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Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…
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For Your Informatics Podcast https://www.amia.org/women-amia-initiativewas created by and for members to inform and inspire the informatics community towards action around opportunities for women in AMIA to improve health and healthcare. As a part of this mission, in 2018 champions of the Women in AMIA initiative, Drs. Wendy Chapman, Jessie Tenenbaum, Deepti Pandita, Merida Johns, and Laurie Griggs, started the Women in AMIA (WIA) Podcast. The WIA Podcast was an outlet to share opportunities for women in AIMA, to promote equal opportunity and treatment of women in biomedical informatics, and to increase the number of women in the biomedical informatics pipeline. Now, renamed ‘For Your Informatics’ Podcast where we explore the limitless world of medical informatics. ‘For Your Informatics’ Podcast is still led by the Women in AMIA and showcases talented individuals at all career stages and share paths to reveal the limitless and diverse world of biomedical and health informatics professions and its diverse voices to inspire greatness in the field. We recognize that women are not the only underrepresented group in AMIA or biomedical informatics, and the podcast content is valuable to everyone. While the podcast remains produced by women, we hope to capture the interest of all people interested in the informatics world. Our core values are inclusivity, diversity, education, and leadership. Our mission is to attract people from underrepresented groups into the biomedical informatics field, to create podcasts that can be used in multipurpose settings, to add underrepresented groups to the AMIA/biomedical informatics pipeline, and to teach practical aspects of biomedical informatics.
Content provided by AMIA. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by AMIA or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
For Your Informatics Podcast https://www.amia.org/women-amia-initiativewas created by and for members to inform and inspire the informatics community towards action around opportunities for women in AMIA to improve health and healthcare. As a part of this mission, in 2018 champions of the Women in AMIA initiative, Drs. Wendy Chapman, Jessie Tenenbaum, Deepti Pandita, Merida Johns, and Laurie Griggs, started the Women in AMIA (WIA) Podcast. The WIA Podcast was an outlet to share opportunities for women in AIMA, to promote equal opportunity and treatment of women in biomedical informatics, and to increase the number of women in the biomedical informatics pipeline. Now, renamed ‘For Your Informatics’ Podcast where we explore the limitless world of medical informatics. ‘For Your Informatics’ Podcast is still led by the Women in AMIA and showcases talented individuals at all career stages and share paths to reveal the limitless and diverse world of biomedical and health informatics professions and its diverse voices to inspire greatness in the field. We recognize that women are not the only underrepresented group in AMIA or biomedical informatics, and the podcast content is valuable to everyone. While the podcast remains produced by women, we hope to capture the interest of all people interested in the informatics world. Our core values are inclusivity, diversity, education, and leadership. Our mission is to attract people from underrepresented groups into the biomedical informatics field, to create podcasts that can be used in multipurpose settings, to add underrepresented groups to the AMIA/biomedical informatics pipeline, and to teach practical aspects of biomedical informatics.
Host: Leyla Warsame, MD, M Health Fairview Guest: Manijeh Berenji, MD, MPH, UC Irvine, VA Long Beach Description: This conversation discusses real-world practice and research in environmental and public health informatics with the chair-elect of the Climate, Health, and Informatics Working Group, leader of the Public Health Informatics Working Group, and 2024 AMIA Leadership Award Recipient. #WomensHistoryMonth…
Host: Dr. Leyla Warsame, ACMIO, M Health Fairview Guest: Jaysón Davidson, PhD Candidate, UCSF Description: Listen in to this episode with PhD Candidate Jays'on Davidson on his educational path to informatics and his work with data and social determinants of health.
Host: Vivian Hui, RN, BSN, PhD Guests: Bill Hersh, MD, FACMI, FAMIA Wendy Chapman, PhD; Jay Patel, BDS,MS, PhD Description: Recorded live at the 2024 AMIA Annual Symposium, join our experts on this episode as they explore the excitement and hesitancy of AI in healthcare.
