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Jersey Success is a podcast taking a behind-the-scenes look at how businesses in New Jersey have emerged as industry leaders in profit, service and culture. Hosted by co-founder and managing member of Jersey IT Group, Nicole Lefsky, each episode features an interview with an executive who shares their success story discussing topics like: leadership, growing the bottom line, overcoming the challenges of scaling a company, exceeding client expectations, and more.
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Smart Tech Spending is a podcast designed to help growth-driven businesses gauge the success of their technology investments and overcome the challenge of measuring their tech ROI. Hosted by managed IT services consultant, Nicole Lefsky of Jersey IT Group, each episode features an interview with an executive or thought leader discussing topics like: Are you spending too much or not enough when it comes to technology services? How to avoid unplanned tech expenses? What technology drives profi ...
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Introducing Jersey Success with Nicole Lefsky
11:14
11:14
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11:14
Welcome to the first episode of Jersey Success! This introductory episode of Jersey Success features an interview with host, Nicole Lefsky of Jersey IT Group discussing the focus of the show and what listeners can expect. Highlights of upcoming Jersey Success episodes include: A behind-the-scenes look at the success stories of New Jersey business l…
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How to Keep Business Up When the Internet’s Down with Adam Lefsky
16:04
16:04
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16:04
In this episode of Smart Tech Spending, I’m joined by Adam Lefsky of Jersey IT Group to discuss the importance of having a failover Internet connection for businesses that rely on the Internet for business operations. Adam explains what failover Internet is and why it’s important to budget for it, especially for companies that have moved to the clo…
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3 Costly Mistakes to Avoid When Pricing Out IT Services with Nicole Lefsky
10:22
10:22
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10:22
In this episode of Smart Tech Spending, I share 3 mistakes that businesses make when pricing out IT Services. I point out where companies can go wrong in their evaluation process which can cost them time and money. What you’ll learn in this episode: - Why bigger isn't better when it comes to the number of IT service proposals obtained - The best ty…
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Money-Saving Strategies to Prevent Fraud with Kellie Spawton
27:46
27:46
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27:46
In this episode of Smart Tech Spending, I’m joined by fraud prevention and investigation expert Kellie Spawton who explains the bank's role when scammers steal from businesses and how companies can work to prevent it. What you’ll learn in this episode: - Why an “It Won’t Happen to Me” mindset can lead to financial loss for a company - How simply va…
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How to Gain Control of Rising Tech Costs with Nicole Lefsky
7:34
7:34
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7:34
In this episode of Smart Tech Spending, I address the common question, “How can we lower our company's tech costs?” I uncover expenses that are often overlooked when budgeting for technology projects and provide my recommendations for developing a plan that will help you gain better control of your company’s TRUE technology costs. What you’ll learn…
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What's the Right Type of Cyber Insurance with Brett Balsley?
29:25
29:25
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29:25
In this episode of Smart Tech Spending, I am joined by Brett Balsley, president of BCA Insurance Group who sheds light on the differences between a standalone cyber insurance policy and a business owner’s insurance policy with a rider of cyber coverage. He explains the benefits of having the right coverage and where businesses can go wrong. What yo…
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Protecting Profits from Cyber Scams with Michelle Schaap
34:15
34:15
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34:15
In this episode of Smart Tech Spending, I’m joined by attorney Michelle Schaap of CSG Law who shares examples of how businesses can ward off financial and reputational damage resulting from popular email scams and discusses the legal obligations businesses and contractors have regarding the protection of information and breach notification. What yo…
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How to Drive Business from Your Company Website with Adam Binder
21:21
21:21
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21:21
In this episode of Smart Tech Spending, we invited Adam Binder of Creative Click Media to discuss how companies should evaluate their existing websites and when it’s time to invest in a website revamp that will drive sales and improve customer experience. What you’ll learn in this episode: - Is social media a good alternative to having a website? -…
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Welcome to the trailer episode of Smart Tech Spending! This introductory episode features an interview with host, and managed IT services consultant, Nicole Lefsky of Jersey IT Group on the focus of the show. Highlights of upcoming Smart Tech Spending episodes include: How to measure the ROI of technology tools and services How to avoid the all too…
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