In this episode of The Hero Up Show, I had the pleasure of interviewing Michael Clendenen. Michael's journey from being a touring musician to becoming a successful business owner is truly inspiring. He shares his accidental discovery of copywriting, the power of direct mail marketing, and how he now focuses on helping people repair their marriages …

Key Points Covered: Introduction and Passion Points in Marketing Lisa explains the concept of focusing on passion points instead of pain points in marketing messages, emphasizing the importance of connecting with people's passions and aspirations. Copy is Queen: Rethinking Traditional Marketing Approaches Lisa discusses the importance of copy in th…

In today’s episode, I had an enlightening conversation with Rob Anspach, an entrepreneur and marketing guru. We explored Rob’s journey from running a physical cleaning business to becoming a successful consultant. Our discussion spanned personal growth, the importance of mindset, career pivots, and finding balance in life. Rob shared valuable insig…

Welcome to another episode of Hero Up Podcast. Today, we're joined by Tony DiLorenzo, who, along with his wife Alisa, runs One Extraordinary Marriage. They help Christian couples create extraordinary marriages using their Six Pillars of Intimacy framework. Key Points Covered: The Six Pillars of Intimacy Framework: Emotional Intimacy: Building close…

In this episode, I had the pleasure of chatting with Gabriella Rapone, an expert in email marketing and e-commerce with over 20 years of experience. Gabriella shared her journey from being an affiliate marketer to becoming a renowned educator in email marketing. Key Points Covered: Starting as an Affiliate Marketer: Gabriella stresses the importanc…

In this episode, we delve into the significance of building genuine connections in professional networking and the journey of personal growth. We explore insights on the essence of trust, credibility, and consistent communication in networking, as well as the importance of self-improvement, gratitude, and mentorship in personal development. Key Poi…

Hey there, Hero Up community! It's Tony Stark Policci here, your host on the journey to becoming the hero of your own story. In today's episode, I'm laying down the groundwork for what's to come and sharing a glimpse into my own path to becoming Tony Stark. Highlights: - Meet Tony Stark Policci: Dive into my background, from founding Piranha Market…