
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So you think it’s time to hire a social media manager. So exciting! But I want you to have the best experience possible, so I’m sharing all of the steps you will want to take BEFORE you hire that social media manager. Episode Highlights Business Goals What do you want off your plate? Budget Resources Mentioned Mini-Social Media Consults https://cal…
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Ah, the age old question: Do I keep doing this business task or do I use my hard earned dollar bills to hire out? Today, I’m dishing all of the things you will want to consider when choosing between DIYing your social media marketing or hiring out a social media manager. Episode Highlights Unbiased look at both sides 3 reasons you might not need a …
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You’re rolling along, crushing your social media strategy, staying super consistent and then sometimes unexpected happens. You remember there’s a Tpt sale, you get invited to speak at a summit, you FINALLY finish that amazing bundle you’ve been working on forever. But those aren’t parent of your current social media plan. What do you do? Today’s ep…
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Have a course on your heart? Today, I’m chatting with Melanie Battistelli all about launching courses and how to use social media to get it done! Episode Highlights Do you NEED social media to launch a course? How do you get comfortable going live on social media or showing your face? How can you leverage social media to maximize your course launch…
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You open your Facebook Group, and all of a sudden your amazing community starts resembling the wild west, what do you do!? That’s exactly what we are tackling in today’s episode Episode Highlights Preventative measures to help your Facebook Group run smoothly Dealing with posts and comments that go against the rules Top 3 things to do when the ish …
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You’re finally ready. You’re going to get that Facebook Group going. But, how do you give it the best start possible? We’re going to talk about all the steps you’ll want to take today. Episode Highlights Deciding on the Topic of Your Facebook Group Group Name and Description Setting parameters Running your group Resources Mentioned Audit your Faceb…
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Raise your hand if over the last few years you’ve heard or seen posts and ads of “experts” saying “Facebook is dead?” I bet a lot of you have. But I’m here today to tell you that, it simply isn’t true. Episode Highlights Facebook Groups Back in the Day The Shift in Facebook Groups Why a Facebook Group is Still a Smart Move for your Biz Resources Me…
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I’ve been sharing about using social media in your teacher business for awhile, but it’s time you heard from a teacherprenuer just like you! So today, I’m chatting with my client SB Linton all about her Facebook Group. SB is the owner of AutismClassroom.com and the Self-Contained Autism Teacher and Specialist Facebook group as well as an author and…
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We kicked off the month chatting about time savers for social media and we couldn’t round out the month without going in depth on one of the best: scheduling apps. Episode Highlights Considerations for choosing a social media scheduler Free Schedulers Paid schedulers Resources Mentioned Later scheduler: https://try.later.com/ggv1e2qz2oop (aff link)…
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Let’s face it. Creating graphics for social media can take up SO MUCH TIME. But, it doesn’t have to be that. That’s why I’ve invited Canva Design expert Liz Birenbaum to the show today to help make it easier for you. Liz helps female entrepreneurs create stand-out businesses by transforming Canva designs into custom brand marketing materials and I …
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Finding time for your social media marketing tasks isn’t always easy, actually sometimes it can feel downright impossible. But today, I’m sharing my secret sauce for figuring out where social media fits in your schedule so you can be consistent and reap the benefits of a strong social media presence for your business. Episode Highlights Creating a …
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Time. We all wish we had more of it don’t we? And there never seems like there is enough to go around. Well today we are going to chat about my top 3 suggestions for saving time when it comes to marketing your teacher business on social media. Episode Highlights Templates Scheduling apps Scheduling social media time on your calendar Resources Menti…
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We’ve reached the final episode in our repurposing series and today I’m sending you off with all of my top social media manager tips so that you can make some repurposing magic happen for your teacher business. Episode Highlights Create a Workflow Use that Written Content Give it time and Follow the data Resources Mentioned Mini-Social Media Consul…
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We’re moving right along with our series on repurposing and today is all about how to actually make repurposing your long form content a reality for your business. Episode Highlights Choosing a Repurposing Path Repurposing Path #1 Repurposing Path #2 Potential Content Schedules Resources Mentioned Mini-Social Media Consults: https://calendly.com/kf…
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It’s part 2 of our 4 part series on repurposing for social media and today we’re tackling the types of content you can create when repurposing long form content. Episode Highlights Content Type Options Long Form to Short Form Ideas Resources Mentioned Mini-Social Media Consults: https://calendly.com/kfostersolutions/mini-social-media-consult-clone …
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We’re starting a 4 part series on my all time favorite social media marketing topic: Repurposing. And today we are diving into the WHY behind having long for content for your social media marketing. Episode Highlights Why are we talking about long form content? Benefits of Repurposing Long Form Content (for your business) Benefits of Repurposing Lo…
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I am so excited to bring you this episode because not only is it our first guest episode for Schooled in Socials but we are chatting about a hot social media topic right now: SEO and social media. And I’m so excited to have my friend Stephanie Royer here to give you ALL the details! Episode Highlights What is SEO and Keyword Research? What Makes Ke…
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It’s time again for my favorite segment of this podcast. We’re going to take some actionable steps and DO IT TOGETHER. And today we’re tackling your Facebook Group Description. Episode Highlights Facebook Group Description Basics Purpose/Mission of the Group Who the group is for What members can expect from the group Add information about lead magn…
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Love or hate ‘em, the truth is Reels have an amazing power to help you grow your community. Let’s chat about it! Episode Highlights Popularity Larger Reach Ease of Consumption and Engagement Ability to Promote Brand Awareness Easily create relatable and shareable content Resources Mentioned Reels idea freebie: https://kfostersolutions.activehosted.…
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Today we are talking about what I consider one of the most important things for your social media success: social media templates. Episode Highlights What is a social media template? Why is it important to have social media templates Types of social media templates that can be helpful If you enjoyed this episode, please leave a review on Apple Podc…
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You asked so here it is. An episode dedicated to Guides: the most underrated Instagram feature. Episode Highlights What are Guides? How do you create a Guide? How to effectively use guides Resources Mentioned Take a look at one of my Instagram Guides: https://www.instagram.com/fostercontentsolutions/guide/repurposing/17998793128529826/?utm_source=i…
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It’s time again for my favorite segment and hopefully yours too: Let’s Do It Together. Today, we are going to conduct an Instagram Audit of your account together so that you have a clear picture of where your account stands and how you can move forward with your content creation. Episode Highlights Business Goals Profile and Bio Posts Analytics Res…
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We all know about the link in bio when it comes to Instagram, but how do we actually get our community members to our resources so that our social media content can start converting for us? That’s what we’re diving into today. Episode Highlights Community Member’s Journey Ways to get community members to your resources Deciding on a strategy Relate…
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You’re ready to convert your community members into customers. You’ve created engaging content and given them a lovely call to action. Your job is done right? Not really. So let’s chat about the next step in your community members journey: your link in bio. Episode Highlights Options for Link in Bio Setting up your Link in Bio Effectively What do I…
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