Welcome to Brutal Facts: the Talk Show on How to Take Control of Your Self, Health & Wealth, hosted by Ricky Ollivierre & Michael Budensiek.The Brutal Facts show is designed to talk about and problem solve real life issues and things that are blocking us from being able to grow; mentally, physically, and spiritually. Every week we dive into a different topic and share experiences and advice on how we get out of own way and how you can too!The infamous Ricky Ollivierre brings true life experi ...
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Every week I’ll introduce you to a different business leader that has taken their company to new heights despite the odds. Join us as we discuss entrepreneurship, business, marketing and best practices for today’s challenges. Learn more at https://www.createbrandnv.com
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Michael Budensiek: Starting a Gym Business and the Impact of Self-Care
1:39:01
1:39:01
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Michael Budensiek, owner of The Fit Effect, and Nicole Alicea of Brand NV discuss the business of gyms and fitness. They explore how prioritizing self-care can have a profound impact on all aspects of life, leading to greater success.By Nicole Valentin Alicea
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Growing a Tech-Centric, Hybrid Workforce with James Neely, SVP of KUDUCOM™
1:16:30
1:16:30
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James Neely, SVP of KUDUCOM™, joins me to explore the intricacies of growing your company in a tech-centric environment with a remote and hybrid workforce. In this episode, we delve into three main areas: Adapting and Scaling Your Business: Discover best practices for adapting to remote work, scaling your business, and implementing effective hybrid…
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From Special Operations to Elite Security Training with Eric Parker
1:11:47
1:11:47
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1:11:47
Sit down with Eric Parker, a Special Operations Combat Veteran with nearly 30 years of experience in the security industry. Eric's impressive career includes military service, private security, high-threat contracting with Blackwater in Iraq and Afghanistan, and federal service with the Diplomatic Security Service as a Subject Matter Expert on High…
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Clear-Armor Security Glass Laminate with Dave and Alex Trudeau
47:50
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In this episode, Nicole interviews Dave and Alex Trudeau of Clear Armor. Dave, the founder and CEO, shares his journey of creating the strongest protective glass laminate after a personal break-in experience. Alex, the COO, discusses the operational side, detailing installations in schools, police departments, businesses, and homes. The Trudeaus ex…
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The Power of AI for Smarter SEO with Greg Brooks from Search Tides
57:52
57:52
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57:52
Geek out with us on the future of AI in SEO! In this episode, we welcome Greg Brooks, partner and Chief Marketing Officer at Search Tides. Hear the latest in AI-driven SEO strategies and learn the "secret sauce" to ensure your business ranks well on Google, Bing and other search engines.By Nicole Valentin Alicea
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The Lebel Landscaping Journey with Founder JP Lebel
1:01:22
1:01:22
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In this episode of the Create Brand NV Podcast, host Nicole Alicea sits down with JP Lebel, the driven and visionary founder of Lebel Landscaping. Starting from humble beginnings as a college student mowing residential lawns, JP has transformed his side gig into a flourishing landscaping empire. Discover how his natural business acumen, determinati…
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Not everyone is qualified to make accurate valuations, so don't let someone tell you you're too expensive. Know your worth. Price yourself correctly. Effectively tell the story of the value you bring to the table. Join me as I share my thoughts on pricing, worth, and value.By Nicole Valentin Alicea
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After a brief hiatus, Nicole is back! Learn the difference between B2B and B2C marketing, marketing and advertising, and bias in marketing advice. If you have 20 minutes and love talking shop, join me!By Nicole Valentin Alicea
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The 5 Major Psychological Shifts for Business Success
1:02:02
1:02:02
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Licensed Psychologist Dr. Carlos Garcia, owner and founder of Tampa Counseling and Wellness, shares the 5 Major Psychological Shifts business owners need to make if they want to blossom into successful business leaders: Broadening your vision (i.e., how to go from working "in" your business to working "on" your business, seeing opportunity, how to …
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Meet the team behind the Create Brand NV Podcast. Listen to Fingers and Nicole reminisce about their 20-year friendship, traffic reports done from airplanes back in the day, but most of all, celebrate the 1-year anniversary of the Create Brand NV podcast. Easy listening for a change with a few laughs in between!…
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Glazer Children's Museum Strategic Vision with Sarah Cole
1:03:07
1:03:07
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Join me in my conversation with Sarah Cole, the President and CEO of the Glazer Children's Museum in Tampa, Florida, as we discuss the business of fun and play. If you're involved in strategic leadership, we hope this episode inspires you!By Nicole Valentin Alicea
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The People Factor: Human Resources with Lori Goldsmith
59:26
59:26
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Lori Goldsmith is an experienced HR professional with a wealth of knowledge in global HR practices. We delve into the common mistakes business owners make when expanding their team, which can lead to high turnover rates and potentially jeopardize the business. Lori shares advice on creating and maintaining company culture and the difference between…