Host: Karmen S. Williams, DrPH, MBA Guests: Humayera Islam, PhD, University of Chicago Description: This conversation focuses on the current leader of AMIA's Student Working Group, Dr. Humayera Islam, "Where the future leaders of AMIA are in making". Join the AMIA Student Working Group via the AMIA website https://amia.org/community/working-groups/student , LinkedIn: www.linkedin.com/company/amia-stwg , and YouTube: https://www.youtube.com/@AMIAStudentWorkingGroup .…
Host: Anita Murcko, MD, FAMIA Guests: Denis Newman-Griffis, PhD, MSc, University of Sheffield Description:In celebration of National Disability Employment Awareness Month (and Disability Awareness Month in March), listen in on this exciting discussion that intersects AI, disability, and responsible design. Dr. Newman-Griffis describes their work as "Designing ethical AI systems to improve equity of all populations".…
Host: Leyla Warsame, MD Guest: Dr. Titus Schleyer, DMD, PhD, MBA, Research Scientist, Regenstrief Institute Description: More and more we are seeing the urgent need to discuss and address climate change and its effects on health. We are joined by a pioneer in biomedical informatics to discuss Climate Health in Informatics. "The Climate, Health and Informatics Working Group is committed to supporting AMIA in its vital role in applying informatics to facilitate action addressing climate change and its negative impacts on human health https://amia.org/community/working-groups/climate-health-and-informatics…
Host: Leyla Warsame, MD Guests: Dr. Heidi Twedt, MD, ACMIO/Program Director, University of Wisconsin School of Medicine and Public Health Dr. Peter Kleinschmidt, MD, Internal Medicine Physician, Clinical Informatics Director of Quality and Safety, Assistant Professor, University of Wisconsin Health Description: Listen in on this episode for an insightful dive into the world of Electronic Health Record (EHR) documentation! In this episode, we unravel the complexities of note bloat – the challenge healthcare providers face when recording patients' crucial information. Discover the innovative strategies and future initiatives aimed at tackling note bloat head-on. Tune in to stay ahead in the evolving landscape of healthcare documentation!…
Hosts: Dr. Sabrina Hsueh, Director of Ethical AI and External Innovation, Pfizer Pharmaceuticals Dr. Karmen S. Williams, Assistant Professor, CUNY SPH Guest: Dr. Francesca Rossi, IBM Fellow and AI Ethics Global Leader Description: In this episode of the Association of Computing Machinery and AMIA Joint Podcast Series, we learn more about the career trajectory and the global outlook on artificial intelligence outlook through our chat with an IBM fellow and AI Ethics Global Leader, Dr. Francesca Rossi. You can also listen on ACM - https://learning.acm.org/bytecast/ep53-francesca-rossi .…
Hosts: Leyla Warsame, MD Guest: Dr. Terika McCall, PhD, MPH, MBA, Yale School of Public Health Description: The Consumer Health Informatics Lab at Yale University is engaging in cutting-edge research and practice tailored to the consumer. In this episode, we delve into the latest breakthroughs and insights at the intersection of digital health and mental health. From innovative apps to personalized interventions, we uncover how technology is revolutionizing the way we understand and address mental health challenges.…
Co-Hosts: Leyla Warsame, MD and Davina Zamanzadeh, PhD Guest: Dr. Victoria Nichols Johnson, MD, retired Associate Professor and Physician from Southern Illinois University School of Medicine in Obstetrics and Gynecology. She is the founder and past president of the Academy of Breastfeeding Medicine, and past chair of the Ethical, Legal, and Social Issues Work Group of AMIA. Description: This latest installment of the Forgotten No More Series perfectly intersects with the observance of Black History Month and the start of Women's History Month as we focus on Henrietta Lacks. Listen and share this storytelling and historical perspective of the no longer forgotten, Henrietta Lacks.…
Guest Host: Kevin Wiley, PhD, Medical University of South Carolina Guest: Prof. Meredith Broussard, Associate Professor at the Arthur L. Carter Journalism Insititute of New York University and Research Director at the NYU Alliance for Public Interest Technology. Her work has been featured in the New Yorker, the New York Times, the Atlantic, BBC, Wired, the Economist, and more. She appears in the Emmy-nominated documentary "Coded Bias" on Netflix and serves on the advisory board for the Center for Critical Race & Digital Studies. In this eye-opening episode, we dive deep into the world of Artificial Intelligence and its pervasive impact on the field of medicine and healthcare. While AI holds incredible promise to revolutionize healthcare and benefit patients, regardless of background, it is not all roses and sunshine. Join us as we explore the crucial and often overlooked issue of AI bias in medicine and healthcare.…
