StoryConnect features interviews with marketers, communicators, CEOs and other leaders at cooperative and independent broadband companies, electric cooperatives and municipal power providers. The goal of the podcast is to help listeners discover ideas to shape their stories and connect with their customers. It is produced by Pioneer Utility Resources.
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Are you facing trials? Are physical and mental challenges weighing you down on our journey? Through his experiences with the rare disease myasthenia gravis, host Stephen V. Smith shares encouragement and inspiration as he seeks to create a life of meaning and connection. "Live Life Rare" is the companion podcast to the newsletter of the same name, which can be found at liveliferare.com. Join in the conversation as Stephen helps us discover and pursue what a rare life means to each of us.
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“Ruralite The Podcast” jumps off our magazine pages and into your ears, amplifying the storytelling and bringing characters and topics to life in fresh ways. It’s an audio journey you won’t want to miss. Season 2, entitled “The Learning Curve,” goes beyond the headlines to share the story of education through the frontline heroes and helpers in rural communities navigating challenges and making a difference.
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Rural Broadband Today is a new podcast focused on one of the most important issues facing Rural America. It tells the stories of those working to bring broadband internet access within reach of every citizen. This interview-style show presents conversations with elected officials, industry experts and business leaders at the forefront of America’s efforts to solve the rural broadband challenge.
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Be you. Be authentic. Live your life 'unafraid'. Faith, family, fatherhood, food and football; and anything else we feel like talking about. We'll have guests, special edition segments, cooking, eating, chatting, and some debating. We are here to build a place where authenticity lives. Where you feel able to be yourself, be true to yourself, and always live life 'unafraid'.READ MORE Watch on YouTube: youtube.com/@unafraidshow
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MMA & Boxing analysis every Friday from Alyas Blanco. This ones for the culture🤘🏼.
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Are you an Explorer, Creator or Servant? Use Brand Archetypes to Strengthen Campaign Strategies, With Sarah Lancaster
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Dig into the psychology of marketing with Pioneer’s Sarah Lancaster to learn how using archetypes can help your marketing create more meaningful connections with your target audiences.By Pioneer Utility Resources
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Is Nextdoor a Good Social Media Option for You?, With Adam Spencer
26:25
26:25
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EWEB is one year into trying out Nextdoor as a communication tool, and they are seeing good results due to the platform’s focus on geographic filters.By Pioneer Utility Resources
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NFL Rookie QB Rankings, AP Top 25, Steph Curry Top 10 All-Time Ep 110
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Ranking the 2024 NFL Draft 1st round quarterbacks Caleb Williams, Bo Nix, JJ McCarthy, Drake Maye, Jayden Daniels, and Michael Penix preseason week 1 performances. And which QB should start for the Chicago Bears, Washington Commanders, Denver Broncos, and Atlanta Falcons. The College football AP top 25 poll was released. The top 5 included Georgia …
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INTERVIEW: UCLA HC Deshaun Foster - Bruins Will Be Back on Top
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21:38
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New UCLA football head coach DeShaun Foster sits down for an interview with George Wrighster. Foster details his plan to bring UCLA back to college football prominence, and whi it is so important to him. He talks about his approach to the transfer portal, UCLA Bruins move to the Big Ten conference, how to retain his own player, and how to evaluate …
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Broadband Labels Deadline Insights, With Dounia Chikhoune
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With about two months to go before the Oct. 10 broadband label deadline, Dounia Chikhoune, from JSI, shares insights about on what she's seen big and small ISPs do to be ready.By Pioneer Utility Resources
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Lincoln Riley Comments, Snoop Dogg at Olympics, NCAA scholarship limits,
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18:31
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USC head coach Lincoln Riley is running from the smoke and I hate it. His comments at Big Ten football media day should be alarming to USC fans and signals things wrong with college football. Snoop Dogg being the final Olympics torch bearer for the United States at the Paris Olympics is the most incredible plot twist in American history. Another ma…
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Arike vs Caitlin Clark Olympic Team, I was Joe Biden, Arch Manning CFB 25
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16:27
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After the WNBA all star game it was clear ARIKE OGUNBOWALE is the Olympics team snub, not Caitlin Clark. She single handedly won the game vs Team USA. George Wrighster comes with another NfL secret and untold story. When his career ended with the Jacksonville Jaguars and New York Giants and in the UFL he could relate to Joe Biden pulling out of the…