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Banker Insider: Improve Your Credit Score and Reduce Your Cost of Funding
1:15:30
1:15:30
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Banks look at both personal and business finances when giving business loans. Cynthia Weiss, a retired banker, offers guidance on how business owners can clean up their personal credit to get themselves in the best position to be offered favorable lending terms and lower interest rates. This episode is also full of juicy money stories that'll make …
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Spotting Top Sales Talent: Sandler Training Insights with Jim Marshall
1:26:46
1:26:46
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In this episode, I sit down with Jim Marshall of Sandler (Sales) Training of Tampa Bay. Join us to unpack the stigma of the sleazy salesperson and learn best practices for identifying the top 10% of professional salespeople.By Nicole Valentin Alicea
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The Science of Scaling: Turning Passion into Profit with Sheldon Ramkisson
1:03:36
1:03:36
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In this episode, we sit down with the accomplished Sheldon Ramkisson—a self-made businessman with an uncanny knack for turning struggling businesses into prosperous ventures. With a consolidated operating revenue of $9 million across six businesses, Sheldon offers unparalleled insights into the science of business and its intricate dance between nu…
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Pressure Testing Your Entrepreneurial Ideas with Tony Miller
1:38:30
1:38:30
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Bring pen and paper to my conversation with Tony Miller, a seasoned entrepreneur from Tampa, Florida, where we discuss the importance of thorough due diligence in any business endeavor. With five diverse business ventures under his belt in just 17 years, Tony has a keen eye for business and a wealth of hard-knock wisdom. He has owned a marketing an…
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The Pest Control Business: It's Not About Killing Bugs
1:29:21
1:29:21
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Kevin Citarella, the owner and founder of Citarella Pest Control gives us a peek under the hood of his service-based business model. In this episode, Kevin breaks down what it takes to start a pest control business, including licenses, degrees, experience and certifications. We talk about how he trains his team, the logistics of covering a large te…
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Whiskey Wisdom: Unveiling the Magic Behind Jack Daniels with Brenda Terry
1:39:24
1:39:24
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Dive into the world of Jack Daniels with Brenda Terry, the brand's one and only Brand Ambassador for the state of Florida, as she reveals the secrets behind the Master Distiller, Distributor, and Supplier side of the business. In this eye-opening episode, Brenda shares her unique role in educating and inspiring the bartending community to explore J…
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Branding the #1 News/Talk Radio Station: Lessons from Sue Trecasse and 970 WFLA
1:46:59
1:46:59
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Sue Trecasse is a force to be reckoned with in the radio industry. For a decade, she served as the Operations Manager of News Radio 970 WFLA-AM, The Sports Animal 620 WDAE-AM, and the Devil Rays Radio Network, with immediate oversight of 970 WFLA as Program Director. Under her leadership, 970 WFLA consistently ranked in the top 5 in the Tampa Metro…
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Little Teeth, Big Impact: Insights into Running a Successful Pediatric Dentistry Practice
1:31:00
1:31:00
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In this episode of Create Brand NV, Nicole Alicea sits down with Dr. Jerry Copeland, a pediatric dentist based out of Tampa, FL, to discuss the essential elements of running a successful pediatric dentistry practice. Dr. Copeland shares his experience purchasing an existing practice and integrating into the existing team while creating a new cultur…
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Brutal Facts 46: The Ego, Attention, Social Media And More With Ricky Ollivierre & Michael Budensiek
36:06
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In this episode Ricky and Michael talk about social media, buying attention, the ego, and how to focus on taking your best next step in the pursuit of your goals. Jump in and join the conversation.By Michael Budensiek & Ricky Ollivierre
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Non-Verbal Autism: From Idea to Non-Profit
1:38:56
1:38:56
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Today's guest is Isabel Norton. This episode will reveal the story behind the Robert Norton Foundation, a 501(c)(3) providing communication devices for families with non-verbal autistic children. You'll hear how Robert Norton's mom, Isabel Norton, came up with the idea and put a plan into action to help her son Robert and other families that also n…
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Brutal Facts 45: A Perspective Challenging Experience with Ricky Ollivierre & Michael Budensiek
35:25
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When Ricky was at the gym he engaged in a conversation with a gentleman that would really make him as a question - Can it be that simple? Tune in as we discuss life experiences and how we have these happening all around us everyday if we open our eyes to see them.By Michael Budensiek & Ricky Ollivierre
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Mastering Communication and Mindset with Pilar Ortiz: A Must-Listen Episode
1:15:26
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In this episode, we have the pleasure of hearing from Pilar Ortiz, a highly accomplished communications expert and coach who has helped countless individuals and businesses improve their communication skills. Pilar shares her personal journey of transitioning from an employee mindset after losing her steady news anchor job of 11 years, to becoming …
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Brutal Facts 44: A story about connecting, building relationships, and growth with Michael Budensiek & Ricky Ollivierre
48:31
48:31
