In this episode of AI Explained: Building with Conversational AI, Lakisha Hall, Director of Watson AI Expert & Delivery Services, dives into how to design a conversational AI solution. Learn how to build an AI system that will effectively converse with your users whenever and wherever they are. Rachael Rekart, Director of Machine Assistance at ...…

Sara Fischer, Staff Writer at Axios by IBM thinkLeaders

You know that conversational AI will change the way you do business, but what concepts do you need to understand to get started? In this episode of AI Explained: Building with Conversational AI, Fredrik Tunvall, Offering Manger for Watson Assistant, and Ghassan Makhoul, Conversational Engineer at Autodesk, break down the conversational AI core ...…

When building with an AI solution, organizing the right team is critical. In this episode of AI Explained: Building with Conversational AI, we are joined by Toby Cappello, VP of Watson AI Expert & Delivery Services, who discusses the importance of building up the right talent to optimize and customize your conversational AI solution. We’ll also ...…

In this episode of thinkPod, we are joined by return-guest, Don White, CEO and Co-founder of Satisfi Labs. We talk about how Satisfi Labs shape customer experiences across sports, retail, music and Broadway and why companies should view AI as an employee of the brand.

You know that you need to build a virtual assistant for your business, but where do you start? In this episode of our series, AI Explained: Building with Conversational AI, we are joined by Rachael Rekart, Director of Machine Assistance at Autodesk, Rob High, IBM Fellow, and Lakisha Hall, Director of Watson AI Expert and Delivery Services. They ...…

In this first episode of our series, AI Explained: Building with Conversational AI, we are joined by Rachael Rekart, Director of Machine Assistance at Autodesk, Rob High, CTO of Watson, and Shobhit Varshney, Partner at IBM Services, the Cognitive Customer Care Lead in North America. They discuss the first steps to getting started with conversat ...…

In this episode, we are joined by Brian Fenty (Co-Founder & CEO, TodayTix) to discuss the intersection of art and technology, brand passion and purpose, and using mobile to improve physical experiences.----Follow @IBMthinkLeaders on Twitter - twitter.com/IBMthinkLeadersJoin the IBM thinkLeaders LinkedIn group - www.linkedin.com/groups/3299993/S ...…

In this episode, we are joined by Breanna DiGiammarino (Senior Director of Social Innovation at Indiegogo) to discuss crowdfunding as an alternative investment vehicle and how it can help democratize fundraising.----Follow @IBMthinkLeaders on Twitter - twitter.com/IBMthinkLeadersJoin the IBM thinkLeaders LinkedIn group - www.linkedin.com/groups ...…

In this episode, we are joined by Rachel Williams, Global Head of Diversity and Inclusion at StubHub, to discuss hiring practices, confronting your own biases, and how a new generation of tech companies are promoting diversity.Follow @IBMthinkLeaders on Twitter - https://twitter.com/IBMthinkLeadersJoin the IBM thinkLeaders LinkedIn group - http ...…

In this episode, we are joined by Jeremy Goldberg, Deputy CTO (Managing Director NYCx and NYC Digital) at City of New York, Mayor's Office of the CTO. We discuss smart cities, creating cultures of innovation in government and community, and New York as a startup environment.Follow @IBMthinkLeaders on Twitter - https://twitter.com/IBMthinkLeader ...…

In this episode of thinkPod @ Dreamforce 2018, Anurag Agarwalla (Innovation at Uber & Co-lead of Uber's Asian Heritage ERG) joins us to share his perspective on balancing the physical vs digital, sourcing ideas from intrapreneurs, and bringing your authentic self to work.

Matthew Glotzbach, CEO of Quizlet, joins us to discuss the difference between consumer learning and EdTech, leveraging AI to improve visibility into the education process, and how technology can further democratize information.

In the first installment of thinkLeaders at Dreamforce 2018, we are joined by Stephanie Rice, Yelp Senior Marketing Associate and National Lead for Women at Yelp (WAY), to discuss the value of diversity and inclusion resource groups in the workplace, and the power of scaling communities while maintaining empathy and connection at the core.…

In this episode, we are joined by Alex Adelman, Co-founder and CEO of Lolli, a bitcoin rewards e-commerce startup based in NYC. We talk about borderless commerce, barriers of entries to cryptocurrency, and evolving business models.

In this episode of thinkPod at SXSW 2018, Amanda Thurston (Marketing Services Leader, IBM iX) is joined by Jon Carter (Chief Digital Officer and Chief Technology Officer, Snap Kitchen) to discuss conscious sourcing, Foodie Tribes, and transitioning to digital business models.

