Best Peachi Williams Podcasts (2024)

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Ep. 56 - Influencer Marketing Made Easy? 5:25

8d ago5:25

5:25

In this episode, we're discussing how partnering with the right social media influencers can elevate your brand. Learn how to identify influencers that align with your brand's vibe, build genuine relationships for long-term collaborations, the importance of creating compelling content, boosting your brand's growth, and understanding why tracking ke…

1
Ep. 55 - Choosing the Right Name for Your Brand 9:23

15d ago9:23

9:23

Your brand name isn't just a label; it’s the first impression you make on your audience and plays a critical role in your brand's success. We'll explore key strategies for naming your brand, including understanding your brand personality, keeping it simple and relevant, planning for future growth, and more. I also share practical tips and tools to …

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Ep. 54 - Fine Tuning Your Brand with Customer Personas 11:54

22d ago11:54

11:54

In this episode, we're talking about a transformative aspect of marketing strategy: customer personas. Tune in as I break down what customer personas are, how to create them, and why they're crucial for aligning your marketing efforts with the real needs of your target audience. I also discuss how top brands like Amazon, Coca-Cola, Nike, HubSpot, a…

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Ep. 53 - Sustainable Swagger - Building a Business That Rocks the Planet 11:25

28d ago11:25

11:25

In this episode, we're diving deep into the world of sustainable business practices, exploring how to build a thriving business that not only benefits your wallet but also cares for our planet. From using eco-friendly materials to protecting customer information, and from supporting local communities to embracing innovative ideas—we've got actionab…

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Ep. 52 - Digital Delights: Exploring the E-commerce Universe 13:14

1M ago13:14

13:14

This episode explores the ecommerce universe, discussing game-changing trends, how to stand out, and key strategies like SEO, email marketing, and the importance of a seamless customer experience. Tune in for these vital tips to elevate your online store and boost your sales. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @c…

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Ep. 51 - Build Your Brand With a Smile: Balancing Fun with Business 7:01

2M ago7:01

7:01

This episode is all about the lighter side of branding. Discover how fun and creativity can make the process enjoyable and enhance your brand's appeal. Are you ready to infuse more personality into your branding journey? Tune in and get things done with a smile! Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. …

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Ep. 50 - Social Media Magic: How Online Presence Shapes Brand Perception 12:30

2M ago12:30

12:30

Social media isn't just about posting stuff; it's a doorway into a brand's soul. By showing off their personality, values, and vibe, brands can make a real connection with their fans and leave a lasting impression. Tune in as we discuss the social media effect and how online presence shapes brand perception. Find out more by following us! IG: @thew…

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Ep. 49 - The Spelling Bee of Branding: Why Every Letter Counts 9:01

3M ago9:01

9:01

Tune in to this episode "The Spelling Bee of Branding: Why Every Letter Counts," where I discuss the world of words and branding. Discover how each letter plays a vital role in shaping your brand's identity and connecting with your audience. It's a quick, but engaging talk on the power of precision in language and how it can make or break your bran…

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Ep. 48 - Speak Up with Your Brand's One-of-a-Kind Voice 4:35

3M ago4:35

4:35

In this episode, we explore why a brand's voice is so important. Whether you're starting a new brand or working on an existing one, finding the right voice is crucial. Listen in as I discuss how your brand voice is the heartbeat of your brand and how to tap into creating unforgettable experiences. Find out more by following us! IG: @thewritemixx, @…

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Ep. 47 - Keep 'Em Coming Back for More: Your Guide to Winning Customers' Hearts 9:47

4M ago9:47

9:47

Want to turn first-timers into forever fans of your brand? Get the inside scoop on how to make your customers fall head over heels for your business. In this episode, I'm spilling the beans on creating that magnetic charm that keeps customers coming back for more. From stellar service tips to personal touches that make a world of difference, you'll…

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Ep. 46 - Seeing All Angles: Crushing it with S.W.O.T. in Work and Everyday Living 17:10

4M ago17:10

17:10

Have you ever thought of using that fancy S.W.O.T. analysis for more than just work stuff? I'm breaking down how this cool tool can seriously up your game in life, not just in your job. From spotting your superpowers, finding those sneaky little weaknesses, grabbing opportunities by the horns, and dodging threats like a pro, I'll show you how to ma…

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Ep. 45 - Rainy Day Reserves: Why Your Brand Needs an Emergency Fund 3:53