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SEO's Not Dead in North Carolina, With Edward Hinson
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SkyLine/SkyBest doesn't let the fact that they are a member-owned telephone cooperative in the North Carolina mountains stop them from fighting hard against big competitors in the search rankings. Edward Hinson shares examples of what they’ve done to move up in the rankings and why it’s worth it.By Pioneer Utility Resources
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Putting Pets to Work in the Office, With Scott Peters
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Employees at Columbia REA are allowed to bring their pets to work. CEO Scott Peters says it’s a beneficial policy as long as you “paws” to think about the guidelines first.By Pioneer Utility Resources
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Broadband and Bigfoot: Building Engagement into Your Service Strategy, With Kelly Burns
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Storytelling is a HUGE component of broadband marketing. But how can you make a technical subject engaging and memorable for your community? Kelly Burns, marketing manager at CTC in Minnesota, tells us how Bigfoot and its own Gig A. Byte monster keep people interested and engaged in broadband services.…
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Harnessing Your Personal Experiences to Improve Broadband Programs, With Naylor Gray
25:48
25:48
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Speed is so 2020. To connect with today’s broadband subscribers you need data-driven storytelling, persona-based service tiers and the know-how to read digital body language. Calix's Naylor Gray shares insights from the 2024 update of Calix’s e-book, “The Definitive Guide to Subscriber Experience.” Link to the e-book: www.calix.com/forms/marketer/d…
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The 'Rural Mural' Program, With Marian McLemore
21:52
21:52
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Flint Energies has started a matching grant program with artists and community groups to paint murals in towns around its service territory. In addition to adding beauty to the community, they’re seeing positive economic impacts.By Pioneer Utility Resources
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Aiden Chiles: Why He Left Oregon State for Michigan State & MORE
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Aiden Chiles, Michigan State quarterback transfer from Oregon State is the guest on Unafraid Show. Chiles talks about why he transferred after coach Jonathan Smith took the job at Michigan State. He discussed His relationship with DJ Uiagalelei who is at Florida State. He discusses the transition to the Big ten conference. The Unafraid Show is abou…
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Cram the Van — A Community Fundraiser Becomes a Storytelling Powerhouse, With Alli Conine
19:05
19:05
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Hear how a Kansas utility delivered 159 TONS of food with a branded van, school competitions and coordinated, consistent messaging over the last 10 years.By Pioneer Utility Resources
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Stephen A. Smith v. McAfee, ESPN College Football FPI, MLB Suspensions
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20:25
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Stephen A. Smith got into an exchange on First Take with Monica McNutt, while Pat Mcafee called Caitlin Clark a white B*tch on national television. They are fighting for control of ESPN. ESPN Dropped their FPI and it looks very similar to the Unafraid Show top 12 teams to make the CFB playoff in 2024. ESPN FPI was released and its a preview of what…
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Line Life – Giving Students a 40-foot View of Utility Careers, With Jessica Parr
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Want more people to apply for lineworker jobs? Show your story to high school seniors! Learn how Community Electric Co-op’s “Day in the Life of a Lineworker” student experience raises awareness of utility career paths and lineworker scholarships every spring.By Pioneer Utility Resources
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Caitlin Clark, WNBA, Justin Jefferson Extension, Cowboys_49ers, CFB HoF
20:22
20:22
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Caitlin Clark has been having a rough start to her WNBA career with the Indiana Fever. Physical play against her and other rookies like Angel Reese have been a huge topic of discussion. Justin Jefferson, Minnesota Viking WR just got a new deal this is resetting the wide receiver market. The Dallas Cowboys and 49ers have created a problem getting Ce…
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Boosting Member Engagement with Youth Programs, With Tory Tedder-Loffland
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Starting in kindergarten, the team at Oklahoma Electric Co-op offers educational programs to students throughout their school experience. Hear how the programs developed and why engaging children became a strategic focus for the utility over the last decade.By Pioneer Utility Resources
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Telling Timeless Stories in Engaging Ways, With David Latona
29:13
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Energy efficiency is a story that can feel stale. Hear how Louisiana Utility Pioneers rebranded existing resources with an owl mascot and cohesive storytelling to help both staff and members be Power Smart.By Pioneer Utility Resources
