show episodes
 
Your weekly source of case-based stories about marketing growth from local to global brands like Google, Vodafone, SAP, IKEA, Uber, and many more. Join Laura Morelli as she interviews the people behind successful, integrated marketing campaigns, and discuss the latest news, tools, strategies, and techniques that’ll give your digital marketing the edge. https://www.semrush.com/podcast/ podcast@semrush.com
 
Essential listening for entrepreneurs, product managers, and anyone working in tech today. We break down the concepts you need to know, from Product Management to Growth, Sales to Funding, we'll bring you stories that will inspire and insights that will change the way you think about product and business. Rocketship.fm, produced in partnership with Product Collective, inspires hundreds of thousands of entrepreneurs, developers, marketers, product people, and designers each month. Join us as ...
 
Host, Christopher Gaudreau, talks about content marketing from strategy to management. His musical alter ego, Pattern Interrupt, creates music about marketing, business and motivation. It's all entertainment in the name of marketing and business education. #edutainment
 
Founder Views takes your through a bootstrapped SaaS CEO’s journey in real-time. In these raw and unfiltered episodes, Kosta picks the brain of some of the most successful and prominent people in SaaS about specific business situations he’s going through, thinking about, or just finds interesting. This show is hosted by Kosta Panagoulias, a SaaS founder who bootstrapped his company out of his parent’s basement with zero dollars and no tech experience, into a company doing 7-figures in annual ...
 
If you’re an Entrepreneur who also does the marketing, then this is the podcast for you. You’ll hear tips and strategies from marketing professionals that you can apply to your business without the need to hire an expensive agency. You’ll also hear stories from other Entrepreneurs as they discuss with Gerard how they promote their business.
 
Ever see a new product in a store and say, wow, I wish I would have thought of that, or how a product got its name? What does it really take to create a great marketing campaign, or why do some companies just do things better than others? Sure, there are times when all the stars align to create an overnight sensation, but typically nothing takes the market by storm without research, planning, and professionals with a road map to making it all happen. So, let’s Brandstorm.
 
Saving Thousands Radio Show with Host Robert Palmer Robert Palmer is the financial adviser that consumers have been waiting for. From personal finance, debt management, home ownership and beyond Robert Palmer takes to Saving Thousands Radio Network to help consumers like you enrich their lives. Consumers who listen to Saving Thousands and follow the Saving Thousands Rules quickly become the empowered consumer that big financial corporations fear. You no longer have to be a Financial Zombie!
 
Listen to the UK’s most popular internet marketing podcast downloaded by over half a million people. A series of insider tips and practical advice on how to get the best from Digital and Search Engine Marketing, brought to you by a team of experts from Site Visibility and other leading digital agencies. We share the latest tools, techniques and strategies to help you generate online leads, sales and build engagement. We interview some of the most respected marketers in the world including be ...
 
Loading …
show series
 
In today's episode Ross Lauder speaks to Mark A. Pfister, he is the CEO and Chief Board Consultant at M. A. Pfister Strategy Group, Inc., an executive management board consulting firm serves as strategic advisory council for executives and boards in the public, private and non-profits sectors. He is chairman and CEO of Integral Board Group and crea…
 
In this episode Ross and John sit down with Rory Kelly. Rory Kelly brings a wealth of customer experience knowledge to the table, his worked across media agencies and more over in HubSpot as start off, very much on the customer success side bringing forth value to customers and avoiding that dirtiest of dirty word ‘churn’ to really help customers b…
 
What do you do if you just can't manage the juggle of working from home while raising a family? Or how should a CEO handle a partner who crossed a line with one of his employees? We welcome Amanda Goetz, the founder of House of Wise, to the show today. *** This episode is brought to you by: Bespoke Post: With a new line up of essential Box of Aweso…
 
Freelance to Founder features real-time coaching sessions with freelancers who want to scale their service business. In each episode, show co-hosts Preston Lee and Clay Mosley—who have both scaled their one-person businesses to something bigger—help guests and listeners on their journey to finally achieve “founder” status. Freelance to Founder is y…
 
In today's episode Ross Lauder speaks to Liam Morley, Head of Talent Acquisition at Rasa, they supply infrastructure around conversational AI giving tools really to the developer community to provide better and more usable products that are based around superior customer experience. They are hiring incredibly fast at the moment and growing to scale…
 
