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Retailers are facing a rapidly evolving landscape where consumer expectations, AI advancements, and social media platforms like TikTok are redefining engagement. It feels like the holiday shopping season just ended, but when do retailers start planning for the next one, and some retailers already behind the curve for this season? Joining us today is Carey Cockrum, Director of Consulting at Cella by Randstad Digital, where she helps major brands and marketing teams optimize their strategies with data-driven insights, AI-powered content creation, and cutting-edge retail marketing trends. With the holidays just around the corner, she’s here to share what’s next for retail marketing, campaign optimization, and how brands can stay ahead in a hyper-competitive space. ABOUT CAREY COCKRUM Carey has been a part of the Creative Agency space for nearly 30 years. She has served as Designer, Creative Director, Creative Operations Lead and Agency Lead in both internal and external agencies (big and small). Carey has worked directly with C-suite stakeholders to understand organizational strategies that inform effective creative solutions. She is a bit of a data nerd and loves demonstrating results. Brands she’s supported include Fruit of the Loom, Wendy’s and Humana. In her free time, she enjoys going back to her creative roots through painting and drawing. She also spends her time improving upon the house she lives in today in Southern, MI - inside and out. RESOURCES Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Content provided by Badsha Ray. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Badsha Ray or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
“Yesterday is history, tomorrow is a mystery, today is a gift of God, which is why we call it the present.” So, in every episode, host Badsha Ray shares a story that will lighten your mood and help you cherish your 'present'. If you have any story to share, a suggestion to make, or query to ask, please follow and DM me on Insta: @badsha_ray
Content provided by Badsha Ray. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Badsha Ray or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
“Yesterday is history, tomorrow is a mystery, today is a gift of God, which is why we call it the present.” So, in every episode, host Badsha Ray shares a story that will lighten your mood and help you cherish your 'present'. If you have any story to share, a suggestion to make, or query to ask, please follow and DM me on Insta: @badsha_ray
Hindi vs English has been an age-old debate in our country. But, don't you think every language is equally important and not just Hindi or English? Well, this episode isn't about the controversy surrounding Hindi but an anecdote. My first encounter with English as a kid and how I tackled it in my unique style. If you like it then share it and if you wanna connect then hit me up on Instagram: @badsha_ray P.S. The content is the king and not the language. Peace!…
Have you ever wondered how much dependent our lives are on the virtual world? Sometimes it is a necessity but not always for sure. In this episode, I tried to imagine a world where everything is simply digital. Written by me in 2015, the poem "Digital Daur" is slightly prophetic in nature of the times we are in today. Do check out other episodes and if you wish to connect, hit me up on Insta: @badsha_ray. Ciao!…
If you have ever been an intern, I dedicate this episode to you, my friend. Do check out other episodes and don't forget to share them too. In case you wish to reach out to me, then hit me up on Insta: @badsha_ray.
Arthur Ashe, a legendary tennis player had an unfortunate end to his career and life. When his fans asked him, "why did God do this to him, when he had done nothing wrong in his life?", what Arthur said in reply, is something we should all remember. Listen to this true story and remember Arthur's reply whenever you wonder 'why me?'.…
Workers in a company blamed the CEO for their underperformance. They felt, their boss was the biggest roadblock in their road to success. One fine day the workers were informed about a death in the company. The deceased was said to be the one holding them back. The reason for their failure. When workers approached the coffin, what they saw inside surprised them. Listen to the full story now.…
On 29 July 1911, Mohun Bagan Athletic Club and the Immortal 11 faced the East Yorkshire Regiment in the Final of IFA shield. It wasn't just a match but a struggle of a nation rising its head against the British Raj. Listen to the untold story of a football match that resonated with the National Independence movement and united the people across India. Find out how 11 'barefooted' players changed the course of history by playing football.…
We often waste our time on useless gossips and later repent when it unnecessarily occupies our mind space. So, how do we filter out such useless information? Well, here's a test which the great thinker Socrates used to filter out the information he was subjected to. Listen to the episode and learn how to use Socrates' Three Filter Test.…
It was the year 2001. Post, match-fixing debacle Indian cricket team was trying to revive its image and bring back credibility into the game. The team was looking for an opportunity and it came in the form of Border-Gavaskar trophy. But, victory was never guaranteed against a side like Australia especially when they were unbeaten for 15 test matches on the trot. Three test matches were played between India and Australia that year. First in Mumbai, Second in Kolkata and Third in Chennai. This is the story of the second test match played at the Eden Gardens, Kolkata. Listen to the tale of determination and doggedness of the Indian Cricket team as they played one of the most difficult test matches in their cricketing history.…
Everyone on the plane was ecstatic to see the actor but the old man on his adjacent seat didn't care at all. Who was this Old man and how did he teach a Great Actor a lesson in Humility? Sit back, relax, and listen to this true story.
The Farmer was discontent, he wanted to own a diamond mine! He wasn't happy with what he had. So did he succeed? Find out in this episode of RISE UP: Naya Din Nayi Kahani
What did a selfless farmer get in return by saving a kid? Who was this kid and how did he help mankind. Why helping someone without any vested interest is the kindest thing to do? Find out in this episode of RISE UP: Kahaniyan Kal Ki!
He was facing bankruptcy, his business was in loss. Then how did a businessman turn the tide? How did a stranger change the businessman's fate? Find out in this episode of RISE UP: Kahaniyan Kal Ki!
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