Is marketing essential to the success of a book? How much money do authors actually make? Is audio the next big opportunity for writers? How are Book NFTs and Writing AI changing the world?Bound presents ‘The Book People’, a pathbreaking podcast and video series that demystifies the Indian publishing industry. Writer and editor Aishwarya Javalgekar chats with content professionals, industry insiders and disruptors to bust myths and uncover the biggest opportunities and challenges for writers in India today. Write to us at aishwarya@boundindia.com.