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And The Writer Is...with Ross Golan

Big Deal Music // Mega House Music

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Every week, we sit down with an acclaimed and venerable songwriter to intimately discuss what happens behind closed doors in the music industry. There are millions of singers, thousands of artists, and only 40 top songs per genre at a time... this podcast is about the people who make them. Produced by Joe London & Ross Golan in association with Big Deal Music & Mega House Music. And The Writer Is... ™ Hosted on Acast. See acast.com/privacy for more information.
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Not your average revenue podcast; Ashley & Katrine’s Infinite Revenue Playlist is your new work bestie. Through conversations with other women in the revenue space, Ashley and Katrine get candid about their unique experiences, help women tackle challenges in the workplace, and uncover ways to grow as revenue pros. Maybe you’ll learn a little, cry a little, laugh a little, have an epiphany, or at the very least, get a killer playlist to listen to while you work. Being a woman in this industry ...
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Today’s guest is a spectacular vocalist, songwriter, and humanitarian. Hailing from Louisiana, this writer grew up immersed in the zydeco, blues, and Cajun music scene. Nicknamed “the music box,” by her mother, she became obsessed with making music when bedridden due to an illness at 15. Since then, she’s dedicated her life to music. This two-time …
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Today’s guest is a songwriting hall of fame who has been a fixture in the writing scene for decades. Defining and launching careers one lyric at a time, this writer has crafted anthems for Madonna, Cyndi Lauper, Whitney Houston, Heart, The Bangles, Pretenders, Linda Ronstadt, Jojo, Demi Lovato, and many more. As much as these songs launched these a…
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Today's guest is a multi-faceted songwriter who is as versatile as she is accomplished. Topping charts from multiple genres, this writer’s vocal chops are brilliantly unique. Her songwriting wisdom is unparalleled. She’s written with huge names from just about every genre — Drake, Miley Cyrus, Harry Styles, Kasey Musgraves, David Guetta, Nas, Panic…
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Today’s three-time Grammy Award-nominated, two-time BRIT Award recipient, claimed top honors at the Ivor Novellos not just because he is an authentic crooner but because he is a prolific song craftsman. His work is known globally but his story started at open mic nights. His raw talent was captured on camera by a fan and uploaded via YouTube, which…
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Hiring the right people and promoting a great culture is the only foundation that matters to business execution. Without the right people on your team, how can you expect to be aligned to achieve your goals? Today we welcome Co-Founder and CEO of Blueprint Expansion, Krissy Manzano, to talk about how making the GTM space more inclusive for women an…
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Today’s guest is one of the leading young voices in the pop world. With her breakout hit in 2019, this writer instantly connected with listeners, and through hard work and a steady stream of releases, she has built a fiercely loyal fanbase. Her debut album came out in early 2023 and received high praise for its poetic honesty and depiction of the t…
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Today’s guest is a ‘sales leader with a crush on marketing”. Welcome to the stage Laura Erdem, all the way from Copenhagen! Like many sellers, Laura describes finding herself in a sales career as a total accident. And yet, she now runs the North America Sales team at a startup called Dreamdata, a fully automated B2B Customer Data Platform. While La…
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Today’s guest journey to stardom began on the World Wide Web. At 17 years old, she was quickly noticed by fans and industry professionals alike. She has since accumulated over a billion streams, sold out her first headlining tour, spearheaded her beloved clothing line, and started her own podcast solidifying herself as a multi-hyphenate artist. Aft…
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If you're a seller, you've probably rolled your eyes or huffed and puffed at having to do a sales training at some point during your career (we've all been there). But according to Paty Araiza, you get what you give when it comes to sales trainings. To have a successful sales enablement program, you need both leadership and individual sellers to in…
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Today’s guest is a small town boy turned songwriting superstar. Hailing from Strafford, Vermont, our guest spent his life surrounded by profoundly beautiful nature, and a quaint, tight-knit community. This environment served as a source of inspiration for his introspective lyrics and homey folk melodies. After years of honing his craft in this spac…