In today's episode we speak to Alan McGlinchey, Vice President of Emerging Growth Companies at IDA Ireland. Everything European Expansion, we’ve had IDA mentioned in every podcast so far, so why would we not engage these guys and have them tell the story about what they do. We kick off by asking Alan, for those who don't know, what is the IDA and w…
 
One layoff is tough, two are even harder to bounce back from. So how do you get back out into the workforce after two layoffs during a global pandemic? How do you price your product just perfect for a market? We discuss these two problems with Ben Parr, the journalist, author, venture capitalist, and entrepreneur. *** This episode is brought to you…
 
How should a founder handle the urge to show a VC who passed on their round that it was a huge mistake? Or what should you do if you're not actually "always killing it." Is it ok just be doing ok? We bring in Mac Conwell, the founder of RareBreed Ventures, to discuss these confessions and more. If you're a fan of the show, please consider leaving u…
 
We want to tell you about a new podcast called “Trail Weight,” a show for anyone looking to make a change in their life and maybe go on an adventure. Starting on April 15th, “Trail Weight” follows host Andrew Steven on an ambitious, surprising, and transformative journey as he tries to get in shape for a month-long backpacking trip through Sierra N…
 
What happens when a product manager has trouble building rapport amongst the greater product team and how can they turn this situation around? Or when happens when a Creative finds their passion outside of their day job. We discuss this and more with Charli Marie Prangley, the Creative Director at ConvertKit. This episode is brought to you by: Besp…
 
What do you do when your coworker commands all the attention? When upper management sees this one person as the main strategic problem solver and the rest of the team as dispensable task monkeys? Or what happens when a company going about layoffs in the most stressful and embarrassing way possible? We talk with Kandis O'Brien, co-founder of the SIX…
 
A bootstrapper making $2 million a year doesn't feel bad that VC's aren't interested in them and a founder being pushed out of his own company because his co-founders want to raise money, something they're not comfortable with. To work through these confessions we've invited Laura Roeder, the founder of Meet Edgar and Paperbell. This episode is bro…
 
What do you do when your companies secret sauce is nothing more than simple multiplication? I mean, it's technically an algorithm but what do you do if it's not adding any insight or value to your customers? And what do you do if your job is 'just fine' but you stay because your family needs Healthcare? We bring on our special guest Matthew Zachary…
 
What do you do when your company tracks your every move? Or if you moved in a fit of pandemic panic and never told your company? We bring on special guest Brenna Loury, the Head of Marketing at Doist, to help us navigate through these uniquely remote confessions. This episode is brought to you by: Attend Michael Sacca's "The Amazing Flywheel Effect…
 
Digital products power our lives, but they wouldn’t exist without the expertise and passion of real people. George Brooks and Dan Linhart co-host People of Product, an innovation podcast that brings together industry experts to share insights around product teams. Using stories and learnings from their time running a digital product agency, they ex…
 
What do you do when your leadership team will only act when things are on fire? We have one of our favorite confessions from a PM who is only able to get done what they want to get done if they stuff the complaint box and wait for leadership to demand change. We also have a confession from a product manager who really thought they were Steve Jobs, …
 
Derek Steer, Co-founder and CEO of Mode Analytics. Mode helps entrepreneurs grow their businesses faster through data-driven decision making. The Mode platform combines the best elements of Business Intelligence (ABI), Data Science (DS) and Machine Learning (ML) to empower data teams to answer impactful questions and collaborate on analysis across …
 
Today we answer two burning questions. First off, as a female freelancer, should you pretend to have a male agent for negotiations? Is this the only way to get paid what you're worth? And secondly, what happens when you have golden handcuffs at work, but you're absolutely miserable? We tackle both of these issues with our special guest today Helen …
 
Today we kick off our special five part series, presented by INDUSTRY: The Product Conference, with special guest Ken Norton. Over these 5 special episodes Ken will answer real questions from Rocketship.fm listeners starting with this episodes dilemma - what do you do when the board brings in a CPO who has no product experience and is butting heads…
 