Hosts: Sabrina Hsueh PhD Adela Grando, PhD Guest: Regina Barzilay, School of Engineering Distinguished Professor of AI & Health in the Department of Computer Science at the Massachusetts Institute of Technology and the AI Faculty Lead at MIG Jameel Clinic In this episode, part of a special collaboration between ACM ByteCast and the American Medical Informatics Association (AMIA)’s For Your Informatics podcast, hosts Sabrina Hsueh and Adela Grando welcome Regina Barzilay, a School of Engineering Distinguished Professor of AI & Health in the Department of Computer Science at the Massachusetts Institute of Technology and the AI Faculty Lead at MIT Jameel Clinic. She develops machine learning methods for drug discovery and clinical AI. In the past, she worked on natural language processing. Her research has been recognized with the MacArthur Fellowship, an NSF Career Award, and the AAAI Squirrel AI Award for Artificial Intelligence for the Benefit of Humanity. Regina is a member of the National Academy of Engineering and American Academy of Arts and Sciences. Regina describes her career journey, and how a personal experience with the healthcare system led her to work on an AI-based system for the early detection—and prediction of—breast cancer. She explains why entering the interdisciplinary field of clinical AI is so challenging and offers valuable advice on how to overcome some of these challenges. Regina also opines on new models for using AI, including the promise of ChatGPT in healthcare. Finally, she talks about inequity in medicine, and offers actionable insights on how to mitigate these shortfalls while moving the field of clinical AI forward.…
Hosts: Sabrina Hsueh, PhD Adela Grando, PhD Guest: Mor Peleg, PhD, University of Haifa's Data Science Research Center In this episode, part of a special collaboration between ACM ByteCast and the American Medical Informatics Association (AMIA)’s For Your Informatics podcast, hosts Sabrina Hsueh and Adela Grando welcome Mor Peleg, Professor of Information Systems at the University of Haifa and Founding Director and Head of its Data Science Research Center. She is Editor in Chief of the Journal of Biomedical Informatics and an international fellow of the American College of Medical Informatics (ACMI). She received AMIA's New Investigator Award for work on the GLIF3 guideline modeling language. Mor is a renowned researcher in clinical guideline-based decision support. Initially fascinated by biomedical engineering, Mor shares how she arrived at the intersection of information systems and medicine, after working in IT and completing her postdoctoral research at Stanford. She mentions her recent project, MobiGuide, which aims to narrow the gap between clinical guidance and patient needs by providing 24/7 decision support to patients and providers. With a current focus on improving the mental well-being of cancer patients through evidence-based practices such as exercise, yoga, and positive psychology. Mor also shares advice for people (especially women) looking to work in interdisciplinary fields. She emphasizes the importance of health equity and how AI can be employed in the service of detecting unfairness.…
Host: Dr. Sabrina Hsueh and Dr. Sullafa Kadura Guest: Dr. Holly Urban, MD, MBA, VP of Clinical Product Design at Clinicomp Fireside chat with Dr. Holly Urban: Career transition from clinician to product management Dr. Holly Urban is a pediatrician and clinical informaticist. She received her BA from Stanford, her MD from the University of Colorado, and her MBA from Regis University. After working for several years as a practicing pediatrician, Holly transitioned to working in product management roles for Healthcare IT vendors, including product leadership roles at McKesson and Hearst Health. Most recently, Holly was CMIO at Oracle Cerner before recently starting a new role as VP of Clinical Product Design at CliniComp.…
Host: Anita Murcko, MD, MACP, FAMIA Guests: Marianne Sharko, MD, MS, and Trent Rosenbloom, MD, MPH, FACMI, FAMIA Description: This podcast is focused on information blocking and sensitive health data, more specifically, the newly implemented 21st Century Cures Act and the unanticipated impact these regulations have on teens, parents, and providers. Our experts will explore the policy and practice landscape of the 21 Century Cures Act with a focus on adolescent health data sharing and its sometimes direful consequences.…
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