5M ago3:53

3:53

Find out why it's a game-changer for brands to have an emergency fund. We're talking about how that cash cushion can save you from unexpected messes and keep your biz rolling no matter what. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Colormebrand.com…

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Ep. 44 - Keeping it Real... No Time for Games in Business 3:32

5M ago3:32

3:32

Have you ever encountered potential or current clients that are all about playing games? I'm discussing essential insights on identifying and stopping these disruptive behaviors. From setting boundaries to protecting your brand with contracts, this episode is packed with valuable advice for entrepreneurs and business owners. It's time to put an end…

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Ep. 43 - Personal Branding Unplugged: Candid Insights for Entrepreneurs 6:37

5M ago6:37

6:37

Don't miss these nuggets of wisdom! We're discussing the ins and outs of building a personal brand that resonates and stands the test of time, sharing candid insights on how to connect with your audience, craft your story, and make sure your personal brand is as authentic and impactful as you are. Find out more by following us! IG: @thewritemixx, @…

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Ep. 42 - Mapping Out Your Master Plan: Crafting a Business Plan That Rocks 5:12

5M ago5:12

5:12

Ready to turn your business dreams into reality? This episode breaks down the essentials of a killer business plan with the must-haves and insider tips on creating a roadmap that not only looks good on paper but also leads to success. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and…

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Ep. 41 - Let's Talk Business Setups: Making the Smart Choice for Your Brand 6:14

6M ago6:14

6:14

Ever catch yourself wondering if your business is set up the best way possible? Whether you're sketching plans on a napkin or thinking about giving your current business a makeover, getting your structure right is key. Join me as I quickly break down the ins and outs of picking the perfect setup – one that saves you money, spares you from legal str…

1
Ep. 40 - Oops, You’ve Crossed the Line! The Joy of Business Boundaries 7:25

11M ago7:25

7:25

Setting boundaries is not just about saying no; it's about creating a focused and thriving business that aligns with your values and goals. By saying no to things outside your niche or expertise, you can direct your energy toward what truly matters, allowing your business to grow and prosper. In this episode, we're exploring the importance of setti…

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Ep. 39 - Content, Conversation, Connection: The Essential Ingredients of a Great Brand Story 7:14

12M ago7:14

7:14

With a focus on simplicity, memorability, and emotional connection, Peachi explains how storytelling can help capture attention and make a brand memorable in the minds of its audience, gain an advantage, and build trust and credibility in online and traditional spaces. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormyb…

1
Ep. 38 - From Bootstrapping to Branding: Cost-Effective Strategies for Entrepreneurs 18:50

1y ago18:50

18:50

If you're like many entrepreneurs bootstrapping their dreams, you constantly worry about breaking the bank. How are you going to gain traction while wondering about paying for the necessities you need to move the needle? In this episode, I'm talking about a few cost-effective strategies that help you capitalize your resources while creating a stron…

1
Ep. 37 - Building a Brand That Feels Like a Friend 9:54

1y ago9:54

9:54

On this episode of Talk Like a Brand, we dive into the importance of having the right mindset when building a brand. We explore the idea of treating your brand like a friend and the benefits it can bring, such as personality, relatability, and increased brand loyalty. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybr…

1
Ep. 36 - Gain Some Perspective in Your Business 8:30

1+ y ago8:30

8:30

Being a business owner can be hard, especially when you aren’t sure which way to go. One of the most important things to remember is that what you think is a loss could very well be changed to looking at it from a different perspective. Just because you’re delayed in making certain things happen doesn’t mean it’s denied. It may not be time yet. If …

1
Ep. 35 - Brand Messaging? Yes, It's Important. 7:11

1+ y ago7:11

7:11

Have you ever considered why your messaging is so important? Does it really make a difference? There are tons of businesses that don’t understand how telling their brand story and speaking directly to their audience through their messaging helps build lasting connections. You don’t want you brand going down that road. Today, we’re talking all about…

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Ep. 34 - Do you use lead generation? Here's why you should. 8:46

1+ y ago8:46

8:46

If you’ve already got your business set up, one of the ways you get customers is through lead generation right? If you’re new to the game, lead generation is getting the people who are interested in your products and services through your sales funnel. Now, you may be wondering why this is important for your business. It’s important because if you …

