Best Nium Podcasts (2025)

1
How to Make Your Fintech B2B Marketing Less Boring | Jeremiah Glodoveza, SVP Head of Marketing at Nium 40:56

23d ago40:56

40:56

In this episode, Araminta interviews Jeremiah Glodoveza, SVP Head of Marketing at Nium, on enhancing B2B marketing by leveraging techniques from the entertainment industry. They discuss focusing on core pain points and storytelling to engage audiences. Glodoveza shares insights from his experience in both tech and entertainment, including Zelle's t…

1
The B2B Content Strategy That Transformed ComplyAdvantage’s Growth | Will Thompson, Marketing Director, ComplyAdvantage 45:08

2M ago45:08

45:08

The new episode of Market Like a Fintech explores content marketing for regulatory technology (RegTech). It discusses why compliance professionals are avid content consumers and how creating high-quality content can help RegTech companies like Comply Advantage stand out. Featured in the episode is Will Thompson, marketing director at Comply Advanta…

1
What Does Successful Enterprise Marketing Look like? Lessons from Adyen | Katarina Nordin, SVP Marketing & Revenue, Adyen 41:05

3M ago41:05

41:05

After a 3 year hiatus, the Market Like a Fintech podcast is back! In this episode of the Market Like a Fintech Podcast, Araminta explores the dynamic world of FinTech marketing after a three-year hiatus. The episode kicks off with an interview with Katerina Nordin, Senior Vice President of Marketing & Revenue at Adyen, as she shares insights on mar…

1
Season 2 Recap 26:19

1+ y ago26:19

26:19

Trying to stay on top of the fast-emerging changes in global payments can be a challenging affair, but “Forward Exchanges” from Nium can help. Join Siobhan O'Neill-Schwenk as she speaks with the trailblazers and veteran players in the industry about their investigation into the driving forces that are modernizing money movement globally. Whether yo…

1
The Struggle is Real-Time: Meeting the Challenge of Paying Creators 30:08

1+ y ago30:08

30:08

Trying to stay on top of the fast-emerging changes in global payments can be a challenging affair, but “Forward Exchanges” from Nium can help. Join Siobhan O'Neill-Schwenk as she speaks with the trailblazers and veteran players in the industry about their investigation into the driving forces that are modernizing money movement globally. Whether yo…

1
Leaving the Legacy Structure of Travel Behind and Embracing Technology 39:12

1+ y ago39:12

39:12

Trying to stay on top of the fast-emerging changes in global payments can be a challenging affair, but “Forward Exchanges” from Nium can help. Join Siobhan O'Neill-Schwenk as she speaks with the trailblazers and veteran players in the industry about their investigation into the driving forces that are modernizing money movement globally. Whether yo…

1
Redefining Global Payroll 29:46

1+ y ago29:46

29:46

Trying to stay on top of the fast-emerging changes in global payments can be a challenging affair, but “Forward Exchanges” from Nium can help. Join Siobhan O'Neill-Schwenk as she speaks with the trailblazers and veteran players in the industry about their investigation into the driving forces that are modernizing money movement globally. Whether yo…

1
Women Driving the Future of Fintech 34:32

2y ago34:32

34:32

Trying to stay on top of the fast-emerging changes in global payments can be a challenging affair, but “Forward Exchanges” from Nium can help. Join Siobhan O'Neill-Schwenk as she speaks with the trailblazers and veteran players in the industry about their investigation into the driving forces that are modernizing money movement globally. Whether yo…

1
Revolution in Real-Time Payments 28:03

2y ago28:03

28:03

Trying to stay on top of the fast-emerging changes in global payments can be a challenging affair, but “Forward Exchanges” from Nium can help. Join Siobhan O'Neill-Schwenk as she speaks with the trailblazers and veteran players in the industry about their investigation into the driving forces that are modernizing money movement globally. Whether yo…

1
Welcome to Season 2 of Forward Exchanges 0:52

2y ago0:52

0:52

Welcome to Season 2 of Forward Exchanges, by Nium. We know you’re trying to stay on top of fast-emerging changes in global payments when it’s all you can do to keep up with your day-to-day challenges. To help you do that, Siobhan O'Neill-Schwenk returns for another season to speak with trailblazers and veteran players. Together, we’ll investigate t…

