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The Agile Brand with Greg Kihlström®


1 #657: Augmenting front-line employees with AI for better experiences, with Fabrice Martin, Medallia 22:42
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We are here recording live at Medallia Experience at the Wynn in Las Vegas, and have been seeing and hearing some amazing things about how AI can enhance the customer experience as well as enable teams at organizations to create more meaningful connections with customers. Today we’re going to talk about how AI can help to create better experiences for customers before, during, and after their interactions. To help me discuss this topic, I’d like to welcome Fabrice Martin, Chief Product Officer at Medallia. RESOURCES Medallia: https://www.medallia.com Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Predictable Designs Podcast
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Content provided by John Teel. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John Teel or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
The podcast for hardware startups and entrepreneurs planning to bring a new electronic hardware product to market. We discuss all things related to developing, manufacturing, marketing, and selling successful new hardware products.
…
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48 episodes
Mark all (un)played …
Manage series 2782664
Content provided by John Teel. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John Teel or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
The podcast for hardware startups and entrepreneurs planning to bring a new electronic hardware product to market. We discuss all things related to developing, manufacturing, marketing, and selling successful new hardware products.
…
continue reading
48 episodes
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Predictable Designs Podcast

1 Q&A - Best PCB Design Software, Finding Co-founders, and Avoiding Unsold Inventory 43:08
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In this episode I answer the following questions: Q1: What PCB design software do you recommend? Q2: How can I ensure that I'm able to sell my product so I don't end up with a warehouse full of unsold inventory? Q3: How can I find a technical co-founder?
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Predictable Designs Podcast

1 The Ugly Truth About Prototyping a New Product 17:22
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In this episode you will learn the truth about prototyping a new product including the various stages and types of prototypes that are needed from idea to mass production.
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Predictable Designs Podcast

1 Microcontroller Showdown: Selecting the Best One for Your Project 18:24
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Do you know which microcontroller is best for your new electronic product? In this episode you will learn about the various microcontrollers available, and how to select the best one for your specific project.
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Predictable Designs Podcast

1 How Long Does It Take to Develop a New Electronic Product? 8:55
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One of the most common questions I get asked is how long does it take to develop a new electronic hardware product and bring it to market? The simple answer is: probably longer than you think. The more accurate answer depends on 3 critical variables which I reveal in this episode. Near the end of this episode I then give you some concrete estimates on how long to expect it to take to develop your new electronic product.…
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Predictable Designs Podcast

If you are looking to outsource the development of a new product or parts of a new product, then in this episode I’m going to show you how to do it correctly so you end up with a solid design while minimizing your financial risk.
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Predictable Designs Podcast

1 Microcontroller or Microprocessor - Which Do You Need for Your Project? 18:43
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Just about any new electronic product requires some sort of “brains”. The question though is what type of brains does your product really need? There are two choices: a microcontroller unit (MCU) or a microprocessor unit (MPU). In this episode you will discover how to determine which of these processor choices is right for your specific product.…
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Predictable Designs Podcast

1 The Costs to Develop & Manufacture a New Electronic Product 20:01
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In this episode you will discover how much it costs to both develop and manufacture a new electronic product.
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Predictable Designs Podcast

1 15 Steps to Develop a New Electronic Hardware Product 20:20
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In this episode you will discover how to develop a new electronic product in 15 steps. Download your FREE PDF cheat sheet at https://predictabledesigns.com/15steps
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Predictable Designs Podcast

In this episode I share with you 13 of the most common reasons why new hardware products fail. We'll look at three categories of failures including technical, financial, and sales/marketing. Most importantly, you will discover how to prevent these same failures with your own hardware product.
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Predictable Designs Podcast

In this podcast episode I share my story about the worst day I experienced bringing my new product to market. I also share my most exciting day, and my most terrifying day. The story goes from my relaxing life in Alaska to presenting my product to executives at a multi-billion dollar company conveniently located at the top of a very intimidating skyscraper. I hope you enjoy it!…
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Predictable Designs Podcast

1 Why You Must Simplify Your Product to Succeed 10:05
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In this episode I discuss why it's critical for hardware entrepreneurs to simplify their product in order to successfully bring it to market.
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Predictable Designs Podcast

1 Why Patents Are a Death Trap for Entrepreneurs! 12:49
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Just about everyone with a new product idea immediately focuses all of their attention and money on getting a patent. But this is a HUGE mistake! In this episode you will learn what you should do instead.
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Predictable Designs Podcast

1 Top 10 Product Design Mistakes You Must Avoid 16:06
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In this episode you will discover 10 serious product design mistakes that I see repeated over and over again in the development of new electronic products. These include specific mistakes with the electronics design and the enclosure design, as well as more general product development
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Predictable Designs Podcast

1 How to Know If Your New Product Idea is a Good One to Pursue 18:01
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Discover 10 ways to know if your new hardware product idea is really worth the time and financial investment it takes to get it to market.
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Predictable Designs Podcast

1 Hardware Entrepreneurs: 3 Critical Mistakes You Must Avoid 9:29
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There are 3 critical mistakes that I see so many hardware entrepreneurs make over and over again. Not only will you now discover these 3 critical mistakes but you will learn how to avoid making them yourself.
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