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The Agile Brand with Greg Kihlström®


1 #669: It's already time to start planning for the holiday shopping season with Carey Cockrum, Cella by Randstad Digital 28:52
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Retailers are facing a rapidly evolving landscape where consumer expectations, AI advancements, and social media platforms like TikTok are redefining engagement. It feels like the holiday shopping season just ended, but when do retailers start planning for the next one, and some retailers already behind the curve for this season? Joining us today is Carey Cockrum, Director of Consulting at Cella by Randstad Digital, where she helps major brands and marketing teams optimize their strategies with data-driven insights, AI-powered content creation, and cutting-edge retail marketing trends. With the holidays just around the corner, she’s here to share what’s next for retail marketing, campaign optimization, and how brands can stay ahead in a hyper-competitive space. ABOUT CAREY COCKRUM Carey has been a part of the Creative Agency space for nearly 30 years. She has served as Designer, Creative Director, Creative Operations Lead and Agency Lead in both internal and external agencies (big and small). Carey has worked directly with C-suite stakeholders to understand organizational strategies that inform effective creative solutions. She is a bit of a data nerd and loves demonstrating results. Brands she’s supported include Fruit of the Loom, Wendy’s and Humana. In her free time, she enjoys going back to her creative roots through painting and drawing. She also spends her time improving upon the house she lives in today in Southern, MI - inside and out. RESOURCES Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
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Content provided by Multimedia Ghana. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Multimedia Ghana or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Discussion and analysis of the topmost news story of the day
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480 episodes
Mark all (un)played …
Manage series 2829214
Content provided by Multimedia Ghana. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Multimedia Ghana or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Discussion and analysis of the topmost news story of the day
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480 episodes
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×Discussion and analysis of the topmost news story of the day
Discussion and analysis of the topmost news story of the day
Discussion and analysis of the topmost news story of the day
Obra Spot heats up as the Generational Right Protection Society kicks off a massive anti-galamsey protest led by media personality Okatakyie Afrifa-Mensah.
Discussion and analysis of the topmost news story of the day
A minority member of the Parliamentary Select Committee on Health, Dr Kingsley Agyemang, has urged the government to take the grievances of doctors at the Tamale Teaching Hospital seriously, while also calling on the striking doctors to allow calm to prevail for the sake of public health.

1 NPP Vows Nationwide Protests Over CJ Suspension. 28:43
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“Our democracy is under attack, our judiciary is under attack. Do not think that this attack is on the person of Chief Justice Gertrude Torkornoo. No. It is the entire judiciary.” - Henry Nana Boakye, National Organiser of the NPP.
President John Mahama has suspended the Chief Justice, Gertrude Torkornoo. This follows the establishment of a committee to investigate petitions against the top judicial official.
Discussion and analysis of the topmost news story of the day
Discussion and analysis of the topmost news story of the day
The Economic and Organised Crime Office has arrested 35 suspected human traffickers in a major operation targeting a syndicate accused of luring and exploiting over 200 individuals.
Political scientist and former NPP stalwart, Dr. Richard Amoako Baah, has called on former President Nana Akufo-Addo to take full responsibility for the party’s crushing defeat in the 2024 general elections.
Akufo-Addo Government Falls Short to meet IMF expectations. Despite efforts to stabilize the economy, issues like fiscal discipline and public sector spending could hinder long-term recovery.
The Ghana Gold Board (GoldBod) has announced a significant restructuring of the country's gold trading framework following the passage of the Ghana Gold Board Act (Act 1140), 2025.
Minority Caucus Condemns IGP’s Promise of Special Police Recruitment for Bawku Youth, Calling It a “Dangerous” Precedent
The IGP, Christian Tetteh Yohuno, Thursday led a delegation of operations, investigation, and intelligence officers to Bawku in the Upper East Region to assess the security situation and gather firsthand information on the ground.
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Key personalities from the opposition NPP gathered at the residence of Assin South Member of Parliament , Rev. Ntim Fordjour, at Spintex in Accra, to prevent an attempt by the NIB to effect an arrest warrant on him.
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The Minority in Parliament has formally appealed to the international diplomatic community to intervene in what it describes as a growing threat to Ghana’s national security and international reputation.
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Former NPP Member of Parliament for Dome Kwabenya, Sarah Adwoa Safo, has expressed her frustration with the party's disciplinary committee, after the committee failed to inform her about the postponement of her scheduled appearance.
The Minister for the Interior, Muntaka Mubarak, has ordered the immediate transfer of all Police Commanders stationed in mining areas as part of intensified efforts to curb illegal mining, also known as galamsey.
The Minister of Lands and Natural Resources, Emmanuel Armah Kofi Buah says illegal miners, or galamsey operators, should be viewed as "terrorists" who are actively endangering the lives of Ghanaians.
Government's proposal to privatize ECG has faced opposition from labor unions. Energy Minister John Jinapor advocates for private sector participation to enhance efficiency, while a ministerial committee has been established to investigate procurement issues within ECG.
Discussion and analysis of the topmost news story of the day
Discussion and analysis of the topmost news story of the day
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1 Chief Justice Torkornoo Faces Investigation 26:29
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President John Mahama has given Chief Justice Gertrude Torkornoo ten days to submit a preliminary response to three petitions demanding her removal from office.
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Lawsuits Target Attorney-General's Office After Mahama Seeks Removal of Chief Justice Torkornoo Over Constitutional Breaches.
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1 Parliament Reverses Akufo-Addo Tax Policies 32:12
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Parliament passes income tax (amendment) bill to abolish controversial betting tax, lottery tax and gaming tax in historic reversal of Akufo-Addo Policies
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The Minister for Energy and Green Transition, John Abdulai Jinapor, has raised serious concerns over the disappearance of more than 1,350 Electricity Company of Ghana containers from the Tema Harbour.
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1 Money Laundering, Embezzlement, and Spy Gear 27:34
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Kwabena Adu-Boahene, the former Director-General of the National Signals Bureau, is accused of embezzling state funds and laundering them through real estate investments in Accra.
President Mahama has visited the Adum-Kumasi fire scene, assuring victims of ongoing relief efforts with NADMO. He has cautioned traders against using gas cylinders due to fire risks.
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