1
Sports Leagues Play to Win With Digital Innovation 45:33

2+ y ago45:33

45:33

Trying to stay on top of the fast-emerging changes in global payments can be a challenging affair, but “Forward Exchanges” from Nium can help. Join Siobhan O'Neill-Schwenk as she speaks with the trailblazers and veteran players in the industry about their investigation into the driving forces that are modernizing money movement globally. Whether yo…

1
Financial Inclusion: The Buck Starts Here 52:09

2+ y ago52:09

52:09

Trying to stay on top of the fast-emerging changes in global payments can be a challenging affair, but “Forward Exchanges” from Nium can help. Join Siobhan O'Neill-Schwenk as she speaks with the trailblazers and veteran players in the industry about their investigation into the driving forces that are modernizing money movement globally. Whether yo…

1
Travel Payments Hit the Accelerator 38:50

2+ y ago38:50

38:50

Trying to stay on top of the fast-emerging changes in global payments can be a challenging affair, but “Forward Exchanges” from Nium can help. Join Siobhan O'Neill-Schwenk as she speaks with the trailblazers and veteran players in the industry about their investigation into the driving forces that are modernizing money movement globally. Whether yo…

1
Crypto, Clarified 41:58

2+ y ago41:58

41:58

Trying to stay on top of the fast-emerging changes in global payments can be a challenging affair, but in just 30 minutes, “Forward Exchanges” from Nium can help. Join Siobhan O'Neill-Schwenk as she speaks with the trailblazers and veteran players in the industry about their investigation into the driving forces that are modernizing money movement …

1
The Not-So-Remote Future of Work 45:11

2+ y ago45:11

45:11

Welcome to another episode of Forward Exchanges by Nium. Today, Siobhan O’Neill-Schwenk is joined by both Gabriel Grisham, Head of Business Development at Nium and Pedro Monteiro de Barros, VP of Finance at Remote.com. The pair react to some new data about who “gig economy” workers really are, explain why how remote workers are paid is a bigger tes…

1
The Future Of Modern Money Movement 45:08

2+ y ago45:08

45:08

Trying to stay on top of the fast-emerging changes in global payments can be a challenging affair, but in just 30 minutes, “Forward Exchanges” from Nium can help. Join Siobhan O'Neill-Schwenk as she speaks with the trailblazers and veteran players in the industry about their investigation into the driving forces that are modernizing money movement …

1
Welcome to Forward Exchanges 0:42

2+ y ago0:42

0:42

We know you’re trying to stay on top of fast-emerging changes in global payments when it’s all you can do to keep up with your day-to-day challenges. In just 30 minutes every other Thursday, trailblazers and veteran players join Siobhan O'Neill on their investigation into the real driving forces that are modernizing money movement, and what’s build…

1
How We Bootstrapped A Fintech App From Our Community | Holly And Laura, Founders Of Financielle 1:02:12

3y ago1:02:12

1:02:12

We talk a lot about community on this podcast, as well as in the Slack group. Having a community for your product is incredibly useful: it creates brand evangelists, helps with customer acquisition and product feedback. But there is one benefit that isn’t talked much about: it helps you understand your customers a lot more. When you’re chatting wit…

1
Implementing Account Based Marketing in the B2B Fintech World | Eva Sasson, Head of Marketing at Argyle 42:59

3y ago42:59

42:59

You’ll often hear in the marketing and startup world “targeting everyone is like targeting no one”. That’s because targeting everyone doesn’t work. No one identifies with your product and when you’re a startup, that means no one buys. Many fintech products are essentially applicable to everyone or a lot of different industries, and it’s tempting to…

1
Using PR for Customer Acquisition and The Value of Focusing on Customer Retention | Diane Myer, Head of Marketing at TrackStar 47:14

3y ago47:14

47:14

As marketers, we often fall trap to only taking care of acquisition. So much so, that we forget that there is often a much cheaper and easier way to acquire customers, such as mining your own database or focusing more on retention. That’s what TrackStar AI, a fintech based in the US, helps banks do: check their own databases. It integrates with len…

1
Creating a Purpose-led, Story-Oriented and Customer Centric Fintech Brand | Eric Fulwiler, Founder at Rival 1:00:22

3+ y ago1:00:22

1:00:22

In Eric’s words, a great fintech brand is human and makes meaningful connections with consumers. That means, it is purpose-led, story-oriented and customer centric. Ideally, you want to build a brand around something that you can authentically and consistently stand for. That’s the beginning of Rival’s marketing framework, a marketing agency built …