1
Ep. 33 - How's your logo? Let's talk logo psychology. 10:16

1+ y ago10:16

10:16

Have you ever thought about how people create logos and what they mean? While it’s an entire psychology behind color, what about the shapes being used? Since your logo is one of the driving forces of your visual brand identity, it’s important to be intentional about your logo – just like you’re intentional about your brand name. Today, we’re talkin…

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Ep. 32 - Brand Authority - Not a Want, But a NEED. 11:00

1+ y ago11:00

11:00

If you’re wondering how some brands get people to follow them, listen to whatever they say, and purchase whatever product they release, it’s because they have brand authority. Before you start building that authority, you must understand what it is and how it builds value. Today, we’re talking all about it. Find out more by following us! IG: @thewr…

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Ep. 31 - What's a Verbal Identity? 7:47

2y ago7:47

7:47

What is a verbal identity? Verbal identity – it’s one of those things that you don’t hear much about, but it’s an important part of your overall brand identity. So then what exactly is it? Your verbal identity helps you stand out. It helps you get noticed. It's the focused, distinct language you use within your brand. The words you use. If you have…

1
Ep. 30 - What type brand are you? 8:28

2y ago8:28

8:28

When you’re building a brand, the first thing you’re focused on is who you are, what you do and why it matters, right? You can’t build a strong brand when you’re confused about the type of brand you are because it pinpoints your audience and shapes your conversation. Personal, business, or hybrid? Which one are you? Today, we’re talking all about i…

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Ep. 29 - 6 Elements of Visual Branding 16:59

2y ago16:59

16:59

I often talk about the foundational side of branding, but once you've solidified that side, it's time to start focusing on the visual, or creative side. The things that make your brand memorable and marketing tactics come alive. Once you get to this stage, it's all about impact- the right way. In this episode, we're talking all about it. Find out m…

1
Ep. 28 - The Power of Intellectual Property 17:11

2y ago17:11

17:11

One of the worst things that could happen is finding out someone else is using your name or has copied your invention. As a business owner, you often hear about trademarks and why you should trademark a name or logo, but today I'm talking about intellectual property in general and how it boosts your brand. Find out more by following us! IG: @thewri…

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Ep. 27 - Got a business idea? Make sure you VALIDATE it 5:18

2y ago5:18

5:18

You have an amazing idea and are ready to hit the ground running to make that dream come alive. While you’re excited and nervous about embarking on this journey, there are a few things to consider. If you think you’re ready to build a business, it’s always good to validate your idea to make sure you're on the right track. Find out more by following…

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Ep. 26 - What Does Your Tech Stack Look Like? 10:52

2y ago10:52

10:52

As an entrepreneur or business owner, it’s no secret that the tech you use to connect with your audience can make or break you. Your tech stack is crucial to ensuring your workflows and methods of communicating are seamless. Today, I’m talking about what a tech stack is, how to build one, how to get the most value, and some tools that may be helpfu…

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Ep. 25: Building Credibility with Case Studies 6:41

2y ago6:41

6:41

Businesses use various forms of information to reach their audiences like eBooks, videos, blogs, and podcasts, but have you ever thought about effectively using case studies? Case studies can help build credibility that stands out from the noise and is a good way to strengthen your brand strategy. Today, we’re going to talk about them. Find out mor…

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Ep. 24 - Is it Time to Rebrand? 9:34

2y ago9:34

9:34

Every single day as entrepreneurs get more into the branding process, they find out certain elements in their brand don’t align with their purpose, vision, mission, and other parts of their core. When this happens, it may be time to rebrand. How do you know when it’s time? Today, we’re talking about it. Find out more by following us! IG: @thewritem…

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Ep. 23 - Finding Balance Between Brand and Business 5:14

2y ago5:14

5:14

As you’re building your brand, are there some days where your infrastructure feels off-balance? Like, you really don’t know what’s going on because there is too much going on? This happens, but what can you do about it? Today, we’re talking about that balance. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Le…

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Ep. 22 - Going into business? Take the rose-colored glasses off. 10:08

2y ago10:08

10:08

if you've ever wondered how things are behind the scenes when building a business, I'm giving you all the dirt with no filter. It's not all bad, but knowing a few things before getting started can help you along the way. If you're an entrepreneur, by the end of this episode, you'll be nodding in agreement. Find out more by following us! IG: @thewri…

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Ep. 21 - Planning with a Planner is Essential 7:07