In this episode of thinkPod, Amanda Thurston, Leader, Digital Marketing Services, speaks to Liesbeth Oudkerk, Product Owner, Digital Transformation at KLM. They talk about putting your employees at the center of transformation efforts, building customer experience through multi-disciplinary teams, and leveraging design thinking principals for d ...…

In this episode of thinkPod at CEBIT 2018, Amanda Thurston, Leader, Digital Marketing Services, talks to Professor Markus Warg, COO at SIGNAL IDUNA & Board Member at SDA SE, about Service Dominant Architecture, partnerships, and working in agile.

In this episode of thinkPod at Cannes Lions, Amanda Thurston (Leader, Marketing Services, IBM iX) talks to Gemma Greaves (CEO, The Marketing Society) about bravery, bringing people together, and ensuring bolder marketing leadership by allowing people to be themselves.

In this episode of thinkPod at Cannes Lions 2018, Amanda Thurston (Marketing Services Leader, IBM iX) is joined by Errol Baran (SVP, Business Development and Innovation, BBC). They talk about story telling, the evolution of Cannes Lions, and exciting new work coming out of BBC this year.

In this episode of thinkPod at Cannes Lions 2018, Amanda Thurston (Marketing Services Leader, IBM iX) is joined by Jeremy King (CEO, Festival of Media and M&M Global) to talk about conscious inclusion, fostering creative and productive work cultures, and the value of intimacy in event marketing.

In this episode of thinkPod, Robert Schwartz (Global Leader, Agency Services) and Amanda Thurston (Marketing Services Leader) of IBM iX reflect on the highlights of this year's Cannes Lions festival.

In this episode of thinkPod at Cannes Lions 2018, Amanda Thurston, Marketing Services Leader at IBM iX, is joined by Bridget Perry, VP of Marketing EMEA at Adobe, to discuss the celebration of creativity at Cannes Lions, the state of the CMO, and navigating the worlds of B2B and B2C.

In this episode of thinkPod at Cannes Lions 2018, Amanda Thurston (Marketing Services Leader, IBM iX) sits with Dom Joseph (CEO & Co-Founder, Captify)who talks about the intersection of technology and creative, search intelligence, and leveraging those insights to reinvent marketing.

In our first installment of thinkPod at Cannes Lions 2018, Amanda Thurston (Marketing Services Leader, IBM iX) sits with John Nardone (CEO, Flashtalking)to discuss the realities of GDPR, the intersection of creativity and personalization, and the state of the agency relationship.

In the latest episode of thinkPod, Robert Schwartz (Global Leader of Agency Services, IBM iX) is joined by Niko Woischnik (Founder of Tech Berlin, Tech Open Air, and Ahoy! Berlin), a serial entrepreneur and all-around Renaissance man. Find out why in this episode.

In this episode, Robert Schwartz, Head of Agency Services at IBM iX, sits with Gina Ortiz Jones, TX-23 Congressional Candidate. They discuss Gina's inspiring back story, the importance of diversity, and the need to close the digital divide in rural districts

In this episode, Amanda Thurston, Marketing Services Leader at IBM iX, sits with Joseph Kopser, Congressional Candidate in TX-21. They discuss inspiring a new generation of workers, closing skill gaps and managing bureaucratic change.

In this episode, Amanda Thurston, Marketing Services Leader at IBM iX, sits with Ben Hindman, CEO, Splash, they discuss the data that drives great experiences, connecting most effectively with your customer, and how thoughtful event strategy can empower CRM and drive ROI.

In our first installment of thinkPod @ SXSW 2018, we are joined by Ragy Thomas, Founder & CEO of Sprinklr. In this chat hosted by Amanda Thurston, Digital Marketing Services Leader at IBM iX, the two discuss experience-building as branding, the evolution of social, and the role of the CMO.

Take a sneak peek into the happenings at IBM Think 2018. Listen as Robert Schwartz (Global Leader, Agency Services, IBM iX) and Amanda Thurston (Digital Marketing Services Leader, IBM iX) reflect on this week's interviews with industry leaders who shared how they are using technology to put smart to work in Blockchain, Diversity, Branding, & more!…

Join IBM iX's Robert Schwartz, Global Leader of Agency Services, and Amanda Thurston, Marketing Services Leader, as they reflect on SXSW 2018 and share insights from this week's thinkLeaders guests.

In this episode, Amanda Thurston, Marketing Services Leader at IBM iX, sits with Nolan Bauerle, Director of Research at CoinDesk, to the history of cryptography, blockchain use cases, and the importance of patience in this rising ecosystem.