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It's not everyday that you're joined by "The GTM People's Champion". And luckily, that's exactly who today's guest is, Corrina Owens. Corrina is an award-winning revenue marketer with 13+ years of experience. Her specialities lie in account-based marketing, demand generation, content creation, and go-to-market strategies. She currently co-hosts the…
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According to Christina Brady, women, especially at work, can possess a scarcity mindset. And there is a reason. Women tend to protect "what they have". It stems from being biologically wired to grow and nurture. So when roles, especially leadership roles, are far and few between, it's unsurprising that some women feel like there's only "room for on…
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It's tough out there as a seller right now. So what can you do to stand out? According to Mafalda Johannsen, the best sellers bring lot of different skills and qualities to the table. Everything from top-notch organizational skills to copywriting to dabbling in social selling to having a decent understanding of technical matters is required if you …
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Happy International Women’s Day! March 8th serves as a global day to celebrate the achievements of women and marks a call to action for accelerating women's equality. This years theme, as set by the United Nations, is “Invest in Women: Accelerate Progress”, and what better way to invest in women than by understanding how women’s health is impacted …
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Only 15.7% of founders in North America are women. Our good friend Zoya Segelbacher joins that small percent of women this week as she formally announces the launch of her company, Uncapped. Uncapped is a sales platform designed to bring more diversity into tech sales and improve sales rep retention by providing networking opportunities and B2B sal…
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Have you ever heard of a "Professional Wing Woman"? Until meeting Shaena Harrison, we hadn't either. But given it's Valentine's Day, a day all about connection, we figured it would be a great time to figure out what exactly it means. On this weeks episode, Shaena Harrison breaks down how she became the tech spaces's go-to "Professional Wing Woman".…
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Selling in the tech space in 2023 was an incredibly difficult job. Some reports show only 28% of sellers actually hit quota. Yet, cohosts Ashley and Katrine had the opportunity to sit down with Christie Young, an Account Executive (AE) who not only hit her ramping new hire quota - she went on to hit a fully ramped sellers quota to qualify for Presi…
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There is a TON of noise in the world of selling. To cut through that noise, sellers must find creative, meaningful, and effective ways to reach prospects. According to Bethany Stachenfeld, the key is video prospecting. Bethany Stachenfeld is a co-founder & CEO of Sendspark, a video based platform built for sellers. Prior to founding Sendspark, Beth…
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We're back and kicking off Season 2 of Ashley & Katrine's Infinite Revenue Playlist with a topic that most women shy away from (but want to learn how to navigate better): money. Ashley Louise, Co-Founder and CEO of Ladies Get Paid, isn't scared of answering the question, "Ladies, are you sick and tired of being underpaid and undervalued at work?" A…
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Welcome back to another episode of Ashley & Katrine's Infinite Revenue Playlist! Today's guest, Zoe Hartsfield, is the Senior Manager of Evangelism & Community at Apollo.io. She describes herself as "a salesperson trapped in a marketer's body" because if sales is batman, then she is Robin. Zoe is an advisor, keynote speaker, and content creator. Sh…
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Only 2% of VC funding goes to women founders. This isn’t shocking news for Jessie Shipman, Founder & CEO of Fluincy, given women and other minority groups don’t fit the “pattern” when it comes to a VCs vision of a startup opportunity worth investing in. In this episode of Ashley & Katrine's Infinite Revenue Playlist, Jessie breaks down the reality …
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The story of sales and marketing teams feuding with each other over metrics, processes, and credit is a tale as old as time. According to Trinity Nguyen, VP of Marketing at UserGems, it’s not surprising considering sales and marketing teams are taught to speak ‘different languages’ at most companies. Her solution? Set up your entire revenue functio…
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B2B sellers currently live in a world where the same cold outreach strategies and cold calling tactics that have been taught for decades, are simply repackaged and re-shared as "the best new tactics" year after year. This week we are privileged to be joined by a guest who shares a refreshing perspective on the state of sales that does not simply gi…