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2024 Rural Broadband Streaming and Social Media Study, With Scott Meyer
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For the second year in a row, price was not the No. 1 concern for respondents in Innovative Systems’ annual broadband survey. What is it that matters most? This episode also includes notes on bundling, social media platform usage, streaming options and communication preferences. Special: Recorded LIVE at StoryConnect 2024!…
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Unlocking Staff Strengths to Harness Your Internal Storytelling Potential, With Katie Haby
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21:16
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Internal communications is a critical part of storytelling, but one we often forget. At Medina Electric, Katie Haby's using the CliftonStrengths training program to help staff focus on strengths to build cross-department teams and happier, more engaged employees. Hear how the program’s helping the co-op strengthen its internal storytelling approach…
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Using an Internal Newsletter and Intranet to Engage Employees, With Allison Young
8:41
8:41
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Allison Young and the Kauai team just won an NRECA Spotlight award for their internal newsletter and intranet. What's their secret for engaging internal communications? Special: Recorded LIVE at StoryConnect 2024!By Pioneer Utility Resources
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Heisman Trust FORCED TO GIVE Reggie Bush his Heisman Trophy BACK
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Reggie Bush was reinstasted by the Heisman Trust and given his Heisman Trophy back after it was stripped from him over 14 years ago after USC was punished by the NCAA for impermissable benefits given to Reggie Bush's family. The Heisman trust could not keep Reggie Bush out of the Heisman club after Johnny Manziel documentary revealed he received a …
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How Can Empowered Youth Build Your Brand Story?, With Chinelle Christensen
20:38
20:38
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Icebreakers, scholarships and character building — meet EmPOWER, a youth leadership program for high school juniors in South Dakota and Minnesota. Learn about Sioux Valley Energy’s long-term investment to build future leaders in its community.By Pioneer Utility Resources
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Weaving the Co-op Difference into Economic Development and Staff Storytelling, With Marty Walsh
24:28
24:28
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Do you have a local network of cooperative storytellers? From his dual roles as an economic development manager at People's Energy and board member for Cooperative Development Services, Marty Walsh’s has a unique take on co-op education and how Utility Pioneers can turn the cooperative difference into shared storytelling opportunities to foster mem…
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Shedeur Sanders vs Texas 6A, Transfer Portal Opens, Jaden Rashada Interview
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On this episode of The Unafraid Show, George Wrighster gets a stadium tour from Arizona State QB Jaden Rashada, say that anyone looking for relief from the transfer takes sides in the war of words between Colorado QB Shedeur Sanders and the Texas 6A high school football community, and predicts the twelve teams he believes will be in the 2024-25 Col…
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In under three years, Central Rural Electric Co-op moved from breaking ground to 85% buildout of their broadband service, CentraNet, in Oklahoma. During a break from the Calix event, Larry Mattox shares how the small team managed this growth, a new brand and evolving member expectations.By Pioneer Utility Resources
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Persona Based Marketing, With Chris Lovell
12:59
12:59
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In an effort to move beyond features like speed, CL Tel has begun discussing its broadband based on what their service can do for specific customer profiles of personas like gamers, remote workers and families. Special: Recorded LIVE at NTCABy Pioneer Utility Resources
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Broadband Labels Rules and Regulations, With Dereck DeVries
23:12
23:12
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Now that the rules have been finalized, Dereck DeVries, of Vantage Point, shares the latest on what marketers, communicators and executives need to know about the where, what and when of broadband labels.By Pioneer Utility Resources
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CFP Expansion MISTAKE, ASU OC Marcus Arroyo Interview, Caleb Williams + RG3
31:08
31:08
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George Wrighster comes out against the College Football Playoff expansion to 14 teams, interviews Arizona State Offensive Coordinator Marcus Arroyo, addresses the beef between Robert Griffin III and Chicago Bears fans regarding Caleb Williams, and pleads with NFL GMs and Head Coaches to stop playing their first round quarterbacks before they’re rea…
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Staff Leadership Programs to Grow Future Leaders, With Chinelle Christensen
21:13
21:13
