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The Artist Drop

Matt Helbling

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The Artist Drop Podcast makes it fun and easy to discover new musical artists from all walks of life. In this show Matt Helbling interviews musicians from diverse backgrounds and musical tastes. You'll hear the stories behind some amazing artists and get to listen to some of their music. Matt will make sure the conversation is fun, organic and engaging, no pre-written scripts here. As a musician himself, Matt loves to discover and listen to new music all the time. He also enjoys digging deep ...
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The Analytics Power Hour

Michael Helbling, Tim Wilson, Moe Kiss, Val Kroll, and Julie Hoyer

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Attend any conference for any topic and you will hear people saying after that the best and most informative discussions happened in the bar after the show. Read any business magazine and you will find an article saying something along the lines of “Business Analytics is the hottest job category out there, and there is a significant lack of people, process and best practice.”In this case the conference was eMetrics, the bar was….multiple, and the attendees were Michael Helbling, Tim Wilson a ...
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To data analyst, or to data science? To individually contribute, or to manage the individual contributions of others? To mid-career pivot into analytics, or to… oh, hell yes! That last one isn’t really a choice, is it? At least, not for listeners who are drawn to this podcast. And this episode is a show that can be directly attributed to listeners.…
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It’s human nature to want to compare yourself or your organization against your competition, but how valuable are benchmarks to your business strategy? Benchmarks can be dangerous. You can rarely put your hands on all the background and context since, by definition, benchmark data is external to your organization. And you can also argue that benchm…
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While we don’t often call it out explicitly, the driving force behind much of what and how much data we collect is driven by a “just in case” mentality: we don’t know exactly HOW that next piece of data will be put to use, but we better collect it to minimize the potential for future regret about NOT collecting it. Data collection is an optionality…
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Broadly writ, we’re all in the business of data work in some form, right? It’s almost like we’re all swimming around in a big data lake, and our peers are swimming around it, too, and so are our business partners. There might be some HiPPOs and some SLOTHs splashing around in the shallow end, and the contours of the lake keep changing. Is lifeguard…
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We’re seeing the title “Analytics Engineer” continue to rise, and it’s in large part due to individuals realizing that there’s a name for the type of work they’ve found themselves doing more and more. In today’s landscape, there’s truly a need for someone with some Data Engineering chops with an eye towards business use cases. We were fortunate to …
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A claim: in the world of business analytics, the default/primary source of data is real world data collected through some form of observation or tracking. Occasionally, when the stakes are sufficiently high and we need stronger evidence, we’ll run some form of controlled experiment, like an A/B test. Contrast that with the world of healthcare, wher…
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How good are humans at distinguishing between human-generated thoughts and AI-generated…thoughts? Could doing an extremely unscientific exploration of the question also generate some useful discussion? We decided to dig in and find out with a show recorded in front of a live audience at Marketing Analytics Summit in Phoenix! With Michael in the rol…
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Application Programming Interfaces (APIs) are as pervasive as they are critical to the functioning of the modern world. That personalized and content-rich product page with a sub-second load time on Amazon? That’s just a couple-hundred API calls working their magic. Every experience on your mobile device? Loaded with APIs. But, just because they’re…
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Professional development is a big topic—way more than just thinking about what job you want in five years and setting milestones along the way. Thankfully we had Helen Crossley, Senior Director of Marketing Science at Meta, join Michael, Moe, and Val to dive deep into this topic! We explored how to set really good, meaningful goals, the challenges …
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From running a controlled experiment to running a linear regression. From eyeballing a line chart to calculating the correlation of first differences. From performing a cluster analysis because that’s what the business partner asked for to gently probing for details on the underlying business question before agreeing to an approach. There are count…
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Known as The Lady of The Blues right here in Pittsburgh, PA, Miss Freddye has been performing and recording the blues, gospel and soul for 30+ years. She's received numerous awards and nominations for her soulful and powerful performances of originals and blues standards. Despite being so prolific in her musical career, she also has a full-time day…
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We're back for part 2 of my interview with Rebel Revolver band members Adam, Andrew, Patrick and Abe for more laughs and behind the scenes stories of how they create their music. In this episode you'll hear 2 more rockin' tunes performed on location at 565 Live in Bellevue, PA. Plus, you might even hear a jingle or two! These guys rock and they lau…
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Part 1: Meet the band & learn a little about them, hear some music, enjoy some bloopers! In this episode, you'll meet the four young guys who make up the rock band Rebel Revolver, based right in my home town of Bellevue, PA. These guys had me rolling in laughter most of the night. By the end of our time together I felt like we'd known each other fo…
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In Disney's 1967 masterpiece "The Jungle Book", the most powerful scene is when Mowgli is powerless to revive his bear friend Baloo after fighting so bravely to protect him. Bagheera the black panther steps in to comfort the boy by reminding him of perhaps the most powerful truth in the universe when he says, "Greater love has no one than he who la…
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Wow! This episode is a 3 for 1 deal! I sat down with three members of the country band Stampede: Tyler & Alyssa Greenfield and Austin Parsons. We enjoyed a great time of talking and laughing together and I got to hear three songs performed on the spot. I could not believe my ears! Their harmonies were out of this world. I want to introduce you to t…
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Rick Hayden of RLH Entertainment is an amazingly talented Jazz Saxophone, Flute & Clarinet player. He can play any music placed in front of him without any problems! He uses his gift to inspire and teach his Knox Area School students more than just how to be great performers. He instills in them a love for music while drawing them up to higher leve…
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Our guest for this episode is a very talented blues and rock guitarist who also has a great blues singing voice. Man, this dude has soul! He teams up with his wife Sara, well known jazz guitarist Mark Lucas and percussionist/drummer Brad Root in the band River and Root. You're going to love this guy! He's down to earth, very smart and a dedicated p…
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Join me for an engaging conversation with an amazing young lady who goes by the stage name Queen of Nairobi. Born in Pittsburgh PA as Naomi Ruth Allen, our guest has done more in her 25 years of life than many people could imagine. She has met and talked with Denzel Washington at length while competing in the prestigious August Wilson Monologue Com…
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