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There’s more to being a good manager than making sure your team is hitting their goals, and in this episode of Ashley & Katrine’s Infinite Revenue playlist, Lori Harmon shares what it takes from the perspective of a sales leader. Lori is an experienced sales leader who specializes in helping customers maximize their returns, driving sales innovatio…
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In this episode of Ashley & Katrine's Infinite Revenue Playlist, we talk all things enterprise sales with trailblazer Amy Volas, (otherwise known as Amy 007, International Selling Agent). With more than $100MM in revenue sold, a LinkedIn Insider and Top Sales Voice, Founder, Strategic Advisor, and LP at Stage 2 Capital, Amy Volas is a sales fanatic…
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Today’s versatile songwriting superstar earned her stripes touring with her family band. Originally from New York, this writer spend most of her childhood on the road, playing instruments, singing and writing songs. After the family band split up, she moved to Nashville where she dove into the songwriting scene. It took many years of grinding throu…
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In this episode of Ashley and Katrine's Infinite Revenue Playlist, we welcome to the stage Kate Reed, Head of Customer Experience at Commsor, an expert on handling tough conversations. Whether you’re dealing with a difficult customer, discussing sensitive topics with an employee, or trying to manage upwards, Kate reminds us that maintaining confide…
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Today’s guest is a songwriting legend who helped shape the sound of American pop music. Originally setting out to be a recording star, this guest became one of the most respected pop songwriters within the Brill Building complex of the ’60s. A struggling New Yorker, this writer’s fortunes changed considerably when he met his future wife and songwri…
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In this episode of Ashley & Katrine’s Infinite Revenue Playlist, hosts Ashley and Katrine explore the philosophy of “talk with prospects, not at them” with Leslie Venetz, the founder of Sales Team Builder LLC. A LinkedIn Top Sales Voice of 2023, Leslie has headed up sales departments at three different organizations, spent 15 years in C-Suite enter…
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Today’s guest is a multi-talented writer, producer, music publisher and executive! He grew up in an incredibly unique environment, being the son of the legendary founder of Casablanca Records, which brought the world Donna Summer, Village People, Parliament-Funkadelic and Kiss. This musical upbringing prompted him to work in virtually every sector …
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Today’s guest wrote her first song when she was nine years old and quickly began honing her songwriting skills. After teaching herself guitar, this writer took to open mic nights and busking around West-Sussex, using the money to launch a YouTube channel. Over time, she began cultivating what is now one of the most dedicated fanbases in modern pop.…
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We’re excited to announce a special bonus interview with Alex Heiche, the CEO & Founder of our incredible supporters, Sound Royalties. Ross recently sat down with Alex to discuss the artist-friendly royalty funding services they provide. Read below to find out more about Sound Royalties and listen to this conversation on any platform you find your …
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Today’s guest is a bona fide hit-maker whose worked across all corners of the industry. Hailing from Memphis, Tennessee this songwriter got their start playing saxophone in church and with bands on Beale Street before being discovered by a talent manager. He soon signed a publishing deal and began his career as a successful songwriter and producer.…
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On this week's episode, our hosts Ashley and Katrine dive into the world of business development and social selling with Cynthia Handal, Head of Global Sales at Simera. Cynthia, an experienced business development leader, is a founding member as well as the first sales hire at Simera, an AI-powered on-demand supply and demand matching platform. The…
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Today’s guest is a grammy award winning producer, songwriter and musician who has worked with an impressive and eclectic group of stars. He spent 11 years under the wing of legendary producer Dr.Dre and produced songs for Eminem, Carrie Underwood, NF, Fiona Apple, 50 Cent, Keith Urban, Twenty-One Pilots, Ed Sheeran, Gary Clark Jr., Regina Spektor, …
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Meet Hannah Ajikawo, CEO & Founder of Revenue Funnel! In this value-packed episode, Hannah shares her deep (and down-to-earth) insights on the buyer's journey. She explains how to influence and nurture early-stage prospects, ensuring that when they're ready to buy, they turn to you. Hannah also digs into how she balances work and life, highlighting…