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In this episode Ricky and Michael talk about and share stories about different relationships and how important they are for doing business and gaining opportunities.By Michael Budensiek & Ricky Ollivierre
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Brutal Facts 43: Stories about the opportunities that exist around each of us with Ricky Ollivierre & Michael Budensiek
46:42
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Ricky and Michael talk about the opportunities they currently are working, ones they have missed and share stories of how they see them and where they find them every single dayBy Michael Budensiek & Ricky Ollivierre
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Building Two Video Production Companies and Our Virtual Future
58:53
58:53
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Sit in with me and my conversation with Tim Moore. Tim has built two successful video production companies with his partner Jonathan Davila. The first half of our discussion explores his companies from a business owner and entrepreneurial perspective. The second half dives headfirst into speculating about the future of virtual environments, simulat…
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Brutal Facts 42: State of the World with Ricky Ollivierre & Michael Budensiek
54:14
54:14
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On this episode Ricky and Michael are just shooting the sh*t, talking state of the world through their eyes and speculate on whats happening with everything as things seem to just get more and more wild sometimes.By Michael Budensiek & Ricky Ollivierre
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Brutal Facts 41: She was told she would never walk again with Patricia Figueroa
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Today we interview someone who not only has an incredible story, but also an incredible attitude and outlook on her journey of recovery from a terrible accident that left her wheelchair bound. Patricia's story is not only impactful, it's very inspiring and if you have something you were ever told or believed you would never do - after hearing this …
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A Family Legacy of Seafood Restaurant Brands
1:01:53
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My guest, Matt Loder, owns and operates multiple restaurants, but he is most well-known for being the son of Crabby Bill and Dolores, who founded The Original Crabby Bill's in 1983. In this episode, we explore how and why Crabby Bill's family brand of restaurants has consistently been able to nail the perfect customer experience for over 40 years. …
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Brutal Facts 40: Goal Setting & Achieving with Ricky Ollivierre & Michael Budensiek
45:22
45:22
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45:22
Happy New Year. In this episode we talk about goals. The importance of goals, how we set goals, and how important it is to stay in alignment with your goals... not someone else's. Let us know what you think. Lets make 2023 the greatest year yet!By Michael Budensiek & Ricky Ollivierre
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Brutal Facts 39: Year In Review with Michael Budensiek & Ricky Ollivierre
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in this episode we do a little reflecting on the year; things we have learned, challenges we have faced, and wins we have created. 2022 almost in the books. Looking forward to 2023. Hope you are as well. Get in there and join us for an episode! Let's GrowBy Michael Budensiek & Ricky Ollivierre
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Brutal Facts 38: Setting Boundaries with Ricky Ollivierre & Michael Budensiek
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At what point is enough, enough? Setting boundaries is healthy and critical to help you grow. Michael asks and talks about the idea of how much can or should you tolerate, while Ricky talks about the signs to look out for to understand if your current circumstance is going to sink your ship. Jump in and let us know what you think…
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Brutal Facts 37: Level Up - Ricky Ollivierre & Michael Budensiek
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The only game to play is, Level UP! Michael and Ricky talk about what’s stops you from leveling up and then also how to get the drive, the desire, and the reason why to make the leap.By Michael Budensiek & Ricky Ollivierre
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Brutal Facts 36: Build Something Out of Nothing - Ricky Ollivierre & Michael Budensiek
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49:09
What does it take to build something, a business, a relationship or even yourself, from nothing? Do you believe you need more than you’ve already got to get there? Find out what it takes, with Ricky Ollivierre & Michael Budensiek.By Michael Budensiek & Ricky Ollivierre
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Master Your Financials and Get Approved for that Business Loan
1:31:52
1:31:52
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Today's guest is Cynthia Weiss, a commercial banking and lending expert who evaluates businesses' financials to determine whether that business can repay a loan, should one be granted. This interview features advice on handling your business financials correctly and discusses the Community Reinvestment Act (CRA) of 1977 and what that means for smal…
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Office Furniture Remanufacturer Championing Sustainability and ESG
56:57
56:57
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My guest today is Joni Adams, the CEO of Reimagine Office Furnishings. ROF is one of less than a small handful of office furniture dealers in the United States with full-scale remanufacturing capabilities. Hear the story of how she and her husband started their company selling simple office supplies and how they grew their business into a massive 1…
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A Family Legacy of Bowling and Entertainment
1:08:58
1:08:58
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My guest today is Anthony Perrone, who is in his 34th year at the helm of the Pin Chasers Bowling Family Center empire, which has run thriving bowling centers in the Tampa Bay area for over 65 years! Hear the family business stories and learn about the lessons and values that the father, Bill Morris, instilled in his children. Learn about the histo…