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Sioux Valley Energy's staff LEAD program builds a culture of cooperation across the utility, creating a competitive edge when recruiting talent. Learn how projects from the leadership program improved volunteerism programs, removed silos and strengthened the co-op's internal communications.By Pioneer Utility Resources
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ACC Football Rankings, Reaction to Nick Saban, ASU Brian Ward Interview, NCAAW Tournament
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35:07
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Arizona State University Defensive Coordinator Brian Ward joins George Wrighster on this week's episode of UnafraidShow! Plus, George's rankings of all 16 Atlantic Coast Conference ACC football teams over the next five years, his take on Nick Saban's comments during the Ted Cruz NIL Roundtable, and George explains why he's more excited for the wome…
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Working with Different Kinds of Co-ops to Build Our Shared Story, With Cathy Statz
18:46
18:46
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Food co-ops, credit unions, utilities and other types of co-ops may serve different needs, but we share many of the same stories. Cooperative educator Cathy Statz talks about the power of sharing the cross-sector co-op story with young people, then offers advice for building your local cooperative community.…
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SEC Power Rankings, Kenny Dillingham Interview, Arch Manning vs EA
38:14
38:14
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Arizona State Head Coach (and Sun Devils alumni) Kenny Dillingham joins this week’s episode of The Unafraid Show as George Wrighster makes the trip to Tempe, Arizona to interview a Dillingham and the rest of the staff. George also gives his take on the next five years of SEC conference Football play in the post-Nick Saban era, scolds Arch Manning f…
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UFL Director of Player Performance Sean Hayes joins George Wrighster to talk about what it’s like to live life as a performance coach for pro athletes. What is the difference between in-season and offseason training? How do athletes prepare for the combine? How do strength coaches differentiate between training the different positions, and what typ…
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Big 12 Teams Ranked, Cam Newton Fight, Sean Hayes, UFL Survival
32:11
32:11
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Big 12 football sneak peak into the future. In this week’s episode of the Unafraid Show, George Wrighster tells fans who he believes will run the Big XII conference in football over the next five years. Will the Pac-12 castoffs Colorado Buffaloes, Utah Utes, Arizona State Sun Devils, and Arizona Wildcats pick up where Oklahoma and Texas left off, o…
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Photo Tips to Tell Better Stories, With Chris Pietsch
14:45
14:45
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Chris Pietsch, director of photography for Gannett Newspapers in Oregon, shares tips on "making — not taking" better photos while previewing the sessions he will lead at StoryConnect in April.By Pioneer Utility Resources
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How Self-Editing Can Make You A Better Writer, With Teddy Feinberg
18:26
18:26
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Teddy Feinberg, managing editor at the Idaho Press, gives us a preview of his sessions at StoryConnect 2024, where he will be the writing instructor. In this episode, Teddy focuses on the value of concise writing and gives tips on how to improve your writing by self-editing.By Pioneer Utility Resources
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Wes Michael is founder and president of Rare Patient Voice. He joins host Stephen V. Smith to discuss how Rare Patient Voice connects patients and caregivers with the opportunity to voice their opinions through surveys and interviews to improve medical products and services.By Stephen V. Smith
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WIll Pac-12 Run Big Ten, Brandon Walker Interview, Matt Verderame, Monster Jam
42:59
42:59
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On this episode of The Unafraid Show, George Wrighster welcomes Brandon Walker of Barstool Sports talks about his path from newspaper reporter and podcaster in Mississippi to the "biggest college football personality in the country." The show opens with George Wrighster talking about he Pac-12 football teams that will be joining the Big Ten this su…
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Questions to Ask Before You Start Market Research, With John Marling
25:23
25:23
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John Marling has been conducting market research for almost four decades. In this episode, he shares insights on what marketers and communicators need to think about in order to get meaningful, actionable data from their research. Learn more at pioneer.coop/surveys.By Pioneer Utility Resources
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Full Interview: Jonathan Stewart's Path : Oregon to the NFL and Beyond
47:22
47:22
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This episode of The Unafraid Show features an intimate conversation with Jonathan Stewart, a legendary figure in football from his high school days in Washington, collegiate career at the University of Oregon, to his professional success with the Carolina Panthers. Now a musician and TV personality, Stewart shares insights into his life beyond foot…
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Unafraid Show: College Football in Trouble, Jonathan Stewart Interview, Super Bowl Recap, Defending Shanahan + MORE!