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Today’s guest signed her first publishing deal at the astonishing age of 19 and has since become one of the most successful and sought-after songwriters in the music industry. She has hits with Kacey Musgraves, Maren Morris, Sheryl Crow, Miranda Lambert, Lady Gaga, Yola, Dierks Bentley, Rag'n'Bone Man, Lady A, Kelly Clarkson, Little Big Town, and L…
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Today’s guest has worked with some of the world's most famous artists and left a lasting legacy on hip-hop. Raised in a musical household in Socorro, New Mexico, this writer fell in love with Jazz at a young age. Later on, he studied Jazz piano and arranging at Berklee College of Music in Boston, where his love of music quickly turned into his life…
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We have Gong's Visioneer's community to thank for connecting us — so how could we not have the mastermind behind it on the show? As the Head of Community and Digital Customer Success at Gong, Nisha knows how a community impacts business growth. She unpacks exactly how the community impacts every point in the Gong sales cycle, and the simple way her…
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Originally from Monroe, Georgia, today’s writer has accumulated 21 No. 1 hits and is a staple on Country music radio. Yet, his Southern-bred authenticity is what makes him a real star. He’s never made a project bearing solely his name — telling his story — until releasing his debut solo album on January 27, 2023. A decade ago as the lead singer of …
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CEO within your first 10 years in sales? Impossible! Well, not for Alexine Mudawar. In this episode, the seasoned sales leader unpacks her journey from AE all the way to the top. And true to form, Alexine doesn't shy away from talking through the good, bad, and ugly of her career. She also explores how being a CEO is actually not that different fro…
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In this episode, we sit down with Ashley Zagst, Senior Account Executive 2 at Chili Piper. Ashley shares her journey, challenges, and victories — from her first sales job to buying her own house. As President of Proud Pipers, Ashley digs into the importance of representation and diversity in the industry. She argues that a diverse sales team is a g…
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In this episode of Ashley & Katrine's Infinite Revenue Playlist, we welcome guest Nikki Ivey, sales veteran and Contributing Writer at Sistas in Sales. From her personal framework — Mindset, Moxie, and Magic — to the importance of connecting on an authentic level with prospects, Nikki unpacks a host of topics and has plenty of insights to share. ✨ …
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In this episode of Ashley and Katrine’s Infinite Revenue Playlist, we're joined by Jen Allen-Knuth, a sales and marketing expert who is passionate about empowering women in the sales industry. Jen candidly shares her experiences, the challenges she faced, and the importance of elevating women's voices in sales. In this conversation, Jen encourages …
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With over 66 million album equivalents, and 55 million digital songs sold, not to mention over 110 billion combined streams, today guest is the singer of a GRAMMY® Award-winning, multi-Platinum rock band. The group developed a grassroots following with a series of independent EPs before making their major-label debut on KIDinaKORNER/Interscope with…
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Today’s guest is an English songwriter and record producer. He has won a number of awards, including an Academy Award, a Golden Globe Award, 3 Grammy Awards, and 2 Ivor Novello Awards. He is best known for his work with Sam Smith (“Unholy” "Stay with Me", "Writing's on the Wall", "Lay Me Down", "Too Good at Goodbyes", "Dancing with a Stranger"), Di…
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Today’s guest is Co-Chair and COO of Warner Chappell Music (WCM), the global publishing arm of Warner Music Group. She is at the forefront of a new generation of music executives at the intersections of creative and commercial, entertainment and technology. Known for being a champion of songwriters and their songs, her dynamic, innovative approach …
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Today’s guest is a multi-platinum songwriter behind 22 US Top 40 Hits including everything from Panic! At The Disco, One Direction, Fitz and the Tantrums, Weezer, Katy Perry, blink-182, Ringo Starr, Def Leppard, Carole King, Billy Idol, Jewel, Train, Tom Morello and Gym Class Heroes. He’s been named one of Variety’s Hitmakers as well as Rolling Sto…
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From humble beginnings in the NYU dorms to working alongside some of the biggest stars of the last decade, today’s producer duo guests sit at the center of music culture. They became friends during the first week of freshman year at NYU in 2011, bonding over music and genre collisions. They’re musical omnivores who do their best to inhabit the worl…
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