Why It Matters


Manage series 2924818
By Michael Gough and Sparks Studio. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.
A collection of interviews with leaders who are passionate about something that is at risk of being overlooked. Sometimes that will be a brand, a product or a service but it can also be an idea - something that is losing its value for many. And to re-express relevance you need someone with vision and drive. At Sparks, we’ve been working with leaders like this for over 20 years. They’re our favourite people to work with, and so in this podcast our strategy director Michael Gough sits down with them to discuss why their topic matters. Sparks is a brand and design agency based in London. We help ambitious organisations with rich histories and complexity to re-establish their relevance. We help them to discover and express what matters now so they can connect with a changing audience. Learn more at sparks-studio.com. Get in touch via whyitmatters@sparks-studio.com. Or follow us on Twitter and Instagram via the hashtag #whyitmatterspod

9 episodes