Our second episode of this special series, presented by INDUSTRY: The Product Conference, with special guest Ken Norton. One this episode Ken breaks down a confession from a new product leader who's having trouble building relationships with new new product team now that everyone is remote. Ken gives some helpful advice on building new relationship…
 
Today we hear from a Product Manager who's company develops a very top down roadmap, and they're looking for advice on how to have their voice heard. Ken Norton helps us break down todays confession and offers actionable advice on what you can do to make your opinion matter in important conversations. Want to attend INDUSTRY Virtual? Use code Rocke…
 
A Product Manager is worried that their implicit bias will creep into their work when doing product research and validation. Ken Norton offers some helpful tips on how to recognize your own bias and blindspots and how to overcome them. Want to attend INDUSTRY Virtual? Use code Rocketship to save $40 off your ticket. *** This show is a part of the P…
 
This confession comes from a product manager who's not sure they have what it takes. Ken Norton offers some sound advice and encouragement. Want to attend INDUSTRY Virtual? Use code Rocketship to save $40 off your ticket. *** This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage …
 
Today we tackle two confessions, one about impostor syndrome and the other about someone who is being paid to build an app that they feel is destructive on the greater society. We've brought in Randy Silver, who has held Head of Product roles at HSBC and Sainsbury’s and is also the author of what Do We Do Now - a product managers guide to strategy …
 
SUMMARY This episode features Daniel McGowan and Louise Flynn, Growth Marketing Consultants for Fractal. They analyze space exploration, marketing’s final frontier, with SpaceX and the unconventional path they’re taking in reaching the stars. From appealing to B2B and stakeholders to a seamless brand marketing tied with Elon Musk, SpaceX is using i…
 
This week we tackle a problem where a Product Manager feels like the board is driving their roadmap and a mistake that cost someone's company a million dollars. Sanjiv Kalevar of OpenView Ventures joins us to tackle two more workplace confessions. *** This show is a part of the Podglomerate network, a company that produces, distributes, and monetiz…
 
What do you do when you think you deserve your bosses job? Or when you make too many bad hires? We discuss both issues with Dan Olsen, author of The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback. This episode is brought to you by The Information. The Information has a simple mission: deliver importa…
 
SUMMARY This episode welcomes back Daniel McGowan and Louise Flynn, Growth Marketing Consultants for Fractal, as they pick apart Pet Circle’s subscription marketing model. The company leverages social media to create social proof to reach their well-defined target audience: people with disposable income, use subscription services and, are time-poor…
 
"Last year, before COVID, something happened during one of the all-hands weeks. And it was incredibly awkward." What happens when a co-worker takes an unexpected trip to your hometown... halfway across the country? We talk with product leader, author of "The Build Trap," and founder of Produx Labs, Melissa Perri about this perplexing situation. ***…
 
What happens when your freelance client wants you to cross a line you're not comfortable crossing? Or when a freelance client uses your work in unintended and nefarious ways? We discuss these confessions with Jay Clouse, host of Creative Elements podcast. *** This show is a part of the Podglomerate network, a company that produces, distributes, and…
 
SUMMARY This episode features Daniel McGowan and Louise Flynn, Growth Marketing Consultants for Fractal as they provide a marketing review and analysis of SEMrush. They analyze the company’s dependence on Google and the way the brand appeals to their niche: end-users of a certain size that want to take their analyses in-house. They also discuss SEM…
 
What happens when you have an idea so good you want to quit your company? Or what about a product manager who refuses to talk to customers? We discuss both confessions today with our guest Christian Idiodi. *** This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit th…
 
What happens when your workplace is more like a high school? Or when you find out you're making 30% less than a peer, simply because you're a woman? We discuss these two confessionals with Dheerja Kaur of Robinhood. *** This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to…
 
Sagi Eliyahu is the CEO & Co-Founder of Tonkean, the no-code, automation platform that helps companies like Salesforce, Microsoft, and TripActions to solve their operational inefficiencies and business problems. Tonkean recently raised their $24M Series A led by Lightspeed Venture Partners, bringing the company’s total fundraising to $33M. Prior to…
 
What happens when your new boss wants you to share everything you know about your past employers' future plans? Or what about an interview process that never seems to end? We discuss our two confessions today with Rich Mironov, the author of The Art of Product Management: Lessons from a Silicon Valley Innovator. *** This show is a part of the Podgl…
 