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Listen in on my conversation with Matt Lentz, the new owner of The Roofing Company. This business was established by a completely different person and purchased by Matt, even though Matt had zero experience in the roofing industry. We'll discuss his process for evaluating businesses for sale, contract negotiations on non-compete clauses, and how he…
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Triumphing Over Labor Shortages and Employees Wanting to Work Remotely
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Today’s guest is Charlotte Fernee Kelly of Fernee Kelly Law with offices in Tampa and Jacksonville Florida. She is an employment and labor law attorney who represents both the employee or the employer – but never at the same time, of course. We’re going to discuss the new employment landscape and what employers need to be doing to ensure they can c…
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Brutal Facts 35: Part 2 - Once You Stop Complaining Do This
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Stop Complaining & Do Something Part 2… The Big question is, what do you do? Michael Budensiek and Ricky Ollivierre continue the discussion and find that you can remove a lot of anxiety and stress from your life, once you start working on your life purpose. Don’t let the world label you, decide who you want to be, and do that instead. Take a listen…
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Brutal Facts 34: Stop Complaining & Do Something - Ricky Ollivierre & Michael Budensiek
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Stop complaining and do something. Probably not the appropriate title for this episode as Ricky Ollivierre complains through most of this one. The system doesn’t truly care about you and as soon as you figure that out you can start doing something about your situation. At what point do you stop complaining and blaming, and start problem solving and…
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Brutal Facts 33: Improving Your Standards with Ricky Ollivierre and Michael Budensiek
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Did you know, you can change your whole life for the better, just by raising your standards? As Ricky Ollivierre says "get the idiots out of your life" Michael and Ricky keep it raw as always and talk about how to get to the roots of your current operating standard line, and how to improve this incrementally. Get some standards and throw yourself i…
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Brutal Facts 32: Social Media - What it was, is, and is becoming through our eyes.
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In this episode Ricky Ollivierre and Michael Budensiek talk about the different aspects of Social Media. Tune in as we have a discussion about our different view points, what we find interesting, and what we agree on. It can be helpful, but also damaging. It's our responsibility to control the machine and not to let the machine control us. Get out …
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Brutal Facts 31: From Jail To 6 Figure Monthly Passive Income w/ Luc Longmire (Interview)
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In some circles they call him Longmoney, once you listen to the episode you will understand a little bit more why. Growing up Luc learned some hard lessons that lead him to some places he didn't want to be Then one day he made a better choice, a choice that would lead him to and incredible life. Want to learn how to build wealth and create your own…
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Brutal Facts 30: How Important Are Your Goals with Ricky Ollivierre & Michael Budensiek
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40:19
In this episode Michael & Ricky talk about goals and how hard it can be to stay focused on them. When we aren't focused on them do we not really want it? Or is there something else that stand in our way. Different ways to look at it and discover new things about yourself. Let's grow!By Michael Budensiek & Ricky Ollivierre
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Brutal Facts 29: You can be who you want with Ricky Ollivierre & Michael Budensiek
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45:10
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Whats holding you back from becoming the person that you want to become? In fact, you might find out the answer, is you! Michael and Ricky talk about, how by believing enough and taking the right action, you to become who you want to be. How do you identify the things in your life, the people, the surroundings, the stuff that you tell yourself, and…
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Brutal Facts 28: Entrepreneurship and Music with Matt Bate (Interview)
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How it all started? We’ve got Matt Bate for all your Audio Quality & Sound needs! Matt talks about his journey as an entrepenuer and how he navigated his way to success through COVID. Apparently be able to adapt really helps. Matt’s the guy responsible for bringing the Brutal Facts Podcast Audio to a premium level and he is also able to distribute …
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Brutal Facts 27: Believe in yourself with Ricky Ollivierre & Michael Budensiek
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This is a fun episode of the Brutal Facts Podcast as we go LIVE on Breakout Audio. Breakout is an Audio App where everyone is welcome to come and get educated or even host your own shows and events about the things that are important to you. You’ve got to believe in Yourself, if you want to get the Job Done. Michael & Ricky share stories and talk a…
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Brutal Facts 26: What to do in times of uncertainty?
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With all the uncertainty in the world, what do you do? Or, has it always been that way? Ricky and Michael talk about the current problems that we face, however add a humorous and educational way of looking at it. “what’s there to worry about?”By Michael Budensiek & Ricky Ollivierre
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