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A podcast about the culture of being a scientist. Winner: Best Interview Podcast at the British Podcast Awards. Dr Stuart Higgins talks to scientists, science communicators, journalists and comedians to find out what it means to be a scientist.
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In this first short series, we speak to a number of senior leaders within the Marketing industry in Scotland, discussing a wide range of topics - from the trials and tribulations of starting and building a successful marketing agency, to marketing innovation within the drinks industry, the hot topic of sustainability and marketing in a pre and post Covid world. This podcast series highlights the creativity, passion, resilience and success of some of our talented industry colleagues.
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In this 'special' episode of Leading Conversations, Barry talks to (tag) Stuart Mackenzie and (tag) Hazel Alexander from (tag) C&C Group about all things Tennent's.They cover a varied range of topics from the history of Hugh, the wit, warmth and humour behind the Tennent's brand, the challenges and opportunities in attracting the next generation of…
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In this special episode of Leading Conversations, Barry sits down with Glen Gribbon to discuss his varied portfolio career in marketing which has spanned many sectors and experiences including promotions, property, pets and even pomegranate juice. We also chat about his experience in helping non-profits grow and his wealth of knowledge about the wo…
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In this episode, Barry talks to Nathalie Agnew and Pete Martin, founders of award-winning agencies Muckle Media and Always be Content.They discuss their journeys to recently becoming B-Corp certified companies and what this means to them and their teams. Tune in to hear their points of view on balancing profit with purpose, greenwashing, whether ag…
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In this special episode of Leading Conversations, Barry speaks to Benny Higgins, a recent recipient of an Honorary Fellowship from the Marketing Society Scotland, about a wide range of subjects including his long and illustrious career in banking, his love of football, his passion for the arts, poetry and topically, what commonality is shared by Ro…
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In the latest episode, Barry reminisces with Lane's Ian 'Fletch' Fletcher and Dentsu Creative's Mark Gorman on the significant transformations witnessed in the Advertising industry since they started out their careers in the 80s and 90s. Tune in to hear their stories from crafting briefs on typewriters to unforgettable TV shoots, while exploring ag…
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Host Barry Fearn talks to Gavin Bell, owner of performance agency Yatter and Liam Hall, Performance Director at Lane Media, about the current trends in Performance Media channels. They discuss how this years changes in both Google & Meta are unprecedented, whether Black Friday has ‘eaten itself’ and what changes they see on the horizon as they look…
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In this episode of Leading Conversations, I talk to Jenny Emslie Owner & CEO of Sunshine: The Social Agency, and Barrington Reeves Creative Director & Founder of Too Gallus. Chatting about what inspired them as young agency founders. As well as some of the challenges faced as they've grown their businesses and the exciting opportunities they see fo…
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We've all heard the phrase "Having it all" but what does it really mean, where does it come from, and does it still have a place in today's world? Guest host Sallie Bale, Strategist at Lane, along with guests tech industry expert Melinda Matthews and Head of Marketing, Brand Homes Scotland at Diageo Alan McGarrie, discuss what the phrase means to t…
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Tune into our latest episode of Leading Conversations, recently recorded live at the Marketing Society’s Digital Day, where a number of inspiring speakers from various corners of the vast digital spectrum shared their learnings, insights and exciting new technologies with a packed auditorium at The Glasgow Science Centre.…
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In this episode, Barry leads the conversation with Lynsey Fusco from The Royal Edinburgh Military Tattoo and Shona McCarthy from the Edinburgh Fringe Festival Society.They openly discuss some of the key challenges currently faced by our cultural attractions, as well as the opportunities ahead for their unique, globally-renowned brands.…
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In the latest episode of the Leading Conversations podcast, Barry talks to David Cotter from Edrington and Sarah Baillie from StudioLR about the differences and similarities between Intrapreneurs and Entrepreneurs. They discuss examples of Intrapreneurial thinking, whether being an Intrapreneur is nature vs. nurture and how new ideas can help busin…
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In this episode, Barry talks to Gill Wylie from Frame and Vic Milne from Leith about Planning & Strategy. They discuss some of the planning & strategy myths, delve into the mystique and debate whether there is an optimum balance of instinct & intuition vs. theory and try and ultimately try and simplify what it actually is - and therefore also isn’t…
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In this latest episode, Barry talks to India Morrow and Kirsty Chalmers about their respective experience in marketing Food brands, alongside their status as Future Leader members of the Marketing Society. They share some lessons learned so far in their careers along with some insight to the challenges they currently face and how they are helping t…
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In the UK our workforce is about 30% women over 50. And many of them will be going through the menopause. So why don’t we talk about it? Ali Findlay, Chief Executive of The Lane Agency guest hosts this episode of the Leading Conversations podcast and is joined by Diane Burke from Calmac and Emily Hayes from News UK, to discuss and encourage open an…
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In episode 6, Barry talks to Claire Prentice and Jill Walker from the Scottish Government. We talk about their respective careers in from their agency start up experience to roles in social and health marketing. We revisit the early days of the coronavirus pandemic and how the Scottish Government, with the help of their agencies, quickly adapted to…
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In episode 5, I'm joined by Christian Arno and Olly Davies as we discuss the broad, but piping hot topic of sustainability – from Christian's determined focus on climate change following his Dads arrest, sustainable tourism in the Cairngorms, to how bad bananas are and greenwashing vs. bona fide impact investing...... And lots more in our candid co…
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In this episode of Leading Conversations, Barry speaks to Cara Chambers from International Beverage and Rod Gillies from Whyte and Mackay about their experience in the drinks marketing industry. Our chat ranges from big budget beer brand advertising, to the opportunities and challenges that the pandemic has created in the eCommerce drinks market an…
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In this episode, Barry leads the conversation with Ian Greenhill from Studio Something and Paul Mason from Go Forth about their unconventional paths into the advertising industry. Barry, Ian and Paul chat about their early experiences, inspirations and some of the people who helped them shape their early careers - as well as some of their favourite…
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In this episode of Leading Conversations, I welcome Pam Scobbie from John Doe & Ali Findlay from the Lane Agency, who have been running their successful marketing agencies for more than 10 years. Today we talk about everything from the spark which inspired them both to start their agencies, some challenges faced as they built their businesses and s…
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This trailer introduces the Leading Conversations podcast series, brought to you by the Marketing Society Scotland and the Lane Agency. Over the series, we’ll be speaking to a number of senior leaders within the Marketing industry in Scotland, discussing a wide range of topics - from the trials and tribulations of starting and building a successful…
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