Content provided by KaviKumar Sumit. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by KaviKumar Sumit or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App Go offline with the Player FM app!
Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Content provided by KaviKumar Sumit. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by KaviKumar Sumit or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Content provided by KaviKumar Sumit. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by KaviKumar Sumit or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
IN THIS EPISODE, THE STORY OF PROFESSOR AND HIS GLASS BOWL.. THE EXPLANATION OF LESS OR MORE IMPORTANT THINGS IN THE LIFE.. --- Send in a voice message: https://podcasters.spotify.com/pod/show/kavikumarsumit/message Support this podcast: https://podcasters.spotify.com/pod/show/kavikumarsumit/support
IN THIS STORY. IN COLD SEASON A MAN SAW A NEST OF BIRD AND ITS EGG, HE DID SOMETHING WITH EGG AND WENT TO GRIEF... THE DISCUSSION ABOUT MATURITY, EXPERIENCE AND HARD WORK . AND ALL IN THE DEEP.. MEET ME ON FACEBOOK , INSTAGRAM , YOUTUBE , TWITTER OR MAIL ME : KAVIKUMARSUMIT@GMAIL.COM --- Send in a voice message: https://podcasters.spotify.com/pod/show/kavikumarsumit/message Support this podcast: https://podcasters.spotify.com/pod/show/kavikumarsumit/support…
IN THIS EPISODE WE WILL BE DISCUSSING ABOUT THE SOLUTIONS PROVIDED BY NATURE TO US.. THERE IS A STORY OF MAYA, HER BROTHER AND HER PET PUPPY... HOW NATURE KEEP US SAFE AUTOMATICALLY..AND ALL.. --- Send in a voice message: https://podcasters.spotify.com/pod/show/kavikumarsumit/message Support this podcast: https://podcasters.spotify.com/pod/show/kavikumarsumit/support…
THIS IS THE FIRST EPISODE OF 'NERVES OF FAILURE.' IN THIS EPISODE WE WILL BE DISCUSSING ABOUT NONSENSE THINKING MADE BY US IN OUR MIND WHILE PREPARING TO DO SOMETHING. --- Send in a voice message: https://podcasters.spotify.com/pod/show/kavikumarsumit/message Support this podcast: https://podcasters.spotify.com/pod/show/kavikumarsumit/support…
Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.