Today we tackle awkward team bonding and an overbearing CEO with Rahul Vohra, CEO of Superhuman. *** This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the website and sign up for our newsletter for more information about our shows, launches, and events. For more …
 
Today we explore our first two confessionals with Ben Foster, CPO at WOOP and author of Build What Matters. *** This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the website and sign up for our newsletter for more information about our shows, launches, and events…
 
This episode of Fractal Marketing features Lachlan Kirkwood, Digital Marketing Specialist and Founder of ClickThrough. He discusses Webflow, a champion of the no-code movement, and drills down their marketing strategies from content to paid advertising that fosters a robust online community of success stories. By building a great product supported …
 
Season 9 of Rocketship.fm featured a lot of great stories, however, two stood out to us and we wanted to put together a follow up to find out what has happened since we first aired. Earth Class Mail, the early 2000’s startup that was featured on it’s own reality TV show, staring Ron Weiner which has now been twice sold, has now found a new home and…
 
How meta is this?! From the first audio broadcast on the internet to the explosion of Serial, we explore the history of the Podcasting medium in our season finale. *** This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the website and sign up for our newsletter fo…
 
Signal is having a moment. The pandemic drove unprecedented sign-ups on the encrypted messaging app, as people started communicating more online. Then, nationwide protests over police brutality prompted another round of records. Signal saw about one million downloads world-wide in May, according to analytics firm App Annie. Protesters have flocked …
 
In Season 10 of Rocketship.fm, we’re turning the microphone on you - thats right. We’re making this entire season about your workplace confessions. Season 10 of Rocketship.fm is set to launch on February 11th. The new season will focus around workplace confessions. We all have that workplace story that's so hard to believe we're nervous to tell it …
 
Cyberpunk 2077 is a 2020 action role-playing video game developed and published by CD Projekt Red. The story takes place in Night City, an open world set in the Cyberpunk universe. Players assume the first-person perspective of a customizable mercenary known as V, who can acquire skills in hacking and machinery with options for melee and ranged com…
 
This episode of Fractal Marketing features Andrew Miller, Startup Marketing Advisor & Coach at AndrewStartups. He discusses Numa, an AI that answers calls for businesses and the strategies they use to pitch to retail SMB’s. Gerard and Andrew take a closer look at their website and the ways Numa creates trust in their ideal customers. Andrew details…
 
Nicolas started selling newspapers in the streets of Paris in high school, studied Math at Ecole Polytechnique then Business at Stanford GSB, and started and sold 3 tech companies with up to 65 employees and $11M in revenues. He is now the co-founder and CEO of Chili Piper - the System of Action for revenue teams - and of KosmoTime - the first Focu…
 
Mental models are simple expressions of complex processes or relationships. These models are accumulated over time by an individual and used to make faster and better decisions. Today to explore Mental Models for Product Leadership and how to use them with your team every day. *** This show is a part of the Podglomerate network, a company that prod…
 
A mental model is any concept that helps explain, analyze, or navigate the world. As product managers, our mental models drive our decision-making, the way we communicate and collaborate with others, and how we prioritize. Today we explore some essential mental models for Product Managers. From opportunity cost to confirmation bias to Semmelweis re…
 
Mental models are how we understand the world. Not only do they shape what we think and how we understand but they shape the connections and opportunities that we see. Mental models are how we simplify complexity, why we consider some things more relevant than others, and how we reason. A mental model is simply a representation of how something wor…
 
In today's episode Ross and John speak to Kevin Baum, CEO and Co-founder at AgriWebb. AgriWebb is transforming global cattle and sheep production, farming management software that delivers profitability, provenance and sustainability across the supply chain. Focused on building software for livestock farmers, AgriWebb is Australia’s market leader a…
 
The fastest vaccine ever developed was the mumps vaccine and that took four years, from collecting viral samples to licensing the drug in 1967. This year, we watched as BioNTech, in partnership with Pfizer, developed the Covid-19 vaccine is under 11 months. Today we tell the story of how this revolutionary technology and partnership allowed for suc…
 
Loading …

Quick Reference Guide

Copyright 2021 | Sitemap | Privacy Policy | Terms of Service
Google login Twitter login Classic login