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’Hello $FirstName’ - marketing experts discussing the topic of personalization
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Ready to learn about personalization in marketing? This podcast is like nothing you’ve tried before. There will be two types of episodes: 1. Audio-book chapters from ’Hello $Firstname’ 2. Discussions of the topics in these chapters with experts in the field Based on my latest book ’Hello $FirstName - Profiting from Personalization’ The book is available in print and kindle and can be bought here: https://amzn.eu/d/7con9Ex (or your local .com, .co.uk, .se amazon...) A written abstract of the book can be downloaded here: https://agillic.com/free-ebook-hello-firstname/ All models and illustrations from the book can be downloaded here: https://www.omnichannelinstitute.com/resources?lang=en
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