In this episode, Amanda Thurston, Marketing Services Leader at IBM iX, sits with Eric Martinez, former Partner and Designing Change Lead at VSA, to discuss business visioning, nurturing talent and creativity, and the written word in a digital world.Since the recording of this podcast, Eric Martinez has left VSA to start a new venture. See his n ...…

We're back after a busy week at Dreamforce 2017! Listen as IBM iX Marketing Services Leader Amanda Thurston is joined by Akash Malhotra, Co-founder and COO of Eventable. In this fireside chat, they discuss entrepreneurship, what it means to be a mentor, and a new facet of digital - marketing through the calendar.…

As part of our Dreamforce 2017 thought leadership series, Amanda Thurston, Marketing Services Leader at IBM iX, sits with Maria O'Hollearn, Program Director of the Hispanic Foundation of Silicon Valley, to discuss diversity, early education, and the importance of support communities.Theme music by Andrew Atkin & Michael Simonelli, of Full Stop Art…

As part of our Dreamforce 2017 thought leadership series, Amanda Thurston, Marketing Services Leader at IBM iX, sits with Reggie Wirjadi, Director of Interaction Design at Punchcut, to discuss design inspiration, agency life, and driving culture and development of creative teams.Theme music by Andrew Atkin & Michael Simonelli, of Full Stop Art…

As part of our Dreamforce 2017 thought leadership series, Amanda Thurston, Marketing Services Leader at IBM iX, sits with Gillian Morris, Founder & CEO of travel app Hitlist, who shares insights on the importance of travel, the ups and downs of startup life, and her role as a founder.Theme music by Andrew Atkin & Michael Simonelli, of Full Stop Art…

Join IBM iX's Robert Schwartz, Global Leader of Agency Services, and Amanda Thurston, Marketing Services Leader, as they sit at Watson West in San Francisco in the middle of Dreamforce 2017 to discuss all the happenings at this year's conference and share insights from this week's thinkLeaders guests and panelists from brands like Airbnb, Faceb ...…

Cofounder and CEO of Nomadic Learning, Matt Burr joins Amanda Thurston, Leader in Digital Marketing Services at IBM, to talk about the future of digital education, the necessity of periods of confusion and transformation in the enterprise.

Chobani Chief Creative Officer Leland Maschmeyer talks to IBM’s Robert Schwartz about distilling creative processes into business-ready design thinking.Theme music by Andrew Atkin & Michael Simonelli of Full Stop Art.

Manos Xanthogeorgis, Head of International Digital Marketing at Sony Music Entertainment, talks with IBM VP of Global Marketing Robert Schwartz about the marketing challenges (and perks) of the international music industry, including surprise album drops, social media disasters, and countries still hooked on CDs.…

Entrepreneurs Chris Hall of Kickster, Akash Malhotra of Eventable, Don White of Satisfi, and writer Pippa Biddle talk to IBM Global Leader, Strategy & Design at IBM iX Robert Schwartz about how to run a startup: collaborating with every employee, making dramatic choices to understand the market, and how to see marketing as “telling the right st ...…

Brandscaping author Andrew Davis talks to Robert Schwartz about the power of the subscription model, the dreaded marketing funnel, and creating the problem you solve.Theme music by Andrew Atkin & Michael Simonelli of Full Stop Art

Marketing strategist Michael Brenner joins Robert Schwartz at the IBM Astor Place studio to talk about four trends in content marketing: specialization in the brand newsroom, visual content, personalized content, and the shift of public trust toward marketers.Theme music by Andrew Atkin & Michael Simonelli, of Full Stop Art…

Digital marketing analyst and author Brian Solis sits with Robert Schwartz in the IBM Astor Place studio to talk where digital marketing and entertainment are headed, advising the C-suite on consumer desires, and the role of trolling in the 2016 election.Theme music by Andrew Atkin & Michael Simonelli, of Full Stop Art…

As CEO of Mic, Chris Altchek oversees an editorial operation that serves up a mix of news, politics, sports, technology, science, and entertainment catering specifically to the world views and sensibilities of millennials. Having taken Mic from a startup to a site that attracts 20 million readers per month, Chris has a wealth of insights to sha ...…

As head of marketing for New York Public Radio, Peter Weingard brings a wealth of knowledge from working at the forefront of digital marketing, media, entertainment, and technology.

As the leader of the Firebrand Group, Jeremy Goldman helps major brands develop digital marketing strategies and inject social media into their campaigns. A well-known writer, speaker, branding expert, and author of "Going Social," Jeremy will share his wealth of digital marketing and social media insights.…

In this THINK Leaders event episode, C.C. Chapman, Best Selling Author and Speaker, chats with Robert Schwartz, VP Global Digital Marketing & Engagement, IBM, which was recorded from SXSW 2016 in Austin, Texas.