1
How We're Building in Public and Bootstrapping a Fintech Company | Thomas Ketchell, CEO and co-founder of Curvo 40:46

3+ y ago40:46

40:46

Building in public takes guts. Being truly transparent takes guts. That’s because it’s easy to be transparent when everything is going well. But what happens when things don’t go so well? Like when you’re having to delay projects? Are you transparent then? Curvo is an investment app based in Belgium that has been building in public for two years. T…

1
Why and How We Brand Ourselves as Innovators in the Crypto Space | Marija Riba, Senior Product Manager at Wirex 45:10

3+ y ago45:10

45:10

Crypto can be a tricky market to build a product in. It’s still quite niche, which means a big part of your marketing is helping it go mainstream. It’s also not so obvious just yet what the pain points crypto solves for many consumers. And yet Wirex, a crypto company that allows customers to buy and exchange crypto on its app, is doing a good job o…

1
Creating Content, Building a Tribe and Attracting Top Talent in the Fintech B2B Space | Helen Owen, VP of Marketing at Tribe Payments 49:47

3+ y ago49:47

49:47

Managing the brand of a B2B fintech isn’t always straightforward. As a brand, you want to have enough personality that the other fintechs you’re targeting want to work with you. But you also have to be professional enough so incumbents and larger players will take you seriously. Many B2B fintech companies are often too corporate or dull. While othe…

1
A Deep Dive into Video Production and Marketing in the Fintech Industry | Gabriel Whitehead, Managing Director at Finance Shoots 43:03

3+ y ago43:03

43:03

If you’re in marketing, you’ve probably heard it before: video is an essential part of the marketing mix. Video has proven to help increase conversions and build your brand awareness, and is a no-brainer for anyone wanting to connect with prospects and customers. But video is also hard. Video requires having a reasonable budget. It requires a well …

1
NALA Money: Building Purpose Around The Fintech Problem You’re Solving | Benjamin Fernandes, CEO & Founder of NALA Money 43:50

3+ y ago43:50

43:50

As marketers, our job is to get our solution in front of the right people who have a problem that we can solve. In order to do that well, you really need to understand the problem. That means doing interviews with your target market. Observing how they interact with your product. Even going as far as participating in their day to day life. Essentia…

1
Referral Growth, Recurring Payday Campaigns and The Challenge with Content Marketing | Jonathan Nyst, Head of Marketing at BigPay 49:11

3+ y ago49:11

49:11

When no one’s heard about your product and it’s the first of a kind, how do you describe it to a cold audience? How do you educate and reach them? When BigPay, a consumer facing neobank based in Malaysia, launched four years ago, no one knew what a neobank was. At that time, digital banks were still a very new thing. The first marketing play BigPay…

1
Building an In-House Brand Team: Why it's Worth it | Luke Richardson, Director of Brand and Communications at Pleo 43:10

3+ y ago43:10

43:10

Everyone in marketing will talk to you about the importance of building a brand. Why you should build brand equity, figure out brand positioning, communicate your brand effectively to potential and current customers. But putting it in practice is not straightforward. That’s because a brand is not just a nice logo and a cool website. It’s the soul o…

1
How We've Made Financial Education Part of Our Product (And Why!) | Katie Perry, VP of Marketing at Public.com 45:38

3+ y ago45:38

45:38

Fintech is supposed to be about financial education, empowerment and literacy. But I think we can all agree, that sometimes there’s more talk than action. Or even worse, hypocrisy. When it comes to education, it can be a little unclear what that means. Does it mean Youtube videos? Blog posts? Webinars? Books? The good news is there are some fintech…

1
Where to Begin with Community Marketing and Slack Groups | Graham McBain, Technical Community Manager at Moov 49:29

3+ y ago49:29

49:29

Community, community, community. Everyone in the marketing world is talking about it. Even everyone in the fintech world seems to be talking about it. A combination of the pandemic, going online and even crypto seemed to have weirdly brought us together with the power of online communities. But what does community really mean? If you’re a founder o…

1
Customer Research and Reports: How To Do Them Properly | Gunny Scarfo, Co-Founder at NonFiction Research 56:22

3+ y ago56:22

56:22

When’s the last time you read a report? I don’t mean skim. I mean seriously sat down, and truly thought through the report you were reading. If you’re anything like me, it’s been a while. I usually download the white papers, reports and put them in a folder, often never to be opened again. Why is that? We all know the answer: because they’re boring…

