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The Agile Brand with Greg Kihlström®


1 #669: It's already time to start planning for the holiday shopping season with Carey Cockrum, Cella by Randstad Digital 28:52
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Retailers are facing a rapidly evolving landscape where consumer expectations, AI advancements, and social media platforms like TikTok are redefining engagement. It feels like the holiday shopping season just ended, but when do retailers start planning for the next one, and some retailers already behind the curve for this season? Joining us today is Carey Cockrum, Director of Consulting at Cella by Randstad Digital, where she helps major brands and marketing teams optimize their strategies with data-driven insights, AI-powered content creation, and cutting-edge retail marketing trends. With the holidays just around the corner, she’s here to share what’s next for retail marketing, campaign optimization, and how brands can stay ahead in a hyper-competitive space. ABOUT CAREY COCKRUM Carey has been a part of the Creative Agency space for nearly 30 years. She has served as Designer, Creative Director, Creative Operations Lead and Agency Lead in both internal and external agencies (big and small). Carey has worked directly with C-suite stakeholders to understand organizational strategies that inform effective creative solutions. She is a bit of a data nerd and loves demonstrating results. Brands she’s supported include Fruit of the Loom, Wendy’s and Humana. In her free time, she enjoys going back to her creative roots through painting and drawing. She also spends her time improving upon the house she lives in today in Southern, MI - inside and out. RESOURCES Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
The Kindness Project
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Content provided by The Kindness Project. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Kindness Project or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Welcome to the kindness project. An audio exploration of how we can all be a little bit kinder to each other. Hosted by father and daughter team Chris and Charlotte.
…
continue reading
314 episodes
Mark all (un)played …
Manage series 2794704
Content provided by The Kindness Project. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Kindness Project or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Welcome to the kindness project. An audio exploration of how we can all be a little bit kinder to each other. Hosted by father and daughter team Chris and Charlotte.
…
continue reading
314 episodes
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1 Episode 314 - we share the best of the Kindness Project over the years - Part 4 50:44
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In this weeks episode of the Kindness Project, we share the best of the Kindness Project over the years - Part 4

1 Episode 313 - we share the best of the Kindness Project over the years - Part 3 1:00:18
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In this weeks episode we share the best of the Kindness Project over the years - Part 3

1 Episode 312 - we share the best of the Kindness Project over the years - Part 2 47:04
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In this weeks episode of the Kindness Project, we share the best of the Kindness Project over the years - Part 2

1 Episode 311 - we share the best of the Kindness Project over the years - Part 1 1:07:12
1:07:12
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In this weeks episode of the Kindness Project, we share the best of the Kindness Project over the years - Part 1

1 Episode 310 - The End, The Doctor and we talk about World Kindness Day 2023 25:19
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in this weeks episode we talked about The End, The Doctor and we talk about World Kindness Day 2023

1 Episode 309 - Christmas, Memories and we talk about Random Acts of Kindness 26:46
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In this weeks episode we talked about Christmas, Memories and we talk about Random Acts of Kindness

1 Episode 308 - Cheese Rolling, Competitive Tag and we have part 2 of our Interview with Mindy Gibbins-Klein from Giving 1 Percent 31:45
31:45
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In this weeks episode we talked about Cheese Rolling, Competitive Tag and we have part 2 of our Interview with Mindy Gibbins-Klein from Giving 1 Percent

1 Episode 307 - Minecraft, Christmas and we have part 1 of our Interview with Mindy Gibbins-Klein from Giving 1 Percent 49:26
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In this weeks episode we talked about Minecraft, Christmas and we have part 1 of our Interview with Mindy Gibbins-Klein from Giving 1 Percent

1 Episode 306 - Twitch, Doctor Who and we have part 2 of our Interview with Rosalind Bluestone MBE from the charity Goods for Good 50:02
50:02
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In this weeks episode we talked about Twitch, Doctor Who and we have part 2 of our Interview with Rosalind Bluestone MBE from the charity Goods for Good

1 Episode 305 - Comfort Zones, Mental Health and we have part 1 of our Interview with Rosalind Bluestone MBE from the charity Goods for Good 56:44
56:44
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In this weeks episode we talked about Comfort Zones, Mental Health and we have part 1 of our Interview with Rosalind Bluestone MBE from the charity Goods for Good

1 Episode 304 - Holidays , Hunted and we have part 2 of our Interview with Jaki King from aDoddle 54:16
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In this weeks episode we talked about Holidays , Hunted and we have part 2 of our Interview with Jaki King from aDoddle

1 Episode 303 - Scrapbooking, Journalling and we have part 1 of our Interview with Jaki King from aDoddle 52:50
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in this weeks episode we talked about Scrapbooking, Journalling and we have part 1 of our Interview with Jaki King from aDoddle

1 Episode 302 - Health, Breakfast and we have part 2 of our Interview with Ian Nicholson from Sanctus 55:38
55:38
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In this weeks episode we talked about Health, Breakfast and we have part 2 of our Interview with Ian Nicholson from Sanctus

1 Episode 301 - Ted Lasso, Family and we have part 1 of our interview with Ian Nicholson from Sanctus 1:01:28
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1 Episode 300 - We talk about The Kindness Project and get interviewed by Andy Furneaux 1:15:43
1:15:43
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in this weeks episode we talk about The Kindness Project and get interviewed by Andy Furneaux
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