2y ago7:07

7:07

Do you use a planner? Building a brand starts with proper planning but where do you keep those plans? Where do you write down those ideas and keep track of them? There’s a reason why planners are so popular. In fact, I might even say they are essential. Listen in as I discuss why using a planner is essential for developing your brand. Find out more…

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Ep. 20 - Is Branding My Business Really that Important? Absolutely! 8:07

2y ago8:07

8:07

Branding, branding, branding, right? That’s all you hear people talking about, but what is it really? Branding is what you do to a brand – it’s the process of bringing your brand (or idea) to life. Of course, you want and need a brand identity, because how are people going to know who you are and what you can do. It’s like WIFFM – what’s in it for …

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Ep. 19 - Why Your Brand Needs to SWOT 8:34

2y ago8:34

8:34

A brand is the biggest asset your company owns – and the most valuable. That means finding out all you can to properly position yourself counts. A SWOT analysis is the quickest way to see where you stand. In this episode, we talk about the reasons why. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn abou…

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Ep. 18 - Pushing the Live Button with Doriel Larrier 17:47

2y ago17:47

17:47

We all know that content is king and video is supreme. Although we know this to be true, it is hard for a lot of entrepreneurs to go live. In this episode, we're speaking with Doriel Larrier about her her mission to help others 'Push the Live Button' and how to overcome those fears. Find out more by following us! IG: @thewritemixx, @talklikeabrand,…

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Ep. 17 - Yes, You Must Plan for Your Brand 4:45

2y ago4:45

4:45

Many people hear the word brand and immediately think of a product or service, but a brand is much more than that. Your brand conveys who you are, what you stand for, the value you bring, engagement, and more. In this episode, we talk all about it. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about ou…

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Ep. 16 - Power of the Pivot with Leslie Lowery 15:32

2y ago15:32

15:32

When you talk about branding, a lot of times you think of products in stores, but we're in the 21st century, and a lot of those products are digital. Today, we're going to talk all about it with Leslie Lowery. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Color…

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Ep. 15 - Mission ... Impossible? 4:32

2+ y ago4:32

4:32

Do you accept the mission or do you think it's impossible? If you don't have a mission statement, how will you know what to do or where you're going? Listen in as I discuss the blueprint for making your vision come to life. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecos…

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Ep. 14 - What's Your End Game? 4:00

2+ y ago4:00

4:00

Do you have a clear vision of where your brand is headed, or are you just cruising along, adding things into the mix as you go along? I'm going to be talking about why you need to see where you're headed so you'll know what to do to actually get there. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn abou…

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Ep. 13 - You and Your Brand Are Enough 8:20

2+ y ago8:20

8:20

Have you ever had the feeling you weren't good enough to build a strong brand? You're WRONG! You and your brand are MORE than enough. Listen in as I discuss how imposter syndrome gets to the best of us and ways to overcome it. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand e…

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Ep. 12 - Need to Know: Target Markets and Audiences 16:38

2+ y ago16:38

16:38

In order to get to the right people and speak to them the way you need to, you need to know who your target market is, and your target audience. In this episode, I'm breaking it all down. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Colormebrand.com…

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Ep. 11 - Let's Talk Trademarks 17:51

2+ y ago17:51

17:51

How many of you know what a trademark is? Do you know the difference between a trademark and service mark? What about the TM symbol? Does it provide the protection you think it does? Listen in as I give you all the basic information on trademarks and what you should know. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @color…

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Ep. 10 - What Types of Branding Do You Use? 16:54

3y ago16:54

16:54

We're discussing the different types of branding and how to pinpoint which one(s) work for you. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Colormebrand.comBy Peachi Williams

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Ep. 9 - Are your brand assets in place? 4:37

3y ago4:37

4:37

Brands have a number of elements that make them work. The core comes together because of your brand assets making you recognizable in the marketplace. Do you have brand assets? Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Colormebrand.com…

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Ep. 8 - Traits of Building a Successful Brand 6:28

3y ago6:28

6:28

Do you have what it takes to build a successful brand? We're going over the traits most entrepreneurs have and the ones you can't do without. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Colormebrand.comBy Peachi Williams

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Ep. 7 - What are Brand Guidelines? 6:54

3y ago6:54

6:54

Today we're talking about brand guidelines - what they are, why you need them and how it can help your creative team stay consistent. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Colormebrand.comBy Peachi Williams

Podcasts Worth a Listen

Peachi Williams Podcasts

Podcasts Worth a Listen

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