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Uncovering New Audiences as You Grow with Jesse Friedman (Tremendous)
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Listen in as two ex-Googlers, Jesse Friedman and host Melissa Moody, chat about marketing at Jesse's fast-growing tech brand called Tremendous. His team is already at the top of the 2 Pizza limit, but he's seen many of the same challenges and shares what he's learned about:
- Reporting directly to founders (both COO and CEO)
- Growing into a bigger team and how to hire to get there
- Product v sbrand marketing across lines of business
- Uncovering new audiences as you grow
- Creating brand awareness for a product that people know they need, but don't know exists
Special shout-outs to:
- Jesse's company Tremendous: https://www.tremendous.com/
- Krisp.ai : the tool that Jesse shared he loves using
Learn more about Nut Tree: https://nuttr.ee/
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