36:57
36:57
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This week on The Unafraid Show, we sit down with Jonathan Stewart, an Oregon Ducks and Carolina Panthers icon, for an in-depth conversation about his journey in football. Host George Wrighster also delivers his top 5 takeaways from the thrilling Super Bowl 58 clash between the San Francisco 49ers and Kansas City Chiefs, where Patrick Mahomes cement…
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Recruitications: Using Communications to Recruit Staff, With Weston Putman
24:20
24:20
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Today's jobseekers are watching your utility's communications to see what kind of organization you are. And while your primary audience will almost always be your members or customers, Weston Putman says it's crucial to signal to potential new hires that your organization is a place they would want to work.…
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Marcellus Wiley Talks Emmanuel Acho, Fatherhood, Family FULL INTERVIEW
51:52
51:52
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George Wrighster welcomes Marcellus Wiley to The Unafraid Show for a wide-ranging interview about Wiley's path to independent content creation from being top talent at ESPN and Fox Sports shows, and running his own media company- Brinx.TV. George and Marcellus discuss TV commentator beefs, the "embrace debate" business model with former partner Emm…
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UNAFRAID SHOW: Marcellus Wiley Interview, Super Bowl Bets, Black QBs
39:26
39:26
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On this episode of The Unafraid Show, George Wrighster welcomes viewers from Las Vegas, Nevada, the site of Super Bowl LVIII. Speaking of Las Vegas, George weighs in on the Raiders decision to give Antonio Pierce the full time gig as head coach of the Silver and Black, and dubs Pierce "Death Row Dan Campbell." In this week's interview segment, Geor…
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Storytelling Tactics From Different Types of Cooperatives, With Mary Miller
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With a story-packed career spanning three different types of co-ops, WCTEL’s Mary Miller shares ideas for co-op culture-building, effective campaigns and co-opportunities for growth.By Pioneer Utility Resources
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Greg McElroy FULL INTERVIEW (Unafraid Show)
44:48
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George Wrighster welcomes Alabama football legend and ABC/ESPN color commentary star Greg McElroy to the Unafraid Show for a wide-ranging interview on all things college football. Greg McElroy talks about his journey, how he balances his duties as a father and his travel schedule, why some Alabama fans feel he's biased against his alma mater, and h…
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UNAFRAID SHOW: Greg McElroy Interview, Horns Down, Mahomes vs Purdy Ep. 5
33:26
33:26
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33:26
On this week's episode of The Unafraid Show, George Wrighster takes on the "Horns Down" controversy, interviews Alabama college football legend and rising broadcasting star Greg McElroy, and talks about the Chiefs evolving into the NFL's bad guys in their quest to repeat as Super Bowl Champions. In the opening segment, George begs Texas fans to ign…
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Preparing Your Co-op to Launch Fiber in a Competitive Area, With Lindsay Brinker
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Communicating in a competitive community? Prepare yourself by learning who you're up against — and know your differences — focus on your community, get peer support and strengthen your story.By Pioneer Utility Resources
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