1
Tips on Hiring and Becoming a Chief Marketing Officer at a Fintech | Irina Chuchkina, CMO at Thunes 50:25

3+ y ago50:25

50:25

Hiring a fintech's first CMO can be scary. Becoming a first-time CMO can be daunting... Often, you’re the only marketing person in the company. Often, you are hired to manage everything from content, to paid, to PR and branding. Often, you are hired right when a company is in full growth mode. I hear so many questions from fintech founders and even…

1
What's the Future for the Market Like a Fintech podcast? | Araminta and Ani 18:35

3+ y ago18:35

18:35

As marketers, we forget that often our job is to inspire. To inspire potential customers to be a better version of themselves, to inspire our community to join forces and work together, to inspire members of our team, who want to solve important problems. At the Market Like a Fintech podcast, we realised we could do a better job at inspiring fellow…

1
Why is Consumer Research Especially Important in Fintech and How Should Startups Get Started? | Sarah Hollinshead, Head of Content at Attest 42:06

3+ y ago42:06

42:06

Talk to the customer. Be customer-centric. Do your customer research. These are words we hear a lot in the marketing world, especially the fintech one where customer-centricity is one of the unique selling points of fintechs when compared to incumbents. So - how well do you know your customer? The truth is, we often overestimate how well we underst…

1
Which Marketing Activities Should You Focus on When Dealing with a Tight Budget? | Valentina Kristensen, Director of Growth & Communications at OakNorth 40:06

3+ y ago40:06

40:06

In this episode I’m chatting with Valentina Kristensen, Director of Growth and Communications at OakNorth. Valentina has helped grow OakNorth to the billion dollar company it is today, is a founding editorial board member of Influencer magazine and is a self-professed fintech nerd. What is OakNorth? OakNorth is a UK bank that provides fast, flexibl…

1
What Role Does Decentralised Finance Play in Fintech Marketing? | Lex Sokolin, Global Fintech Co-Head at Consensys 43:19

3+ y ago43:19

43:19

Today I’m chatting with Lex Sokolin, a futurist and entrepreneur working on the next generation of financial services. He is the Global Fintech Co-head at Consensys, and also writes a weekly newsletter called The Fintech Blueprint, hosts a podcast and creates his own digital art. Consensys is a blockchain technology company building the infrastruct…

1
The Do's and Don'ts of Communicating ESG Initiatives Effectively | Gihan Hyde, Founder of Communique 40:30

3+ y ago40:30

40:30

Today I’m chatting with Gihan Hyde, founder of Communique and ESG communicator. She has experience leading ESG campaigns with organisations such as Barclays, HSBC, M&S. With experience in 8 sectors over 6 Countries, Gihan A.M.Hyde’s ESG campaigns have impacted over 150,000 employees, 200,000 customers and resulted in £300M investment deals in the p…

1
What is Unique About Building a Community and Social Media Presence in the Crypto Space? | Michelle O'Connor, VP of Marketing at TaxBit 44:03

4y ago44:03

44:03

In this episode I’m chatting with Michelle O’Connor, VP of marketing at TaxBit. Michelle has extensive experience working in the fintech marketing space. She set up her own marketing agency helping small businesses in 2009, and since then has worked as the VP of marketing at Uphold, and currently advises startups in the cryptocurrency and blockchai…

1
The Key to Building a Global Brand While Remaining Customer Centric | Patrick Stal, VP of Marketing at N26 32:57

4y ago32:57

32:57

Today I’m interviewing Patrick Stal, global VP of marketing at N26. Patrick was previously a member of Uber’s EMEA leadership team, and has a decade of experience working with brands like TomTom, Asics, Gucci and Abercrombie & Fitch. N26 is a global mobile bank, based out of Berlin and active in 25 markets. They have over 7 million customers and wa…

1
How to Stand Out From Competition in a Growing Market | Marc Winitz, CMO at Rapyd 41:17

4y ago41:17

41:17

In this episode I’m chatting with Marc Winitz, Chief Marketing Officer at Rapyd. Marc has experience as a senior marketing leader working with multi million dollar budgets and a background in enterprise software, SaaS and systems integration markets. What’s Rapyd? Rapyd is a fintech as a service platform, which lets businesses collect and disburse …

1
Why the Future of Fintech Marketing is Content and Partnerships | Stephanie Bowker, Head of Marketing at Spendesk 34:26

4y ago34:26

34:26

Your host for today is my partner Ani, founder of the Fintech Marketing Hub. In this episode, Ani chats with Stephanie Bowker, Head of Marketing at Spendesk. A product marketer by trade, she lives by the mantra that customers always come first. Before Spendesk, Steph worked at Intuit and was the first product marketing hire at Gusto. Spendesk is an…

1
What are the Banks and Fintechs That Get Social Media Right? | Dave Wallace, NMD+ and Afshan Dadan, Whitesight 43:25

4y ago43:25

43:25

Today, I’m chatting with Dave Wallace from NMD+ and Afshan Dadan from Whitesight about a fascinating report they recently published on banking and social media. NMD + is a creative, data and technology consultancy enabling the best Active CX for financial services. We think beyond UX, harnessing the power of digital channels and data to deliver ide…

1
Where to Get Started with Fintech Influencer Marketing | Eric Fulwiler, CCO at 11FS 33:27

4y ago33:27

33:27

Today I’m talking to Eric Fulwiler, CCO of 11FS. Eric has spent over 10 years in the digital advertising world, working with global brands such as PepsiCo and Mastercard as the UK Managing Director of VaynerMedia. He now works at 11FS, a consultancy that works with financial services companies to help them deliver the next generation of digital pro…

1
B2B Fintechs: Why Your Employees are Your Best Brand Advocates | Jeanniey Walden, CMO at DailyPay 38:45

4y ago38:45

38:45

In this episode I’m chatting with Jeanniey Walden, CMO at DailyPay. Jeanniey has led marketing and growth for fortune 1000 companies, has authored several books and was recently nominated as transformational CMO of the year by the CMO Club. DailyPay is an earned income software based in New York that integrates with large company payroll and time m…

1
What Can Fintech Companies Do to Stand Out in a Crowded Market? | Bryan McCarty, Director of Marketing at Moov 46:03

4y ago46:03

46:03

In this episode, I’m chatting with Bryan McCarty, Director of Marketing at Moov. Bryan is a two-time founding SaaS team lead and has experience working as a product manager and product marketer at companies such as Jack Henry and Banno. What is Moov? Moov is a company that helps developers accept, store and disburse money. They’re a platform built …

1
How to Develop Product Market Fit as a Fintech | Shameer Sachdev, Founder of Growth Gorilla 55:31

4y ago55:31

55:31

In today’s episode I’m chatting with Shameer Sachdev, founder at fintech marketing agency Growth Gorilla. Growth Gorilla does growth marketing, channel strategy, paid search, email automation and a whole host of other marketing services. They’ve worked with over 25 fintech companies and have worked with companies such as Wayhome, PrimaryBid & Chang…

1
What is a Fractional CMO and Should You Hire One? | Andrea Linehan, CMO at Currencyfair 40:38

4y ago40:38

40:38

In this episode I’m chatting with Andrea Linehan, CMO at Currencyfair. Andrea worked for 10 years in the Middle East for the Omani government, and then worked as the CMO of a fintech startup called GRID Finance. At Currencyfair, she’s been leading the build of their lead generation and sales enablement infrastructure, as well as establishing the in…

1
Our Approach to Turning Customers into Brand Ambassadors | Jasper Martens, CMO at Pensionbee 48:05

4y ago48:05

48:05

In today’s episode I talk to Jasper Martens, Chief Marketing Officer at Pensionbee. Jasper has a background in digital marketing, and used to manage his own marketing agency in Amsterdam. He loves making boring products interesting, and has won several awards for his campaigns. He calls himself a tech savvy marketeer. Pensionbee is a pensions provi…

1
How Much Customer Research Should You Do? | Romney Taylor, VP of Marketing at Habito 41:48

4y ago41:48

41:48

In this episode, I’m chatting with Romney Taylor, VP of Marketing at Habito. Before working at Habito, Romney was working for a very successful management consulting company, with clients such as Giffgaff, Skype and Zopa. What is Habito? Habito is an online mortgage broker. But it’s not just any mortgage broker: they’re user friendly, tech-savvy an…

1
Marketing to Developers: Where Do You Start? | Vidya Peters, CMO at Marqeta 31:24

4y ago31:24

31:24

In today’s episode I’m chatting with Vidya Peters, Chief Marketing Officer at Marqeta. Before Marqeta, Vidya served as the Chief Marketing Officer of MuleSoft, an enterprise software company focused on APIs and integrations. She helped take MuleSoft public on NYSE in 2017 and was acquired by Salesforce in 2018 for $6.5B. She was also recently nomin…

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